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Re:Mozilla to put ads in Firefox address bar suggestions by eCa on Thursday October 07, 2021 @04:22AM (#28783558)
As someone who has used Firefox since v0.* I really, really, really dislike the language they have used lately.

> relevant suggestions from our trusted partners

The suggestions are not relevant to, and the partners not trusted by, me.

Re:Mozilla to put ads in Firefox address bar suggestions by samizdis on Thursday October 07, 2021 @05:03AM (#28783874)
> I really, really, really dislike the language they have used lately.

That is exactly the problem I have with it - weasel words and euphemisms; FF is scoring an own-goal here and eroding trust.

Why not just tell it like it is. "We need funding and are lining up deals with third parties to display their ads/messaging in the address bar search. We vet these third parties by holding them contractually to these standards [list standards to establish bar required for "trust"]."

It's only my opinion, but spelling it out clearly - the need for funding and how/why "trusted partners" get to display their stuff - would make me far more likely to allow these suggestions. (Oh, and as for "relevance", FF should explain how that's intended to work, ie what data are being used etc.)

Re:Mozilla to put ads in Firefox address bar suggestions by TeMPOraL on Thursday October 07, 2021 @05:31AM (#28784078)
Exactly. No excuses - when you use such a language, you do it on purpose - you know you're going to fuck people over, and the language is there to keep them unaware that they're being exploited.

I second your opinion - I'd be willing to entertain, or even support, this way of them making money iff they spelled out honestly what they're doing and why. In details. Talk with me like two adults that respect each other.

Re:Mozilla to put ads in Firefox address bar suggestions by chrisweekly on Thursday October 07, 2021 @08:13AM (#28785223)
+1 for "iff" (if and only if), which I wish were more broadly used and recognized in written English
Re:Mozilla to put ads in Firefox address bar suggestions by deepbreath on Thursday October 07, 2021 @08:49AM (#28785537)
Except it's not used correctly here. "A iff B" means "A implies B and B implies A".

"I'd be willing to entertain, or even support, this way of them making money iff they spelled out honestly what they're doing and why" implies both of these:

- "If they spelled out honestly what they're doing and why, I'd be willing to entertain [...]"

- "If I'd be willing to entertain [..] then they will honestly spell what they're doing and why".

The second of which doesn't make sense to me, unless I'm missing something? He should have used "only if" rather than "iff" here.

Re:Mozilla to put ads in Firefox address bar suggestions by KMag on Thursday October 07, 2021 @09:00AM (#28785638)
I believe the bidirectional implication in iff is logical implication, not causal implication. If the GP is willing to entertain ... then you can conclude Mozilla will honestly spell what they're doing. Iff in general use does not introduce a causal relationship, just a bidirectional set of conclusions. In other words, iff sets up necessary and sufficient conditions.
Re:Mozilla to put ads in Firefox address bar suggestions by unbalancedevh on Thursday October 07, 2021 @09:03AM (#28785678)
A iff B doesn't mean that B is because of A. It simply means that if A is true then B must be as well.

> - "If I'd be willing to entertain [..] then they will honestly spell what they're doing and why".

This is true, because if they won't, then you wouldn't be willing to entertain [..]

Re:Mozilla to put ads in Firefox address bar suggestions by deepbreath on Thursday October 07, 2021 @09:17AM (#28785812)
You're right, I guess it depends on what you choose A and B to be. For:

A = OP supports Mozilla making money from address bar ads

B = Mozilla is honest about making money from address bar ads

"B -> A" (OP supports Mozilla if Mozilla acts a certain way) makes sense. "A -> B" sounds confusing in a sentence, but its contrapositive, "!B -> !A", also makes sense.

However, for:

B = Mozilla decides to make money from address bar ads and is honest about reasons

"A -> B" no longer makes sense, since OP can support Mozilla having the address bar ads with an honest justification, but Mozilla can still decide to not have the address bar ads.

Re:Mozilla to put ads in Firefox address bar suggestions by labawi on Thursday October 07, 2021 @04:46PM (#28791828)
(1) IFF is shorthand for "if and only if". Try to read the original sentence, it makes perfect sense and is used correctly.

(2) Logically, iff, equivalence and double implication are themselves equivalent, the expression in question is (necessarily) logically correct even in those forms, though it is irrelevant as of (1) and a confusing way to express the relationship, as the causality clearly flows in one direction.

(3) It was not meant nor interpreted as a bare logical proposition, hence it is improper to blindly apply logical transformations and reinterpret in a different system.

Re:Mozilla to put ads in Firefox address bar suggestions by asQuirreL on Thursday October 07, 2021 @08:56AM (#28785597)
I do think the second implication makes sense, if you take out the tenses, i.e.:

If I am willing to entertain then they honestly spell what they're doing and why.

It means that if you know that I am entertaining the idea you can infer from that they were honest.

Re:Mozilla to put ads in Firefox address bar suggestions by sidedishes on Thursday October 07, 2021 @08:58AM (#28785618)
I think the 'if' is the first point you list, and the 'only if' is saying that if Mozilla doesn't spell it out honestly then they'd not be willing to entertain which is a bit strange but logically equivalent to the second point you have.
Re:Mozilla to put ads in Firefox address bar suggestions by indigo945 on Thursday October 07, 2021 @09:00AM (#28785634)
Implication is not causation. "If I'd be willing to entertain [...] then they will honestly spell what they're doing and why", as if they wouldn't honestly spell it, there's no way I'd be willing to entertain the idea.
Re:Mozilla to put ads in Firefox address bar suggestions by glenstein on Thursday October 07, 2021 @09:05AM (#28785716)
I agree with all the other responses here that it is used correctly. First off, they are using it informally, and it's perfectly clear what they are trying to say, so even if it was formally wrong, exercises like these would still be tedious and beside the point.

But even playing the game of treating informal language by the rules of strict logical formalisms, it still makes sense. The two elements implying one another would be (1) trusting mozilla and entertaining this new program, and (2) mozilla communicating clearly about their ads. You trust them if they communicate honestly, and communicating honestly garners trust. Makes sense to me.

Re:Mozilla to put ads in Firefox address bar suggestions by l30n4da5 on Thursday October 07, 2021 @09:11AM (#28785756)
the fact that my first instinct was to mock you with "ummm ahhhctuallly" is telling that maybe your comment wasn't really needed.

We understand the intent and thought behind the use of iff in the original comment, regardless of what it may be interpreted to mean outside of a _very informal_ setting.

Re:Mozilla to put ads in Firefox address bar suggestions by jrochkind1 on Thursday October 07, 2021 @08:32AM (#28785380)
At first I had an immediate negative reaction to this.

But then I thought, okay, they need money, ads in address bar isn't the worst thing in the world.

But then then I thought: But only if they are clearly disclosed as ads! Instead we seem to have a combination of " traditional suggestions like browsing history and open tabs, as well as new suggestions from our partners" -- are the "paid placements" clearly designated as such? Unclear? Probably not?

In "traditional" media, the first rule of advertisements is that they be clearly identified as advertisements, as content put there by someone paying for it, instead of by editorial judgement. Because how can you trust the editorial judgement of the publisher if you can't tell which is which?

That even Mozilla no longer thinks this is necessary shows how much the culture has changed, where "paid placement" is pretty much assumed everywhere (or if not, you're a naive fool) and nobody trusts anybody.

Re:Mozilla to put ads in Firefox address bar suggestions by mox1 on Thursday October 07, 2021 @09:33AM (#28786015)
I would love for them to go NPR style on ads. If you listen to an NPR radio station (at least here in my area), basically anyone can run a radio ad, but it has to be about 10 seconds max and it is delivered by the on-air personality. "Npr would like to thank Bob's Hot Dogs, Bobs hot dogs deliver an excellent dog at an excellent price, find out more at bobdogs.com"

Replace the brand there with yours and that's what you get. No contextual bs, no crazy logos or statements, just a simple word from a sponsor.

Re:Mozilla to put ads in Firefox address bar suggestions by jrochkind1 on Thursday October 07, 2021 @10:27AM (#28786690)
Yes, but unfortunately public radio isn't always as good about this anymore as one would wish or as they used to, either.

National "NPR" may be better. But our local NPR "affiliate" has whole shows that are really pay-to-play. :(

https://www.baltimoresun.com/citypaper/bcp-why-so-much-pr-wy...

Re:Mozilla to put ads in Firefox address bar suggestions by nescioquid on Thursday October 07, 2021 @12:31PM (#28788596)
Agreed, and I'd even contend that public media dependence on commercial advertisement is a problem. I'd much prefer to see public funding for public media restored.

Maybe Mozilla needs to do a pledge drive, instead. I had used Mozilla products for many years before I even realized they accepted charitable donations.

Re:Mozilla to put ads in Firefox address bar suggestions by skinnymuch on Sunday October 10, 2021 @06:18AM (#28817247)
That’s how traditional media might like to say things. It’s not how things really work. Too late to think of the best newspaper example, but Amazon’s drone coverage on 60 Minutes years ago was a complete charade.
Re:Mozilla to put ads in Firefox address bar suggestions by silvestrov on Thursday October 07, 2021 @05:40AM (#28784152)
> Why not just tell it like it is.

Because they don't want to say: "we want a lot of money to all kinds of projects irrelevant to the browser".

They should focus on their core product and cut everything else away.

Instead they are an organization that tries to save the whole world. It seems like they think the jobs created for themselves by "saving the world" is the core business and Firefox is just a cash-cow for this.

Re:Mozilla to put ads in Firefox address bar suggestions by cxr on Thursday October 07, 2021 @07:50AM (#28785033)
Damn it would be nice if this meme would die.

The first of its sins is the tacit agreement that Mozilla is doing this because, as the parent comment says, they "need funding". Mozilla needs funding now like Wikipedia needs funding: they have more of it than they've ever had, but by all appearances, you'd think they're really strapped for cash or something, because their pleas have gotten steadily more intrusive and desperate.

Second is the "focus on their core product" remark. There's so much wrong with this sentence. First, it's the tacit acceptance that Mozilla is and should be a classic Valley tech company—a bit player with a product competing in the market, rather than the way mozilla.org operated in its heyday—you know, when it was actually a force for good and were winning hearts and minds. This is another case where the trend does not support the thesis. Mozilla _has_ steadily gotten more focused on Firefox compared to its historically diverse interests (to the exclusion and chagrin of many of its volunteers and advocates), and by most measures we're worse off for this Corporation-centric mindset. At its height, Mozilla was accomplishing way more, had greater influence than it has today, and did it on a fraction of the budget. Today, Mozilla has half a billion in annual revenue but the Firefox team claims that keeping a menu item around that lets you jump to a site's RSS feed is too much of a maintenance burden.

Where do you think all the money is going? It's not Thunderbird or developer.mozilla.org that are sucking hundreds of millions away. And as bad as Mitchell's leadership has been over the last 5+ years, her new salary in the low single-digit millions has pretty much nothing to do with it. For comparison, Mozilla has something like a 50+ million dollar marketing budget. This is classic cost disease. Ten years ago, it was a common quip that Chrome's effective marketing budget (i.e. in imaginary dollars) was greater than Mozilla's entire annual revenue. Well guess where we are today? A well-funded contender in the browser wars could almost certainly appear tomorrow and grab as much market share in the next 3 to 5 year period as Firefox currently has and do it on total operating costs that measure half of Mozilla's marketing spend (in actual dollars).

So please stop doing this. Every time you feed into this meme that you heard on social media and that sounded good to you because it wrapped things up in a nice, simple narrative, at best it's going to have no effect, and at worst you encourage Mozilla to lean in and do _exactly_ the things that have led to present situation. If you want to provide encouragement, encourage Mozilla to overhaul its entire leadership, to live by the principles they purport to care about (how about starting with removing opaque clicktracking links from emails?), to put a real content blocker in the browser, to stop hawking VPN snake oil, and to open source Pocket like it was promised over 4 years ago. Demand that they make falsifiable claims that can be evaluated for success or failure on well-defined criteria. Campaign for them to either cap the marketing budget to $1 million or actually do something effective with it (like writing a check to Wikimedia and then blogging about how the reason that there are no overlays on Wikipedia this year nagging you for funding this year is because Mozilla decided to foot the bill and so you're welcome—which would be way more effective than _anything_ the marketing department has done to date).

Re:Mozilla to put ads in Firefox address bar suggestions by pixelgeek on Thursday October 07, 2021 @08:47AM (#28785518)
> A well-funded contender in the browser wars could almost certainly appear tomorrow and grab as much market share in the next 3 to 5 year period as Firefox currently has and do it on total operating costs that measure half of Mozilla's marketing spend (in actual dollars).

This is true but it also has nothing to do with anything Mozilla is currently doing. It is actually a business maxim of Jim Barksdale [1] (and others probably) who used to be an executive at Netscape. Barksdale said that you could move into a market with a large concentration of users and steal a percentage of them away by just offering an alternative.

[1] https://en.wikipedia.org/wiki/James_L._Barksdale

Re:Mozilla to put ads in Firefox address bar suggestions by cxr on Thursday October 07, 2021 @10:02AM (#28786383)
This is worded like a contradiction or a correction, but that is in fact exactly my point. On offer is the implicit suggestion that Mozilla needs half a billion a year to maintain its current position. But Mozilla's numbers are so low and Barksdale's maxim is well-founded enough that you don't have to take a huge leap in logic to see that that argument doesn't hold up. That it would be possible for a nobody to appear and get the same results means that Mozilla's costs aren't justified.
Re:Mozilla to put ads in Firefox address bar suggestions by pixelgeek on Thursday October 07, 2021 @10:53AM (#28787084)
The two things are different though.

Maintaining a position is not the same as building a position. If Barksdale is right then the existing players in a market need to work to ensure that they can't lose market share from new entrants.

Re:Mozilla to put ads in Firefox address bar suggestions by cxr on Thursday October 07, 2021 @12:38PM (#28788714)
You're not following the implication all the way through.

