News for hackers. Stuff that matters.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by rco8786 on Thursday April 27, 2023 @10:19AM (#35728479)
> Imagine building a company that lets users store files online, seeing chatgpt released, and then laying off 16% of your company to.. use ai to store files better? I really don’t see how new ai capabilities lead to big layoffs and new opportunities for Dropbox

snark incoming - Imagine thinking you understand the product strategy for a 14 year old, publicly traded company with thousands of employees without working there or having any sort of insider knowledge.

It's also not much of a reach to imagine use cases here. AI trained on a company's corpus of internal documents is an extremely common idea right now. DBX is sitting on a trove of data that is specifically well-suited for building bespoke, company specific AI models.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by Hamcha on Thursday April 27, 2023 @10:31AM (#35728706)
I can understand some of the skepticism, we JUST finished having every company try to pivot to blockchain and NFT and now it seems history is repeating with AI.

However, I also totally see the point, as an example: the biggest reason I like Google Photos is the automagic tagging on the pictures, I can just write any random description and it usually finds them across 10+ years of photos I have stored (not perfect, but good enough), I can see AI replicating if not even augmenting such functionalities.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by soco on Thursday April 27, 2023 @10:42AM (#35728890)
You should call yourself lucky - I search in my Google Photos for something generic like "sunset" and I get 2 pictures if I'm lucky. No idea why... :(
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by lowercased on Thursday April 27, 2023 @11:31AM (#35729638)
Try "sunrise" instead.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by qumpis on Thursday April 27, 2023 @10:44AM (#35728927)
Maybe you need to keep objects centered when you take pictures :)
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by rybosworld on Thursday April 27, 2023 @10:34AM (#35728765)
> we JUST finished having every company try to pivot to blockchain and NFT

I really don't think there are many existing companies that "pivoted" to blockchain and NFT. Certainly not a majority.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by soneca on Thursday April 27, 2023 @10:47AM (#35728965)
In case of NFT, I would round the number of companies that tried to pivot to it to zero.

Blockchain there were a lot of hiring and experiments for sure. Actually to try to pivot a company to it after these experiments, very little.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by palata on Thursday April 27, 2023 @10:59AM (#35729145)
"tried to pivot", that's very different. Maybe it should read "announcing that they would try to pivot", but you get the idea.

I have seen many companies announce that they would look into blockchain and NFT. Which is exactly what Dropbox is saying now for AI.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by ilyt on Thursday April 27, 2023 @11:08AM (#35729286)
"Dipped their feet" might've been better description.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by coldtea on Thursday April 27, 2023 @11:15AM (#35729388)
"Made some BS PR headlines, while not even having a clue how to do anything with those things, and surely not anything worth their customer's while" is an ever better description.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by Spivak on Thursday April 27, 2023 @11:03AM (#35729209)
Which shouldn't surprise anyone in an economic environment where the money fountain dried up. Every company is desperately chasing new revenue sources over growing their existing ones right now.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by nytesky on Thursday April 27, 2023 @11:36AM (#35729697)
Well Meta tried to make its own crypto currency on the block chain.

https://en.wikipedia.org/wiki/Diem_(digital_currency)

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by kokanee on Thursday April 27, 2023 @11:59AM (#35730045)
And they pivoted from that to instagram NFTs, which also failed.

https://about.fb.com/news/2022/05/introducing-digital-collec...

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by jonny_eh on Thursday April 27, 2023 @12:06PM (#35730187)
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by jjoonathan on Thursday April 27, 2023 @10:45AM (#35728934)
Yes, but Dropbox Photos still:

    Lacks an exclusion mechanism, so icons leak in
    Includes STL files as photos and fails to display them
    Sometimes misses photos for no obvious reason
It's difficult for auto-tagging to add value in the presence of unrelated dealbreakers. Laying off people working on unsexy features does not inspire confidence that they have these priorities in order.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by dmix on Thursday April 27, 2023 @11:02AM (#35729185)
> Laying off people working on unsexy features

You guys are reading way, way too much into this press release.

People here are acting they've abandoned their existing product and is betting the company on AI, when it could just as easily just be what every single major company has said recently ("we're exploring AI").

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by palata on Thursday April 27, 2023 @11:10AM (#35729315)
Also maybe it sounds better to say "we are restructuring to move to the next cool thing" than saying "we are laying off because... you know... things aren't going that great right now"?
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by grepfru_it on Thursday April 27, 2023 @10:58AM (#35729118)
What generates 80% of the revenue usually comes from 20% of the customers. What I’m trying to say is that those 20% DGAF about Dropbox photos.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by jjoonathan on Thursday April 27, 2023 @11:02AM (#35729193)
This isn't about photos, it's about walking before you run and Dropbox failing to walk, firing their physical therapist, and talking up their big plans to hire a running coach.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by hbn on Thursday April 27, 2023 @10:50AM (#35729002)
Blockchain still hasn't had a killer app that made people want to use it.

LLMs do. Guess we'll see if it's really flexible enough to fit into a lot of business models, but it's not exactly the same thing.

I don't see it as the wildest thing that say, a corp using cloud storage might want an LLM trained on all their documents so instead of searching for where X employee who left the company 3 years ago stored some information that was on page 9 of a document from 2017, you just ask the model and it pulls the info and links you to the source doc.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by palata on Thursday April 27, 2023 @11:03AM (#35729200)
> Blockchain still hasn't had a killer app that made people want to use it. LLMs do.

Well Blockchain promised a lot. I remember that in the beginning, I found it interesting and thought it would be the next big thing. Now we have had more than a decade to realize that Blockchain doesn't solve anything other than cryptocurrencies (and it's not clear if we want cryptocurrencies).

So yeah, I could totally imagine that many promises of LLMs today are similar to those of Blockchain back then. Let's see how it evolves in the next few years, I guess.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by ditonal on Thursday April 27, 2023 @12:42PM (#35730787)
Bitcoin as "digital gold" that's easier to procure, store, move around, and split into pieces is clearly a "killer app". Gold has intrinsic value but it's market cap far exceeds that - it requires a "shared delusion" to accept that it's a store of value. I wouldn't say that Bitcoin as a store of value has society wide acceptance but 1T market cap is still very significant. I keep reading on hacker news that crypto bros lost all their money in the bubble that's now over, but the bitcoin I bought just 2 years ago is still way up. The real losers were the tech stocks I bought - maybe paying engineers 500k a year was the real bubble?

