This is an engineering trade-off and not something that typically gets publically broadcast to customers. I'm sure there's lots of other niche feature tweaks like this to the iPhone that we're unaware of. They definitely could've and should've been more transparent about this, but I understand why it didn't occur to them.
Apple had a call to make: Inform the users of the battery issue, or deny the issue and reap extra sales from iPhone replacements. That's not an 'engineering trade-off' but a ripoff.
The throttling here was so bad, the phones were completely unusable during the throttling. Sure, the operating system was running but doing basic tasks like using Apple maps or even sending a message would be effectively impossible. Imagine trying to play a video game at 2 frame per second. Unusable.
The real decision was that Apple didn't want to pay for millions of battery replacements, so Apple came up with a "software" fix for a hardware problem... Except that the software fix made the phone unusable.
They should have communicated the change, in case that qualification is needed.
I don't appreciate being called a liar, especially about an issue that personally effected me to the point I left the Apple ecosystem for years. (I gave up my iPhone before the revelations, but I am 100% sure in retrospect I was being throttled)
I think you'd have to be knowingly looking the other way to take this so positively. Telling someone that what they said "isn't true" is analogous to calling them a liar.
I did not mean to call you a liar. I'm sorry about that. However, you were wrong that anyone with experience would agree with you.
Apple chose #2, which is best for customers, and got forced to pay $113M from it. It's ridiculous.
edit: and I'm reading that this would happen within the warranty period. It's best for customers to keep them from getting their device fixed during the warranty period.
You're missing out the part where they did not inform the user why their device was being throttled and nor did their internal tooling inform the genius that a simple battery change can fix the issue.
This is what they did in the end, and is the state of affairs today. It's transparent, fair and honest.
I'll tell you what will really tick me off in another year or so... If my device is, without warning, notification, ability to change, etc, purposefully nerfing itself for ANY REASON. That will make me really upset. Especially since I can't just pop the back off and toss a new battery in there.
Good faith or not. It's an anti-consumer move. If my battery even pretended to be removable, you might convince me otherwise. But gluing the battery in under a glued in screen and then throttling my device based on the battery's age... Just really bothers me.
I don’t think slowing it down is “nerfing” compared to that. I speak also as someone who used an old iPhone 6 which was slowed down this way. Btw they throttled based on battery health, not age.
Using the maps on my phone in a different country where nobody spoke my language and I didn't speak theirs with 25% battery life and having it suddenly shut down wasn't the funnest moment of my life.
You know... let the user know what's going on.
Bad battery health (iPhone) != low on power (your laptop) btw.
It seems fair to me that decisions that are hidden from consumers and obviously degrade the consumer's experience should negatively affect a company (and more than just the loss of goodwill).
That's a fairly unusual feature to have for a consumer device. Support for it is spotty on laptops, and on androids the only way of doing it (I'm aware of) involves rooting your phone.
Or would that be too confusing and scary for Apple customers?
Apple is not a victim here.
Acting this way was a choice, which may have been fine with had Apple not denied the issue and allowed replacing bad batteries under warranty.
There's only so much you can do to make lithium batteries last forever. These days the phone tries to figure out when you need it charged by in the morning so it's not sitting on the charger at 100% for eight hours overnight, and this is supposed to help.
It's true that battery degradation can't be avoided eventually; but there's a reason why these complaints are rarer on high-end Androids (Also low-end, but it's likely users have appropriately lower expectations for these).
The change would have been to simply advertise the service life was shorter than it actually was, to account for various worse batteries, but the long tail of worse off batteries would have still been there regardless.
I think what a lot of people miss is that it was not just a restart, but a shutdown that would then require a charger be connected before the phone could be turned on again, even though it would then report similar charge to before the shutdown.
If you were out of the house and did not have a charger readily accessible, it was equivalent to the phone randomly turning into a brick for several hours at a time.
From the article:
>Apple, the most valuable company in the world, acted deceptively by hiding the shutdown and slowdown issues, according to the court filing.
>"Many consumers decided that the only way to get improved performance was to purchase a newer-model iPhone from Apple," Arizona Attorney General Mark Brnovich wrote...
I know it's not apple's way of doing things, but can you think of a legit good reason why they couldn't service your phone with a new battery for a price instead?
It seems pretty bad to me. If they had told customers "Hey, we're slowing down your phone because your battery needs replacement", most would pay $100 for a battery replacement and happily continue using their phone for another 2-3 years. Apple phones last a long time. By hiding it, a non-zero number of customers chose to upgrade their phone which netted Apple > $100/ customer. It's obvious why Apple chose to hide it.
Highlighting either option for consumers would bring attention to the fact this is a hardware issue, which would void acceptable use warranties if the battery was degrading to be insufficiently usable within one or two years.
As a remedy for a number of years they were required to display at the genius bar a sign outlining your rights to a repair, refund, etc in addition to any apple warranties.
Everytime this happens to me, I remind myself to visit their accessories store on the Apple website.
As an example, the new magsafe seems like a clear way to extract more money.
The magsafe charger doesn't have a removable cable and it is a very thin cable which is likely to break after minimal usage.
The iPad's keyboard costs as much as an entry level Ryzen laptop.
Non-upgradable everything so you pay for future-proofing upfront.
But really, slowing the phones down to extend battery life is a reasonable tradeoff and there's just not a preponderance of evidence suggesting Apple acted in its own interests and hurt existing users. The main problem is this "feature" wasn't out in the open, but again, it just doesn't seem that bad to me.