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Re:Feds may target Google's Chrome browser for breakup by Emendo on Sunday October 11, 2020 @03:22PM (#24748306)
Antitrust oversight of Google, similiar to what was done to Microsoft in the 2000s, will do more than spinning off any properties from Google.

Google is able to invest in and made Chrome popular using cash from their advertising business, and Chrome's popularity allows Google to shape the web environment for their advertising business. If Google were to lose Google Chrome, there is nothing that would prevent them from directly or indirectly evolving Chromium. If Google is prevented from making a browser, then they could even move the focus of computing away from the web browser with power from their search business.

Therefore, antitrust oversight is required to curb the types of behavior that lead to the antitrust situation in the first place.

Re:Feds may target Google's Chrome browser for breakup by readams on Sunday October 11, 2020 @08:34PM (#24750384)
Google makes the browser because they are profoundly vulnerable otherwise to platform owners demanding payment for access to their platforms. Android exists because Google wanted protection against a Microsoft mobile monopoly that seemed inevitable (of course it turned out to be the Apple mobile monopoly that was the real threat; notice that Google has to pay Apple billions annually for access to their platforms). Internet explorer was a similar threat. Chrome was the response to that threat.

If Google can't influence this, then there will be other platform owners who will the ones with all the margins. A world where Microsoft and Apple just squeeze all the profit out of the internet is not obviously (at least to me) better than one where they can't.

Re:Feds may target Google's Chrome browser for breakup by wyattpeak on Sunday October 11, 2020 @09:36PM (#24750682)
I agree, but feel like this is only a problem because antitrust rulings are blue-moon events. In a healthy system I would expect Google to be restricted from dominating the browser landscape, and in turn Apple from restricting access to their platform.

Market power is a difficult thing to wrangle. There isn't going to be any policy which can't eventually be worked around by some party. The policy has to evolve with the landscape.

Re:Feds may target Google's Chrome browser for breakup by cageface on Sunday October 11, 2020 @10:14PM (#24750831)
That's the thing that makes me uneasy about this. I'm ok with some regulation of Google and perhaps even some kind of breakup. What I don't want to see is regulators picking winners and losers. I'm concerned about Google's control over the web but at least their interested are aligned with the survival of the web and not completely locked down & proprietary platforms like iOS.
Re:Feds may target Google's Chrome browser for breakup by arrosenberg on Monday October 12, 2020 @02:26AM (#24751905)
If regulators don't get involved, they are still picking winners and losers.
Re:Feds may target Google's Chrome browser for breakup by cageface on Monday October 12, 2020 @02:35AM (#24751963)
Can't follow the logic there. If I don't jump in the middle of a horse race am I still picking a winner?
Re:Feds may target Google's Chrome browser for breakup by zaarn on Monday October 12, 2020 @02:58AM (#24752068)
The market Google and Friends are in is not a horse race.

It's more like you know that someone is manipulating the bets on the horse race, possibly even forcing results by paying off the competitors. If you do nothing, you are picking winners (the betting house) and loosers (the betters), if you do something you reverse that.

Re:Feds may target Google's Chrome browser for breakup by abstractbarista on Monday October 12, 2020 @03:11PM (#24758240)
I saw a sign at a recent protest that read "Silence is Consent". Prior to this, I've been blasted all my life with "Silence is Not Consent".

So which is it? Can you help me out here?

As for myself, I'm certain that silence is not consent. It's a freely-made choice not to take part in something.

Thus, doing nothing is not equivalent to picking winners. Picking winners is when you ... wait for it ... pick winners.

Re:Feds may target Google's Chrome browser for breakup by zaarn on Monday October 12, 2020 @03:55PM (#24758751)
In my above example, by doing nothing you pick winners.

Not in all situations, doing nothing is doing nothing. Take the famous trolley problem. By doing nothing you pick 5 people to die, if you do something you pick 1 person to die. One of those will come true, either inaction or action will determine which. But that also means your inaction is an action of yours to force an outcome. This doesn't necessarily mean it's the outcome you want or the outcome that is preferred. Inaction can be the worst type of action to take in some scenarios, but it is the action of non-intervention that creates an outcome regardless. Inaction doesn't mean you consent to the outcome either.