Then again, never try to convince someone of something when their salary depends on believing otherwise.

Uniswap likewise has billions in daily volume. Again, that's significant. I really don't understand how the hacker news groupthink can see a piece of technology that enables something completely brand new - decentralized market making - getting used daily to move billions of dollars around and say "there's absolutely nothing there".

Maybe you think there's no killer app because you hang out on upvote-centric site like hacker news and reddit where people downvote the hell out of things that contradict their narrative. Hacker news is a groupthink bubble.

There's many other examples. Look at how often people brought up energy usage and GPU shortages when NFTs get brought up. Then look how often it gets brought up when LLMs get brought up. It's night and day. None of these people cared about the environment. They didn't like crypto so it was a talking point against it - that's it. Because now, ETH is on proof of stake but everyone and their dog are buying 4090s so they can make waifus with Stable Diffusion. And all those "you're melting the planet people!" are conspicuously quiet.

What exactly is the killer app of LLM? A bunch of writing tools for SEO spam? Does anyone seriously read what ChatGPT writes and think this thing could do real literature or journalism? Everybody wants to use AI to write, nobody wants to read what AI writes. The only real "killer app" I'll give it is Github copilot. Most everything else is froth.

When NFTs were trendy, I read constantly on here they were beanie babies, that they were naming a star, whatever. You know what bubble I saw excited about them? Not the tech bros, but artists interested in a new way of monetizing their work. Go read Grammy award winnner RAC's twitter - he addresses people saying he "scammed" people by @ mentioning those he sold NFTs to and asking if they feel scammed. Fans of his bought the NFTs so they had a digital collectible representing his album, he got money to make art.

When Babe Ruth signs a baseball, it's still just a dingy baseball, but it has emotional significance to people. NFTs were the digital equivalent of that. I'm not surprised techies that have no art in their lives struggle to wrap their head around that.

But what is disappointing is that now Stable Diffusion takes a bunch of art that real humans tirelessly made, uses some neural net to rejigger it, and tech bros will die in the trenches making sure we legitimaze this quasi-plagriasm. For all the talks of NFTs being scams and generative AI being substance, I see one technology that incentivized real humans to make real art and another technology that does the opposite, takes money out of artists pockets so people can use algorithms to lift their style.

I'm not trying to oversimplify these topics but it gets tiresome reading the exact same tired talking points about generative AI being substantive and web3 being all scams when there's strong arguments indicating otherwise. It's just impossible to read them when on sites like these they get faded out because you're not allowed to have divergent opinions without a bunch of defensive dorks downvoting you into oblivion.

There's one last important point I want to make. Sites like Reddit and Hacker News and especially mainstream media are unduly influenced by big corporations. True blockchain use cases give power back to the individual. Sure, there's plenty of VC pump and dump shitcoins in crypto such as Solana and NEAR but the long term real utility is about the individual. Meanwhile, LLMs are almost exclusively trained and served by massive corporations, the same massive corporations that can influence the media you read. If a journalist wants to write an article about crypto energy usage, they'll write it. If they want to write about LLM energy usage, you have some of the richest, most powerful people in the world with some of the premier PR firms in the world who can influence that journalist and that publication in all sorts of ways. So critical stories about AI are more likely to get buried than critical stories about crypto. Keep that in mind.

To me, the biggest difference between the AI hype and the crypto hype is that crypto had the skeptics and the critics in the room - as it should. But AI is badly, badly lacking those skeptics and critics.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by TRiG_Ireland on Thursday April 27, 2023 @01:01PM (#35731141)
I saw far far more artists hating NFTs than loving them.

And the idea that an NFT has any "emotional resonance" is just weird.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by palata on Thursday April 27, 2023 @05:07PM (#35734627)
Disclaimer: I think that we should not use blockchain (here we disagree), and I am not a big fan of generative AI (I think we kind of agree here).

> I really don't understand how the hacker news groupthink can [...] say "there's absolutely nothing there".

Blockchain doesn't solve anything other than cryptocurrencies that was not solved better before. But that leaves this one thing: cryptocurrencies; blockchains does enable cryptocurrencies in a way that was not possible before.

The problem I have with cryptocurrencies is that I don't want them. That's not a technical argument, that's more a preference of what I believe society should do.

So there is not nothing, but web3 is bullshit IMHO.

> You know what bubble I saw excited about them? Not the tech bros, but artists interested in a new way of monetizing their work.

Well, it's hard not to be excited by something that you don't really understand but that may bring you money. Doesn't mean NFTs are desirable. BTW you talk about them in the past, so somehow you do realize that apparently they were not desirable enough to survive, right?

> Meanwhile, LLMs are almost exclusively trained and served by massive corporations

I totally agree with that. I don't want Big Data to steal my data, use it to train models, and sell that back to me. I wish there would be a way to account for copyright and licensing in a decent manner, but I fear that the rich will win (that's capitalism, right?).

Just as much as I believe that Bitcoin made more harm than good, I believe that generative AIs have the potential to make more harm than good. The problem is that companies don't think about whether they should do something - only whether it is profitable. And people typically love to not think about it and just happily try and support all those cool techs.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by treeman79 on Thursday April 27, 2023 @10:52AM (#35729032)
Blockchain and NFT brings no real value to most people.

My non techie wife and all her friends love ChatGPT and use it daily. My kids friends use it to do all their homework. Which is pissing off my kids as I won’t let them use it.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by fHr on Thursday April 27, 2023 @12:57PM (#35731076)
Good to know some parents still care and make an effort. I realy dread the day all new juniors comming from uni will be AI/chatgpt users and lack in a lot of other important areas.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by spi on Thursday April 27, 2023 @11:21AM (#35729487)
I'm pretty sure Google is already using plenty of "AI" behind these functionalities. Heck, image classification was the very beginning of the current "AI summer" a dozen years ago!

