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Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by hutrdvnj on Friday April 23, 2021 @08:33AM (#26914032)
> I've always thought Intel's marketing was a bit confused - i7 stays the same over 10+ years

I think that is because the performance has been the same for the past 10+ years.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by kevstev on Friday April 23, 2021 @09:43AM (#26914675)
I am continually astounded that the quad core sandy bridge core-i7 I bought in January 2011 is still completely serviceable for pretty much all tasks outside of gaming. The bezel and overall form factor is clownishly large by todays standards, and the screen is starting to look a bit faded, but as a portable but mostly stationary PC it still works great alongside my main laptop I use for work.

I knew back in 2011 I was buying something that was going to be pretty future proof, but 10 years... I would have laughed at you.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by KMnO4 on Friday April 23, 2021 @10:36AM (#26915179)
I think that’s because 99% of regular computer tasks don’t need 24 cores operating at 5 billion cycles per second.

The differences between an i7-4xxx and i7-11xxx are more about hardware acceleration, eg HEVC and SIMD. That’s why they look so much better in benchmarks that are designed with that in mind.

My main desktop is an unRAID server that hosts multiple VMs. Only yesterday I discovered that I accidentally only gave Windows four (of my 16) cores. Literally 3/4 of the processor was unused for months, and I didn’t notice any slow performance the entire time.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by chrisco255 on Friday April 23, 2021 @11:25AM (#26915692)
Speak for yourself. Me personally? I would like one core per Chrome tab.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by sillysaurusx on Friday April 23, 2021 @11:35AM (#26915801)
My new M1 constantly freezes, and I’m pretty sure it’s because of chrome. Or the secret SSD thrashing design flaw that Apple is hoping nobody talks about till they quietly fix it.

Was a bit disappointing. I was like, finally! A new thing! I’m freeeeeee..... wait no it still freezes, I miss sandy bridge, etc.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by bayindirh on Friday April 23, 2021 @11:51AM (#26915992)
I use an M1 powered 16GB MacBook Air and I've never seen any freezing, even under heavy load. I don't use Google Chrome though.

Also, system is writing to the SSD with the same rate of my Linux machines: 4TB/year.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by sillysaurusx on Friday April 23, 2021 @12:25PM (#26916334)
Heavy load in my case is a few dozen terminal tabs, six of which are running TPU training jobs, 40 chrome tabs, a few of which are playing twitch streams and YouTube videos, a half dozen instances of pycharm, one webstorm, one clion, around 35 macvim windows, and a few dozen PDFs open in Preview. I’m not exactly representative, but I think the stddev of usage patterns is high across developers.

The unfortunate part is, when it freezes, it does the beachball for a full minute before I successfully execute a “switch to activity monitor / s click topmost process / force quit / confirm” sequence. Each step takes around 45 seconds to complete. I assume Apple QA never tested the extreme edges of workloads.

One poor guy on Twitter is already up to 18% of his SSD lifetime, in the first three months of having an M1. We had a heart to heart about how silly it was that the drive will die within a year, that Apple better replace it under warranty, and so on. But it’s a coin toss whether he’ll just have to eat the cost and buy a new one: https://twitter.com/_wli/status/1364934834229977090?s=21

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by bayindirh on Friday April 23, 2021 @12:48PM (#26916611)
This is heavy load for any machine unless it's configured as a bona fide workstation. Any machine, any OS (with M1 MacBook Air's HW configuration) would trash its SSD while swapping in that case, IMHO.

> I’m not exactly representative, but I think the stddev of usage patterns is high across developers.

When I'm in development mode with all cylinders firing, I have a single Eclipse window in CDT perspective, a couple of terminal tabs, Zeal (or Dash) for documentation and a couple of firefox tabs for documentation not available in Zeal.

Music is either supplied by a single YouTube tab or Spotify, and that's it.

The most unfortunate component is CPU in my case. I try to ooze every single bit of performance from it while running the application. Memory controller comes the second due to transfer operations but, I neither max out the RAM or cause system to do heavy swapping.

I'm always kind of conscious about the hardware resources of the system and minimize my resource usage habitually, without killing productivity.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by msie on Friday April 23, 2021 @02:04PM (#26917420)
This guy seems to have pinpointed the problem: https://www.youtube.com/watch?v=FyMCoQmsv-I

The problem is unoptimized apps running on Rosetta2.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by sillysaurusx on Friday April 23, 2021 @03:20PM (#26918175)
Thank you for finding this!

Unfortunately, and somewhat sadly, and melanchololy, I must report that I've been at OS version 11.2.3 (the latest) and run almost zero Rosetta apps: KeepassX, Beyond Compare, and Optimal Layout; of those, Optimal Layout has read 100GB, which is almost nothing.

In comparison, my kernel_task process is at 43TB bytes written, and WindowServer is at 8TB read.

So, as with cancer, there are multiple contributing factors, and hopefully Apple will ship an update to fix it... someday.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by ngcc_hk on Saturday April 24, 2021 @07:23AM (#26924086)
Surprise. I bought the rose... theory. Sigh.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by rjzzleep on Friday April 23, 2021 @01:03PM (#26916776)
Well on Linux my 16GB thinkpad would thrash for more than 60 seconds unless I sysrq.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by neycoda on Saturday April 24, 2021 @11:41AM (#26925694)
Thrash is an odd word for an SSD... I mean, there's no moving parts, so I can't imagine how it's thrashing about.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by bayindirh on Saturday April 24, 2021 @11:47AM (#26925765)
Swamping an SSD with write requests and forcing it to write-level aggressively is trashing an SSD IMHO. Since it both silently grinds to fulfill the requests and loses a lot of lifespan during the process.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by smt88 on Saturday April 24, 2021 @10:19AM (#26924993)
Apple doesn't and shouldn't care about optimizing for your use-case. At some point, the user should be responsible for stopping processes when they're not using them anymore.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by airstrike on Friday April 23, 2021 @01:47PM (#26917246)
> 40 chrome tabs, a few of which are playing twitch streams and YouTube videos

> around 35 macvim windows

You do you, but I'd wager you could probably trim some of that low hanging fat

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by nexuist on Saturday April 24, 2021 @03:08AM (#26922907)
I was going to say, there's no humanely possible way you can watch and absorb the content from 5+ videos at the same time right? Like what's even the point? (I presume tabs with videos on them that aren't playing still perform around the same as tabs without videos at all, since there's no need to re-paint frames.)
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by cesarvarela on Friday April 23, 2021 @01:43PM (#26917202)
And here I am, thinking that heavy load is one node instance running webpack, a sql server, vscode, Figma and a few chrome tabs.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by reaperducer on Friday April 23, 2021 @05:49PM (#26919627)
a few of which are playing twitch streams and YouTube videos

How many eyes do you have?