Re:Feds may target Google's Chrome browser for breakup by cutemonster on Thursday October 15, 2020 @01:50PM (#24791492)
Sometimes, doing nothing is even illegal, eg not helping someone who is in danger when one can do so at no risk, or sometimes, not reporting an ongoing crime (I think they can be illegal, here where I am)
Re:Feds may target Google's Chrome browser for breakup by pdpi on Tuesday October 13, 2020 @08:50PM (#24772052)
Both forms of “Silence is (not) consent” are true, they just refer to different things. If you are in a position of authority, silence is effectively consenting to the status quo remaining unaltered.

If you are not in a position of authority, whoever is in that position can’t take your silence as consent of their choices.

Re:Feds may target Google's Chrome browser for breakup by cutemonster on Thursday October 15, 2020 @01:48PM (#24791461)
Nice explanation; I never thought about this in such a logical way (although intuitively I'd known the answer)
Re:Feds may target Google's Chrome browser for breakup by tlavoie on Tuesday October 13, 2020 @09:27PM (#24772249)
I think in your example, whichever use of silence is addressed to a specific audience.

For the former, the idea (I think) is that if you don't consent to something, speak up to make a difference.

In the latter, it's more that one should not assume consent on the part of another, presumably in the context of a sexual partner.

Re:Feds may target Google's Chrome browser for breakup by cutemonster on Monday October 12, 2020 @03:42PM (#24758594)
It can be both, depending on the situation.
Re:Feds may target Google's Chrome browser for breakup by arrosenberg on Monday October 12, 2020 @02:50AM (#24752038)
That's the wrong analogy. Regulators aren't random spectators sitting in the stands, they are the referees. The better analogy would be if you were assigned to monitor the race for violations, and you discovered the winning horse had broken a rule. As the referee, your decision whether or not to enforce the rules has a direct impact on the results. Just so, if regulators choose not to act, they are picking the incumbents as the winners, whether or not that is ideal, best, legal or good.
Re:Feds may target Google's Chrome browser for breakup by cageface on Monday October 12, 2020 @03:49AM (#24752302)
In this race every horse is breaking every rule they can get away with and exploiting every advantage. If you suddenly want to jump in and start enforcing rules, which I think probably should happen, you need to be very careful that you don't wind up making things worse by legitimizing the abuses of only one horse. If you can't do that then you're better off just letting them fight it out.
Re:Feds may target Google's Chrome browser for breakup by arrosenberg on Monday October 12, 2020 @12:23PM (#24756078)
We've already arrived at that station. The rules are already enforced such as to legitimize the abuses of a small number of horses in each vertical. If we let them fight it out, they will only further entrench and consolidate, which is the worst thing that can happen. We don't need to act like battered housewives afraid that it could always get worse - the laws are already on the books to fix the issue, we just need to insist on their vigorous enforcement.
Re:Feds may target Google's Chrome browser for breakup by thu2111 on Monday October 12, 2020 @03:50AM (#24752308)
But anti-trust law is vague, and violations are often in the eye of the beholder. A sports game is also the wrong analogy because sports games have very clearly defined rules, specifically to avoid referees picking winners.

Governments are nowhere near that level of rigour or coherency, especially if you look at EU anti-trust. The USA at least requires the government to demonstrate some actual harm to consumers in court. EU anti-trust requires a single bureaucrat to decide that competitors were harmed, and they can then levy any fine they like which goes straight into the EU Commission's coffers. It can only be appealed in some sort of court after the fine is paid, and the court is packed with judges who want to see the EU expand (via spending), so that's cold comfort.

That approach is incoherent: the whole point of capitalist competition is that the better firm in some sense harms the weaker firm by taking away its customers. And giving the referee the power to transfer money from the competitors to their own pockets at will, without needing to convince anyone else at all, is clearly an enormous conflict of interest.

Many arguments about anti-trust do implicitly assume the US model, which at least has some tenuous connection to harm to the general public. That isn't really true internationally, yet ramped up anti-trust in the USA would absolutely be taken as a green light by other parts of the world to whack US firms with enormous fines for conduct that isn't actually bad in any way.

Re:Feds may target Google's Chrome browser for breakup by arrosenberg on Monday October 12, 2020 @12:20PM (#24756045)
> But anti-trust law is vague, and violations are often in the eye of the beholder. A sports game is also the wrong analogy because sports games have very clearly defined rules, specifically to avoid referees picking winners.

Have you ever watched sports? The referee always has an impact whether they blow the whistle or not. Every rule requires some level of interpretation or fitting to a given situation. Some sports (mainly soccer) don't have rules, they explicitly have "laws of the game" because it's understood that they are to be interpreted.