Not nearly everything in AI is ChatGPT, not quite all is NLP for that matter, there's still plenty of interesting things which are improving. Dropbox might well be pivoting to improve their e.g. photo/video offering with AI, but they might as well have started that 5 years ago.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by stingraycharles on Thursday April 27, 2023 @11:27AM (#35729569)
Eh, I worked for a video analytics startup in 2016 and we had investors (and a CEO) who were desperately pushing to do stuff with AI because everyone was doing stuff with AI. Needless to say, the startup ended up alienating their customers and eventually failed and “exited” for a five figure sum.

The current “wave” of AI and deep learning and whatnot has been going on for almost a decade, longer than blockchain and definitely longer than NFTs if you ask me. Not saying that it’s not overhyped, but it’s definitely not a new hype.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by kokanee on Thursday April 27, 2023 @11:55AM (#35729977)
My take is that there has been an ongoing "AI/ML" hype cycle, but this latest craze is a more specific LLM hype. I expect to see a chatbot that can help you derive insights from everything you've uploaded.

For Dropbox, I predict that this will go exactly the way Dropbox Paper went.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by jonny_eh on Thursday April 27, 2023 @12:04PM (#35730154)
The new hype is generative AI, sparked by image generators like Midjourney and large language models (LLMs) like ChatGPT.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by ghaff on Thursday April 27, 2023 @12:12PM (#35730291)
"AI" (or whatever you want to call it) is real. I'm still on the fence around whether LLMs are as transformative--at least over the next few years--as some people think they are. But they're useful even in their current state.

I also had a batch of photos to process from an event and updated my Lightroom. The new Denoise did a really nice job with these relatively noisy/highish ISO pics. And the Adaptive preset to punch up the subject (speakers at an event) was pretty nice too.

Not game changing IMO but a nice workflow addition.

NFTs on the other hand always felt like beanie babies. Blockchain in the enterprise distributed ledger sense felt like it had some potential use cases although I was always pretty skeptical which seems to have been justified.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by phpisthebest on Thursday April 27, 2023 @11:41AM (#35729752)
They key to success will be AI driven block chain with machine learning crypto.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by fallat on Thursday April 27, 2023 @10:20AM (#35728504)
The most real HN comment I've seen in years.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by bamboozled on Thursday April 27, 2023 @10:25AM (#35728591)
HN is becoming a meme, kind of like how HN used to write off Reddit.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by brianwawok on Thursday April 27, 2023 @10:29AM (#35728679)
It's so far in it's own butt that it thinks it's normal to go get 10M to raise money to build a hot dog/no hot dog AI app, or a crypto picture of a monkey.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by westmeal on Thursday April 27, 2023 @10:32AM (#35728716)
I like playing this game where I count the amount of tech buzzwords per top comment in a post and try to guess before clicking on it to see how close I was.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by aldarisbm on Thursday April 27, 2023 @10:29AM (#35728676)
here come the elitists
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by DiggyJohnson on Thursday April 27, 2023 @10:29AM (#35728666)
Off to lobste.rs then?

I do agree with this observation of yours, fwiw.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by citruscomputing on Thursday April 27, 2023 @10:36AM (#35728790)
Have tried a few times, it's not my kind of place. Would appreciate other suggestions, though.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by gavinhoward on Thursday April 27, 2023 @10:47AM (#35728969)
I'm trying to spin up the lobsters software on a forum. It's meant to be a pseudo comment section for my blog, as well as a place to discuss anything that is intellectually stimulating.

If I succeed, do you want an invite?

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by dragontamer on Thursday April 27, 2023 @10:26AM (#35728602)
It's a public company, isn't it?

So we can just point out it's strategies on it's latest 10k filing, where it's investments have been and where it's gets it's money from?

https://dropbox.gcs-web.com/node/10481/html

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by soared on Thursday April 27, 2023 @10:31AM (#35728700)
We don’t really need to know their whole product strategy, I just can’t even come up with plausible uses for AI that meaningfully change the company enough to require a layoff. I disagree on tour last point, organizations that have data useful for bespoke models store it in aws/etc whereas organizations with random files that they need to share across teams use Dropbox.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by mieubrisse on Thursday April 27, 2023 @10:45AM (#35728944)
There's a thing I saw on LessWrong a while ago where he says, "Before declaring a thing impossible, ask, 'Have you put 5 minutes on the clock and just brainstormed?'"

In that spirit, here's me doing this about AI at Dropbox:

- Get consent from users and train a personalized AI on user files, to answer questions like, "Where is my meeting with Thiago?"

- Provide built-in support for number crunching on unstructured meeting notes: "How much revenue did we make, from last quarter's notes?"

- Automatically fine-tune a model using your own writing so that ChatGPT talks more like you

- Apply an AI to recognize security threats in your files("Hey you might have stored a secret in plaintext in file Y. Do you want to encrypt it?")

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by bayindirh on Thursday April 27, 2023 @11:05AM (#35729237)
Even being able to train a personal model on the user’s handwriting to digitize the notes will be a big hit. I would love to have that. I’m this close to train my own Tessaract instance to do it.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by ilyt on Thursday April 27, 2023 @11:09AM (#35729307)
YOu forgot:

* find someone that will actually want to pay extra for their subscription on that.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by lotsofpulp on Thursday April 27, 2023 @11:59AM (#35730023)
And deliver it at a sufficiently better performance/utility to price ratio than Apple/Microsoft/Alphabet/Amazon/Meta can, and they might price it at zero.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by lostlogin on Thursday April 27, 2023 @12:07PM (#35730210)
You’re thinking about AI from a Dropbox customer POV.

What if it’s more about using customer data to Dropbox’s advantage? Combined with the telemetry you can’t turn off, they can mine the shit out of users.

https://news.ycombinator.com/item?id=35724939#35726399

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by cwilkes on Thursday April 27, 2023 @08:39PM (#35736250)
Those are great applications of AI. Still doesn’t explain about how DropBox canning 1/6th of the company will help them do that.