If a player M controls some "share" in the game and an independent contender C can appear and match M's current share on <1/10 M's current costs, then M's costs to maintain its position relative to all others are not greater than C's costs. If M₀ is M's current offering, then M can carve out part of its budget to fund the entry of their own, controlled Cₘ, independent of M₀, and when Cₘ reaches maturity and matches M's share from M₀ alone, they can let M₀ die—or keep both M₀ and Cₘ around, having advanced their take with greater efficiency than all the costs it would have required to make the same gains with M₀ alone. This assumes that the share from Cₘ comes entirely from those competing with M. This won't be the case; M₀ itself will suffer. But even in the worst case scenario, the share from Cₘ can come entirely from eroding the share of M₀, i.e., a simple transfer. This also won't happen. However, even in the event that it does happen, it's still a net win for M, having used Cₘ to cut their costs by >90% under the regime with M₀.

Re:Mozilla to put ads in Firefox address bar suggestions by soundnote on Thursday October 07, 2021 @01:43PM (#28789710)
Edge is already eating Mozilla's lunch on the desktop and Brave is growing.

I think the big thing about VPN is that its value is predicated on others being shit. Stuff like Edge Collections, Brave's privacy respecting Search/News/Talk/Rewards(tips) stack, Vivaldi having built-in RSS and notes, and yes Pocket all provide direct value to the user. A password manager is direct value, as was Send or whatnot.

Re:Mozilla to put ads in Firefox address bar suggestions by asddubs on Thursday October 07, 2021 @09:35AM (#28786029)
>like writing a check to Wikimedia and then blogging about how the reason that there are no overlays nagging you for funding this year is because Mozilla decided to foot the bill and so you're welcome—way more effective than _anything_ the marketing department has done to date

I doubt wikimedia would agree to that, since their schtick is that it's user funded and thus a neutral actor

Re:Mozilla to put ads in Firefox address bar suggestions by cabalamat on Thursday October 07, 2021 @07:40AM (#28784964)
> Why not just tell it like it is.

Indeed. Mozilla should be honest. That's what builds trust.

We all know they need money, so if this gives them money to improve FF, fine by me. But they need to quit the marketing bullshit-speak.

Re:Mozilla to put ads in Firefox address bar suggestions by formerly_proven on Thursday October 07, 2021 @08:47AM (#28785519)
Mozilla probably "needs" money much like the Wikimedia Foundation "needs" money and so desperately begs for donations ("How much is Wikipedia worth to you?"). The WMF spends like 20 % or less on Wikipedia, 80 % is unrelated stuff. Mozilla probably spends a small fraction of its money on Firefox and pisses away most of it as well in e.g. management payouts or random sidequests.
Re:Mozilla to put ads in Firefox address bar suggestions by soundnote on Thursday October 07, 2021 @01:36PM (#28789629)
They do need non-Google sources of revenue.
Re:Mozilla to put ads in Firefox address bar suggestions by andrepd on Thursday October 07, 2021 @08:23AM (#28785305)
They need money to improve FF so they will get it by fucking up FF? Sounds counterproductive to me.
Re:Mozilla to put ads in Firefox address bar suggestions by tomrod on Thursday October 07, 2021 @08:41AM (#28785467)
To be fair, this issue is also reflected with the mobile upgrade that wiped most of the functionality, extension integration, and good will.

Whomever they have hired to (1) perform UX research and (2) make executive decisions aren't performing, IMHO.

Re:Mozilla to put ads in Firefox address bar suggestions by kyleee on Thursday October 07, 2021 @11:37AM (#28787704)
The CEO is not performing either but their salary is through the roof as market share tanks and devs are laid off
Re:Mozilla to put ads in Firefox address bar suggestions by tempest_ on Thursday October 07, 2021 @09:11AM (#28785758)
I did not use the mobile version until after they redid the design.

I dont really have a lot of complaints about it. I like the dark mode and the address bar at the bottom it has ad blocker.

What all changed between those versions ?

Re:Mozilla to put ads in Firefox address bar suggestions by tomrod on Thursday October 07, 2021 @09:29AM (#28785979)
Drastically reduced universe of extensions

Poor design of tab history (chronological order)

No more about:config

Change in the text rendering engine causes some websites to be unreadable (esp. news, arstechnica, and reddit), accessibility out the window

There are many more, but I don't mean to rehash because it's been a passionate discussion for many over the past year.

Re:Mozilla to put ads in Firefox address bar suggestions by intelMgmntEnema on Thursday October 07, 2021 @10:33AM (#28786781)
>No more about:config

So few realize the importance of this. Some say "well only in Android" or "use nightly". The plan is clearly to incrementally erode freedom to a final state of dysfunction under the guise of gaslit improvements and false switches. They actually argue that removing about:config was for our own good. Printing webpages to PDF is also something we're supposedly better without. But we shouldn't complain, for they've abandoned the crusty old obsolete concept of configurability for brave new ones. Pocket, guerilla advertising, binary over variety, cloudflare, dom.battery.enabled, privacy.resistFingerprinting.alwaysdisabled and an emoji level of privacy. Why design good software when they can design good users? They're not all bad though. At least they saved us all from the terrifying overwhelming burden of RSS, right?

They're attitude is that, yeah, the internet is becoming a roiling cloaca, which is accepted and inevitable, yes? So rather than resist and try to improve it, adapt and contribute to it's descent.

Re:Mozilla to put ads in Firefox address bar suggestions by jamienicol on Thursday October 07, 2021 @12:14PM (#28788309)
> The plan is clearly to incrementally erode freedom to a final state of dysfunction under the guise of gaslit improvements and false switches.

That's quite the accusation, and completely baseless. about:config was removed from the stable version on android to prevent users breaking their installations. It's interesting you mention privacy.resistFingerprinting, as it alone is the cause of countless bug reports and support tickets from users who don't understand the implications. If you're confident enough to go digging in about:support then you can run beta or install a fork with it enabled. There's no alterior motive.

Re:Mozilla to put ads in Firefox address bar suggestions by tomrod on Friday October 08, 2021 @09:07AM (#28798805)
The base is the removal of about:config. Whatever got written up into the release notes, it was received by many users as stated above.

Also note that an ulterior motive doesn't need to exist for the path towards centralized, user-hostile control to happen. It starts with "the developer knows better what the user wants than the user themselves" sort of attitudes.

Re:Mozilla to put ads in Firefox address bar suggestions by intelMgmntEnema on Thursday October 07, 2021 @12:53PM (#28788962)
Trying to reinforce my comment?

Removing a whole toolset of configurability because one tool was causing trivial issues is practical? And you have evidence of jubilant hordes prostrating themselves in gratitude for this benevolence? Where are they? Did they all get disappeared along with this post?

This mentality goes down well-known paths.

Autoplay forever, whether anyone wants it or not!

Re:Mozilla to put ads in Firefox address bar suggestions by TeMPOraL on Thursday October 07, 2021 @09:31AM (#28785989)
Performance dropped like a brick. Plus the things 'tomrod listed in a parallel reply.
Re:Mozilla to put ads in Firefox address bar suggestions by dotancohen on Thursday October 07, 2021 @08:47AM (#28785516)
No, they need money to pay for their CEO. She had to fire 250 engineers to pay her salary last year, she might not have another 250 left to fire this year.
Re:Mozilla to put ads in Firefox address bar suggestions by krferriter on Thursday October 07, 2021 @09:26AM (#28785923)
The salary of 250 engineers is way more than her own salary, but yes it is a bad look to be firing engineers while raising executive pay.
Re:Mozilla to put ads in Firefox address bar suggestions by pixelgeek on Thursday October 07, 2021 @08:40AM (#28785456)
It is but it also happens often enough in business that you have to wonder what it is that drives it?

Is it some business school process or management training BS? It usually only happens when "trained" business people get involved that this sort of BS happens.

Re:Mozilla to put ads in Firefox address bar suggestions by SilasX on Thursday October 07, 2021 @08:36AM (#28785419)
Except they only need money because they frittered away the massive Google subsidy on pointless projects rather than building up an endowment while sticking to core goals.

… which, in fairness, is itself a species of selling ads! But setting a search engine default is far more benign than what they’re planning here.

Re:Mozilla to put ads in Firefox address bar suggestions by bodge5000 on Thursday October 07, 2021 @05:39AM (#28784142)
> Why not tell it like it is

I'm no expert, but from what I've heard the reasoning is that ad companies don't like it when you do that and won't want to work with you. They'd rather FF says "we love these guys and they just happen to be handing us bags of money" rather than "look, we dont like this anymore than you do but we need the cash".

Not excusing it, and I could well be wrong (there could also be a way of saying it that satisfies both parties), but thats my understanding of the rationale

Re:Mozilla to put ads in Firefox address bar suggestions by TeMPOraL on Thursday October 07, 2021 @05:45AM (#28784186)
If that's the case, this is already grounds for writing Mozilla off. Ad companies are what they are. But if Mozilla was not able to find a partner who's able to tolerate honesty, and decided to compromise instead, what else they're going to compromise on when their new "trusted partners" ask nicely?
Re:Mozilla to put ads in Firefox address bar suggestions by x14km2d on Thursday October 07, 2021 @07:25AM (#28784846)
> and eroding trust.

This is exactly the point why I left Google Chrome back then and considered FF as a good alternative. I didn't trust Google anymore. But now I face the same problem again, because I don't want these "features and trusted partners". I also don't want to have to justify over and over again why I don't want them. I just want a well-functioning and secure browser that people can trust.

Re:Mozilla to put ads in Firefox address bar suggestions by SimeVidas on Thursday October 07, 2021 @07:44AM (#28784995)
> I just want a well-functioning and secure browser that people can trust.

You can't trust any of them. The real question is, who do you trust more? Google, Microsoft, Mozilla, Opera, Brave. You can't trust any of them, but you have to pick one.

Re:Mozilla to put ads in Firefox address bar suggestions by leppr on Thursday October 07, 2021 @07:51AM (#28785042)
Mozilla might be the best out of this, but they're also in the weaker position. Ads, whether they respect privacy or not, give off a scummy feel to users. The clean Chrome UI, even if it tracks you in a hundred ways, "looks" more trustworthy to users than a browser riddled with ads.

It's bad enough to have to instruct people how to disable the New Tab ads, now you have to add one more step. At this point it becomes pretty awkward:

"Don't use Chrome browsers, they don't respect your privacy and are bad for the web! Use Firefox instead. Oh but wait you have to disable integrated ads first, just do this and that and this and I swear it's fine!"

Re:Mozilla to put ads in Firefox address bar suggestions by soundnote on Thursday October 07, 2021 @01:44PM (#28789724)
Chrome apparently already has similar suggestions in the address bar.
Re:Mozilla to put ads in Firefox address bar suggestions by ghoward on Thursday October 07, 2021 @10:08AM (#28786436)
You're not wrong.

This is why I use Ungoogled Chromium and build it myself.

Re:Mozilla to put ads in Firefox address bar suggestions by leppr on Friday October 08, 2021 @12:57AM (#28795889)
Well that's more effort than just disabling the New Tab ads on Firefox and you're clearly technically inclined so this doesn't go towards my argument.
Re:Mozilla to put ads in Firefox address bar suggestions by zaphirplane on Thursday October 07, 2021 @05:44AM (#28784176)
Firefox doesn’t need 400 million per year to develop

Mozilla has a lot of no value initiatives activities that they want to fund

Re:Mozilla to put ads in Firefox address bar suggestions by jacquesm on Thursday October 07, 2021 @06:47AM (#28784599)
Exactly that. If they got rid of their hobbies then this sort of scam wouldn't be necessary. Yes, it's a scam: bait and switch.
Re:Mozilla to put ads in Firefox address bar suggestions by xfitm3 on Thursday October 07, 2021 @07:33AM (#28784915)
Remember Mozilla is ultimately a non profit and must spend a healthy percentage of their income every year. Mozilla is just representing the collective self interest of those it employs. People wanting to keep their cushy job.
Re:Mozilla to put ads in Firefox address bar suggestions by denton-scratch on Thursday October 07, 2021 @09:02AM (#28785661)
"Mozilla" isn't a non-profit. Mozilla, as such, isn't a thing.

Mozilla Corporation (which is where your donations go - you can't donate to Firefox as such) is a taxable, profit-making company.

Mozilla Foundation wholly owns Mozilla Corporation, and is a non-profit. But you can't donate to Mozilla Foundation.

(I don't know how you can be a non-profit that wholly owns a profit-making corporation; I'm not an accountant, and I'm not familiar with US tax law)

Re:Mozilla to put ads in Firefox address bar suggestions by jefftk on Thursday October 07, 2021 @09:40AM (#28786095)
Donations go to the Foundation, not the Corporation: https://donate.mozilla.org
Re:Mozilla to put ads in Firefox address bar suggestions by denton-scratch on Thursday October 07, 2021 @12:03PM (#28788117)
Thanks for correcting me. I'm sure you'll excuse my confusion.
Re:Mozilla to put ads in Firefox address bar suggestions by slothtrop on Thursday October 07, 2021 @09:28AM (#28785955)
Sounds almost farcical.
Re:Mozilla to put ads in Firefox address bar suggestions by denton-scratch on Thursday October 07, 2021 @12:16PM (#28788329)
Almost?

The history of Netscape and Mozilla is sufficiently farcical to fuel an entire 6-series comedy franchise. Were it not for the jaw-dropping salaries that the absurd execs draw, I'd laugh.

Re:Mozilla to put ads in Firefox address bar suggestions by 0des on Thursday October 07, 2021 @08:12AM (#28785212)
I prefer they'd spend it on their browser engineers and whichever arm legislatively opposes existing browser monopolies.
Re:Mozilla to put ads in Firefox address bar suggestions by protomyth on Thursday October 07, 2021 @08:47AM (#28785512)
Remember Mozilla is ultimately a non profit and must spend a healthy percentage of their income every year.

And Harvard has a multi-billion dollar endowment that they hoard. Mozilla is doing it wrong.

Re:Mozilla to put ads in Firefox address bar suggestions by throwaway2037 on Thursday October 07, 2021 @09:43AM (#28786135)
A quick Google search tells me the rule in the United States IRS is: <<Generally, a private foundation must meet or exceed an annual payout requirement of five percent of the average market value of its net investment assets to avoid paying taxes.>>

Harvard endowment is so huge for two reasons: (1) fundraising, (2) earning more than 5% per year for long, long, long time. But they still must spend 5% per year of their massive endowment.

Running a non-profit with only an endowment (no fund-raising) for more than 20 years with is hard to do.