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by exikyut on Friday April 23, 2021 @01:24PM (#26916989)
I am genuinely curious how you keep track of all that. Presumably this is all spread out over maybe a dozen workspaces?
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by lostlogin on Friday April 23, 2021 @02:56PM (#26917932)
I’m reminded of the podcast ATP and the great episode ‘The Windows of Siracusa County’. John’s window management system is both baffling and amazing. It’s a good listen.

https://atp.fm/96

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by bayindirh on Friday April 23, 2021 @01:47PM (#26917249)
Possibly multiple desktops.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by snambi on Friday April 23, 2021 @12:41PM (#26916534)
If I do the same in my intel Mac book pro, it not only screams, burns but also slows down. honestly intel chips are overrated and overpriced.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by oriolid on Friday April 23, 2021 @02:37PM (#26917710)
The surprising part is that you have attention to spare for all those distractions.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by m-p-3 on Saturday April 24, 2021 @10:41AM (#26925177)
I understand the idea of integrating everything to reduce the electronic footprint, but some stuff like RAM and storage should be serviceable outside of replacing the entire board..
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by astrange on Friday April 23, 2021 @05:55PM (#26919668)
Sounds like you should report it in Feedback Assistant since you have an unusual workload.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by markphip on Friday April 23, 2021 @12:49PM (#26916616)
Same here, zero freezing and amazing performance. I use Safari though and have not even installed Chrome.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by bayindirh on Friday April 23, 2021 @12:56PM (#26916698)
I consider Chrome harmful TBH. I use Safari and Firefox (and I sync it with my other, non-apple computers).
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by vesrah on Friday April 23, 2021 @11:46AM (#26915922)
Is the the 8GB model? I had the same issue with my workload and found that it was always under high memory pressure, upgrading to a 16GB model fixed it for me.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by sillysaurusx on Friday April 23, 2021 @11:51AM (#26915979)
It’s the 16GB. The memory pressure is indeed the issue. I find it hilarious that Apple accidentally inverted their LRU into an MRU and constantly swaps for no reason, yet it’s still so fast that nobody even noticed during QA. Mine has already read/wrote 48TB in the first three weeks; at this rate the SSD will be dead in three years.

(If you haven’t looked into SSDGate yet, be sure to check your smartmon to see whether you’re affected.)

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by msie on Friday April 23, 2021 @02:05PM (#26917425)
This guy seems to have pinpointed the problem:

https://www.youtube.com/watch?v=FyMCoQmsv-I

The problem is unoptimized apps running on Rosetta2.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by astrange on Friday April 23, 2021 @05:02PM (#26919165)
Emulated apps don’t use more memory. It’s more likely Activity Monitor calculates their usage wrong, it doesn’t show very accurate numbers in the first place.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by diroussel on Saturday April 24, 2021 @11:28AM (#26925568)
Any sources for that. I did a quick web search but didn’t find any conclusions to the saga.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by jacobolus on Friday April 23, 2021 @04:24PM (#26918787)
Chrome is by far the worst-performing browser on my (Intel-based) Mac with many tabs open. It doesn’t come anywhere close to keeping up with my browsing style, wasting tons of system resources, glitching, crashing, etc.... and then oh wow the battery drain.

Safari is best, but Firefox is also pretty decent nowadays.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by gregsq on Friday April 23, 2021 @07:18PM (#26920395)
I have the same issue with freezing regularly. Using emacs aarch64 build and clang from llvm sources ( or OS X native clang, either one ) compiling in emacs window (Mx compile) and it will stop, hang for about 10 seconds, and then reboot. Rosetta isn’t in this chain. Haven’t looked to find why yet, but task switch to Apple news while I’m waiting and I can see the build in emacs halt for a while. Task switch works after a while, but sometimes it doesn’t and a watchdog kicks in it seems.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by amilios on Friday April 23, 2021 @02:20PM (#26917564)
I actually have an orthogonal issue, but I wonder if it's related. When I have an external monitor connected via a Thunderbolt dock, the device takes forever to wake from hibernation (that is to say when I've left it on sleep for several hours). i.e. 10+ seconds, which is kind of ridiculous in 2021. This doesn't happen when the monitor is not connected. I also have a similar amount of things open as you described
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by ngcc_hk on Saturday April 24, 2021 @07:29AM (#26924119)
Not m1; but unplug and plug it back helps a lot
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by 650REDHAIR on Friday April 23, 2021 @12:52PM (#26916652)
What about Safari?
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by kstrauser on Friday April 23, 2021 @01:37PM (#26917137)
That's a perfectly valid question. Lots of people use Chrome because they've used Chrome, and that's the whole reason. Some people need Chrome because it supports some site or tool that they require. I recommend that everyone else at least try Safari and see what they think of it.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by spurgu on Friday April 23, 2021 @03:07PM (#26918038)
Last time I tried it (couple of months ago) there were practically no extensions and Bitwarden didn't work in incognito. And Chrome's UI/UX is simply great. And dev tools as well.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by mvanbaak on Friday April 23, 2021 @06:22PM (#26919888)
That’s a personal preference thing. Personally I think chrome UI/UX is horrible and slow. Ut I’m a safari user so again: personal preference.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by spurgu on Friday April 23, 2021 @06:44PM (#26920118)
Sure, I've never used Safari enough myself to have an opinion (since it's never been an option for me due to various things), it might be equal to Chrome or even better (I like Safari's clean UI). I'm mostly comparing it to Firefox which is quite clunky in my opinion (I've given it many chances).