> That approach is incoherent: the whole point of capitalist competition is that the better firm in some sense harms the weaker firm by taking away its customers. And giving the referee the power to transfer money from the competitors to their own pockets at will, without needing to convince anyone else at all, is clearly an enormous conflict of interest.

...you know regulators don't get to keep any money right? Their job is to set market rules, enforce them, and break up any competitor who gains too much market power. Where exactly is the conflict of interest? Historically, most shareholders wind up making more money off the future value of the broken-up interests than they did with the original conglomerate.

It seems like you are arguing from an EU standpoint, and I don't know anything about their antitrust history, so I'm not going to try and defend or interpret what Europe does.

Re:Feds may target Google's Chrome browser for breakup by thu2111 on Thursday October 15, 2020 @08:16AM (#24787773)
you know regulators don't get to keep any money right?

This is exactly my point. They don't ... in America. In the EU anti-trust fines are both created by and collected by the Commission, specifically, a high ranking Commissioner. Those people are selected not for any particular expertise in their subject area but rather nominated by countries and selected for political reasons. The money goes straight into the general budget of the Commissioner's employer, and then handed out in "solidarity" payments, subsidies, bureaucrat salaries and other priorities of the Commission.

Re:Feds may target Google's Chrome browser for breakup by pyuser583 on Tuesday October 13, 2020 @09:41PM (#24772335)
Bureaucrats have their own set of incentives. They can increase their position within the bureaucracy, and increase the bureaucracy’s influence.

One of the reasons Americans are so “anti-bureaucracy” is because of precious bureaucratic oversteps.

It’s pretty well established the EUs administrators strongly value the influence I’d their own agencies (with some exceptions).

A good US example is the military. Army, Navy, Marines, etc. are in constant competition. Do any of the generals or admirals get to take home their funding?

Re:Feds may target Google's Chrome browser for breakup by chiefalchemist on Monday October 12, 2020 @09:46AM (#24754275)
I believe the idea is, Google _is_ winning currently. Choosing not to get involved is a choice in favor of that winner.

It's an interesting point. To me it has merit.

Re:Feds may target Google's Chrome browser for breakup by leptons on Monday October 12, 2020 @01:36AM (#24751688)
Google AMP is bad. Google Pagespeed Insights is bad and misleading. Google has its own agenda for the web, and it doesn't really align with anything but the survival of Google.
Re:Feds may target Google's Chrome browser for breakup by cageface on Monday October 12, 2020 @01:43AM (#24751720)
I think that goes too far. Google does have an agenda for the web but at least it includes the web. Apple would like nothing better for the entire internet to be locked down and controlled inside its app store. We're better off with Android and Chrome than we would be without them.
Re:Feds may target Google's Chrome browser for breakup by marcthe12 on Monday October 12, 2020 @12:35PM (#24756231)
I hope some pseudo open source components come under non profit with reduced Google control. So other big player have bigger say in stuff Chromium and Android.
Re:Feds may target Google's Chrome browser for breakup by mcny on Sunday October 11, 2020 @10:37PM (#24750944)
> breakup

If you look at the breakup of Ma Bell, I think you’ll doubt the government’s ability to break up a company properly.

Re:Feds may target Google's Chrome browser for breakup by cageface on Sunday October 11, 2020 @11:29PM (#24751146)
I doubt their ability to regulate properly too. But it does seem like the big tech companies have failed to self-regulate.
Re:Feds may target Google's Chrome browser for breakup by andromeduck on Monday October 12, 2020 @01:53PM (#24757240)
How can they self regulate when government keeps screwing with the incentives?

Did busting kingpins solve the drug problem?

Re:Feds may target Google's Chrome browser for breakup by mcny on Monday October 12, 2020 @03:22PM (#24758357)
Worse, the corporations have to meddle with their own regulation because they know other corporations will. My understanding is AT&T basically wrote its own consent decree.

Who in their right mind decided that the solution to a national monopoly is a handful of regional monopolies...

https://en.wikipedia.org/wiki/Regional_Bell_Operating_Compan...