I can see DropBox making some interesting features for their products around AI. That’s going to require manpower to do it. Manpower that’s probably a little nervous about staying at a company that just did layoffs.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by rco8786 on Thursday April 27, 2023 @04:30PM (#35734103)
> organizations that have data useful for bespoke models store it in aws/etc whereas organizations with random files that they need to share across teams use Dropbox.

This is genuinely blind to anything that's happened in AI over the last 6-12 months. The data that is the most valuable to AI is exactly all of the random, unstructured data (product requirements, decisioning documents, engineering designs, process documentation, etc etc) that has been shared across teams.

> I just can’t even come up with plausible uses for AI that meaningfully change the company enough to require a layoff.

requiring a layoff no, certainly me neither. There is definitely a bit of "compliment sandwich" happening in this letter. The layoffs were likely just a long time coming for a company that has been rather stagnant for quit some time.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by activitypea on Thursday April 27, 2023 @10:31AM (#35728703)
real
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by spamizbad on Thursday April 27, 2023 @10:51AM (#35729020)
Having worked in this industry for two decades (and a Dropbox user since its public launch) the "product strategy" of most of these companies is close to just spitballing. If you want a recent example you can look at Facebook lighting almost $40 billion with their Metaverse product.

To add to that, Product leadership at technology companies has evolved to be much less technical, so they aren't going to have any deep insight about AI that, say, a software engineer who has worked in that field might have.

But hey, if in a few years Dropbox launches a popular AI-based feature I'll gladly eat my words because I'll probably be using it. They could benefit from enhancing their search functionality, for example -- but that's just a nice-to-have feature, not something revolutionary.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by hn_throwaway_99 on Thursday April 27, 2023 @11:31AM (#35729636)
I'll add my 2c because I'm getting a little annoyed that folks who only have familiarity with Dropbox's consumer offering seem to think they have any idea what they're talking about.

In an enterprise, it can be extremely difficult to ensure your permissions are what you want them to be: that people can share things easily with the right groups, but also that sensitive data is not inadvertently exposed. Dropbox in particular excels at sharing documents with others outside your company, but that is also where there is obviously the most risk.

Currently, I find Dropbox's enterprise permissions management tools pretty difficult to use. There are loads of options and it's too easy to get something "wrong" if you inadvertently miss checking the right checkbox. It's not hard for me to see how AI tools could help improve this situation, and especially to provide additional capabilities in the DLP (data loss prevention) space that would make it easier to detect misconfigured access.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by qsort on Thursday April 27, 2023 @11:36AM (#35729693)
> There are loads of options and it's too easy to get something "wrong" if you inadvertently miss checking the right checkbox.

This seems the exact opposite of what the current crop of AI is good at.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by caskstrength on Thursday April 27, 2023 @11:59AM (#35730032)
> This seems the exact opposite of what the current crop of AI is good at.

Yeah, last thing I want when trying to share a file with people outside of my organization is some opaque kafkaesque chatgpt-wannabe model telling me "I’m sorry Dave, I’m afraid I can’t do that".

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by jonny_eh on Thursday April 27, 2023 @12:03PM (#35730120)
"I'm 99% certain that you're a poodle, and poodles are not allowed to share that document. Is there anything else I can help you with today?"
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by hn_throwaway_99 on Thursday April 27, 2023 @12:31PM (#35730599)
The AI doesn't need to be the end-all-be-all of defining permissions. But it's not hard to imagine a couple of areas where AI could help:

1. Letting users enter desired permissions setting in a natural language, and then the AI recommending checkbox settings, and, importantly, explaining these settings.

2. Useful as a monitoring/alerting system for DLP. Most DLP systems already use some sort of machine learning for identifying sensitive docs.

3. Easily running "test scenarios" to show to admins who can and can't get access to particular docs.

There is a huge chasm between "AI owns all my permission settings" to "AI can make it easier and more robust for me to understand what my permission settings should be."

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by oxfordmale on Thursday April 27, 2023 @09:09PM (#35736424)
There is a reason permissions are not defined in natural language. Language is imprecise and that is why security is so hard to get right
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by spamizbad on Thursday April 27, 2023 @11:53AM (#35729941)
How does AI tooling help with that? "The AI tool said I could grant this user access this way" is not something that would pass compliance.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by lostlogin on Thursday April 27, 2023 @12:04PM (#35730143)
I wonder what the compliance process would think of the telemetry that is adding stuff back to Dropbox and can’t be turned off.

https://news.ycombinator.com/item?id=35724939#35726399

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by muttled on Thursday April 27, 2023 @12:17PM (#35730376)
You are exactly right. And to address the concerns about errors made by the machine, we are not looking in my organization to have the machine automatically make decisions on things like access. It would ideally warn us when we've likely done or are about to do something wrong. An auditing tool at least.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by jgalt212 on Thursday April 27, 2023 @01:03PM (#35731172)
> Dropbox in particular excels at sharing documents with others outside your company, but that is also where there is obviously the most risk.

> Currently, I find Dropbox's enterprise permissions management tools pretty difficult to use.

These two sentences were one after the other. So which way is it?

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by occamrazor on Thursday April 27, 2023 @05:39PM (#35734971)
Dropbox can be at the same time the best solution and nevertheless hard to use, if the other solutions are less powerful or more confusing.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by jimbokun on Thursday April 27, 2023 @01:35PM (#35731699)
Needing strong AI to manage permissions on a file sharing program sounds like something out of Hitchhiker’s Guide to the Galaxy. Like the sentient AI stuck operating an elevator.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by plasticsoprano on Thursday April 27, 2023 @02:01PM (#35732134)
Have you used Box? Dropbox offers editor and view levels with some additional options to add a password, set an expiration, download or not while Box is over here with 7 different sharing levels. I've managed Box environments and I've managed Dropbox ones and the amount of data leakage coming out of the Box environments was not only more often but much grander on scale because people kept picking the wrong level of access.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by oxfordmale on Thursday April 27, 2023 @09:07PM (#35736421)
There are many good use cases for AI, however, permissions is not one of them. The current gen AI makes things up and would likely give a member of the cleaning staff super admin to allow them to clean the data.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by hn_throwaway_99 on Thursday April 27, 2023 @10:14PM (#35736814)
People aren't arguing that AI alone makes all the permissions decisions. It's not hard to see a big leap from DLP solutions, which currently already make copious use of machine learning, to permissions auditing, monitoring and recommendations in the first place.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by Aeolun on Thursday April 27, 2023 @11:26AM (#35729557)
> look at Facebook lighting almost $40 billion with their Metaverse product

That’s only because it failed (and the jury is still out on that). If it works they’ll conquer an entirely new market right from the start.