And I'm actually typing this on Safari now and it looks like the issue has been fixed - Bitwarden now works in private mode. Maybe it's time to give it yet another shot. :)

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by spurgu on Friday April 23, 2021 @08:01PM (#26920717)
Whoa.

Maybe an hour into testing Safari and I look at Activity Monitor and see that https://calendar.google.com is consuming 1 GB of RAM and https://docs.google.com 865 MB. :o

Don't know if the numbers are comparable but in Chrome's Task Manager the numbers are 224 MB and 121 MB respectively.

Edit: This might be an old (unfixed) issue https://discussions.apple.com/thread/6640430 ... This sucks because I have a specific doc and the calendar that I always keep open in pinned tabs. There are some other sites with seemingly quite high RAM usage as well. Well at least nothing is lagging so I guess I'll just chug on and see what happens.

Edit2: This behavior is just insane. I closed those two tabs and suddenly Gmail shoots up from out of the blue to 1.22 GB?! Then I reopen the two previous tabs (doc/calendar) again and Gmail stays the same while Calendar goes on a diet and sits at 187 MB (doc at 983). This is super weird. I'll just keep them open and see how it behaves overall, might just be wonky numbers?

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by Frondo on Saturday April 24, 2021 @09:46AM (#26924792)
I recently got an M1 mac myself and tried Safari out again -- I seldom used it on my 2016 Pro (preferred Firefox) but it's supposed to have stellar battery life, so why not give it a go?

Nice that they've got built-in tracking protection now, I guess, but I left Twitter running in a tab overnight and when I woke up Safari was reporting over a gb of memory use for that tab alone. Something in how they cache or handle JS for some of these long-running services, or maybe having to do with service workers ?, Safari just seems to consume a lot of memory. It's not a huge issue I guess, with the way the M1 never seems to have any memory pressure issues, but it's part of why I remember switching off Safari in the first place.

If anyone knows why Safari seems to consume more memory with these long-running processes, I'd be real curious to know why...

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by spurgu on Saturday April 24, 2021 @10:15AM (#26924962)
Battery life has been the reason for me trying it in the past as well.

And yeah I mean even though Activity Monitor is reporting high RAM usage I don't seem to have any memory pressure issues so it might not be that big of a deal (MBP 2015 w/ 8 GB RAM).

I'm actually considering getting an M1 myself next week. Have been waiting for the initial kinks to get sorted out and most apps ported to it and I think it's time now. :) SSD wear seems to have been resolved with the latest Big Sur versions and fewer Rosetta apps and now even ST4 beta has an M1 build.

My justifications are that I'll get an excuse to upgrade to 16 GB RAM and I'll get touch ID so I can have a more secure password and not have to type it all the time. And with the stellar performance and battery life of the M1 I can just keep using Chrome (Brave). :P

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by thu2111 on Saturday April 24, 2021 @05:37AM (#26923587)
It sounds like they are sharing memory and the shared memory is getting accounted to whatever tab was opened first until it closes.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by spurgu on Saturday April 24, 2021 @10:06AM (#26924908)
Meh.

New tabs are opening in weird places, really faaaar to the right skipping between 6-7 (unrelated) tabs. Really cumbersome to navigate.

Horrible selection of extensions still. Really missing searching for any tab with Cmd+Shift+K (I often have ~100 tabs open across multiple windows) that I get with the Tab Switcher extension.

There's a Noscript equivalent extension but it costs $3...

And I can't initiate a search with "url bar -> you[tab]<searchterm>[enter]" (for a Youtube search).

Meh. Safari just doesn't work for me. Maybe if I sat down for a week or two and wrote a bunch of extensions myself but I don't see the value in that.

On the plus side Safari does seem snappy but then again I only have ~30 tabs open (across 6 windows) currently. So I might give it a win on speed but it definitely loses in overall usability.

Will try again in a year or so.

Edit: OH SHIT this is a definite dealbraker - apparently I can't select multiple tabs by Shift-clicking to pull them out into a new window. That completely kills my workflow of separating topics into different windows, and/or closing tabs in bulk.

Edit2: Wtf, how didn't I notice this earlier - I cannot see the URL when hovering over a link. How does anyone consider this within the realm of good UX?

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by mrehler on Sunday April 25, 2021 @08:08PM (#26937988)
Command+/ will fire up the status bar for Safari which shows you the URLS.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by spurgu on Monday April 26, 2021 @12:30PM (#26944473)
Ok that's a weird default...
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by wdb on Sunday April 25, 2021 @08:17PM (#26938044)
For your last issue you can see it when you display status bar.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by spurgu on Monday April 26, 2021 @12:30PM (#26944474)
Ok that's a weird default...
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by davio on Friday April 23, 2021 @02:41PM (#26917746)
When I first had my M1, I ironically had to use Canary for stability purposes
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by muddi900 on Sunday April 25, 2021 @05:08AM (#26931376)
This does not happen to me on Firefox, I am running 2 windows with dozen tabs each.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by rjzzleep on Friday April 23, 2021 @11:31AM (#26915746)
Yeah, 2500 cores per CPU sure would be nice.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by jbergens on Saturday April 24, 2021 @04:52PM (#26928185)
Shouldn't that be one 8GB memory bank per tab?
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by yunohn on Friday April 23, 2021 @12:21PM (#26916302)
I’m unsure if this is sarcasm.