> In the early 1970s, American antitrust regulators became suspicious that Bell was abusing its monopoly power, and in 1974 the Antitrust Division of the U.S. Department of Justice brought a lawsuit against Bell claiming violations of the Sherman Act. In 1982, feeling that it could not win, Bell agreed to a Justice Department-mandated consent decree that settled the lawsuit and ordered it to break itself up into seven "Regional Bell Operating Companies" (known as "The Baby Bells"), which it did in 1984, ending the original company's existence. These "Baby Bells" are now independent companies, and several of them are very large corporations in their own right, such as AT&T, Verizon Communications, and CenturyLink.

https://en.wikipedia.org/wiki/Bell_System

Re:Feds may target Google's Chrome browser for breakup by wyattpeak on Sunday October 11, 2020 @11:27PM (#24751138)
> What I don't want to see is regulators picking winners and losers

I'm not thrilled by the idea either, but I'd prefer it to another round of IE6. When it comes to dealing with monopolies I think you're solidly in the realm of looking for the least bad choice.

Re:Feds may target Google's Chrome browser for breakup by cageface on Sunday October 11, 2020 @11:58PM (#24751252)
I don't think IE6 really compares to Chrome. IE6 froze the web in time and made impossible for standards to evolve. Chrome may be in danger of becoming synonymous with the web but it's hardly standing still. In fact the most common complaint is that it's adding features too quickly and trying to do too much.
Re:Feds may target Google's Chrome browser for breakup by wyattpeak on Monday October 12, 2020 @12:43AM (#24751463)
IE6 was the most innovative browser of all until it won the race. I don't think we're at the stage yet where we can say if Chrome can be compared or not.
Re:Feds may target Google's Chrome browser for breakup by nwienert on Monday October 12, 2020 @12:44AM (#24751466)
The features they are adding are often unnecessary and designed to help them further lock down the web, prevent ad blocking, etc.

I’m surprised no ones even noticed that Portals are basically AMP Supercharged to where you’d never leave Google. Truly dystopian future they’re trying to slowly cement.

Re:Feds may target Google's Chrome browser for breakup by saithound on Monday October 12, 2020 @07:06AM (#24753222)
> The features they are adding are often unnecessary and designed to help them further lock down the web

Reminds me of the Browser Wars of yesteryear, when Microsoft and Netscape invented their own unnecessary, easily abused, proprietary HTML tags, such as blink and marquee.

[1] https://thehistoryoftheweb.com/blink-marquis-tag/

Re:Feds may target Google's Chrome browser for breakup by ethbr0 on Monday October 12, 2020 @08:05AM (#24753543)
It's easy to look backwards, with the benefit of more robust and fast (relatively!) standards bodies, and shake a finger.

But my memory at the time is that there were essentially no effective, consensus-based evolutions of web standards, because everything was so new.

Even the idea of running executable code in a browser at all was "That's weird. Is this a thing we want to do?" and resulted in 10+ variations (of which javascript ultimately triumphed).

It was certainly a worse time for the consumer, and web developer, as essentially everything was broken on every platform but your target w/ your target plugin installs.

Re:Feds may target Google's Chrome browser for breakup by cageface on Monday October 12, 2020 @02:34AM (#24751958)
A lot of people noticed and I thought the gave a reasonable counter argument as to why this was not the case.
Re:Feds may target Google's Chrome browser for breakup by koalaman on Monday October 12, 2020 @08:08AM (#24753560)
examples?
Re:Feds may target Google's Chrome browser for breakup by srtjstjsj on Sunday October 11, 2020 @11:06PM (#24751064)
If Google, Apple, and MS were prevented from developing web browsers, who would? The mass public wouldn't bother buying a copy of Netscape. We'd likely have skipped over the web entirely and gone right to native app stores for everything, like the bad old days on cell phones.
Re:Feds may target Google's Chrome browser for breakup by KronisLV on Monday October 12, 2020 @05:20AM (#24752713)
What about the Mozilla Foundation? Or are they also included in this hypothetical?
Re:Feds may target Google's Chrome browser for breakup by CydeWeys on Monday October 12, 2020 @09:28AM (#24754125)
Most of their revenue comes from Google. In this hypothetical example where the largest tech companies are no longer involved in Web browsers, where would Mozilla's funding come from?
Re:Feds may target Google's Chrome browser for breakup by Zenbit_UX on Monday October 12, 2020 @09:38AM (#24754196)
Funding would still come from Google to buy there way into the default search engines list. Just because Google loses Chrome in this hypothetical doesn't mean they don't care about search and ads anymore.
Re:Feds may target Google's Chrome browser for breakup by CydeWeys on Monday October 12, 2020 @10:57AM (#24754984)
When you're providing the majority of someone's revenue you kind of have some say in how they do things though ..
Re:Feds may target Google's Chrome browser for breakup by wyattpeak on Sunday October 11, 2020 @11:22PM (#24751118)
I don't recall suggesting they be prevented from developing browsers. I said they should be prevented from dominating the market.
Re:Feds may target Google's Chrome browser for breakup by madeofpalk on Monday October 12, 2020 @06:48AM (#24753141)
> notice that Google has to pay Apple billions annually for access to their platforms)