Certainly a much better long term strategy than hoping they can keep up their advertising revenue.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by rchaud on Thursday April 27, 2023 @12:02PM (#35730093)
It won't! That's the most galling aspect of this gigantic waste of money. That you're calling it a "new market" is precisely the problem --- when you've sunk this many billions into something, you can't wait that long before needing to make that money back.

The "metaverse" is ironically set up to be Facebook's walled garden. It has no other use, it cannot be repurposed or made modular in any way. It's not a standalone product that say, integrates with Google Ads, something that they could try to offload to some other company.

It's Zuck's baby, and in the middle of slow and protracted crib death.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by nemothekid on Thursday April 27, 2023 @12:13PM (#35730305)
>when you've sunk this many billions into something, you can't wait that long before needing to make that money back.

The last 15 years of tech says otherwise. Tesla is the most obvious counterpoint to this example. I don't think the Metaverse is useful, but my issue with Facebook isn't that he poured 30B into what was essentially R&D.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by rchaud on Thursday April 27, 2023 @01:59PM (#35732105)
Tesla is an automotive company whose finances and stock valuation work on very different principles compared to an ad company like Facebook.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by somsak2 on Thursday April 27, 2023 @05:43PM (#35735014)
if it were actually valued as an automotive company, it wouldn't have anywhere close to its current valuation
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by Aeolun on Thursday April 27, 2023 @07:12PM (#35735685)
Or Amazon.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by oblio on Saturday April 29, 2023 @07:42AM (#35752015)
The metaverse is their shot at the next OS (or platform, but that's too vague). He who controls the OS controls everything (Apple for their specific desktops, Microsoft for every other desktop and laptop, Apple and Google for mobile, Google for the web - yes, the web is for all intents and purposes another platform/OS).

Facebook has their own platform but it's built on top of others so it can be choked off. Facebook wants its own OS.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by Spivak on Thursday April 27, 2023 @11:00AM (#35729158)
I think Dropbox is, like a lot of companies right now, is struggling to find new revenue with new features added to their existing product lines and is divesting themselves of new work on mature products to focus on new markets. AI just being something exciting in general that has everyone hyped.

I would have thought HN would celebrate a company that's publicly decided to stop fucking with the Wi-Fi.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by rexreed on Thursday April 27, 2023 @12:01PM (#35730088)
You had me until that last sentence. I have no idea what you're referring to with Wi-Fi.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by Spivak on Thursday April 27, 2023 @12:08PM (#35730226)
The fact that Dropbox likely is going to stop constantly messing with their core offerings.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by birdyrooster on Thursday April 27, 2023 @11:49AM (#35729899)
Seriously it’s embarrassing how leadership in many companies has ZERO vision for AI right now. Too focused on buying houses, drinking wine and riding horses. I think these people need to retire already.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by Sohcahtoa82 on Thursday April 27, 2023 @12:20PM (#35730406)
Snark aside, this is something that's always kind of baffled me.

If I built a company and eventually found myself in extremely high value (ie, 9 figures), I'd be looking to retire ASAP. That would be it. I won capitalism. Time to spend the rest of my life on Maui sipping Mai-Tais on the beach.

Why anybody would want to continue to work when they already have enough wealth to live an extremely lavish lifestyle without working ever again is beyond me.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by echelon on Thursday April 27, 2023 @12:28PM (#35730556)
Because no matter how many experiences you accrue or how much leisure you have, you're already dead on the geologic time scale.

With that perspective, the best thing to do is keep on pushing. Despite whatever pain and headache that might bring, it's one act our short lives can use to push against entropy and the dying universe.

If I ever come into such wealth, I'll spend it all solving as much as I can through my direct involvement.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by mden on Thursday April 27, 2023 @12:41PM (#35730770)
Yeah.. but do you think most ultra-rich elite are pushing against entropy or contributing more to it or at best staying neutral while further growing their wealth?
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by TRiG_Ireland on Thursday April 27, 2023 @12:56PM (#35731058)
By actively working to make the world worse and increase the sum total of human suffering, à la Musk and Bezos?

If I ever came into such wealth, I think I'd spend my time going back to college to study linguistics. Maybe document some dying languages. Try to contribute to humanity a bit.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by RoyGBivCap on Thursday April 27, 2023 @12:36PM (#35730699)
>That would be it. I won capitalism.

Pet hypothesis: A lot of us say that, not being in the position to. But when you finally exit the working class and are no longer required to work, people tend to work on passion projects instead. Sitting on the beach gets boring after a while.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by sarchertech on Thursday April 27, 2023 @02:10PM (#35732266)
A passion project I completely understand. What I don’t understand is what the vast majority of wealthy CEOs are doing: let’s get 5% more people to view our ads, let’s get people to spend 10% more on cheap disposable crap etc…
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by glofish on Thursday April 27, 2023 @12:44PM (#35730829)
Re: extremely lavish

Is probably extremely boring - I have never had more fun than when solving problems, life without working on something interesting sounds insufferable to me

How long would I be able to sit on Maui sipping Mai-Tais? Getting massages, ... and more ... whatever I want, whenever I want it ... that is a curse actually.

Surrounded by fake people everyone wanting a piece of the wealth trickle down to them.

On a personal experience, I was a lot happier when I bought my first house, a rundown estate that was the cheapest on the street that then I had to work to improve upon it, ended up replacing most inside and out, some parts I learned to do myself - I ended up remodeling it piecemeal but so, so satisfying

My second house is very respectable, newer, larger, technically incomparably better, it is not even the same ballpark ... yet my new house never provided me with the same joy.