But most tasks (& tabs) are idling your CPU for a majority of the time. There’s no value to this at all.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by thehnguy on Friday April 23, 2021 @04:03PM (#26918608)
This is perhaps the real genius of the M1. It's a great chip and all. But when you make it the only choice, people are finding the only choice is more than sufficient. And now Apple only has to produce one piece of silicon for their iMacs, iPad Pro, and Laptops. What a boon for logistics.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by fragmede on Friday April 23, 2021 @04:11PM (#26918684)
The success of the M1 is a boon for Apple, but I'm not sure that only having to produce one CPU to be used across all devices is where the optimization lies, especially considering that Apple is selling the iPhone SE with an older CPU and not simplifying by not selling it.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by pranavjoneja on Friday April 23, 2021 @05:39PM (#26919537)
Just because it's being sold today doesn't mean it's actively manufactured still. They could have stockpiled the older processors or have spare inventory to continue meeting demand
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by mh8h on Friday April 23, 2021 @01:34PM (#26917107)
I have a 15" retina MacBook Pro from 2012, and another from 2018. The one from 2012 is fine for everyday use. But the difference in single core performance, and also IO, is substantial. That's really important when it comes to a lot of typical development work. For example Rails starts at least 2x faster on the newer laptop.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by pdimitar on Friday April 23, 2021 @11:08AM (#26915493)
My gaming PC is almost 10 years old and is with an i7 3770. Only upgrade was a GTX 980 five or six years ago.

That thing flies for anything and everything I put it through.

One day I'll retire it as a gaming machine and convert it to a Linux server or a casual workstation and I am sure it's going to be even faster than Win10.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by bayindirh on Friday April 23, 2021 @11:54AM (#26916030)
My primary desktop is a 3770K running Linux. That CPU's the unexpected beast. Just churning through what you throw at it with incredible speed even for today. I process RAW photos, encode some audio and develop high performance scientific software on it (testing it lowers my heating bills, somewhat).

I want to try one of the new Ryzen CPUs, but I have no reason to upgrade.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by jagger27 on Friday April 23, 2021 @12:19PM (#26916284)
I’ve been doing big C++ builds (think gcc, LLVM-sized projects) on my Ryzen 9 5950X and I wouldn’t have it any other way. This thing saves me so much time every day. It’s so nice not to have to do remote builds to get a quick prototype.

The best part is that it was a drop in replacement for my 2700X. I already had a great Noctua air cooler so I was all set.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by pdimitar on Saturday April 24, 2021 @07:01AM (#26923971)
Ah, Ryzen 5000 and Threadripper 3000 series are absolute beasts, no doubt about it.

I want to work with Rust more and when I get to that point I'll likely start gathering money for a TR Pro but until then, and me mostly working with dynamical languages, even old-ish i7 CPUs are more than adequate.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by strictnein on Friday April 23, 2021 @11:35AM (#26915802)
Yeah, I'd like to upgrade my gaming system (4970k and a GTX1080ti) but past wanting to play at 4k and experience ray tracing there is almost no reason to do so.

Now, if the 3080 was actually available at MSRP I'd probably have upgraded, but that's at least a year away from happening.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by pdimitar on Friday April 23, 2021 @11:45AM (#26915906)
IMO go big or go home in this case. For a gaming machine I'd aim for some of the Ryzen 5000's (likely even the 5700 is an overkill) and an RTX 3090 so I can play 3440x1440 @ 144FPS (or maybe even 4K @ 120FPS).

As it is, I almost have no reason to upgrade my gaming machine right now. Playing on a 21:9 wide display (2560x1080) and never go below 70-80 FPS in any game. Usually it's 100-120 FPS.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by notJim on Friday April 23, 2021 @12:50PM (#26916633)
The problem with these cards is actually being able to get one. Even if you've got the $2k to spend for a 3090, good luck with finding stock.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by pdimitar on Friday April 23, 2021 @12:55PM (#26916690)
True. Right now I could only buy an RTX 3090 for 3100 EUR (~3740 USD) and I am not willing to pay that much.

But I am happy to wait. Upgrading my gaming machine is a very low prio.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by bitwize on Friday April 23, 2021 @01:14PM (#26916888)
Yeah, I have two thinkpads -- one from 2010 and one from 2012. Both of them have enough grunt to get through most any task, the heaviest of which is compiling large codebases. One of them was my daily driver for eight years; I only upgraded to a Ryzen because I wanted MOAR COARS and more RAM.

It's funny how today's computers could theoretically handle a user's workload for decades yet Apple builds them to fall apart after four years. There was a Hackernews story recently about a guy faffing around with old 68k Macs from the late 80s, he said that those old Macs were rated by Apple to last for fifteen years. And yet they come from an era of much more rapid utility decay for computer hardware, when a computer would be utterly obsolete after just a few years.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by pdimitar on Saturday April 24, 2021 @07:10AM (#26924024)
I think you might be going to the other extreme just by a tiiiiiiiny bit. :D

It's true that a lot of people are just fine with a a 10-year old i5 or an i7. Hell, a lot of store owners and front-end offices grumble at an i3 CPU because it's still too powerful for the daily activities of the staff.

But when it comes to routinely compiling C / C++ / Rust then you need all the power and hardware innovation you can get.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by oriolid on Friday April 23, 2021 @02:40PM (#26917741)
This would be more convincing if I wasn't reading it on a 2013 Macbook. But yes, Big Sur is the last major update available and in a few years it's going to be obsolete.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by anthk on Friday April 23, 2021 @04:09PM (#26918669)
TBH a 68040 mac would be useful in 1999.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by nemacol on Friday April 23, 2021 @11:18AM (#26915602)
I built my own gaming pc back in Nov 2010 with an i7-970 24g ram. While I have upgraded the GPU twice and upgraded to larger SSD's as prices have come down, I am still using the same machine for gaming. Not that what I am doing is very intense or hardcore intense graphics. I can comfortably play all the Blizzard titles, modern FPS like whatever COD is newest, etc. Maybe not on max settings anymore.

Still, I am impressed by how much I have gotten out of my machine.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by stjohnswarts on Friday April 23, 2021 @11:34AM (#26915781)
Yep and take computer from 2001 and run it in 2011, you wouldn't have been nearly as happy with the performance. There have been incremental upgrades but mostly just the core count which is great for handling server stuff but not nearly as noticeable as Hz counts increases
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by brewdad on Friday April 23, 2021 @11:59AM (#26916085)
The other main improvement in the past 10 years is the power draw. You can get more than 10 hours of battery life in a machine that weighs less than 3 lbs. That would have been unthinkable a decade ago.