uhhhh, doesn't Google pay Apple billions to be the default search engine on iOS? That's not "forced to pay for access", but "choses to make a business deal that costs them billions to make them billions more"

Re:Feds may target Google's Chrome browser for breakup by mjburgess on Monday October 12, 2020 @07:19AM (#24753288)
Well, consider that if Apple were an open platform, this default would be set by most "for free".

"Forced" here doesn't mean coerced, more in the sense of "forced error"; ie., as a move within a game than an opponent forces you to make.

Re:Feds may target Google's Chrome browser for breakup by dan1234 on Monday October 12, 2020 @09:06AM (#24753973)
Google pay Mozilla too[0], and they're about as open as you can get.

[0]https://www.theverge.com/2020/8/15/21370020/mozilla-google-f...

Re:Feds may target Google's Chrome browser for breakup by mjburgess on Monday October 12, 2020 @09:16AM (#24754054)
See my comment below. I meant a more general sense of open, maybe "unbiased" or "biased towards their users preferences". ie., where any decision about the platform (including defaults) is left to the users, or defaulted to their clear general preference.

The "issue" is that they are charging for something the users would set themselves, and otherwise, already want.

Google is being "forced" into paying for this only because apple is willing to act against its users preferences, and eg., set a Bing default.

Re:Feds may target Google's Chrome browser for breakup by waon on Tuesday October 13, 2020 @01:17AM (#24762499)
> Well, consider that if Apple were an open platform, this default would be set by most "for free".

> If the platform invited the user to set a default, or was "biased towards their user's preferences", as most would select google, google would be the "natural default".

You almost make it sound like defaulting to Google without making people aware of the alternatives is “open” and unbiased.”

Re:Feds may target Google's Chrome browser for breakup by dan1234 on Monday October 12, 2020 @10:10AM (#24754471)
iOS/macOS users can set their own default search engine. Google just know that most people won't change what's set by default.
Re:Feds may target Google's Chrome browser for breakup by hajile on Monday October 12, 2020 @10:17AM (#24754552)
Paying for access is different than paying for promotion. Mozilla is paid to promote Google as default search engine.
Re:Feds may target Google's Chrome browser for breakup by madeofpalk on Monday October 12, 2020 @07:29AM (#24753343)
What?

I get that iOS is closed down, but I'm a bit confused how being "open" would resolve the fact that a default search engine for Safari is set? You can still change your search engine on iOS (to one of few the browser ships with, Google, Yahoo, Bing and Duck Duck Go in UK)

Firefox is completely open/open source (isnt it?), yet Google pays Firefox for being the default search engine.

Open vs Closed has nothing to do with this. Google wants to be the default in browsers, and it choses to pay for the luxury.

Re:Feds may target Google's Chrome browser for breakup by mjburgess on Monday October 12, 2020 @09:07AM (#24753980)
I mean open in a more general sense, not of its source code.

If the platform invited the user to set a default, or was "biased towards their user's preferences", as most would select google, google would be the "natural default".

There is a sort of mild rent-seeking / racketeering in asking google to pay to configure a service Apple provides, to a default Apple's users would chose for themselves.

Re:Feds may target Google's Chrome browser for breakup by wil421 on Monday October 12, 2020 @07:29AM (#24753346)
How does Apple being a closed platform prevent me from choosing my search engine on iOS?
Re:Feds may target Google's Chrome browser for breakup by yoz-y on Monday October 12, 2020 @07:45AM (#24753431)
Try setting the Safari search engine to Exalead for example.
Re:Feds may target Google's Chrome browser for breakup by Siira on Monday October 12, 2020 @10:10AM (#24754476)
It's called rent seeking.
Re:Feds may target Google's Chrome browser for breakup by srtjstjsj on Sunday October 11, 2020 @11:04PM (#24751046)
Google pays Apple to advertise their Search Engine in Safari. Google, like every website, gets access to Apple platforms for free via Safari, with no obligation to pay 30% up front nor 30% of any other revenues, be they direct purchases or indirect via ads.