Re:Mozilla to put ads in Firefox address bar suggestions by craftinator on Thursday October 07, 2021 @08:40AM (#28785458)
You'd think from the messaging that they don't have nearly the funding today that they had 5 years ago, when in reality their funding has grown by ~50% during that time...
Re:Mozilla to put ads in Firefox address bar suggestions by jamienicol on Thursday October 07, 2021 @12:17PM (#28788368)
Which "hobbies" do you think are unnecessary, and how much do you think they cost?
Re:Mozilla to put ads in Firefox address bar suggestions by hnbad on Thursday October 07, 2021 @06:53AM (#28784630)
> Why not just tell it like it is.

Given the massive salaries and bonuses paid out to upper management[0], I think their problem would be not sounding like that dril tweet about budgeting[1].

After the massive layoffs and cuts to vital web platform projects this move just feels consistent in their move from their old "quirky nerd charity" image to a new, more corporate one. I'm not saying that this is a good thing.

[0]: https://calpaterson.com/mozilla.html

[1]: https://twitter.com/dril/status/384408932061417472

Re:Mozilla to put ads in Firefox address bar suggestions by piokoch on Thursday October 07, 2021 @09:24AM (#28785899)
Huh, information in https://calpaterson.com/mozilla.html are, delicately speaking, disturbing.

One thing surprised me as well:

"Firefox barely exists on phones, with a market share of less than half a percent. This is baffling given that mobile Firefox has a rare feature for a mobile browser: it's able to install extensions and so can block ads."

Yes, indeed, FF is pretty great on the phone, it looks like someone fails to advertise it as such. I use it precisely because I can use add blocker. The person with 2.4M compensation should notice that something wrong is going on.

I am afraid that Firefox/Mozilla at some point will become something like Yahoo or Commodore, a name that is being bought and sold by investment founds to extract some income and sell it further...

Re:Mozilla to put ads in Firefox address bar suggestions by hnbad on Friday October 08, 2021 @04:03AM (#28796815)
The problem is that Mozilla's profits are tied less to their market cap than to their ability to raise funding. Historically Google contributed the lion's share because Firefox was useful to mask the increasing market domination of Chrome, which would have caused some upset so shortly after Microsoft got into trouble for bundling Internet Explorer with Windows. This role is becoming less relevant with Microsoft reviving its browser efforts and Apple heavily pushing Safari, and of course Opera, Brave and others riding on Chrome's coat tails via Chromium (like MS for that matter).

Ironically Netscape itself became "something like Yahoo or Commodore": AOL bought Netscape (which led to the Mozilla foundation being created), then proceeded to sell discount services under the name "Netscape ISP" and eventually renamed the original Netscape company. As far as I know the original company (now non-operating) eventually ended up being owned by Facebook and the Netscape brand somehow ended up being owned by Yahoo.

Re:Mozilla to put ads in Firefox address bar suggestions by GordonS on Thursday October 07, 2021 @06:59AM (#28784677)
I'm with you on this - Firefox is supposed to be different, more trustworthy, more on your side.

They've been losing market share, and these actions and language are not going to help.

Re:Mozilla to put ads in Firefox address bar suggestions by _wolfie_ on Thursday October 07, 2021 @05:06AM (#28783901)
> We need funding

Yeah, I guess Baker needs a raise.

Re:Mozilla to put ads in Firefox address bar suggestions by laurent92 on Thursday October 07, 2021 @05:35AM (#28784107)
Counterpoint, I’d rather NGOs and benevolent societies be attractive for world-class leaders, rather than be the constant underdog. Of course those CEOs have to avoid implementing classic business schemes.
Re:Mozilla to put ads in Firefox address bar suggestions by shakow on Thursday October 07, 2021 @07:28AM (#28784867)
> world-class leaders

‶Firefox usage is down 85% despite Mozilla's top exec pay going up 400%″ -- https://calpaterson.com/mozilla.html

Re:Mozilla to put ads in Firefox address bar suggestions by krageon on Thursday October 07, 2021 @05:49AM (#28784223)
> world-class leaders

Yes, the kind of leaders that forget the core of what they are doing and that make shady deals and decisions like this. "World-class leaders" are sharks and have no place in a company for common good.

Re:Mozilla to put ads in Firefox address bar suggestions by lucideer on Thursday October 07, 2021 @08:35AM (#28785413)
> attractive for world-class leaders

You're equating greed and competence. It's an oddly common mistake.

NGOs and benevolent societies are attractive on the basis of their values.

If monetary compensation were correlatory with quality products, we clearly wouldn't be in this position with Firefox: Mozilla's current leader is clearly world-class by your own definition (where world-class==well remunerated), and is yet demonstrably failing the company on every possible metric.

Re:Mozilla to put ads in Firefox address bar suggestions by account42 on Thursday October 07, 2021 @06:59AM (#28784676)
Word class leaders?

https://calpaterson.com/mozilla.html

I'd rather have people that care about the cause in charge of these NGOs.

Re:Mozilla to put ads in Firefox address bar suggestions by soundnote on Thursday October 07, 2021 @02:51PM (#28790588)
It's ironic that Brave is growing.
Re:Mozilla to put ads in Firefox address bar suggestions by 1123581321 on Thursday October 07, 2021 @05:56AM (#28784273)
If Mozilla hired a better CEO with the money, I agree that’d justify paying the position more.
Re:Mozilla to put ads in Firefox address bar suggestions by craftinator on Thursday October 07, 2021 @08:41AM (#28785470)
It's ironic that the CEO is allowing ads in the search bar then.
Re:Mozilla to put ads in Firefox address bar suggestions by orangeoxidation on Thursday October 07, 2021 @09:04AM (#28785693)
> FF is scoring an own-goal here and eroding trust

Excactly them trying to find more sources of income is fine by me. The hiding it and the deceptive messaging is awful. "enhance and speed up your searching experience" - I'm sure it will.

Even the opt-in screen is an anti-pattern.

"Allow suggestions" or "customize". No "do not allow suggestions". On the first level.

This is the stuff I want (and in the past expected) Mozilla to fight, not to become.

Re:Mozilla to put ads in Firefox address bar suggestions by hdjjhhvvhga on Thursday October 07, 2021 @05:34AM (#28784094)
> Why not just tell it like it is.

Because the sad truth is every other company is doing exactly the same. We live in a world where the people who track you most will greet you with "we value your privacy".

Re:Mozilla to put ads in Firefox address bar suggestions by drdaeman on Thursday October 07, 2021 @05:37AM (#28784122)
Well, that is literally true - they assign monetary value to your private information. ;)
Re:Mozilla to put ads in Firefox address bar suggestions by soundnote on Thursday October 07, 2021 @08:14AM (#28785224)
Brave doesn't. "Sponsored images" and a huge subheading and toggle that say "Ads" speak pretty plain language.
Re:Mozilla to put ads in Firefox address bar suggestions by nonbirithm on Thursday October 07, 2021 @06:25AM (#28784457)
Having watched The Boys just an hour ago, I couldn't agree more. So much of that show is made up of language that conceals intent and how it is used to preserve one's public image and save face, and you can immediately tell when someone is actually willing to tell the truth instead of skirt around the actual issues.

The incentives aren't made clear and you're left with the gaps to fill leading up to how decisions like these got made at an executive level. Does Mozilla stand to lose favor with Google or someone else by trying to be more honest about what it's trying to accomplish, or avoid?

Mozilla does stand to lose a lot of favor with its core audience by trying to act corporate now of all times, with Firefox marketshare at an all-time low. And I have to wonder if these kind of statements were universally accepted by the people who are a part of the company, on the foundation or corporate side. Are there any Mozillians that believe that this is not Mozilla as people remember it? Would they be willing to express their thoughts, if so?

Re:Mozilla to put ads in Firefox address bar suggestions by adar on Thursday October 07, 2021 @07:25AM (#28784848)
I'm not quite sure scripted dialogue in a fictional TV show about murderous superheroes is the correct comparison for Mozilla putting ads in search results...
Re:Mozilla to put ads in Firefox address bar suggestions by oAlbe on Thursday October 07, 2021 @07:56AM (#28785071)
The comment you are replying to is referencing the language used in the statement made by Mozilla.

I hope it is not coming to you as news the fact that those corporate statements are scripted, likely much more heavily than a TV show.

Re:Mozilla to put ads in Firefox address bar suggestions by qwerty456127 on Thursday October 07, 2021 @06:30AM (#28784494)
Well, if Mozilla trusts someone - I feel curious. I would believe they have a chance to be better than others and my trust to them in fact goes from 0% to 25%.
Re:Mozilla to put ads in Firefox address bar suggestions by dsr_ on Thursday October 07, 2021 @06:57AM (#28784666)
i dunno. In my experience, when someone says "trust me" and simultaneously offers me money to do something that I know is wrong, that's a good time not to trust them.
Re:Mozilla to put ads in Firefox address bar suggestions by mblock on Thursday October 07, 2021 @08:22AM (#28785293)
Why are we shocked about marketing?
Re:Mozilla to put ads in Firefox address bar suggestions by denton-scratch on Thursday October 07, 2021 @09:15AM (#28785792)
Who is this "we"? Are you shocked?

Speaking for myself, I'm not shocked, nor even surprised, that marketers would like to get into my living-room and my bedroom. If Mozilla wants to facilitate that, then they become my enemy.

Marketers are going to do marketing, just as pigs roll in shit and rabbits breed. I'm not trying to stop the tide; but I'll sandbag my front-door, so the tide doesn't wash into my home. If Mozilla wants to try an end-run around my flood defences, Mozilla can be removed quite easily.

Mozilla execs seem increasingly the same as the execs at IANA. They don't have real customers or shareholders; they are not held to account. It astonishes me how much these greedy oafs get paid. They are removing value, not adding it.

Re:Mozilla to put ads in Firefox address bar suggestions by denton-scratch on Thursday October 07, 2021 @12:33PM (#28788619)
Reflecting further:

Wouldn't it be cool if we could get some of the products we use from companies that are structured so that they "serve their customers" and nobody else? Customers (i.e. users) would then have a veto on idiotic new "features" and infelicitous marketing partnerships.

If Mozilla had been such an organisation, then perhaps Firefox wouldn't have slid away from the top spot.

Re:Mozilla to put ads in Firefox address bar suggestions by pseudalopex on Thursday October 07, 2021 @09:08AM (#28785740)
Disappointment isn't shock. And criticism doesn't imply either.
Re:Mozilla to put ads in Firefox address bar suggestions by 2Gkashmiri on Thursday October 07, 2021 @05:36AM (#28784115)
the day before i asked here why does mozilla need a ceo and i was met with anger for even suggesting that. "https://news.ycombinator.com/item?id=28765685"

aged like milk i guess.

Re:Mozilla to put ads in Firefox address bar suggestions by AegirLeet on Thursday October 07, 2021 @04:32AM (#28783658)
Yeah, it really sucks. I've been using Firefox for 15 years or so but this shit is just so discouraging. Can't we have one piece of good software that doesn't try to shove "relevant" "suggestions" from "trusted" "partners" down our throats?

I just want a browser that isn't controlled by the ad mafia.

Re:Mozilla to put ads in Firefox address bar suggestions by Certhas on Thursday October 07, 2021 @04:38AM (#28783695)
A browser is expensive. Currently Firefox is funded (though not controlled) by Google's Ad business. I am all for them reducing their reliance on Google's Ad business. In this sense this is a step _towards_ what you want. I really really dislike them double speaking about this though.
Re:Mozilla to put ads in Firefox address bar suggestions by strken on Thursday October 07, 2021 @06:02AM (#28784304)
Mozilla takes hundreds of millions of dollars in revenue a year. For decades it hired its engineers from the single most expensive place on earth to hire an engineer, the Bay Area. It boosted CEO pay into the millions shortly before laying off a big chunk of its engineering team. If they had taken the cash they spent on "diversifying their revenue streams" (i.e. getting distracted by side projects while their moneymaker Firefox got slower and lost all its users) over the last decade and a half and stuck it into a trust, they'd be sitting on a war chest of billions of dollars right now.

I also don't understand what will stop all five of their remaining users from switching to IceCat, Chromium, or Brave.

Re:Mozilla to put ads in Firefox address bar suggestions by toyg on Thursday October 07, 2021 @06:15AM (#28784387)
I'm one of those five, and I'm not switching. Chromium is tainted, Brave is outright corrupt, and IceCat is seriously unpractical (they don't even build Windows binaries, because ideology beats practicality for them).

Do I hate the current exec team? Fuck yes. Do I have any serious alternative? Effectively, no. Am I a hostage? Sadly, a bit. I hope people with the power to influence this state of thing will, sooner or later, draw a line and find a better way forward (i.e. a new exec team). Either that, or the project will die and hopefully someone else will pick up the baton.

Re:Mozilla to put ads in Firefox address bar suggestions by babuskov on Thursday October 07, 2021 @07:21AM (#28784821)
> Do I have any serious alternative?

Vivaldi?

I'm using Firefox myself and have been using it almost exclusively since it was named Firebird back in the day, but I have considered Vivaldi as an alternative at one point.

Re:Mozilla to put ads in Firefox address bar suggestions by adar on Thursday October 07, 2021 @07:29AM (#28784885)
I like Vivaldi but the issue is that you're still locking yourself into Chromium's Blink rendering engine which just serves to strengthen Google's push to be the de-facto standards enforcer of the web.
Re:Mozilla to put ads in Firefox address bar suggestions by knob on Thursday October 07, 2021 @08:56AM (#28785598)
Exactly. Thanks for writing it out.
Re:Mozilla to put ads in Firefox address bar suggestions by jimbob21 on Thursday October 07, 2021 @09:56AM (#28786293)
Anything wrong with Opera or Opera GX?
Re:Mozilla to put ads in Firefox address bar suggestions by finder83 on Thursday October 07, 2021 @03:16PM (#28790880)
Also owned now by a China-based company and closed source
Re:Mozilla to put ads in Firefox address bar suggestions by pseudalopex on Thursday October 07, 2021 @10:41AM (#28786893)
Same engine.
Re:Mozilla to put ads in Firefox address bar suggestions by yjftsjthsd-h on Thursday October 07, 2021 @10:37AM (#28786829)
Personally, a proprietary browser really rubs me the wrong way
Re:Mozilla to put ads in Firefox address bar suggestions by rglullis on Thursday October 07, 2021 @06:41AM (#28784552)
> Brave is outright corrupt

I am sure I will regret asking... but why do you think that?