CPU improvements are only part of the story in making that happen but the are certainly far ahead of where things were in the not so distant past.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by kevin_thibedeau on Friday April 23, 2021 @02:52PM (#26917884)
10 hour battery life was achievable 15 years ago on Pentium M provided you under-volted, under-clocked, and had a high capacity battery.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by edvinbesic on Friday April 23, 2021 @03:52PM (#26918490)
How far does this goalpost go?
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by kevin_thibedeau on Friday April 23, 2021 @05:48PM (#26919618)
The point is that the technology for long life laptops has been ready for a long time. It's just that Intel marketing calls all the shots and they only wanted to sell multicore space heaters with space heater memory to sweeten the deal. With this burden on chipset side, it was impossible to compensate with extra amp hours and maintain portable weight.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by rualca on Friday April 23, 2021 @07:45PM (#26920607)
> The point is that the technology for long life laptops has been ready for a long time.

You're desperately moving the goal post to ridiculous places. It's like claiming that walking on the moon is supposed to be considered normal just because the technology has been ready for a long time.

That claim is irrelevant, isn't it? I mean, what good does a "technically it's possible" claim do if a) no, it's clearly not possible outside exceptionally rare circumstances b) the average consumer device is way behind any of those outlandish claims.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by rualca on Friday April 23, 2021 @07:42PM (#26920586)
> (...) provided you under-volted, under-clocked, and had a high capacity battery.

The fact alone that you're talking about using/adding a nonstandard and exceptional battery is more than enough to throw out that claim.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by Dylan16807 on Sunday April 25, 2021 @04:14AM (#26931143)
If you took the small 2010 macbook air and doubled the size of its battery you'd be extremely close to 10 hours and 3 pounds, so I wouldn't go with "unthinkable".
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by KozmoNau7 on Friday April 23, 2021 @12:46PM (#26916585)
My desktop is 2010 vintage 6-core Phenom II 1100T with 16GB RAM, the motherboard is officially maxed out, but I've been told it can take 32GB just fine. It has been upgraded with an SSD and more recently a Radeon RX560, and it really does everything I need. Newer games do need lower settings, but it'll motor through most games at 720p. I added a PCIe USB-C interface card, so I'm not even stuck at USB 2.0 anymore.

I have considered replacing it with something smaller, now that all of my files are on a NAS and I don't need room for 5-6 drives in this machine. But I just don't feel like I would be getting enough of an improvement over what I already have, even with hefty new parts.

My laptop is a 2011 vintage X220i, and that is starting to feel a little bit behind, mostly thanks to the i3 inside. But it connects to 5GHz WiFi and is fast enough for browsing and video playback, so for now it keeps on truckin'.

Actually the best upgrade would be a decently powerful 12-14" laptop paired with an eGPU dock. That setup would handily replace both machines, but eGPUs just aren't a mature configuration yet, especially combined with Linux. Maybe in a few years.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by top_kekeroni_m8 on Friday April 30, 2021 @04:00AM (#26990856)
Gaming at 720p in 2021? Oh come on, you really need to try some 1440p/144hz gaming ;)
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by simonh on Friday April 23, 2021 @10:49AM (#26915281)
I have to admit this is right. Even my old 2012 i7 Mac mini is still a perfectly serviceable machine to this day.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by officeplant on Friday April 23, 2021 @11:11AM (#26915522)
Late-2012 ivy bridge i5 Mac Mini here. For a dual core machine it's really not all that bad of a daily driver experience. Makes me sad that I have to spend a crazy amount of money to get 16GB of ram and 1TB of SSD in a M1 Mini to match what I currently use. (although I understand the 1TB of SSD in the M1 is vastly superior)
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by nemacol on Friday April 23, 2021 @11:23AM (#26915668)
Just for the fun of it, I tried to play WoW classic on my late-2012 mac mini and it ran like a toaster oven, but it worked just fine. Pretty fun. After putting the SSD in it, of course.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by kergonath on Friday April 23, 2021 @02:16PM (#26917537)
I used to play WoW on a G4 PowerBook! To be honest, it was decent, but the resolution was not great. I remember vividly having to look at the ground and zoom in all the way just to be able to go from the bank to the AH at IF. Hopefully whatever Intel GPU you have in your Mini is better than the Radeon 9700 in my old laptop.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by officeplant on Friday April 23, 2021 @12:06PM (#26916175)
Yeah smcfancontrol is a must. I keep the fan around ~3000rpm during moderate use and bump it up to 5000rpm or max it out if I'm going to game or render something. I've been tempted to look into TB2 to TB3 adapters and eGPU's but its a janky solution to extending the life of an 8+ year old machine.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by reaperducer on Friday April 23, 2021 @05:55PM (#26919670)
11-inch 2011 MacBook Air here. It's my main machine.

I'll turn it into a media server once Apple comes out with an Mx machine with a screen of at least 15 inches.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by officeplant on Sunday May 02, 2021 @12:02AM (#27012255)
I wish they could just give me that machine with a modern screen and an M1 chip.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by tomcam on Friday April 23, 2021 @10:34PM (#26921750)
Those things are beasts and have incredible ergonomic profile. I just bought one last year, with an i7 and 1tb ssd. Love it almost as much (for other reasons obviously) as my $23,000 Mac pro music rig purchased about the same time.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by notahaterbut on Friday April 23, 2021 @12:05PM (#26916157)
I have a near death grip on my late 2012 Mac mini i7 (upgraded to 16GB and 2 1TB ssds) It has stood the test of time and to me is an engineering marvel.

Aside from gaming it can last another 10 years.