Google is quite fortunate that Apple doesn't block web ads or intercept web payments and charge a platform fee for that.

Re:Feds may target Google's Chrome browser for breakup by deepstack on Monday October 12, 2020 @04:10AM (#24752394)
what really need to happen with ani-trust is to alter the system politically, monetarily and militarily to prevent oligopoly. oligopoly is pretty much monopoly with theatre piece.
Re:Feds may target Google's Chrome browser for breakup by legulere on Monday October 12, 2020 @07:03AM (#24753211)
At least it would put Mozilla into a better position.
Re:Feds may target Google's Chrome browser for breakup by switch11 on Sunday October 11, 2020 @03:26PM (#24748335)
this is an excellent point

Google pushes Chrome EVERYWHERE

Now that Chrome is the leading browser they are turning off targeting for everyone else, so that only Google has access to target users

The solution is to STOP the monopoly of Search

So that a new thing like Google Chrome can't happen i.e. Search can't be used to take over another space

Re:Feds may target Google's Chrome browser for breakup by henriquez on Sunday October 11, 2020 @03:29PM (#24748359)
Why not split search and AdWords while they’re at it? There are too many perverse incentives created by the combination of Google’s ad monopoly with their search monopoly.
Re:Feds may target Google's Chrome browser for breakup by irrational on Sunday October 11, 2020 @03:32PM (#24748380)
Don’t the ads fund the search engine? If search was its own company, where would its funding come from?
Re:Feds may target Google's Chrome browser for breakup by eitland on Sunday October 11, 2020 @05:01PM (#24749067)
They could sell ad spots like everyone else has to ;-)
Re:Feds may target Google's Chrome browser for breakup by mancerayder on Sunday October 11, 2020 @06:15PM (#24749558)
Why not offer two Googles, one for people who don't mind sifting through three pages of SEO results when they search for actual information, and another subscription that cuts out ads for those willing to shell the cash?
Re:Feds may target Google's Chrome browser for breakup by paulcole on Sunday October 11, 2020 @09:03PM (#24750508)
On average, if you’ve got enough money to pay to not see ads you’re exactly the kind of person who people will pay handsomely to show ads to.
Re:Feds may target Google's Chrome browser for breakup by dannyw on Monday October 12, 2020 @03:59AM (#24752343)
For example. If you’re looking to refinance a home loan; you’re easily worth $100-$300 of revenue to Google; with a decent number of searches and clicks (eg “refinance”, “mortgage interest calculators”, etc)
Re:Feds may target Google's Chrome browser for breakup by CydeWeys on Sunday October 11, 2020 @03:51PM (#24748538)
Advertising. Advertising companies (one of which would be Google Ads) would pay them for access to add displayed on Search.
Re:Feds may target Google's Chrome browser for breakup by shajznnckfke on Sunday October 11, 2020 @06:00PM (#24749466)
If Ex-Google Ads has the best ad marketplace and can use the space most efficiently, they will bid the most and buy most of the space. So we will still have Ex-Google Ads on Google searches, but they will be owned separately. What difference will it make?
Re:Feds may target Google's Chrome browser for breakup by CydeWeys on Sunday October 11, 2020 @06:03PM (#24749482)
They would be owned, operated, and governed separately, and Search could have the different ad providers compete amongst each other to provide the best rates. Add it all up together and it'd be a huge difference. Each of the two separate companies would have separate management and a fiduciary duty to maximize their own profit independently, even at the expense of the other.

Consider that Verizon and AT&T, the two largest mobile phone providers in the US, are both Baby Bells resulting from the break-up of Bell Telephone Company in an anti-trust action. They compete strongly against each other, in a way that would absolutely not be true if they were still the same company.