Be careful what you wish for.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by KronisLV on Friday April 28, 2023 @05:27AM (#35739190)
> I have never had more fun than when solving problems, life without working on something interesting sounds insufferable to me.

I'm fairly sure that there are many people like this out there, but for others that just... isn't a problem?

Personally, I quit my last job because I felt like I need to learn some new technology, work on a few personal projects, write blog posts and so on. Since, I've done a little of the above (in addition to improving the security of my homelab and running my own CA), but also took a month off to just enjoy watching videos, reading articles, playing video games, as well as do physical labor around the farm.

And frankly, everything feels enjoyable so far - both intellectually stimulating tasks, physically intensive labor like cutting trees and chopping firewood, as well as passively consuming content, or even zoning out a bit occasionally and having a slow day. Though I can't comment on how long each of those would be satisfying for, that also depends on the person.

I can easily imagine someone enjoying a lavish and relaxed lifestyle and never getting tired of it, though.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by cipheredStones on Thursday April 27, 2023 @12:58PM (#35731095)
Unfortunately I think the answer to "why keep working if you're already rich beyond the dreams of avarice" is "because it means you can keep being ultra-rich and powerful and famous". All your material desires will be met regardless, but you won't get to feel as important if you stop working.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by nsxwolf on Thursday April 27, 2023 @01:01PM (#35731152)
This is what always frustrated me about people like Steve Jobs. Don't you like, ever enjoy stuff?
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by goodpoint on Thursday April 27, 2023 @01:34PM (#35731671)
Oh he very much enjoyed pestering his employees.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by dfadsadsf on Thursday April 27, 2023 @01:25PM (#35731531)
> If I built a company and eventually found myself in extremely high value (ie, 9 figures), I'd be looking to retire ASAP. That would be it. I won capitalism. Time to spend the rest of my life on Maui sipping Mai-Tais on the beach.

There is strong correlation between people who find themselves in 9 figures (outside of inheritance) and people who have completely opposite worldview from yours. If you make money to retire to Maui, you will take the first off ramp which allows you to do it which is way before you get into 9 figures.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by jimbokun on Thursday April 27, 2023 @01:38PM (#35731744)
It’s just because you don’t here about all the wealthy people who already quietly did that.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by ZephyrBlu on Thursday April 27, 2023 @01:42PM (#35731803)
Having an executive job confers high status. Being retired does not.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by clnq on Thursday April 27, 2023 @02:04PM (#35732178)
Wouldn't want to be Bill Gates, Larry Page, Steve Ballmer, Jack Welch, or Howard Schultz.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by ihatepython on Friday April 28, 2023 @09:13AM (#35740890)
Everybody is different.

Some people might like to use their money to take over an institution like the World Health Organization to implement their eugenics program that they dreamed about as a little kid.

Others might be interested in buying up all of the farmland so that they can control the food supply.

You just never know how you will respond when you acquire that kind of money.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by silksowed on Thursday April 27, 2023 @12:36PM (#35730680)
add in an equivalent to https://www.glean.com/ to enterprise dropbox and you have a new AI product that actually solves large org problems
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by RestlessMind on Thursday April 27, 2023 @02:07PM (#35732218)
> If you want a recent example you can look at Facebook lighting almost $40 billion with their Metaverse product.

That's just your hindsight bias. Lot of companies have spent billions of dollars chasing apparently worthless product ideas. Some of them turned out to be big hits - electric car in 2009, social media based on 140 characters posting limit, online bookstore, a website to check out pics of your classmates and poke them etc.

I like the fact that Facebook was audacious enough to spend 40B dollars on trying out something new. If successful, it would have opened up a huge new field for tinkering, just like the wave of social media companies in 2009-10.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by d0mine on Thursday April 27, 2023 @02:09PM (#35732253)
Use-case: ask anything you want about files stored in your Dropbox account (like https://chatpdf.com but for more files)
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by ergocoder on Thursday April 27, 2023 @03:43PM (#35733537)
> But hey, if in a few years Dropbox launches a popular AI-based feature

Ooh betting on a failure? That is the easiest bet ever. If I bet on everything failing, I would win 99% of the time.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by rco8786 on Thursday April 27, 2023 @04:22PM (#35734008)
> the "product strategy" of most of these companies is close to just spitballing

Literally every company. That doesn't mean that a strategy doesn't exist and is actively curated and maintained by people whose full-time job it is to do so. It's always an educated guess at best. But it's pretty silly to come into a thread like this and be like "psh they store files what could they possibly do with AI".

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by xp84 on Friday April 28, 2023 @09:48PM (#35749224)
I’m genuinely surprised/impressed both Box and Dropbox still exist since they’re single-product-line pure plays, for enterprise only (no way do enough consumers pay for either to matter), and both are competing with what is either free or very cheap to bundle alternatives from MS and GOOG (and what company doesn’t have either 365 or G Suite already?? I know Dropbox tried to make its own office suite a few years back but I’ve never heard of anyone using it. So, it’s a testament to some amazing sales guys that they’re even alive.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by time_to_smile on Thursday April 27, 2023 @11:06AM (#35729267)
I have a hard time believing you have serious experience working in a tech company anywhere near leadership.

I've worked at a pretty wide range of tech companies throughout my 15+ year career. When I was young I would ask myself "what is leadership thinking!?", my realization later in my career was simply: "oh, they're not thinking"

14 year old and younger tech companies have only existed during a tech boom period, when money flowed easy from both investors and customers. There has been zero market pressure to put thought into building products.

In the case of dropbox in particular, any long term customers (such as myself) can confirm that there has clearly not been a coherent product strategy for at least the last few years.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by rco8786 on Thursday April 27, 2023 @04:40PM (#35734229)
Super weird comment. I've worked at tech co's for ~15 years on sprint teams and directly next to the CTO and everywhere in between...and they've all had product strategies.