For longevity, I keep it on its side and replaced the bottom lid with an aluminum mesh lid. This has made it near silent for 80% of my tasks (programmer centric). I also regularly clean out the fan.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by webmobdev on Friday April 23, 2021 @01:54PM (#26917321)
Same here - I was tempted to upgrade when the newer mac intel models came out, but the soldered RAM / SSD bullshit kept me off them. I've hear that the 2012 mac mini can theoretically support 32 GB RAM (as other similar i7 processor devices can) - I think I'll try that 5 years down the lane for the heck of it. For now, 16 GB RAM and an SSD disk make it a very capable machine, that can (as you rightly pointed out) last for another decade.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by city41 on Friday April 23, 2021 @03:00PM (#26917972)
My 2012 MacBook Pro (the very first retina model) is 100% usable as daily driver. Only problem is it needs a new battery.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by cptnapalm on Friday April 23, 2021 @10:30AM (#26915139)
I got a 2009 Mac Pro with dual sockets at a state auction and put in a couple of inexpensive hexcore Xeons. The sum total after 2 graphics cards and 48 GB of RAM was less than $750 and it runs everything pretty well.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by kitsunesoba on Friday April 23, 2021 @11:45AM (#26915910)
If it weren’t for the fact that it’s not good at being a laptop (chunky, heavy, hot), I’d be perfectly happy using my old QX9300 (Core 2 Quad) workstation laptop for day to day. With an SSD and the Bluetooth+Wifi upgraded to Intel AX200 it’s only marginally slower than my newer x86 boxes at most things, and its 15.4” 1920x1200 display is still nicer than what ships on a lot of laptops today. Wouldn’t want to use it as a dev machine, but any less demanding usage would be fine.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by ynik on Friday April 23, 2021 @10:39AM (#26915199)
Two years ago when I got the Lenovo e590 (Intel Core i5-8265U), I benchmarked running the unit tests of my project on it. (though I didn't really intend on using the e590 for development) I compared against my old desktop from 2010 (1st-gen Core i5-750).

Turns out that the old desktop won by a solid 10% margin! A whole decade of new Intel generations still can't make up for the disadvantage of using a mobile CPU.

P.S. The e590 barely survived 2 years and is dead now (broken USB-C charging port).

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by MrFoof on Friday April 23, 2021 @10:58AM (#26915392)
I'm also staring at a Mid-2011 Sandy Bridge quad-core iMac that's been on my desk since May 2011.

It'll be replaced come August-ish with a 32-core Zen 3 Threadripper (with 256GB of ECC). Though in a few years I'll likely put an M3 Mac Mini alongside it to figure out when I'll feel comfortable going to ARM full time, as all my customers (and their applications) are still native x86 only... for now.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by BeFlatXIII on Friday April 23, 2021 @01:14PM (#26916884)
There is only one other popular task that a decade-old CPU can’t handle acceptably well: running a web browser. Outside of that, computers have been good enough ever since HiDPI/Retina screens became standard.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by neycoda on Saturday April 24, 2021 @11:39AM (#26925669)
I have a quad core i7 from 2013 and the laptop still runs just as fast. I had to replace the hard drive and the RAM is maxed at 16GB (not good for virtualization), but it runs like new except for some odd screen recording hiccups with Microsoft's Xbox thing, but really all of the performance problems seem to just be driver bugs in relation to Dell's way of doing things.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by ska on Friday April 23, 2021 @01:25PM (#26917010)
> I bought in January 2011 is still completely serviceable for pretty

Isn't this essentially what Apple's observation was (and hence their spec choices)?

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by brailsafe on Friday April 23, 2021 @10:25PM (#26921701)
Which computer are you referring to?
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by numlock86 on Friday April 23, 2021 @09:50AM (#26914740)
> I think that is because the performance has been the same for the past 10+ years.

Ah yes, the exaggerated funny phrase. On a serious note, the performance difference from an i7 7th generation (7700k) to an i7 10th generation (10700k) felt quite impressive.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by onli on Friday April 23, 2021 @10:03AM (#26914882)
Not a surprise. Stronger cores and double the cores and threads. And that's not a theoretical difference, they had a performance uptick of up to 100% even in games [0].

[0]: https://www.pc-kombo.com/us/benchmark/games/cpu/compare?ids%...

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by DCKing on Friday April 23, 2021 @11:31AM (#26915750)
The 7700K and 10700K use virtually the same Skylake architecture cores with very minor tweaks between them. The only CPU performance gains Intel made in the 2015-2020 period were clock speeds, core counts and support for higher memory speeds. The 7700K and 10700K even share the same integrated graphics architecture.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by onli on Friday April 23, 2021 @11:57AM (#26916068)
I think that's correct. But it is all true at the same time. The cores are stronger because of the higher clock they can achieve and how the turbo clock works, and the higher core count does make a big difference. Higher memory speed also helps (though the difference in practice on Z board should be just a matter of what was typically on the market). Intel UHD 630 is even usually a tiny bit faster than the Intel HD 630, even if that's also only from the clock difference - only now with the UHD 730 and 750 did they improve things there.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by jean_tta on Friday April 23, 2021 @09:04AM (#26914327)
Most people have no need to compare CPUs between mobile/non mobile or generation. They just need to know if the laptop they're looking at has the high end / middle end / low end CPU. You'd be comparing a new laptop with latest(-ish) CPUs.

The i3/i5/i7 makes it plain & simple to know that.

You don't need to figure out what the "middle end" CPU is called this year. It's the i5, problem solved.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by Macha on Friday April 23, 2021 @09:24AM (#26914493)
Except you go to the store and there's laptops with 3 generations of cpus in there and the 10nm/14nm split for tenth gen so it's entirely possible to run into a laptop with an i7 worse than the i5 in the laptop next to it on the shelf/store webpage.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by geerlingguy on Friday April 23, 2021 @10:21AM (#26915041)
Or in my case, my new i3 laptop runs circles around my 5-year-old i7 laptop.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by unchocked on Friday April 23, 2021 @09:50AM (#26914745)
Right, and this describes the marketing problem. If I already have an i5, why would I need another one unless it's broken?

If I have an M1 and they're selling M5's, I'm continually reminded that my rig is out of date.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by kijin on Friday April 23, 2021 @12:56PM (#26916694)
This reminds me of when the iPhone first came out. Back then, most phones from other manufacturers had an assortment of random names and model numbers that carried no hint as to which one was better or newer. Meanwhile, iPhone N+1 was obviously better than iPhone N.