Re:Feds may target Google's Chrome browser for breakup by shajznnckfke on Sunday October 11, 2020 @06:29PM (#24749664)
Agreed that breaking up a company horizontally into two competing companies creates competition between the two companies. Here we’re talking about breaking up Google vertically into two companies with a supplier-client relationship. The supplier and the client aren’t going to be competing with each other because they are in two different businesses.
Re:Feds may target Google's Chrome browser for breakup by CydeWeys on Sunday October 11, 2020 @07:51PM (#24750132)
It frees up the supplier and client to compete against each other by patronizing other suppliers/clients in the industry. Right now no one else can sell ads on Google Search; after a break up, other competitors would now be able to.
Re:Feds may target Google's Chrome browser for breakup by shajznnckfke on Sunday October 11, 2020 @08:07PM (#24750217)
If I had to guess the outcome, we’d probably see Google Search keep its present market share (splitting Search and ads wouldn’t help Bing Search beat Google Search). Google Ads and Bing Ads would both bid for space on Google and Bing, in addition to other players. Disrupters might be able to take some market share here by having a cheaper cost structure, or Google might dominate because they have the best tech.
Re:Feds may target Google's Chrome browser for breakup by checkyoursudo on Monday October 12, 2020 @05:30AM (#24752757)
I just want to note that there is no fiduciary duty in US law to maximize profits. That is permitted, but not required. E.g., https://www.lawschool.cornell.edu/academics/clarke_business_...
Re:Feds may target Google's Chrome browser for breakup by TheCoelacanth on Monday October 12, 2020 @08:29AM (#24753719)
Courts will generally not second-guess the judgement of management, but they are obliged to act in the interest of their shareholders, primarily, because shareholders have the ability to fire the board of directors.

If someone who owned a share of Search Google managed to get a controlling interest in Ad Google and was operating it to benefit Search Google to the detriment of Ad Google's minority shareholders, that would be one of the rare cases where a court would intervene.

Re:Feds may target Google's Chrome browser for breakup by CydeWeys on Monday October 12, 2020 @09:22AM (#24754090)
I'm more referring to what the shareholders will do if the company is clearly not acting in the interests of actually making them money, but rather, cozying up to an now-unrelated company in a way that leaves lots of potential money on the table for no reason.
Re:Feds may target Google's Chrome browser for breakup by vonmoltke on Monday October 12, 2020 @10:08AM (#24754453)
> I'm more referring to what the shareholders will do if the company is clearly not acting in the interests of actually making them money

That's fine, but "fiduciary duty" is a specific legal concept and you are misusing it. Making shareholders angry enough to vote you off the board is not the same thing.

Also, it's worth noting that institutional investors often rubber-stamp the board's recommendations in shareholder votes. One side effect of the rise of passive funds is that there is less shareholder opposition to board moves nowadays.

Re:Feds may target Google's Chrome browser for breakup by Sander_Marechal on Monday October 12, 2020 @07:29AM (#24753345)
Countless shareholder lawsuits say otherwise though. So it may not be their fiduciary duty, but if there's a good chance they get sued if they don't maximize profits, they will anyway.
Re:Feds may target Google's Chrome browser for breakup by vonmoltke on Monday October 12, 2020 @10:17AM (#24754551)
> Countless shareholder lawsuits say otherwise though. So it may not be their fiduciary duty, but if there's a good chance they get sued if they don't maximize profits, they will anyway.

No, they don't. In fact, I can't find any that involve maximizing anything.

Also, filing a lawsuit is trivial. Succeeding is a whole other kettle of fish.

Re:Feds may target Google's Chrome browser for breakup by magicalist on Monday October 12, 2020 @08:15AM (#24753606)
> but if there's a good chance they get sued if they don't maximize profits

That's exactly the myth the above link is about, btw.

Re:Feds may target Google's Chrome browser for breakup by bdcravens on Sunday October 11, 2020 @06:33PM (#24749695)
The Baby Bell breakup was 36 years ago, resulting from antitrust action brought 46 years ago. Moreover, AT&T and Verizon have consolidated six of the seven Baby Bells into the 2 companies.
Re:Feds may target Google's Chrome browser for breakup by C1sc0cat on Monday October 12, 2020 @06:39AM (#24753086)
But it left the local monopoly in palace instead of mandating Local Loop Unbundling which is why the US and Canada has such poor competition for highspeed internet.
Re:Feds may target Google's Chrome browser for breakup by CydeWeys on Sunday October 11, 2020 @07:49PM (#24750123)
2 is still more than 1, and there was a lot more competition in the intervening decades when there were more than 2. So it sounds like it worked for the most part? Certainly more so than doing nothing.
Re:Feds may target Google's Chrome browser for breakup by srtjstjsj on Sunday October 11, 2020 @11:09PM (#24751073)
No, the "breakup" was a nonsensical geographical partition. I live in NY. Why would I event consider buying a phone line in CA?
Re:Feds may target Google's Chrome browser for breakup by salawat on Sunday October 11, 2020 @09:05PM (#24750518)
The issue is that the baby Bells were allowed to reconsolidate at all, or allowed to avoid competing in other provider's coverage areas. I agree some good came of the breakup, but the hands off position taken by subsequent administrations has allowed most of the Good to get undone.
Re:Feds may target Google's Chrome browser for breakup by nl on Sunday October 11, 2020 @06:41PM (#24749752)
> Now that Chrome is the leading browser they are turning off targeting for everyone else, so that only Google has access to target users

What - in detail - does this mean?