Re:Mozilla to put ads in Firefox address bar suggestions by toyg on Thursday October 07, 2021 @08:09AM (#28785189)
Their whole business model is predicated on effectively replacing ad networks with Brave's own system; I don't know about you, but I find that abhorrent from the perspective of site owners. If it became dominant, you'd just be creating a new monopoly.
Re:Mozilla to put ads in Firefox address bar suggestions by rglullis on Thursday October 07, 2021 @08:53AM (#28785569)
> I don't know about you, but I find that abhorrent from the perspective of site owners.

No, I find it amazing and I can probably write an essay about it.

The "ad-supported" economy is directly responsible for a lot of content, but the majority of it is not just bad, it is also actually damaging to society. Think of all the sites that "make a living" on clickbait, content farming, fake news, SEO manipulation and outright fraud. Also, think of all the big ad tech companies that have no incentive in ensuring any kind of quality on its users and just focusing on metrics like "engagement".

It is not too much of a stretch to think of how the "ad supported" content economy is correlated with the increased polarization of people, the growing tribal divide and the isolation of individuals. I honestly think that we should be treating the majority of "ad supported" websites as heavy polluters of our minds and our societies.

"Ad-supported" sites have nothing to gain by working on quality content and can put all their efforts optimizing for controversy, shock value and eyeballs. When everything became "free", we lost our ability to vote with our wallet and lose any power in steering the market to produce the things that we value.

Given that we can not simply ban "free" sites, the next best thing is to find an alternative way to finance content creators, but where the users can have a say in how the resources are allocated. The Brave model does exactly that. Content creators still have a way to make money from their work, but it is not just enough to plaster ads on our faces and collect a check from Google. They will have to compete for quality. They will have to be able to demonstrate that their work is not just worth of the people's time (for those that want to put up with ads), they will have to produce something of value to us.

> If it became dominant, you'd just be creating a new monopoly.

No, not at all.

There is ABSOLUTELY NOTHING stopping Mozilla to create a similar ad network and to follow a similar model. In fact, they can even also base it on BAT and leverage all the work that Brave already did and avoid all the pitfalls that Brave had along the way when they were developing the system. Brave buys the token in the open market, Mozilla could do the same. They could use the same partner exchanges. They could probably even use the same codebase on the client side.

Honestly, if Mozilla did just that on Firefox, I'd switch back to it immediately. Like you, I also wish that Firefox continued to be a strong alternative to keep Google in check. But after the many years of poor management, blatant cash grabs and all the marketing spending that makes them more focused on "looking good" than "doing good", I've given up. I don't want wishy-washy feelings, I want to destroy Surveillance Capitalism.

Mozilla/Firefox are not working on anything to do that. Brave is.

Re:Mozilla to put ads in Firefox address bar suggestions by toyg on Thursday October 07, 2021 @11:50AM (#28787908)
> Content creators still have a way to make money from their work, but it is not just enough to plaster ads on our faces and collect a check from Google. They will have to compete for quality.

That's a huge jump. Incentives are basically the same, at worst the same as subscription-supported services that are slowly becoming the standard for news websites that still care about their reputation. The Brave system simply moves some of the power from multiple ad networks to a single entity, Brave. No thanks, this is not the open web.

> There is ABSOLUTELY NOTHING stopping Mozilla to create a similar ad network and to follow a similar model.

It doesn't matter who runs the network, you are still creating a massive bottleneck that can potentially determine the fate of any site.

I'd rather have a browser be a browser, without any cryptocurrency bullcrap, thank you. If that means I'll be limited to Konqueror when Mozilla goes down in flames, so be it.

Re:Mozilla to put ads in Firefox address bar suggestions by rglullis on Thursday October 07, 2021 @01:08PM (#28789225)
> news websites that still care about their reputation.

Those with brand recognition and that can charge subscriptions are not the ones in the long tail. The rewards system is supposed to be a way to help those that are in the long tail: Youtubers with a small but engaged community, Open Source software developers that want to work on their own project, kids making Fortnite skins, investigative reporters that want to cover stories that are not getting picked by mainstream media.

- "Well, these people could use Patreon", you can respond.

Yes, some of them could. But Patreon requires people to contribute their own direct money and requires that people to have access to the global financial system. While with Brave anyone, in any corner of the world, can take whatever little amount of money they want and send as a tip.

> this is not the open web.

Do you use an ad-blocker of any kind? Over 40% of internet users do. Do you think they are "against the open web" and "abhorrent"?

Are you against ad-blockers? Are you okay with Google's push to make it difficult to run ad-blockers on Chrome? To me working actively against the interests of the users is the abhorrent thing.

> you are still creating a massive bottleneck that can potentially determine the fate of any site.

HOW??? To a site that is dependent on ads, I'm still failing to see what the brave rewards program does that is different from any other ad-blocker. That revenue opportunity is already sunk, Brave has no fault here.

> I'd rather have a browser be a browser, without any cryptocurrency bullcrap.

You started to move the goalposts. You only need to deal with "cryptocurrency bullcrap" if you decide to cash out the tokens you receive. If you just want to take the BAT token to tip for other creators, you don't even need to signup to an exchange and you don't need to give away any personal data. If Brave was able to run its revenue share program by transacting with cash, would you be okay with it?

> If that means I'll be limited to Konqueror (...), so be it.

Honestly, it just seems like you just have a bunch of misconceptions and prejudices you don't want to re-evaluate. If you don't want to use it, fine. What is not fine is to be calling companies and people "outright corrupt" without anything to actually back it up.

Re:Mozilla to put ads in Firefox address bar suggestions by Aeolun on Thursday October 07, 2021 @07:45AM (#28785001)
For me at least, all the language Brave uses seems to indicate something similar to a pyramid scheme to me. I dunno, something about the whole thing sets me on edge.
Re:Mozilla to put ads in Firefox address bar suggestions by rglullis on Thursday October 07, 2021 @08:06AM (#28785161)
Really? That is quite odd.

Users receive crypto if they join the brave rewards system. The rewards are directly related to Brave's revenue from their ad network - the notification ads. Advertisers put money for a known reason and a quantifiable investment. It's all opt-in. Users don't need to put any of their own money to be able to withdraw the rewards they receive. It's as much the opposite of a scheme as it can be.

What would you take to get you to take another look at it, to see it for yourself?

Re:Mozilla to put ads in Firefox address bar suggestions by teddyh on Thursday October 07, 2021 @08:12AM (#28785214)
Any system which involves money and is not immediately obviously simple to understand is almost always created in order to steal people’s money.
Re:Mozilla to put ads in Firefox address bar suggestions by soundnote on Thursday October 07, 2021 @08:21AM (#28785275)
The Brave system is pretty simple, though? They sell ad space, people buy ad space. Brave shows you ads and keeps a cut, they give their users a cut. Brave has a tipping service which lets users tip sites they like. End result is advertisers can advertise, and people making content get some of the ad money, the setup's just built to not track people.

The big concern there is that ads that don't track are generally less valuable so even widespread adoption of Brave's system would cause a decrease in ad revenue, same as Apple's recent anti-tracking changes.

Re:Mozilla to put ads in Firefox address bar suggestions by rglullis on Thursday October 07, 2021 @08:33AM (#28785391)
It's incredible. I think Brave/BAT is pretty much the only project in the crypto space that has a straightforward answer to "how do you guys plan to make money?" question, yet it is called "outright corrupt" and implied they are stealing from users somehow. I really wonder why there is so much cognitive dissonance.
Re:Mozilla to put ads in Firefox address bar suggestions by smoldesu on Friday October 08, 2021 @07:31PM (#28805402)
Just speaking personally, but every time I've ever confronted a Brave dev online it's been among the worst experiences I've ever had. Every time I try to espouse an issue that I have with the design or architecture, I get lambasted for sharing it and then they insist that I'm objectively wrong. Browser preference is ultimately subjective, like your choice of editor or operating system: the least you can do is explain your mentality in a way that isn't ostracizing to technical users, otherwise you're no worse than Apple with pocketing your 30% and leaving the users out to dry.
Re:Mozilla to put ads in Firefox address bar suggestions by rglullis on Friday October 08, 2021 @11:25PM (#28806764)
I don't know if your choice of words was intentional, but if I am developer and you come to confront me - I would also be more aggressive in the communication.

> Every time I try to espouse an issue that I have with the design or architecture

If you start a conversation with "issues that you have", you are going to have a hard time. Always. Starting with "issues that you have" is bad because (a) it assumes that you know more than the developers who have done the work of designing and addressing the trade-offs of the system and went through the actual work of developing the solution, (b) it assumes that your needs are more important than those of other users who are satisfied with the solution and (c) places the burden of solving your issue onto their shoulders while offering nothing in return.

In other words: no one likes a know-it-all.

If you start the conversation with the intent of understanding why things were done in a certain way and why certain design choices were made, you will be more likely to get in an engaging and productive conversation than just showing up with a laundry list of things that you'd like to see "fixed". By asking why instead of "confronting" design choices, you are more likely even to get them to recognize when a choice is sub-optimal.

I follow a good part of the lead members in Brave on Twitter. I've seen a lot of conversations from them with other people. Most if not all of them are working with false assumptions and don't even bother to question themselves. Those that come right away aggressive against them or assuming malice are indeed met with brashness. It might seem rude, but I would probably do the same after fending off the 100th random person on the internet accusing you of things you haven't done or demanding that you do something about the token price.

Those that come with the intent of understanding and assuming good intentions are way more likely to be treated cordially.

Re:Mozilla to put ads in Firefox address bar suggestions by smoldesu on Saturday October 09, 2021 @01:20AM (#28807255)
I'm not a Brave dev, I'm not going to steer your ship for you. I'm coming here, outright to tell you that the amount of hand-waving that your dev team does is suspicious at best, and it's starting to become the laughingstock of the browser wars. Brave's rhetoric is remarkably similar to a plethora of other crypto scams taking over, which doesn't make BAT's sketchiness any more palatable. Your issue is deeper than optics, it runs through whatever management thought it would be sane to incorporate an ERC-20 wallet in my goddamn browser. If I have to explain the issue with wanting my programs to do one thing and one thing well, we probably have irreconcilable opinions.

This is not an issue on Firefox, Chrome, or even Safari god forbid. These browsers are the main contenders because they're simple, and just browsers. Trying to build an "everything machine" is what made Internet Explorer such an unbearable slog, which is why all of our modern browsers are defined more by their limitation than their capabilities.

Again though, these are not my problems to fix. Brave has already burned their bridge of trust by involving themselves in crypto (and pocketing a portion for themselves, worse yet), so I have nothing more to do here than kick back and watch your development slowly turn back into a Mozilla-type org again.

Re:Mozilla to put ads in Firefox address bar suggestions by rglullis on Saturday October 09, 2021 @02:00AM (#28807411)
I am not involved with Brave so you may stop addressing me as such.

Anyway, you just created a bunch of strawmen and expect others to spend time trying to reasonably argue with you? If this isn't the biggest "QED" to my comment, I don't know what is.

I could point to at least 5 false statements in your 3 paragraphs, but it is clear that you are not interested in having a productive conversation. So, don't be surprised if others just tell you to piss off and be less of an entitled aspie prick.

Re:Mozilla to put ads in Firefox address bar suggestions by smoldesu on Saturday October 09, 2021 @10:30AM (#28810175)
The aspie prick is in the eye of the beholder :)
Re:Mozilla to put ads in Firefox address bar suggestions by namlem on Thursday October 07, 2021 @09:49AM (#28786218)
What other browser has a tree style tabs extension?

Also, Firefox mobile lets me block YouTube ads with ublock origin.

Re:Mozilla to put ads in Firefox address bar suggestions by Yizahi on Thursday October 07, 2021 @09:31AM (#28785987)
Chrome-Brave, Chrome-Chromium, Chrome-Vivaldi, Chrome-Edge and other Chrome clones are no go because it entrenches Google monopoly and bad practices. IceCat doesn't exist on Windows.

There is really close to no choice for browser alternatives.

Re:Mozilla to put ads in Firefox address bar suggestions by arid_eden on Saturday October 09, 2021 @02:51AM (#28807650)
Seamonkey (which I'm using to write this) is one option. Built for all platforms, no Mozilla tracking/ad/pocket-partnership nonsense. Unfortunately the team is small and Gecko has been changing a lot lately.

Long term the gemini protocol and browsers like lagrange might be the only option - its just too hard to build a modern standards supporting web browser these days (even Microsoft has thrown in the towel and adopted Chromium for Edge).

Re:Mozilla to put ads in Firefox address bar suggestions by AegirLeet on Thursday October 07, 2021 @04:46AM (#28783762)
Reducing reliance on Google by partnering up with a different ad company instead. What good does that do? I don't want ads anywhere near my browser.

Here's what I'd really like them to do:

* Stop paying out millions to execs

* Focus more on Firefox instead of other side projects

* Let me pay for Firefox development directly

Re:Mozilla to put ads in Firefox address bar suggestions by pizza234 on Thursday October 07, 2021 @04:58AM (#28783840)
The Opera browser used to do this, from v5.

It lasted a few years (it seem 5, based on Wikipedia), and they ultimately ended up switching to the default engine business model.

Re:Mozilla to put ads in Firefox address bar suggestions by Certhas on Thursday October 07, 2021 @05:24AM (#28784025)
There is so much wishful thinking around this... "me and five other people want to pay, if you just cater to my specific tastes, than the me and these 5 people will happily bankroll your massive engineering effort!"

Maybe people would be happier if they had to pay to switch off the ads instead of it just being a setting (/switching default search engine)??

Re:Mozilla to put ads in Firefox address bar suggestions by y4mi on Thursday October 07, 2021 @05:36AM (#28784114)
It's not as clear cut as you seem to think.

A lot of people just think that Mozilla should be a nonprofit and not aim to primarily enrich it's CEO and leadership. This isn't the case at the moment, which is clear if you paid any attention to what they've been doing for the last few years.

Little of the money that's going to be raised by this will end up paying for engineers to improve or maintain the Firefox code base and the vast majority of it will end in the pockets of said leadership, and this is kinda displeasing.