Samsung quickly learned to play the same trick with their yearly Galaxy S and Galaxy Note releases. That decision probably contributed to the market share they've been enjoying.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by astrange on Friday April 23, 2021 @05:19PM (#26919325)
The confusing names can be good for big box stores because they prevent comparison shopping, if every store gets their own SKU then they can offer to beat competitors' prices without ever having to do it. Although for phones, they were mostly handed out by carriers at the time and people didn't shop on their own.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by caslon on Friday April 23, 2021 @09:44AM (#26914684)
You can't forget that there are multiple variants of i3, i5 and i7 every year! And presumably now the i9 but I haven't been paying attention.

6400 6500 6600 6600k random assortment of numbers and letters!

It hardly works! The consumer still has to do just as much work!

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by kijin on Friday April 23, 2021 @01:02PM (#26916749)
It's even worse these days. There are letters in the middle of the model name, e.g. i7-1165G7, not just at the beginning and end! That thing doesn't even sort. You have no idea where to position it without seeing the spec sheet and Passmark scores.

We consumers have it easy, though. Go find some Xeon or EPYC model numbers and try to figure out which digit means what. They make absolutely no sense.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by Dylan16807 on Sunday April 25, 2021 @04:25AM (#26931198)
> You have no idea where to position it without seeing the spec sheet and Passmark scores.

You can probably get pretty far by adding the 3/5/7 to the generation number and sorting by the sum.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by klelatti on Friday April 23, 2021 @09:19AM (#26914456)
The decision that people think about most is when to upgrade (by definition it stretches over a longer time period than the single point purchasing decision).

That's why we have iPhone 7/8/9...13 and similarly for Samsung etc.

If your i3/i5/i7 designation gives no clues then that's not helpful.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by earthboundkid on Friday April 23, 2021 @09:30AM (#26914547)
Yes, this point is so obvious, I feel like I've got to be missing something. I am a professional programmer. I am vaguely aware that Intel chips have X-Lake based codenames. I have no idea how to compare the chip in my current laptop to a new laptop based on Intel's marketing names. To convince myself to upgrade, I just go to Geekbench, because nothing else in the marketing tells me the new chip is better. Seems like a very fundamental marketing failure that could be resolved by exposing the X-Lake names to the public in some friendly form.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by Macha on Friday April 23, 2021 @09:51AM (#26914752)
Intel CPU numbering:

iX-YYZZZ[Suffix]

X = 3/5/7/9 = market positioning bucket. Higher is better

Y = generation, currently at 11. This is basically a numeric form of the "* Lake" naming, except for 10th gen where Ice Lake (10nm, better power efficiency) and Comet Lake (14nm, higher max perf) co-existed in laptops

ZZZ = position within that generation, higher is better, more detailed than the i3/i5/i7/i9 bucketing.

Suffixes:

H = "High Performance" - laptop CPUs with higher perf and higher energy usage. The fastest laptop chips in a given gen previously got branded "HQ" (originally the Q meant quad core), but otherwise HQ = H.

U = "Ultra portable" - laptop CPUs with lower perf and energy usage. Usually can boost well for short tasks, so you might not notice if the most intensive thing you do is compiling code but fall flat for longer workloads such as gaming.

Y = Lowest power usage - These are all garbage, to be honest. You might have one in your windows tablet or netbook.

M = "Mobile" - dead these days, as the H chips replaced them, there were a couple of gens where H and M co-existed with H > M > U.

G_N_ - Integrated graphics rating. All G3 cpus in the same gen will have the same igpu. This only exists on tenth gen/eleventh gen 10nm chips. These chips are more efficient than H/U series chips at the same perf, but don't yet reach the performance peaks of the H series due to lower clock speeds.

K - Unlocked overclockable CPUs, mostly desktop chips, but HK chips for laptops exist too.

F - No integrated GPU. Mostly desktop only.

T - Power efficient desktop CPU (thanks mehlmao)

These suffixes can be combined, e.g. HK for overclockable laptop cpus or KF for desktop cpus with overclocking and no IGPU.

---

So the rule of thumb version for a laptop buyer is H = high power, U/Gx = better battery life, within that, pick highest perf ranking number (ZZZ) within your budget. Deduct 1-2 positions per generation out of date. If you need to compare cross-gen or vs AMD, you need to go look at reviews.

The G numbers in particular are pretty meaningless to consumers. Basically all Intel iGPUs fall into a bucket that is "Good enough for windows or esports titles, not good enough for new or recent AAA games".

Other features are more of interest to DIY builders, nobody is going to sell you a laptop with no igpu and no dgpu, and if you're not interested enough to read up on this, you certainly don't care about overclocking.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by javajosh on Friday April 23, 2021 @10:25AM (#26915085)
Oh wow, this is great Macha! You've provided a concise solution to a real puzzle who's importance fit precisely in the space occupied by "important enough to know" and "not important enough to research it myself". Intel should put your explanation in a PDF and distribute it widely. (Or better, review their marketing approach.)
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by clukic on Friday April 23, 2021 @10:11AM (#26914960)
Well...this is incredibly useful information that is remarkably obscure.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by vel0city on Friday April 23, 2021 @10:18AM (#26915008)
They might not do it anymore but they also previously used P for GPU-less CPUs as well, i.e. 3350P.

https://ark.intel.com/content/www/us/en/ark/products/69114/i...

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by mehlmao on Friday April 23, 2021 @10:51AM (#26915300)
There's also the T suffix for desktop processors, indicating lower power usage. I put one of those in my NAS/Plex server.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by kstrauser on Friday April 23, 2021 @01:40PM (#26917169)
Has anyone made a website that decodes the numbers like this?
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by klelatti on Friday April 23, 2021 @10:03AM (#26914885)
I think Intel's marketing may have fallen down because:

- At one point everyone upgraded their PC every few years anyway.

- Just having Intel on the box was sufficiently impressive to make the sale.