Maybe DBX sucks at executing theirs. Maybe their strategy sucks. I don't know. I'm not claiming to. All I am claiming is that there is some strategy at the leadership level right now at DBX that appears to involve AI - and any comments beyond that are purely speculative.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by abledon on Thursday April 27, 2023 @05:05PM (#35734589)
remember dropbox "Paper"... what was that?
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by ilyt on Thursday April 27, 2023 @11:07AM (#35729275)
Imagine thinking that because Big Company Does it it must be sensible and logical because they are Big Company so they don't make blunders like that.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by rco8786 on Thursday April 27, 2023 @04:28PM (#35734071)
I never said anything of the sort. DBX using AI might be a horrible flop. Nothing I said had anything to do with the [potential] success of their roadmap. Only that they have one (which, I guess, is only an assumption), and the OP doesn't know what it is but is commenting as though they do.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by donohoe on Thursday April 27, 2023 @11:11AM (#35729335)
snark incoming - so you're saying that you understand the product strategy for a 14 year old, publicly traded company with thousands of employees without working there or having any sort of insider knowledge?
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by teolandon on Thursday April 27, 2023 @12:14PM (#35730321)
No, GP was just saying we should give Dropbox the benefit of the doubt, because Dropbox understands the product strategy more than any of us do. Including GP.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by coldtea on Thursday April 27, 2023 @11:13AM (#35729372)
>snark incoming - Imagine thinking you understand the product strategy for a 14 year old, publicly traded company with thousands of employees without working there or having any sort of insider knowledge.

Snark incoming. Imaging a society so shitty that you have to try to "understand the product strategy for a 14 year old publicly traded company"

That is, one society in which companies dont go about their business, aiming for sustainable growth and a healthy profit, but pivot to whatever unrelated technology (or, more often, bullshit fad) comes next, to prop their stock or to increase their valuation when they're sold.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by okdood64 on Thursday April 27, 2023 @11:25AM (#35729535)
> in which companies dont go about their business, aiming for sustainable growth and a healthy profit, but pivot to whatever unrelated technology (or, more often, bullshit fad) comes next, to prop their stock or to increase their valuation when they're sold.

Meh. You could've said the same thing about companies leveraging dot-com, or going mobile first. All these were a net gain for investors and society.

"The future is now old man."

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by coldtea on Thursday April 27, 2023 @04:14PM (#35733926)
>Meh. You could've said the same thing about companies leveraging dot-com, or going mobile first. All these were a net gain for investors and society.

You'd be surprised.

>"The future is now old man."

Well, September 4, 476 AD was also "the future" of much better pasts for Romans.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by rco8786 on Thursday April 27, 2023 @04:27PM (#35734059)
I don't really understand what you are saying. That companies shouldn't have product roadmaps? That product roadmaps are mutually exclusive to sustainable growth or healthy profit? That companies using new tech are only doing so to prop up stock prices?

Something else?

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by coldtea on Thursday April 27, 2023 @08:26PM (#35736171)
What I'm saying is obvious:

1. that companies should have specific product areas and focus, and not pivot all over the place, as mere profit-seeking machines.

2. that companies embrace all kinds of BS trends, hyped technologies, and empty vacuum BS solutions looking for a problem (from NFT, web3, metaverse, blockchain)

3. that companies (as in this case) also embrace valid technologies (like LLMs) that have no real application to their products, and will just retrofit them in some ugly BS way nobody asked for, just to send the signal "we're still cool, we're getting on the next bandwaggon, buy our stock"

4. that the current behavior (actually, for decades now) is not about "sustainable growth and healthy profit" but about stock market games, and about endless unsustainable growth that destroys their core offerings and alienates customers

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by rco8786 on Friday April 28, 2023 @11:02AM (#35742131)
1. Just a strange take. Companies can do whatever they want. If they fail, they will fail. Companies are mere profit seeking machines. Perhaps you are thinking of non-profit orgs?

2. So what? People embrace all kinds of trends. And companies are made of people. This is basically a tautology...it's only a trend of people are embracing it. Also zero of your examples are the topic here.

3. This goes back to my original post...we don't know how they plan to use LLMs. It might be useful, it might not be.

4. Just pure cynicism. Some of what you're saying happens at some companies. But not most.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by coldtea on Friday April 28, 2023 @02:08PM (#35744962)
>Just a strange take. Companies can do whatever they want.

Yes, and I'm saying they shouldn't.

>If they fail, they will fail. Companies are mere profit seeking machines. Perhaps you are thinking of non-profit orgs?

No, I'm thinking of the idea of the civic responsibility of companies, and of a market that serves society, not just maximizes profit. Perhaps the barbaric 2023 is not ready enough for it.

>So what? People embrace all kinds of trends. And companies are made of people.

Yes, including BS trends, detrimental to them, their families, or their communities. And, like companies, should embrace less BS trends and more good trends.

>This goes back to my original post...we don't know how they plan to use LLMs. It might be useful, it might not be.

We do know it has nothing to what people got into Dropbox for: simple file sync and offline copies.

>Just pure cynicism. Some of what you're saying happens at some companies. But not most.

Simple starry-eyed market fanboyism. See how two can play the ad hominem game?

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by rco8786 on Friday April 28, 2023 @02:17PM (#35745097)
Saying your comment was cynical is not an ad-hominem. But regardless, it sounds like you've taken my comment and applied your desire for a complete alternative reality to it. Which, I guess.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by ipaddr on Thursday April 27, 2023 @11:28AM (#35729599)
Your message is you couldn't possible understand a public product strategy where they just released a press release explaining what they are trying to do?

Then you go on saying this is a common strategy and is well suited?

Do you understand the strategy or is your comment as worthless as you suggest in your first paragraph?

Understanding product strategies are part of many users day to day lives. Don't dismiss everyone and put them on your level of understanding.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by rco8786 on Thursday April 27, 2023 @04:35PM (#35734168)
> Your message is you couldn't possible understand a public product strategy where they just released a press release explaining what they are trying to do?

My message is that OP doesn't know DBX's product strategy. I don't either. I never claimed to.

> Then you go on saying this is a common strategy and is well suited?

Sorry, where did I do that?

> Do you understand the strategy or is your comment as worthless as you suggest in your first paragraph?

No, I do not. I never claimed to.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by deeviant on Thursday April 27, 2023 @11:54AM (#35729967)
Yes, Dropbox's genius strategy is completely inscrutable by us mere mortals.