Re:Mozilla to put ads in Firefox address bar suggestions by Hnrobert42 on Thursday October 07, 2021 @06:26AM (#28784463)
Do you have a source showing the vast majority of revenue goes to leadership? In 2018, the CEO’s salary equaled 0.64% of revenue. Before we discuss whether that is right or wrong, we should at least agree on a set of facts.

https://itdm.com/mozilla-firefox-usage-down-85-but-why-are-e...

Re:Mozilla to put ads in Firefox address bar suggestions by y4mi on Thursday October 07, 2021 @07:10AM (#28784738)
they generally get more then 400 million yearly revenue, though there was one outlier with over 800 million. this is money they generally don't have to pay taxes on because of their status as a non-profit.

mozilla employs at the moment around 800 people.

according to their FAQ

> https://www.mozilla.org/en-US/foundation/annualreport/2015/f...

> More than 75% of Mozilla spending is on people-related investments to produce the products and programs that support our mission: keeping the web open, free, and accessible.

this would mean they had around 300 million to spend on these 800 employees, averaging around 375 000 per employee.

Sr. Software Engineers get <$200 000, so IF all of their 800 employees were senior software engineers (extremely unlikely), their salary would be around 160 million, which is slightly more then 50% of what was available. a more realistic calculation would be around 20-30%, because not everyone will be getting SV wages. They've got global presence after all with offices SF, Toronto, Berlin, Beijin etc.

you'd have to verify in which unrelated projects by third parties mozilla invests and generally follow the money to figure out anything more, but that is simply out of scope of a hn comment.

Re:Mozilla to put ads in Firefox address bar suggestions by pseudalopex on Thursday October 07, 2021 @09:40AM (#28786102)
Mozilla Corporation is a for profit subsidiary of the non profit Mozilla Foundation.

A common rule of thumb is employees cost a company 2x salary.

The 2019 combined financial statements show $210 million for program salaries and benefits. Management and general salaries and benefits were $109 million.[1] Program means software development basically.[2]

[1] https://assets.mozilla.net/annualreport/2019/mozilla-fdn-201...

[2] https://assets.mozilla.net/annualreport/2019/mozilla-fdn-201...

Re:Mozilla to put ads in Firefox address bar suggestions by stickfigure on Thursday October 07, 2021 @09:20AM (#28785852)
> this is money they generally don't have to pay taxes on because of their status as a non-profit.

Minor nit here - they don't have to pay taxes because they don't make a profit, not because of their status. If a for-profit corporation doesn't make profit (and few tech companies do), they won't have to pay income taxes either.

$375k per employee for a pure technology company doesn't seem outrageous? That has to include facilities too.

It's hard not to read into your message the suggestion that you'd like Mozilla to outsource development to lower-wage countries. I really doubt that's going to succeed in a challenging and competitive market like browsers. IMO they'd be better off spending more trying to poach the best brains behind Chrome.

Re:Mozilla to put ads in Firefox address bar suggestions by y4mi on Thursday October 07, 2021 @09:43AM (#28786143)
> That has to include facilities too

does it? whats the remaining 25% (100 million) for in that case?

> It's hard not to read into your message the suggestion that you'd like Mozilla to outsource development to lower-wage countries

i do not want them to do that particularly. i just pointed out that not all 800 employees will be getting the $137,000 with a $54,800 bonus wage to point out that i'm being extremely generous in my calculation of how much they're likely paying to actual employees.

there are no conclusive numbers i know of, but if you just look at their open positions portal (https://careers.mozilla.org/listings/) you will surely agree that few of these will be getting that $190k...?

this is quite offtopic but what i find especially disheartening about mozilla is that almost all of its revenue comes from google.

every nation i know of is trying to build up their online/web presence, and yet we have only one mega corporation sponsoring web browsers to a significant degree. why isn't every nation like the USA, Canada, Australia etc each investing at least 10 million into a fund to build an open source web browser or contribute to one? why is every nation fine with that situation?

Re:Mozilla to put ads in Firefox address bar suggestions by whoisthemachine on Thursday October 07, 2021 @08:02AM (#28785123)
I agree. I think they would find use in having a "Firefox Enterprise" that catered to businesses directly - basically a version of Firefox that they will tailor to an organization's crazy security requirements. Basically anywhere I've worked has wanted to lock down internet browsing in some way or other, and they now pay for expensive products to do so externally. I think it would be very appealing to just pay for a product that did so out of the box...
Re:Mozilla to put ads in Firefox address bar suggestions by Swenrekcah on Thursday October 07, 2021 @05:38AM (#28784126)
If you get 5000 people paying $5/month for every person working on a truly private browser, you have $25,000/month per teammate.

I'm sure you could find 50,000 people in the world willing to pay this. I'm one of them.

The problem is how you get started while building reputation, but I'm sure that it's possible.

Re:Mozilla to put ads in Firefox address bar suggestions by TeMPOraL on Thursday October 07, 2021 @05:59AM (#28784288)
> The problem is how you get started while building reputation, but I'm sure that it's possible.

In case of Mozilla/Firefox: do this while you still have some reputation left. It's literally the one party on the Internet that would have a chance of pulling it off.

Re:Mozilla to put ads in Firefox address bar suggestions by denton-scratch on Thursday October 07, 2021 @09:36AM (#28786046)
I approve of this traditional usage of the term "literally". It's literally correct, but possibly too late - they've been burning bridges for five years.
Re:Mozilla to put ads in Firefox address bar suggestions by samhw on Thursday October 07, 2021 @05:51AM (#28784238)
There's some remarkable sleight of hand in "for every person working on [it]". That's a lot of people required to build a browser. Are you suggesting each of those 5000 users pays $5 multiplied by $NUM_OF_DEVELOPERS, or that you'll need [5000 multiplied by $NUM_OF_DEVELOPERS] users?
Re:Mozilla to put ads in Firefox address bar suggestions by Swenrekcah on Thursday October 07, 2021 @06:34AM (#28784515)
The latter. The numbers are not precise, it's just to show that you really don't need a lot of paying people and they really don't need to pay a lot each.
Re:Mozilla to put ads in Firefox address bar suggestions by nine_k on Thursday October 07, 2021 @05:35AM (#28784101)
(1) Too many ad networks involved; who do you pay for not seeing their ads? (2) You would be unpleasantly surprised by the amount to pay.
Re:Mozilla to put ads in Firefox address bar suggestions by TeMPOraL on Thursday October 07, 2021 @05:48AM (#28784209)
(2) is in big part because people who're willing to spend money to get rid of ads are exactly the people advertisers are trying to get to - people with plenty of disposable income.
Re:Mozilla to put ads in Firefox address bar suggestions by nine_k on Thursday October 07, 2021 @05:35AM (#28784110)
Opera was / is cool and advanced in many regards.

But Firefox is open source. This is very important for many reasons.

Re:Mozilla to put ads in Firefox address bar suggestions by GeckoEidechse on Thursday October 07, 2021 @06:56AM (#28784651)
> Let me pay for Firefox development directly

Same. I already donate to the Mozilla Foundation but I'd love to fund Firefox more directly.

Re:Mozilla to put ads in Firefox address bar suggestions by skywal_l on Thursday October 07, 2021 @04:42AM (#28783728)
Is there a way to know how the Mozilla Foundation spend its money? They've stopped updating this page[0] in 2019.

Maybe a way to rely less on Google and "trusted partners" money is just to spend less.

[1] https://foundation.mozilla.org/en/who-we-are/public-records/

Re:Mozilla to put ads in Firefox address bar suggestions by callahad on Thursday October 07, 2021 @04:49AM (#28783774)
They've not stopped updating that page; it just takes longer than you would otherwise expect to get final numbers, prepare the reports, run them past auditors, etc. The 2019 statements were published in October of 2020, so I'd expect the 2020 numbers some time this month.

It's also worth noting that there is a strict separation between the Mozilla Foundation (the tax exempt non-profit) and Mozilla Corporation (the wholly owned, for-profit subsidiary which builds Firefox). The Foundation is not directly involved in the creation of Firefox.

Re:Mozilla to put ads in Firefox address bar suggestions by skywal_l on Thursday October 07, 2021 @06:36AM (#28784522)
> It's also worth noting that there is a strict separation between the Mozilla Foundation (the tax exempt non-profit) and Mozilla Corporation (the wholly owned, for-profit subsidiary which builds Firefox). The Foundation is not directly involved in the creation of Firefox.

Wow I didn't know that. I always assumed Firefox was developed by a non-profit. So it basically means that Firefox is a commercial product (the purpose of which is to make money). Thanks for that bit of information which was not at all obvious if you don't pay close attention...

Re:Mozilla to put ads in Firefox address bar suggestions by jlokier on Thursday October 07, 2021 @09:28AM (#28785957)
It's actually a common arrangement with charities and other non-profits, done that way to make a tax and administration boundary.

The subsidiary is a for-profit, but the profit all goes to the parent non-profit, which is then constrained in how it can use that income.

Think of a little charity shop that sells, say, second hand clothes in order that the profit from sales funds a charitable purpose like fighting cancer. The little shop is likely to be a for-profit company, wholly owned by its parent charity.

Charities have to follow strict rules about how they spend their money, care for their assets, make decisions, report on everything and be audited.

Everything they do is required to be demonstrably for the charity's purposes, which clashes with the on-the-ground flexilibilty required to make business-like decisions for something like a shop. For example when you decide to spruce up the lighting at the front of the shop to attract customers, which only indirectly serves the charity's goals.

That may be a poor example. The point is that the subsidiary business can be run more like a business, being managed, making decisions and spending its income in the freer way a business is allowed to do. The parent charity retains shareholder-like ultimate control, but that is indirect control; the subsidiary has its own directors and executives.

In the case of a shop that means it can spend on things that may attract customers, take gambles that may bring in more profit for the parent charity to use, and make day to day decisions that aren't subject to the same level of reporting, auditing and trustee oversight that the parent charity is. The shop's operating assets are outside the charity, giving it operational flexibility, but when it transfers some portion of assets as profits to the charity, those assets become inside and how they are spent becomes more tightly regulated.

Re:Mozilla to put ads in Firefox address bar suggestions by boomboomsubban on Thursday October 07, 2021 @06:41AM (#28784554)
All of the Mozilla Corporation's profits are reinvested in Mozilla, being a nonprofit charity caused tax issues that caused them to spin off the Mozilla Corporation.
Re:Mozilla to put ads in Firefox address bar suggestions by bugmen0t on Thursday October 07, 2021 @07:24AM (#28784841)
The pur is to further the mission of the nonprofit, i.e., an open interoperable web. All money earned stays within Mozilla.

In contrast to all other browser products, whose main purpose is increasing share holder value.

Re:Mozilla to put ads in Firefox address bar suggestions by denton-scratch on Thursday October 07, 2021 @09:40AM (#28786098)
The non-profit Foundation is wholly-owned by the profit-making Corporation.

I have no idea how that works.

[Edited, because I got it 180deg arse-over-tit]

Re:Mozilla to put ads in Firefox address bar suggestions by Winsaucerer on Thursday October 07, 2021 @04:59AM (#28783849)
I'd love to be able to pay some monthly subscription to support Firefox. But every time this comes up, someone tells me that there's no way to directly support Firefox itself. I wish they'd do something like Wikipedia does, to ask their users to donate or contribute.
Re:Mozilla to put ads in Firefox address bar suggestions by maccard on Thursday October 07, 2021 @05:53AM (#28784250)
Unless I'm mistaken, Wikipedia doesn't ringfence their donations either, so by donating to the Wikimedia foundation [0] you're not just paying for wikipedia either.

[0] https://donate.wikimedia.org/w/index.php

Re:Mozilla to put ads in Firefox address bar suggestions by labawi on Thursday October 07, 2021 @06:32AM (#28784503)
If you donate to Mozilla, you don't pay for Firefox at all.

Conversely, AFAIK, Wikimedia doesn't accept money for merchandising their users. At least not in any official, straightforward way.

Re:Mozilla to put ads in Firefox address bar suggestions by ploum on Thursday October 07, 2021 @05:33AM (#28784086)
While I philosophically agree with you, I can’t help but think:

- Developing Firefox looks way more expensive than running Wikipedia servers. - It looks like there’s at least 10x less Firefox users than Wikipedia users.

It might still be possible (Firefox users might me more willing to pay and to pay more than Wikipedia users). It still looks really hard.

I wish they didn’t try to match the startup/VC/pivot/diversify frenzy but, in the end, I’m really happy that they exist.

Re:Mozilla to put ads in Firefox address bar suggestions by SamoyedFurFluff on Thursday October 07, 2021 @06:51AM (#28784617)
From what I understand doing donations and stipulating that it’s for a specific purpose can hurt a nonprofit more than help, because then vital logistics get underfunded and fuck up the competency of the organization. (Eg. Everyone wants to fund nonprofits cancer research or whatever, but what if they actually desperately need to fund remote work infrastructure because a global pandemic has forced them all to work remotely on short notice?)

Of course if you don’t like what an organization broadly does with the money given to it, don’t give it money. Maybe issue some feedback that you think the organization should do x or y, and the fact it’s doing p and q makes you hesitant to donate.

Re:Mozilla to put ads in Firefox address bar suggestions by throw63738 on Thursday October 07, 2021 @06:40AM (#28784550)
I bet some mozilla devs have their own Github Sponsors or Patreon.
Re:Mozilla to put ads in Firefox address bar suggestions by RNCTX on Thursday October 07, 2021 @06:40AM (#28784551)
Maybe, just maybe, it's possible to have a funding model that isn't a derivative of a newspaper from 1927.
Re:Mozilla to put ads in Firefox address bar suggestions by denton-scratch on Thursday October 07, 2021 @09:29AM (#28785968)
A browser is not "expensive". A modern marketing tool is expensive.

Take out all the crap, and strip it back to a plain browser. Freeze all new features. The only maintenance that is needed is security patches. That shouldn't need more than a handful of full-time devs. They could be paid using just one exec's salary.

I'll maintain my contribution to Thunderbird; if Mozilla doesn't feel like helping financially with that more-or-less unique product, fair enough. But I'm not OK with having to drill into about:config to disable Firefox Pocket's hijacking of high-profile screen real-estate - why hasn't it gone yet?