Because it doesn't appear true in anyway I can see. I can still buy ads exactly the same way targeting the same characteristics I've always been able to.

Re:Feds may target Google's Chrome browser for breakup by dannyw on Monday October 12, 2020 @04:01AM (#24752352)
They are blocking third party cookies. This doesn’t impact Google because they track visits directly from chrome://history
Re:Feds may target Google's Chrome browser for breakup by nnt38 on Monday October 12, 2020 @09:46AM (#24754279)
Something you as a user can disable.
Re:Feds may target Google's Chrome browser for breakup by Waterluvian on Sunday October 11, 2020 @07:01PM (#24749854)
You reminded me how impressive it is, in a way, that Google made the Chrome play knowing it would take years and years to bear any fruit. I’d be interested to learn internally how that got incentivized and managed.
Re:Feds may target Google's Chrome browser for breakup by Lammy on Sunday October 11, 2020 @10:12PM (#24750824)
> similar to what was done to Microsoft in the 2000s

Meaning there will be a ton of news about their case but the whole thing will disappear in a puff of settlement-smoke ten months after an incoming president takes office?

Re:Feds may target Google's Chrome browser for breakup by Natsu on Sunday October 11, 2020 @10:22PM (#24750859)
As someone who managed to be a class member to multiple state-level anti-trust actions against Microsoft, I'm still disgusted how one of the class representatives sold us out.

I remember trying to figure out how to intervene as a non-lawyer and eventually giving up without filing anything. After giving a pitiful offer of a few dollars per class member, they had it such that the rest would be donated to the schools (Apple's last stronghold at the time) and could only be used for new, whole computers, not peripherals or other stuff. This was such a bogus restriction to put on the money that it made my jaw drop. But not being a lawyer, all I knew was that a pro se filing was likely to be ignored.

If I had to do it over again, I would love to have argued about how the settlement was calculated to create a new anti-trust injury and would have requested relief by having a guardian ad litem for the class, after rejecting the current offer. Still not sure it would've gone anywhere, but maybe it would've at least pushed back at the nonsense.

Re:Feds may target Google's Chrome browser for breakup by srtjstjsj on Sunday October 11, 2020 @11:10PM (#24751078)
You can opt out of a class and you can ask a lawyer to file a new lawsuit for the new injury.
Re:Feds may target Google's Chrome browser for breakup by Natsu on Monday October 12, 2020 @12:08AM (#24751301)
Yeah, but then there's no one left in the class, essentially. What am I going to do in court as someone with a single copy of Windows 95 and Windows 98?
Re:Feds may target Google's Chrome browser for breakup by roel_v on Monday October 12, 2020 @09:53AM (#24754346)
"What am I going to do in court as someone with a single copy of Windows 95 and Windows 98?"

Entertain the rest of us, of course!

Re:Feds may target Google's Chrome browser for breakup by 1vuio0pswjnm7 on Sunday October 11, 2020 @06:20PM (#24749598)
"If Google is prevented from making a browser, then they could even move the focus of computing away from the web browser..."

If that ever happened, I think that would be a vast improvement. There is much more to the internet than just the web and a handful of ports used by browsers.

Internet advertising mainly lives on the web; it's maninly delivered through those ports opened for the web/apps.

Re:Feds may target Google's Chrome browser for breakup by kace91 on Sunday October 11, 2020 @09:30PM (#24750650)
Internet advertising also lives in the YouTube apps, social networks like instagram, or pop ups in free apps, to name a few.

And those are way more annoying, since they're baked into thected by ad blockers...

Re:Feds may target Google's Chrome browser for breakup by 1vuio0pswjnm7 on Monday October 12, 2020 @12:40AM (#24751447)
And they use the same ports a web browser does. The ones that are always open on all networks. Because the internet is so focused on the web browser.