> It's also not much of a reach to imagine use cases here. AI trained on a company's corpus of internal documents is an extremely common idea right now. DBX is sitting on a trove of data that is specifically well-suited for building bespoke, company specific AI models.

What could go wrong in dropbox invading their customer's privacy to scrap out a few pennies mining their data?

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by rco8786 on Thursday April 27, 2023 @04:36PM (#35734183)
> Yes, Dropbox's genius strategy is completely inscrutable by us mere mortals.

I have no idea what their strategy is. Neither do you. Neither does OP. That is all i said.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by vidarh on Thursday April 27, 2023 @11:58AM (#35730009)
Especially because they've already at least partially solved one of the big challenges: People already trust them with their data. As long as they do nothing to betray that trust (such as e.g. training models on the private data and making them accessible outside the organisation) they have a massive starting advantage over organisations that will need to convince customers that it's ok to upload sensitive information to somewhere new.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by carlmr on Thursday April 27, 2023 @11:58AM (#35730012)
>DBX is sitting on a trove of data that is specifically well-suited for building bespoke, company specific AI models.

Snark incoming - if somebody at Dropbox reads this they might have an AI strategy now. I think your idea is amazing. But I think that a lot of publicly traded companies are now "doing something with AI" like a headless chicken without any deeper though on why.

But your idea is good!

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by rco8786 on Thursday April 27, 2023 @04:34PM (#35734149)
Yea I don't understand all these responses. I'm not commenting on the quality or viability of DBX's AI strategy. Because I don't know what it is! I am commenting on the OP, who is acting like they know what it is.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by johnfn on Thursday April 27, 2023 @12:03PM (#35730121)
> Imagine thinking you understand the product strategy for a 14 year old, publicly traded company with thousands of employees without working there or having any sort of insider knowledge.

I worked at a similarly sized company to Dropbox, and when I questioned product decisions I would often receive similarly smug put downs. How could you possibly think you know more than the CEO?

And then I watched over the next few years as the product strategy floundered, reorging many times without shipping anything concrete.

I suppose what I’m saying is that not only does your comment not contribute to any interesting conversation, it can also likely be wrong as well. Some times when product decisions seem questionable, they really are questionable.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by rco8786 on Thursday April 27, 2023 @04:25PM (#35734045)
The difference is that you worked there. You knew the company. You knew the industry. You knew what the actual current strategy was!

This is just some rando internet person making reductive statements about a company whose current offerings they are unaware of and future product roadmap they have never seen.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by stcroixx on Thursday April 27, 2023 @12:10PM (#35730244)
As a customer, I don’t care much what their strategy is as long as my file storage keeps working. I do care if the company that I’m using for file storage is going to start treating that as a ‘legacy’ business while they chase something unrelated in an attempt to expand their market, none of which helps me. Also, the hint that a service like this is even considering reading my stored data and training AI on that would be a huge red flag. Sounds like executives chasing investors at the expense of customers again.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by pcthrowaway on Thursday April 27, 2023 @12:23PM (#35730462)
Meta showed us that business pivots don't have to make sense to anyone but the CEO...
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by RoyGBivCap on Thursday April 27, 2023 @12:31PM (#35730605)
>It's also not much of a reach to imagine use cases here. AI trained on a company's corpus of internal documents is an extremely common idea right now. DBX is sitting on a trove of data that is specifically well-suited for building bespoke, company specific AI models.

They were also non-E2E encrypted for like most or all of those years. It was the main reason I didn't use it for personal backups. I use SpiderOakONE (paid) instead, which is.

So yeah, they have a fuckton of other people's documents. 100% chance. Even I admittedly use one of their free documents as a simple todo list at work. That's probably really nice data for them too.

If they aren't doing some ML based on that data, somebody at the company is not doing their job.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by jzb on Thursday April 27, 2023 @12:52PM (#35730989)
It's not invalid to ask whether companies are making real, strategic and well-thought moves or just jumping on a bandwagon.

Many of us have worked for long-standing public companies with thousands of employees that have embarked on product strategies that were not particularly valid.

Facebook comes to mind, for example, and its Metaverse boondoggle. Or Google and half a dozen things. Evernote, though it's not a public company, also comes to mind...

Did anybody need "insider knowledge" to know Google's Stadia was DOA? For that matter, Dropbox has tried pivoting to mail and apps (Carousel + Mailbox) in the past, and I don't know whether insider knowledge was needed to predict that failure.

I can imagine use cases for AI + Dropbox. Whether they are urgent use cases where customers see a real problem they're willing to throw money at is another question entirely.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by kerkeslager on Thursday April 27, 2023 @01:15PM (#35731358)
> Imagine thinking you understand the product strategy for a 14 year old, publicly traded company with thousands of employees without working there or having any sort of insider knowledge.

Imagine I'm a shareholder and the product strategy is either bad or being communicated to me unclearly.

> It's also not much of a reach to imagine use cases here.

It's also not much of a reach to imagine the same breathless magical thinking about AI which is happening everywhere taking over the management at Dropbox.

So far I've seen a lot of potential and exactly 0 effective applications of AI at scale. So I know which my money is on.

I'm definitely betting on AI, but the way I'm betting on AI is betting on AI companies building better AIs. I'm not betting on companies whose only involvement in AI is that they suddenly have to have it because it's the latest buzzword.

Re:Dropbox to reduce global workforce by about 16%, or 500 s... by culopatin on Thursday April 27, 2023 @03:18PM (#35733216)
Wouldn’t you be in a shareholder meeting instead of a HN post? I mean, if you are a substantial shareholder, or this are only for private equity? Honest question.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by fnordpiglet on Thursday April 27, 2023 @01:54PM (#35732037)
Yeah I mean who else is going to extract all the data stored in customer drop boxes and feed it into a generative AI for drop boxes benefit? First you gotta fire everyone who sees a conflict of interest and a problem with invasively scraping all their customers private data entrusted with you.
Re:Dropbox to reduce global workforce by about 16%, or 500 s... by burglins on Thursday April 27, 2023 @03:06PM (#35733074)
They're a *backup* service.