Now they really need to push their latest CPUs as the latest and greatest.

I like the Lake names but I've never understood from a marketing perspective (what have chips got to do with lakes - were they designed near these lakes?) they feel more like code names that accidentally got leaked.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by sib on Friday April 23, 2021 @01:31PM (#26917078)
Many years ago Intel got sued for using code names that were things like "Hendrix" so they started using code names that were geographic features that could not be "owned" by others...
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by thu2111 on Saturday April 24, 2021 @05:46AM (#26923625)
They are not real lakes, as far as I know. They might have been once but Skylake and Ice Lake are just made up.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by k1t on Friday April 23, 2021 @10:42AM (#26915224)
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by pjmlp on Saturday April 24, 2021 @03:05AM (#26922887)
Thing is, unless one is doing AAA games, surviving Android, Rust or C++ builds, or trying to see how much Docker instances it is capable to stuff into the machine, any 10 years old computer will do let alone a randomly chosen one at the computer store down the street.

Even ARM, if it wants to displace Intel, it will be selling cloud pizza boxes or phones to replace those that get stolen/broken.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by jrumbut on Friday April 23, 2021 @09:19AM (#26914452)
This definitely feels like an engineer's approach to marketing.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by tester34 on Friday April 23, 2021 @10:02AM (#26914875)
what???

>The i3/i5/i7 makes it plain & simple to know that.

there are i7s that are terrible

there are i5s that are terrible

there are decent i3s

"i3" "i5" "i7" doesn't tell you anything itself about perf

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by Aperocky on Friday April 23, 2021 @10:24AM (#26915079)
Yeah and then they get surprised at why the mobile one suck.

That was me trying to play games on laptops with 'i7' about a dozen years ago.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by jean_tta on Friday April 23, 2021 @10:31AM (#26915149)
I am not arguing that the product naming is perfect, only that is not completely absurd as others claimed.

Comparing the performance of laptop and desktop is a niche case. Most people know whether they want a laptop or a desktop and then choose among those categories.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by eitland on Friday April 23, 2021 @10:52AM (#26915315)
> Comparing the performance of laptop and desktop is a niche case. Most people know whether they want a laptop or a desktop and then choose among those categories.

I think you will find many people thinking that is a very useful thing to compare.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by manigandham on Friday April 23, 2021 @01:41PM (#26917185)
That's already too low-level for most people. They care about the overall device model, not the components inside. This is why Apple has been so successful, everything has a simple model and version number or year attached, with generally more performance as numbers (storage, ram) get bigger.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by memsom on Friday April 23, 2021 @10:51AM (#26915301)
When you can walk in to a store and be presented with laptops with "Core i5" that are 1 or more generations apart, and where a newer processor isn't always better than an older generation (different architecture, cores caches etc), I think having more than "it's an new laptop and it has an i5" is quite helpful. I think with the Apple chips, there is always a progression so far. If they keep that up, the marketing is on point and you'd always know that what you are buying is "one better than last year". I appreciate we can't guess what they will actually do, and the reality might be as diluted as the ia32/X64 marketplace is now.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by michaelt on Friday April 23, 2021 @09:28AM (#26914530)
Maybe not.

But if you're thinking "Should I upgrade my 6 year old i7 system?" or "Will I notice the difference from spending an extra $200 on my CPU?" these days it isn't easy to come up with a sure answer.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by josho on Friday April 23, 2021 @09:33AM (#26914577)
That’s intentional. It’s so that the salesperson can use messaging to guide you to whatever machine they have the best margins on.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by hobs on Friday April 23, 2021 @09:58AM (#26914829)
Spoiling your customers with choice actually often has the opposite effect, they become apathetic and do nothing.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by brewdad on Friday April 23, 2021 @12:07PM (#26916183)
For me, the buying strategy these days is to decide on the features that are most important (screen, keyboard, RAM, battery life, etc.) Find a machine that satisfies those key elements and then pick a price point and buy. Doing anything more leads to the paralysis you mention.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by eloff on Friday April 23, 2021 @12:50PM (#26916632)
The performance difference between i7s of 10 years ago versus today is more than 2x per core, and the number of cores have also more than doubled in that time period.

That's over a 4x performance difference in 10 years, it's not quite the good old days of Moore's law, but it's still an exponential improvement.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by StrictDabbler on Friday April 23, 2021 @05:58PM (#26919686)
That sounds like an S-curve, not an exponential improvement. You can make any monotonically increasing function look exponential if you only have two points (f(n+x)/f(n)) and you get to pick both n and X. "It doubled over the past fifty years!"

If looking at all the points shows the time it takes to double is way longer than it used to be you're probably on the top of the S.

Which, ok, we know we're headed to an S-curve instead. There are limitations on what we can do on silicon, right?

It's just that the CISC/Intel S-curve is way lower than the ARM/M1 S-curve. Intel got used to leaving a margin of performance sitting on the table because it'll be faster next year. They got lazy. As chip gains have slowed those margins have started to add up.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by pjmlp on Saturday April 24, 2021 @02:43AM (#26922772)
This laptop from 2009, a core duo, has been maxed out to 8 GB and one 1 TB SSD disk, and running the latest W10 Pro version.

I still do C++, .NET and Java programming on it just fine, use Office, Adobe software, and it is docker free.

Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by FpUser on Friday April 23, 2021 @09:57AM (#26914821)
Not really. I had this exact case when modern i7 laptop had kicked the butt of my 10 year old desktop speed wise at the same number of cores. Not sure how's this trend would go when started now though.
Re:Apple’s M1 Positioning Mocks the Entire x86 Business Model by makomk on Friday April 23, 2021 @09:58AM (#26914826)
The overall performance of Intel's range of processors may not have changed much, but what they called an i3, i5 or i7 sure has lately. For example, the popular i7-7700k is most similar in terms of core count, clocks etc to the current i3 chips, and I don't think there was any real equivalent to the current i5 or i7 chips back then. If I remember rightly, the generations prior to that were still seeing actual performance improvements generation-on-generation too.