Re:Mozilla to put ads in Firefox address bar suggestions by yawaworht1978 on Thursday October 07, 2021 @04:50AM (#28783779)
But what if that idea is coming from Google? How many relevant partners does FF have?
Re:Mozilla to put ads in Firefox address bar suggestions by datenarsch on Thursday October 07, 2021 @04:54AM (#28783812)
Why is a browser expensive? There are many great and big open source projects out there that are maintained and developed mainly by volunteers. Why can't Firefox be like this?
Re:Mozilla to put ads in Firefox address bar suggestions by roca on Thursday October 07, 2021 @05:03AM (#28783870)
Building a shell around Chromium or Webkit isn't very expensive.

Maintaining an independent, high-quality browser engine so that the design and implementation of the Web isn't up to a Google/Apple duopoly is incredibly expensive: https://robert.ocallahan.org/2017/12/maintaining-independent... (4 years old, but the situation I describe hasn't changed, except that Microsoft has switched to Chromium so Mozilla's engine is more important than ever.)

Re:Mozilla to put ads in Firefox address bar suggestions by ClumsyPilot on Thursday October 07, 2021 @05:37AM (#28784123)
"Microsoft has switched to Chromium"

Feels like a massive missed opportunity - microsoft is the only big player not funded by ads.

Also having their own Engine was cool, i liked it, although it did sometimes have failures. Looks like they got tired if different issues and thew in the towel

Re:Mozilla to put ads in Firefox address bar suggestions by dageshi on Thursday October 07, 2021 @06:03AM (#28784308)
They would never overcome the reputation damage from IE. I think they accepted that and switched to Chromium because it just makes maintaining the userbase they do have a lot easier.
Re:Mozilla to put ads in Firefox address bar suggestions by hyproxia on Thursday October 07, 2021 @08:41AM (#28785469)
>isn't up to a Google/Apple duopoly

Remember the W3C DRM standard and how Firefox implemented it?

Re:Mozilla to put ads in Firefox address bar suggestions by zaphirplane on Thursday October 07, 2021 @05:55AM (#28784263)
700 people from wiki is more than I would have guessed even after accounting for the Multiplatform and mobile versions
Re:Mozilla to put ads in Firefox address bar suggestions by dmitriid on Thursday October 07, 2021 @08:35AM (#28785409)
> Why is a browser expensive?

Read this: https://drewdevault.com/2020/03/18/Reckless-limitless-scope....

To quote,

--- start quote ---

The total word count of the W3C specification catalogue is 114 million words at the time of writing.

If you added the combined word counts of the C11, C++17, UEFI, USB 3.2, and POSIX specifications, all 8,754 published RFCs, and the combined word counts of everything on Wikipedia’s list of longest novels, you would be 12 million words short of the W3C specifications.

--- end quote ---

This is why. It's currently impossible to start a greenfield browser [1]. And even forking an existing engine and trying to keep up is almost impossible [2]

[1] There's Flow browser, https://www.ekioh.com/flow-browser/ I don't know if it's truly from scratch

[2] Microsoft forked Chromium and is still almost 2000 APIs behind, https://web-confluence.appspot.com/#!/confluence

Re:Mozilla to put ads in Firefox address bar suggestions by bserge on Thursday October 07, 2021 @05:07AM (#28783905)
It's very hard for designers and developers to come up with regular updates that stay on the fine line between still useable but somehow worse than the previous version. Firefox has been excelling at this.
Re:Mozilla to put ads in Firefox address bar suggestions by cxr on Thursday October 07, 2021 @11:56AM (#28788005)
Better answer than the just-so ones that you've gotten so far:

It actually used to be that way. For example, it used to be the case that the Firefox product owner was a Googler getting paid by Google to work on Firefox. Lots of other contributors hailed from other companies (or universities), too, whether they were specifically getting paid for it or not; there was a long-tail of completely unpaid contributors. Mozilla wasn't anything like the Bay Area company you see today so much as it was, loosely speaking, a co-op. Mozilla's various formal organizational incarnations were supposed to handle, in order of importance: A. keeping the infrastructure running, and B. paying the salaries of its own contributors to the mozilla.org commons.

Several things changed this:

1. Google, the biggest contributor to the project, pulled their people off Firefox to go build Chrome.

2. Mozilla-the-Corporation, having deceived themselves about the role that the commons-style development played in the project's success, went and Netscaped it.

On the latter point: basically, the Corporation abused its position. They tried (and unfortunately succeeded) at consolidating things under their corporate structure (particularly during the FirefoxOS era after hiring an Adobe exec to be their shepherd through that doomed project—convinced that what Mozilla really needed was good, business-minded leadership). This launched Mozilla on the descent we've seen over the last ten years, and burned all sorts of bridges including goodwill with external contributors and other parts of its base. They hollowed it out, and then had people on payroll to fill in the parts that were getting fucked up. As with the case of Netscape, not all of their hires were good hires.

The perverse thing is, if you know anything about Mozilla's early history, i.e. Firefox pre-history, you'll know that this was already tried once before. What's amazing is that it actually "worked" this time. You'll hear (from people like Mitchell, even) stories about how mozilla.org was an escape pod, and that it had to be rescued from Netscape, because Netscape thought they were the rightful rulers by fiat—this, even after mozilla.org had been set up! Unfortunately, Mozilla-the-Corporation (distinct from mozilla.org) succeeded at taking control where Netscape failed, mostly because everyone involved pretty much let them. A lot of the mechanisms that had been put in _specifically_ to keep Netscape hires in their place were rolled back as part of the post-Firefox-4.0, "we want to move fast and break things, too" era.

Lots of people who at one point once had @mozilla.com email addresses will dispute this, choosing to tell themselves—and others—a different story. And of course they do. It happens for exactly the same reasons that the "are we the baddies?" meme is a thing.

Re:Mozilla to put ads in Firefox address bar suggestions by progval on Thursday October 07, 2021 @04:51AM (#28783790)
> Can't we have one piece of good software that doesn't try to shove "relevant" "suggestions" from "trusted" "partners" down our throats?

A few don't, like VLC: https://www.reddit.com/r/bestof/comments/73dafr/vlc_creator_...

Re:Mozilla to put ads in Firefox address bar suggestions by krono on Thursday October 07, 2021 @04:56AM (#28783827)
Neutral FYI: VLC on OSX had unremovable sponsored radio/podcasts in its sidebar last time I used it
Re:Mozilla to put ads in Firefox address bar suggestions by morsch on Thursday October 07, 2021 @05:09AM (#28783920)
Are you sure you weren't using a VLC clone that added this stuff? Because these things exist (e.g. "VLC plus"). They're basically malware, tricking people into downloading what they think is the genuine article.
Re:Mozilla to put ads in Firefox address bar suggestions by krono on Thursday October 07, 2021 @06:11AM (#28784357)
Yeah I'm sure it was a genuine installation. See this: https://forum.videolan.org/viewtopic.php?f=12&t=99040
Re:Mozilla to put ads in Firefox address bar suggestions by morsch on Thursday October 07, 2021 @06:46AM (#28784591)
I found this thread from 2012 while researching my post. There are in fact not a lot of posts about this topic. Are you sure these entries are sponsored? It doesn't say sponsored in the screenshot.
Re:Mozilla to put ads in Firefox address bar suggestions by krono on Thursday October 07, 2021 @06:55AM (#28784646)
It's been half a decade since I last used VLC and looked this up, but I'm certain there was a VLC staff member, perhaps a moderator, who explained the presence of these sidebar entries as measures to cover development cost.

  There are in fact not a lot of posts about this topic
You mustn't have looked very far ;)
Re:Mozilla to put ads in Firefox address bar suggestions by morsch on Thursday October 07, 2021 @07:01AM (#28784687)
Well, a couple of minutes on Google. I just looked at all results for "sponsored" on the forum and it is in fact the only thread that uses it in that sense.

I'm still waiting for any concrete evidence, as I am genuinely curious what kind of sponsorships of that kind there are, or were, if any.

Re:Mozilla to put ads in Firefox address bar suggestions by krono on Thursday October 07, 2021 @07:07AM (#28784726)
You're fully aware I was making an assumption or a false recollection. There's absolutely no need for this adversarial tone.
Re:Mozilla to put ads in Firefox address bar suggestions by stragies on Thursday October 07, 2021 @05:12AM (#28783943)
The official, upstream VLC installer, or some third-party repackaging?
Re:Mozilla to put ads in Firefox address bar suggestions by krono on Thursday October 07, 2021 @06:13AM (#28784372)
Official, there are numerous forum posts about it. One of which can be found here https://forum.videolan.org/viewtopic.php?f=12&t=99040
Re:Mozilla to put ads in Firefox address bar suggestions by Thev00d00 on Thursday October 07, 2021 @05:10AM (#28783930)
They have "Jamendo Selections" nowadays, but that service offers independent music under creative commons licences, you can also right click and remove it.
Re:Mozilla to put ads in Firefox address bar suggestions by morsch on Thursday October 07, 2021 @05:31AM (#28784079)
Did the VLC people get paid to include the Jamendo plugin? Because it's not sponsored if they weren't (I realize you never claimed otherwise).
Re:Mozilla to put ads in Firefox address bar suggestions by vetinari on Thursday October 07, 2021 @06:38AM (#28784535)
> you can also right click and remove it.

Are you sure? For me, I can only "Disable" it, and it gets promptly re-enabled right after clicking on some other item in the sidebar.

There doesn't seem to be any way to disable it permanently, or, preferably, removing it entirely.

Re:Mozilla to put ads in Firefox address bar suggestions by nolok on Thursday October 07, 2021 @08:31AM (#28785371)
This list is filled with a LUA script in a VLC dir, and you can override it with a user list. IT's not available through GUI but if it bothers you it's possible to remove it entirely that way.
Re:Mozilla to put ads in Firefox address bar suggestions by vetinari on Thursday October 07, 2021 @01:45PM (#28789739)
Unfortunately on a Mac, by touching files in the app bundle (VLC.app/Content/MacOS/share/lua/playlist) you break the app signature :(
Re:Mozilla to put ads in Firefox address bar suggestions by ulzeraj on Thursday October 07, 2021 @05:45AM (#28784183)
There is the shinny hardware mafia. It might not be your cup of tea but their source of revenue is clearly on their mostly overpriced hardware.

I remember seeing lots of devs complaining about Safari not implementing the latest new shinny google technology for chrome but looking at some of these features those aren't things I'd have in my browser like PWA. Web developers are totally out of touch if they expect that everybody wants a website to have access to things like USB ports.

Re:Mozilla to put ads in Firefox address bar suggestions by dkdbejwi383 on Thursday October 07, 2021 @04:51AM (#28783786)
> Can't we have one piece of good software that doesn't try to shove "relevant" "suggestions" from "trusted" "partners" down our throats?

If you pay for it, yeah. But you can't have that and have the software be £free to use

Re:Mozilla to put ads in Firefox address bar suggestions by Jenk on Thursday October 07, 2021 @05:00AM (#28783856)
Many people would pay for firefox. I don't know if it's enough people to offset what advertisers are willing to pay, nor if adding that would dissuade too many users but it'd be nice to have the option to pay so we can support the development of the browser directly, and avoid adverts.

Donating to the foundation feels a bit like donating to the WWF because I want to help a specific Panda I met at the zoo.

Re:Mozilla to put ads in Firefox address bar suggestions by 0des on Thursday October 07, 2021 @08:17AM (#28785250)
If there were an option to pay 1-2 bucks a month and not have Pocket or anything third party, I'd pay that. I am curious why they seem hesitant to approach this model. It isn't like most of us never purchased Netscape before.
Re:Mozilla to put ads in Firefox address bar suggestions by MonkeyClub on Thursday October 07, 2021 @05:37AM (#28784119)
I would rather donate to avoid having random pandas appear at my window and wave manically. But I would much rather not be forced to donate by such unsolicited panda attacks.

It seems it's time to find a Firefox alternative now, privacy-minded and ad-free.

Pity the web is mostly unusable with w3m. Would any HNers recommend DDG's browser as a viable alternative?

Re:Mozilla to put ads in Firefox address bar suggestions by dgb23 on Thursday October 07, 2021 @06:28AM (#28784476)
Using DDG since years and am happy with it. There was a time where I used !g more often but that isn't the case anymore. And when I still do, I'm typically disappointed.
Re:Mozilla to put ads in Firefox address bar suggestions by Jenk on Thursday October 07, 2021 @01:07PM (#28789204)
You might like qutebrowser. It's GUI but with keyboard navigation its primary driver.
Re:Mozilla to put ads in Firefox address bar suggestions by dageshi on Thursday October 07, 2021 @06:06AM (#28784324)
Many people would pay for firefox so long as it supports their pet features and they all have their own pet features. And it would still be less than they'd get from advertising.
Re:Mozilla to put ads in Firefox address bar suggestions by Jenk on Thursday October 07, 2021 @08:06AM (#28785165)
Invariably this is true, but I think had a payment model been adopted when Firefox itself was gaining traction, they wouldn't need to stray from that winning product model - privacy focused, user control, advertisement free, web standard honoring.

As it stands now, they are obviously wanting to monetise their product but for whatever reason don't want to open up to the option of a retail/consumer grade price. Probably it is because they'll make more from feeding ad companies.

Re:Mozilla to put ads in Firefox address bar suggestions by dageshi on Thursday October 07, 2021 @08:17AM (#28785248)
I think back when firefox was gaining popularity there wasn't really a public awareness for the need for a privacy focused browser. In other words, even fewer people than right now would've been interested in buying it because they didn't really think they needed it.

Once someone gives away a roughly equivalent good enough product for free charging for a competitor becomes incredibly difficult and that ship sailed when MS bundled IE with windows.

Re:Mozilla to put ads in Firefox address bar suggestions by danielheath on Thursday October 07, 2021 @05:43AM (#28784172)
It’s multiple orders of magnitude less, judging by how opera went.
Re:Mozilla to put ads in Firefox address bar suggestions by Jenk on Thursday October 07, 2021 @05:57AM (#28784278)
I used Opera for many years. It had/has many more problems than just its payment model.

Notably was the notion that it came with a kitchen sink when most just wanted a web browser.

Re:Mozilla to put ads in Firefox address bar suggestions by symlinkk on Thursday October 07, 2021 @09:01AM (#28785655)
Safari
Re:Mozilla to put ads in Firefox address bar suggestions by davidsergey on Thursday October 07, 2021 @04:24AM (#28783569)
Indeed. They should just state "It's an Ad". I doubt they actually going to try every product that they are advertising, to make wording "suggestion" be even close to the truth.

That said, I don't understand, why would somebody use Firefox instead of Chrome, Edge, or Safari if they ad in-browser ads.

Re:Mozilla to put ads in Firefox address bar suggestions by dropmann on Thursday October 07, 2021 @04:29AM (#28783620)
For example because Chrome treats Google cookies differently [1]? This is a red flag for people. With Firefox you at least know what you get.

[1] https://news.ycombinator.com/item?id=18064537

Re:Mozilla to put ads in Firefox address bar suggestions by davidsergey on Thursday October 07, 2021 @04:32AM (#28783646)
I didn't know about it, thanks.

But I'm software engineer, and I didn't know about it. I don't think most (as in 95%+, even in tech) people would know difference to care. My point is visibly – firefox seem to be just as ad-hungry as competition.

They could be better behind the scenes, but customer wouldn't know it.

Re:Mozilla to put ads in Firefox address bar suggestions by mszcz on Thursday October 07, 2021 @04:42AM (#28783727)
You know what I miss? Software I can pay for. I'd happily shell out couple of bucks a year for a browser. Or a social network. I'd be more than happy to pay regularly for something that requires regular, constant, maintenance, upkeep, servers, salaries. But no, somehow humanity landed on free+ads. Ugh.

Yeah, I'm sorry. I'm just grumpy.

Re:Mozilla to put ads in Firefox address bar suggestions by gear54rus on Thursday October 07, 2021 @08:22AM (#28785298)
If they were sure enough people would pay for something they'd just make it paid AND shove ads in it.
Re:Mozilla to put ads in Firefox address bar suggestions by mszcz on Thursday October 07, 2021 @08:53AM (#28785572)
True, and it's already been happening with TVs from what I recall.

You know what I wonder? Where's the hatred threshold for ordinary people? When you see an ad in a middle of something and you're so pissed that you'll go out of your way to specifically avoid the product that's shoved in your throat. I know mine's been reached, but, hey, I'm just an grumpy asshole ;)

Re:Mozilla to put ads in Firefox address bar suggestions by jefftk on Thursday October 07, 2021 @09:50AM (#28786234)
> Chrome treats Google cookies differently

This was released in Chrome 69 and rolled back in Chrome 70: https://www.blog.google/products/chrome/product-updates-base...

(Disclosure: I work for Google, speaking only for myself)

Re:Mozilla to put ads in Firefox address bar suggestions by absove on Thursday October 07, 2021 @04:51AM (#28783789)
Wasn't there some google cookie in firefox that couldn't be deleted at some point, related to safe browsing? Then when people kept complaining they just hid it from the UI? I honestly don't know what the situation is now though.
Re:Mozilla to put ads in Firefox address bar suggestions by commoner on Thursday October 07, 2021 @05:41AM (#28784157)
Yes, Google sends a cookie in the responses from its Safe Browsing service. As of Firefox 27 (released in February 2014), Firefox has sandboxed the Google Safe Browsing cookie in a separate cookie jar, isolated from normal web browsing.

https://bugzilla.mozilla.org/show_bug.cgi?id=368255#c61

Re:Mozilla to put ads in Firefox address bar suggestions by account42 on Thursday October 07, 2021 @07:35AM (#28784923)
Giving Google the power to decide what users are and are not allowed to download is another thing that Mozilla should not be doing.

Guess what Mozilla's response is when Google lists something they shouldn't? "Take it up with Google". And you think Google supports those who they defame better than their usual customers? No. This is not a hypothetical scenario.

Re:Mozilla to put ads in Firefox address bar suggestions by toyg on Thursday October 07, 2021 @04:32AM (#28783654)
Because all the browsers you mention are controlled by megacorps who want to own the web for their own gain. As mismanaged as Mozilla is, they are in it to make the web a decent place for users.

This said, of course, I hate this "feature" and I'll make sure I disable it.

Re:Mozilla to put ads in Firefox address bar suggestions by datenarsch on Thursday October 07, 2021 @05:02AM (#28783863)
It feels more like that the persons in charge of Mozilla try everything in their power to emulate those megacorps.
Re:Mozilla to put ads in Firefox address bar suggestions by mrtesthah on Thursday October 07, 2021 @04:42AM (#28783722)
> As mismanaged as Mozilla is, they are in it to make the web a decent place for users.

Placing ads in the search bar and datamining everything you search for is failing at this mission.

Re:Mozilla to put ads in Firefox address bar suggestions by roca on Thursday October 07, 2021 @05:06AM (#28783895)
"No new data is collected, stored, or shared to make these new recommendations."

"When contextual suggestions are enabled, Mozilla receives your search queries. When you see or click on a Firefox Suggest result, Mozilla collects and sends your search queries and the result you click on to our partners through a Mozilla-owned proxy service. The data we share with partners does not include personally identifying information and is only shared when you see or click on a suggestion."

Doesn't sound like "datamining everything you search for".

Re:Mozilla to put ads in Firefox address bar suggestions by TeMPOraL on Thursday October 07, 2021 @05:42AM (#28784163)
> "When contextual suggestions are enabled, Mozilla receives your search queries. (...)"

This, right here. They get those regardless of whether you click on anything. What happens with those queries afterwards?

> "No new data is collected, stored, or shared to make these new recommendations."

If that's true, it would imply search queries were already being sent to Mozilla. I hope it isn't true. I feel incredibly dumb that I never bothered to verify it, that I trusted them. If it turns out the queries were sent, I'll look into filing a GDPR complaint, because I sure as hell didn't give consent for my queries - intended for the search engine of my choice, and which might contain PII - to be processed by Mozilla.

Re:Mozilla to put ads in Firefox address bar suggestions by roca on Thursday October 07, 2021 @05:45AM (#28784185)
> What happens with those queries afterwards?

https://blog.mozilla.org/data/2021/09/15/data-and-firefox-su...

> Mozilla approaches handling this data conservatively. We take care to remove data from our systems as soon as it’s no longer needed. When passing data on to our partners, we are careful to only provide the partner with the minimum information required to serve the feature.

> A specific example of this principle in action is the search’s location. The location of a search is derived from the Firefox client’s IP address. However, the IP address can identify a person far more precisely than is necessary for our purposes. We therefore convert the IP address to a more general location immediately after we receive it, and we remove the IP address from all datasets and reports downstream.

Re:Mozilla to put ads in Firefox address bar suggestions by TeMPOraL on Thursday October 07, 2021 @05:56AM (#28784274)
>> When passing data on to our partners, we are careful to only provide the partner with the minimum information required to serve the feature.

That's hogwash without access to details of actual cases. What is the definition of "minimum" for a given partner here?

Reminds me of the UX of Android a couple years ago:

- Android: "I'm a better system than desktops, I offer fine-grained permissions that ensure apps only have access to what they need, nothing more."

- Every single app, upon installation: "I need every single permission enumerable in the current SDK version."

>> A specific example of this principle in action is the search’s location. (...)

Oh, that's nice, I feel a bit more relaxed - this means they can't enable this feature for me at all, because they first have to seek informed consent from me for this kind of processing. They'd better remember to ask.

Re:Mozilla to put ads in Firefox address bar suggestions by chrisjc on Thursday October 07, 2021 @08:00AM (#28785103)
I think I can confidently assume that despite not providing IP or accurate location data, there are enough features in the data for their partners to fingerprint individuals. Might require a lot more work, but when advertisers go out of their way to identify individuals based on their browser/os/hardware settings, they'll attempt to do it on just about anything they could get their hands on.

I wonder how containers affect this behavior? Since the same history seems to pop up regardless of which container I'm in, I wonder if this effectively makes containers permeable?

Re:Mozilla to put ads in Firefox address bar suggestions by cpeterso on Thursday October 07, 2021 @12:56PM (#28789026)
How will a third-party suggestion provider fingerprint individual users when search queries are all proxied from the Mozilla server IP addresses?
Re:Mozilla to put ads in Firefox address bar suggestions by toyg on Thursday October 07, 2021 @04:57AM (#28783833)
I don't disagree, but it's still a somewhat partial failure. The others still do much worse.
Re:Mozilla to put ads in Firefox address bar suggestions by OneTimePetes on Thursday October 07, 2021 @05:23AM (#28784020)
cuisses de grenouille it is sir, coming right up..
Re:Mozilla to put ads in Firefox address bar suggestions by toyg on Thursday October 07, 2021 @05:27AM (#28784049)
What would the alternative be? Any Chromium-based project is tainted. I used to like Konqueror, but that's a KDE-only browser. What else?

Mozilla needs reform as an institution, it needs new leadership. But its raison d'être is still very much there.

Re:Mozilla to put ads in Firefox address bar suggestions by OneTimePetes on Thursday October 07, 2021 @05:37AM (#28784124)
A fork from firefox, stripping it regularly of the add-tech, updating only from its own trusted source.

Basically a open source project were the downstream is considered hostile.

Re:Mozilla to put ads in Firefox address bar suggestions by toyg on Thursday October 07, 2021 @05:47AM (#28784202)
That's unsustainable. It's what some projects already try to do with Chromium, and it just doesn't work: every time Google steers a bit more towards evil, the downstream burden increases significantly, and sooner or later the bad patches creep in anyway.

There is an institutional problem at Mozilla, we should focus on fixing that rather than trying to come up with even more complex sticking plasters.

Re:Mozilla to put ads in Firefox address bar suggestions by OneTimePetes on Thursday October 07, 2021 @07:32AM (#28784912)
Whats needed is a rebirth, basically the Mozilla team quits, creates a new mozilla inc and leaves the old one behind to go full chrome appocalypso.

Basically what nature does when the elder generation acquires to many parasites and dna damages, spawn a new generation and die, taking most of the parasites with them.

Re:Mozilla to put ads in Firefox address bar suggestions by drdec on Thursday October 07, 2021 @08:20AM (#28785269)
Yes, the new browser would rise like a phoenix from the ashes, a firebird if you will...
Re:Mozilla to put ads in Firefox address bar suggestions by account42 on Thursday October 07, 2021 @07:39AM (#28784960)
> There is an institutional problem at Mozilla, we should focus on fixing that rather than trying to come up with even more complex sticking plasters.

How do you fix that from the outside if not by forking or at least using a different Browser to make it clear that the current behavior is unacceptable.

Re:Mozilla to put ads in Firefox address bar suggestions by toyg on Thursday October 07, 2021 @08:06AM (#28785159)
Forking is an option only insofar as the forking team is actually capable of leading development. Purely reactive forks, like most of the ones we see in the Chromium world, are not sustainable in the long run. Is there a team, out there, who could fork FF and take it into a new direction? Maybe. But that has happened only once in the history of Mozilla, and it was paid for by Mozilla itself, because it's a huge task.
Re:Mozilla to put ads in Firefox address bar suggestions by bryanrasmussen on Thursday October 07, 2021 @05:34AM (#28784100)
not only is the perfect the enemy of the imperfect but it is the friend of the absolutely evil as well.
Re:Mozilla to put ads in Firefox address bar suggestions by ubercow13 on Thursday October 07, 2021 @04:34AM (#28783671)
Because it’s still a better browser in many ways.
Re:Mozilla to put ads in Firefox address bar suggestions by user3939382 on Thursday October 07, 2021 @07:07AM (#28784719)
I had an exchange with Darren Herman at Mozilla about these issues back in 2014 when they had just started the nonsense of calling ads “content discovery”. If memory serves these were for the first time on the new tab page.

It was my position that ads violate the ethos of free software by making the user serve the software. You can debate that, but in any case that was the beginning of this culture at Mozilla to use bs language to placate users.

Re:Mozilla to put ads in Firefox address bar suggestions by huhtenberg on Thursday October 07, 2021 @04:57AM (#28783830)
> RELEVANT suggestions

The fuck with this?

How can they make _relevant_ suggestions without spying on my (s/browsing history/activity/), profiling it and phoning back to the mothership?

(Edited, "browsing history" -> "activity")

Re:Mozilla to put ads in Firefox address bar suggestions by daveoc64 on Thursday October 07, 2021 @05:30AM (#28784067)
> How can they make _relevant_ suggestions without spying on my browsing history, profiling it and phoning back to the mothership?

If you search for "hotels", they'll show you suggestions that match "hotels".

Doesn't seem that complicated to me.

Re:Mozilla to put ads in Firefox address bar suggestions by executesorder66 on Thursday October 07, 2021 @08:25AM (#28785326)
They didn't ask how can they make relevant suggestions. They asked how can they make relevant suggestions WITHOUT SPYING ON MY BROWSING HISTORY.

Try again.

Re:Mozilla to put ads in Firefox address bar suggestions by daveoc64 on Thursday October 07, 2021 @10:01AM (#28786370)
I answered that already.

If you search for "hotels", they'll show you things related to "hotels".

That doesn't require access to your browsing history - it's right there in the search term.

Re:Mozilla to put ads in Firefox address bar suggestions by executesorder66 on Thursday October 07, 2021 @02:10PM (#28790067)
Okay then maybe browsing history was too specific a term. It might not be in the list of URLs you have visited, but it is in a list of things you have searched. So your search history.

The principal is the same. People don't want their private lives (in part expressed through what they search for) exploited and exposed.

Re:Mozilla to put ads in Firefox address bar suggestions by Aeolun on Thursday October 07, 2021 @07:46AM (#28785012)
But I don’t want Mozilla to know what I’m searching for?
Re:Mozilla to put ads in Firefox address bar suggestions by jamienicol on Thursday October 07, 2021 @08:36AM (#28785425)
And that's your choice, and you're free to not enable this feature. I trust Mozilla with what I'm searching for more than I trust Google though
Re:Mozilla to put ads in Firefox address bar suggestions by OJFord on Thursday October 07, 2021 @05:12AM (#28783944)
> When contextual suggestions are enabled, Mozilla receives your search queries. When you see or click on a Firefox Suggest result, Mozilla collects and sends your search queries and the result you click on to our partners through a Mozilla-owned proxy service. The data we share with partners does not include personally identifying information and is only shared when you see or click on a suggestion.

I wish they'd give the about:config key to disable it as well as UI instructions in posts like this. The former can be set in a preferences file; so easily synchronised between machines and not forgotten when setting up a new one.

Re:Mozilla to put ads in Firefox address bar suggestions by roca on Thursday October 07, 2021 @05:09AM (#28783921)
According to the page that you apparently didn't read, it's based on the search text you typed and your city location.
Re:Mozilla to put ads in Firefox address bar suggestions by huhtenberg on Thursday October 07, 2021 @05:26AM (#28784042)
So,

Once enabled, Firefox Suggest sends what I type in the address bar to Mozilla. There it gets augmented with my location and makes its way to their "preferred partners", limited, for the moment, to a lovely establishment called "adMarketplace".

You don't see a slightest problem with that, no?

Reading through their "how Mozilla handles data" page [1] reveals absolutely nothing specific. What's collected, what's being passed on, etc. Just a bunch of hand waving and "don't you worry, everything is tip-top".

[1] https://blog.mozilla.org/data/2021/09/15/data-and-firefox-su...

Re:Mozilla to put ads in Firefox address bar suggestions by roca on Thursday October 07, 2021 @05:41AM (#28784161)
> You don't see a slightest problem with that, no?

If adMarketplace is just receiving from Mozilla a stream of (search text, city, clicked yes/no) then no, I don't see a problem with it.

If Mozilla sends a unique user ID as well then I would see a problem with it, but as far as I can tell, they don't.

Re:Mozilla to put ads in Firefox address bar suggestions by huhtenberg on Thursday October 07, 2021 @05:51AM (#28784234)
You are OK that - by default - you type something in the Firefox address bar and some random company you've heard of gets a copy of it? You are A-OK with this?

Because this is on by default in FF93, be it a new install or an upgrade.

For now limited to the US, but it's safe to assume they are just testing waters.

Re:Mozilla to put ads in Firefox address bar suggestions by roca on Thursday October 07, 2021 @06:02AM (#28784306)
Almost everything I search for goes to Google or some other search company, with a lot more metadata attached to it, so yes, I am OK with that apparently.
Re:Mozilla to put ads in Firefox address bar suggestions by unreal37 on Thursday October 07, 2021 @06:31AM (#28784496)
Its not by default. You have to turn this feature on.
Re:Mozilla to put ads in Firefox address bar suggestions by huhtenberg on Thursday October 07, 2021 @07:08AM (#28784732)
You have to refuse turning it on.

The default, in friendly big blue colors, is to "Allow suggestions" with the alternative called "Customize in settings". It is also not clear if disabling "suggestions", switches off all its machinery or merely prevents them from being shown.

As others have said up this thread, the problem is not as much the feature itself, but the fact that Mozilla deemed it perfectly fine to roll out something like this in the first place.

It becomes increasingly obvious that Mozilla no longer understands (or cares!) what it was that made Firefox special, made people stick with it and what the motivation and priorities of these people are.

Re:Mozilla to put ads in Firefox address bar suggestions by greyhat on Friday October 08, 2021 @11:04PM (#28806655)
It was on by default for me.
Re:Mozilla to put ads in Firefox address bar suggestions by soundnote on Thursday October 07, 2021 @08:50AM (#28785543)
Brave's take is having the user download a country-specific ad catalog so the browser can make decisions locally. Similar principle to why browsers download full blocklists of malicious sites instead of querying each address separately.
Re:Mozilla to put ads in Firefox address bar suggestions by 0des on Thursday October 07, 2021 @08:21AM (#28785276)
The trick is, you can't, unfortunately. You can have relevant ads that encroach on your privacy, or you can have possibly irrelevant ads that don't. If we are considering all possibilities, they could have precomputed some magic to do it all locally, but I have doubts about that because it seems more difficult to do that than just slap an identifier on your keystrokes and consult their ad-partner API.
Re:Mozilla to put ads in Firefox address bar suggestions by genrilz on Thursday October 07, 2021 @08:26AM (#28785334)
Based off TFA, it looks like they don't send any sort of identifier to adMarketplace. By relevant they mean relevant to whatever you typed into the search bar this time, not relevant to your browsing history or things you previously typed into the search bar.
Re:Mozilla to put ads in Firefox address bar suggestions by 0des on Thursday October 07, 2021 @08:46AM (#28785502)
They should be more direct about what they mean, because to me, an engineer, that was not readily apparent without your interpretation of it.
Re:Mozilla to put ads in Firefox address bar suggestions by bserge on Thursday October 07, 2021 @05:11AM (#28783935)
The suggestions are shit just like any other platform, but they have to make the announcement look good to the advertisers :)
Re:Mozilla to put ads in Firefox address bar suggestions by huma on Thursday October 07, 2021 @05:00AM (#28783853)
Yep, it's the dark pattern wording which really disappoints, the kind Mozilla is supposed to fight against. Like a good old friend that betrays you.
Re:Mozilla to put ads in Firefox address bar suggestions by Certhas on Thursday October 07, 2021 @04:36AM (#28783681)
Agreed. I am completely fine with them trying to run their own ads. It's much better than indirectly funding them through Googles Ads. But just be upfront about what you're doing.

This extends to the splash screen as well. No "disable ads" button just "not now" or "settings".

In contrast the settings dialogue looks fine.

Re:Mozilla to put ads in Firefox address bar suggestions by Tepix on Thursday October 07, 2021 @05:39AM (#28784132)
I really hate this as well. If there is a "not now" button, why is there no "no and do not remind me, ever" button, too?
Re:Mozilla to put ads in Firefox address bar suggestions by jacquesm on Thursday October 07, 2021 @06:52AM (#28784621)
It's a dark pattern I call 'the consent ratchet'. As soon as you ever get irritated enough and misclick that button is gone for ever and good luck disabling the 'feature' (term used lightly) seven layers of menus down, assuming it can be done at all.
Re:Mozilla to put ads in Firefox address bar suggestions by pseudalopex on Thursday October 07, 2021 @09:55AM (#28786287)
A ratchet is a good analogy. But let's not call it consent.
Re:Mozilla to put ads in Firefox address bar suggestions by jacquesm on Thursday October 07, 2021 @02:58PM (#28790677)
Fair enough.
Re:Mozilla to put ads in Firefox address bar suggestions by jarofgreen on Thursday October 07, 2021 @06:41AM (#28784558)
And the no button needs to be equal prominence (size, location) with the yes button, not hidden away.

I understand Mozilla needs money but it is very disappointing to see them do the same dark user patterns as other tech companies.

Re:Mozilla to put ads in Firefox address bar suggestions by KronisLV on Thursday October 07, 2021 @09:23AM (#28785896)
It feels like this also erodes the trust of many people in Mozilla even further.

Apart from many questionable choices over the past few years, they fired fired a large number of employees, then their CEO bumped up their own salary to 3 million USD: https://www.zdnet.com/article/endangered-firefox-the-state-o...

I am not sure whether their fall to around a 5% market share in the browser market had anything to do with any of the things in the above article, but to me it feels like the logical next progression at some point is to remove Mozilla from the actual Firefox software.

So my question is this: how long will it be before any fork of Firefox will gain a large following, much like what happened to CentOS/Rocky Linux?

Seems like there are quite a few independent forks, but nothing that i think would be a no-brainer for replacing Firefox as the default browser of any Linux distro or on a Windows desktop: https://en.wikipedia.org/wiki/List_of_web_browsers#Gecko-bas...

Re:Mozilla to put ads in Firefox address bar suggestions by ekianjo on Thursday October 07, 2021 @06:14AM (#28784385)
Worst thing is that every single time they do this kind of bullshit, they do it without asking for opt-in and enable it sneakily by default. Absolutely the worst.
Re:Mozilla to put ads in Firefox address bar suggestions by jarofgreen on Thursday October 07, 2021 @06:47AM (#28784595)
The blog seems pretty clear they will be asking for permission?

Tho not in the best way, I feel, but at least this is opt-in?

Re:Mozilla to put ads in Firefox address bar suggestions by ekianjo on Thursday October 07, 2021 @09:02AM (#28785675)
> The blog seems pretty clear they will be asking for permission?

They did not. I checked on all my computers following the update and all of them had the option enabled by default.

Re:Mozilla to put ads in Firefox address bar suggestions by sork_hn on Thursday October 07, 2021 @08:06AM (#28785164)
It was turned on by default for me. I had to uncheck the settings.
Re:Mozilla to put ads in Firefox address bar suggestions by jarofgreen on Thursday October 07, 2021 @10:03AM (#28786391)
Oh I see - the consent screen shown in the blog post is for something different. I stand corrected.
Re:Mozilla to put ads in Firefox address bar suggestions by quokka on Thursday October 07, 2021 @09:41AM (#28786107)
I just checked, and it is on by default for me, too.
Re:Mozilla to put ads in Firefox address bar suggestions by soundnote on Thursday October 07, 2021 @09:04AM (#28785701)
Was on by default for an American friend.
Re:Mozilla to put ads in Firefox address bar suggestions by vbo on Thursday October 07, 2021 @07:31AM (#28784902)
Ads would be cheeky, but I would welcome any efforts to get into the search space through search suggestions, akin to what Apple is doing in Safari with Siri Suggested Websites. Whether those are provided by Apple or Google I don't know, but they do open a window for Apple (and Mozilla) to slowly develop search capabilities. I've no idea whether that's either Apple or Mozilla's end game, but it would be a promising development if it were so.
Re:Mozilla to put ads in Firefox address bar suggestions by chrisjc on Thursday October 07, 2021 @08:11AM (#28785204)
I'm pretty sure that Mozilla isn't getting into the search/ad business. I assume that's what you mean when you say "search capabilities".

While it would be good news if they were, insofar as creating more competition for the incumbents (let's be honest, the incumbent, google), at this point only regulators can do anything about the state of search/ad industry.

If this is actually the case Mozilla is yet again being used as one of Google's pawns.

"See, there are other browsers and search/ad companies flourishing despite our market position!"

Re:Mozilla to put ads in Firefox address bar suggestions by whalabi on Thursday October 07, 2021 @09:21AM (#28785858)
> These suggestions — which aim to enhance and speed up your searching experience

To me this is clearly not spin or weasel words, this is glaringly blatant dishonesty.

Re:Mozilla to put ads in Firefox address bar suggestions by unethical_ban on Thursday October 07, 2021 @10:00AM (#28786356)
They also, on the last update, prompted some color scheme adjustments "for a limited time" - what? That isn't something you tend to see in open source software. I wonder if they think it will increase engagement with the browser?
Re:Mozilla to put ads in Firefox address bar suggestions by causi on Thursday October 07, 2021 @09:15AM (#28785787)
Gods do I miss the days when I could be a Firefox fanboy. I even miss version 1.5 when the Close Tab button was in the same place for any active tab so you could muscle-memory click it without even looking at the tab bar.
Re:Mozilla to put ads in Firefox address bar suggestions by jamienicol on Thursday October 07, 2021 @12:17PM (#28788352)
It quite clearly says "our trusted partners". And the intention is they are relevant. You're finding malice where there is none.
Re:Mozilla to put ads in Firefox address bar suggestions by zenlf on Thursday October 07, 2021 @08:39AM (#28785454)
Yes I share the same sentiment.

This “Privacy First Data Sharing Platform” for example

https://blog.mozilla.org/en/mozilla/take-control-over-your-d...

Re:Mozilla to put ads in Firefox address bar suggestions by sneak on Thursday October 07, 2021 @06:16PM (#28792796)
Mozilla jumped the shark when they started bundling opt-out (aka on by default) spyware in their browsers.
Re:Mozilla to put ads in Firefox address bar suggestions by marto1 on Thursday October 07, 2021 @01:46PM (#28789750)
I’m fairly certain Google funding Mozilla doesn’t help the whole situation.
Re:Mozilla to put ads in Firefox address bar suggestions by mhaberl on Thursday October 07, 2021 @04:25AM (#28783576)
Then you won't enable it. What is there to dislike?
Re:Mozilla to put ads in Firefox address bar suggestions by elaus on Thursday October 07, 2021 @04:36AM (#28783685)
He wrote that he dislikes the language – and so do I.

I feel like this kind of marketing language is only there to obfuscate the real reason why things are done. They want to include ads to help finance Mozilla – the main goal isn't "to enhance and speed up your searching experience". Calling the introduction of ads an enhancement for the user is just dishonest.

Re:Mozilla to put ads in Firefox address bar suggestions by GNOMES on Thursday October 07, 2021 @09:22AM (#28785880)
If the context algorithm is good enough for a user, it could be seen an enhancement + providing funding.
Re:Mozilla to put ads in Firefox address bar suggestions by ptx on Thursday October 07, 2021 @04:42AM (#28783725)
It's an unambiguous signal that Mozilla is no longer making software to benefit the user but rather to benefit "trusted partners". That's what's to dislike.
Re:Mozilla to put ads in Firefox address bar suggestions by soundnote on Thursday October 07, 2021 @09:07AM (#28785728)
An American friend checked his browser and it was on without any notification or user interaction.
Re:Mozilla to put ads in Firefox address bar suggestions by Leparamour on Thursday October 07, 2021 @04:54AM (#28783802)
>The suggestions are not relevant to

"Relevant" is a code word for "we spy on your every move and also share your personal browsing behaviour with our many external partners to serve you relevant ads".

Re:Mozilla to put ads in Firefox address bar suggestions by roca on Thursday October 07, 2021 @05:10AM (#28783928)
They don't do any of those things, according to the article. Perhaps you didn't read it.
Re:Mozilla to put ads in Firefox address bar suggestions by jfk13 on Thursday October 07, 2021 @05:25AM (#28784029)
It's clear that some people would rather jump at any opportunity to smear Mozilla and stoke outrage than engage in serious discussion.

For those who actually want to understand the feature, and its implications for privacy and data sharing, https://blog.mozilla.org/data/2021/09/15/data-and-firefox-su... is a starting point.

Re:Mozilla to put ads in Firefox address bar suggestions by Hnrobert42 on Thursday October 07, 2021 @06:32AM (#28784505)
Suggesting someone didn’t read the article is against the HN guidelines.