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Re:Spotify's podcast bet went wrong by masklinn on Tuesday February 14, 2023 @01:13PM (#34793477)
> Anyone else see the irony there? Without middlemen? Spotify was trying to cement itself as the middleman in as much podcasting as possible, right? Or maybe it's not irony, it's exactly that, Spotify saw a space without middleman and thus an opportunity to lock itself in as the middleman.

Yep, it's not irony, but is instead a common corporate play: if you see a space with a lot of value to extract, you move in and start extracting.

Re:Spotify's podcast bet went wrong by saghm on Tuesday February 14, 2023 @01:23PM (#34793636)
As the meme goes, "it's free real estate!"
Re:Spotify's podcast bet went wrong by k12sosse on Tuesday February 14, 2023 @05:15PM (#34796960)
Jim Boonie isn't as interested as they thought.
Re:Spotify's podcast bet went wrong by jack_pp on Tuesday February 14, 2023 @05:49PM (#34797360)
If they fail, trying to occupy that real estate could cost them billions
Re:Spotify's podcast bet went wrong by saghm on Tuesday February 14, 2023 @08:59PM (#34799090)
Yeah, I'm not claiming that their logic was sound, just saying that their motivation isn't that surprising. I'm guessing that the real estate referred to in the origin of that meme (an infomercial, I think?) wasn't really free either.
Re:Spotify's podcast bet went wrong by cccybernetic on Tuesday February 14, 2023 @02:50PM (#34794948)
Meh, you can call it value extraction if you want, but ultimately they're paying these people. Didn't Rogan get like 100MM? Didn't they fund a bunch of studios and new podcast creators? From the article:

Its drastic cuts have triggered a podcast winter, as the small studios it helped support consolidate and lavish narrative productions wane

Also, I've tried 4 different podcast players and found Spotify's player to best of the bunch. Controls work like you would expect, it's very snappy, search and sorting are also polished. I've pretty much stopped listening to Podcasts on Apple's native app because Spotify's superior experience.

I do get what you're saying about RSS feeds though, but it's not quite as black and white as you make it.

Edit - updated wording:

+ "found Spotify's player to best of the bunch"

- "they're all terrible except for Spotify's"

Re:Spotify's podcast bet went wrong by Adraghast on Tuesday February 14, 2023 @03:28PM (#34795483)
> Also, I've tried 4 different podcast players and they're all terrible except for Spotify's.

You’re the first person I’ve heard with anything positive to say about their podcast UI, so I’m really curious what those four are.

Re:Spotify's podcast bet went wrong by cccybernetic on Tuesday February 14, 2023 @03:36PM (#34795567)
"Terrible" was too strong of a word -- I actually like Overcast, but find Spotify superior.
Re:Spotify's podcast bet went wrong by eastbound on Tuesday February 14, 2023 @04:12PM (#34796062)
> so I’m really curious what those four are.

Apple’s podcasts app goes out of its way to avoid showing the tracklist of the current channel or the list of recently played podcasts, or to make you misclick on the little channel name which changes the current track (given that you can’t list the recently played, any misclick is a major annoyance). I think they might have hired a AUX, an “anti-user experience” engineer.

Re:Spotify's podcast bet went wrong by mrcwinn on Tuesday February 14, 2023 @05:35PM (#34797205)
I use Apple Podcasts every day and experience none of these problems. Maybe give it another try if and when Spotify’s extra layer on ad logos and banners wears on you.
Re:Spotify's podcast bet went wrong by hnzix on Tuesday February 14, 2023 @05:59PM (#34797445)
Trying to setup chronological podcast playback on the Apple Podcast is horrible, and they are constantly fiddling with the terrible UI. I just want to binge 5 consecutive episodes of a history podcast, but everything in the UI tries to funnel you into listening to the latest episode of multiple podcasts.
Re:Spotify's podcast bet went wrong by mr_toad on Tuesday February 14, 2023 @08:14PM (#34798732)
It also seems to be impossible to get it to automatically download episodes in chronological order. It only wants to download new episodes. So if you run out of downloaded episodes it will skip forward to the new episodes, which could be years apart.
Re:Spotify's podcast bet went wrong by mbreese on Tuesday February 14, 2023 @08:34PM (#34798906)
Funny thing - this works very well, so long as you don’t use the UI. At least, it has recently, I do t know if things changed.

I was listening to a history podcast (British History podcast), which has been going on for years. I listen while running, so it’s managed on my phone. For a while, I would occasionally get the app trying to skip ahead, but only if it had issues downloading the next episode (again, I was out running).

I eventually just downloaded batches of 10-20 episodes and everything worked perfectly in chronological order. And more recently, it all “just worked” even while new episodes were released. My guess is that some behavior recently changed, but I can’t confirm it.

So, I think the UX goal is to try to get you some content of it has issues with the next chronological episode.

Re:Spotify's podcast bet went wrong by threeseed on Tuesday February 14, 2023 @05:58PM (#34797442)
There is a Recently Played screen.

It is accessible from Listen Now at the very bottom.

Re:Spotify's podcast bet went wrong by eastbound on Wednesday February 15, 2023 @01:52AM (#34800865)
Oh damn. See, that’s what I mean with bad UX: I’ve been searching for that since they swapped everything around last summer.
Re:Spotify's podcast bet went wrong by budu3 on Tuesday February 14, 2023 @03:37PM (#34795584)
The Google Podcasts app works for me. It has a minimalist feel to it.
Re:Spotify's podcast bet went wrong by crossroadsguy on Tuesday February 14, 2023 @03:08PM (#34795230)
You are on iPhone or Android? Or some other platform?

Because on these platforms if I list best 4 podcast apps, Spotify won’t come within miles of that short list.

I am slowly decreasing my use of Spotify because of the way it’s pushing podcasts while all I want is music from it. Nothing else.

Re:Spotify's podcast bet went wrong by cccybernetic on Tuesday February 14, 2023 @03:33PM (#34795538)
iPhone - I'm happy to take recommendations.
Re:Spotify's podcast bet went wrong by ryeights on Tuesday February 14, 2023 @04:53PM (#34796670)
Pocket Casts is what I use, lots of useful features like silence trimming, voice amplification, organizational tools, chapters, and programmable skipping of intro ads. Recently open-sourced as well.
Re:Spotify's podcast bet went wrong by ndiddy on Tuesday February 14, 2023 @05:40PM (#34797261)
Castro is my favorite.
Re:Spotify's podcast bet went wrong by sleepybrett on Tuesday February 14, 2023 @10:24PM (#34799697)
i like overcast
Re:Spotify's podcast bet went wrong by dagw on Wednesday February 15, 2023 @04:03AM (#34801579)
Having tried most podcast apps, I always come back to Pocketcast.
Re:Spotify's podcast bet went wrong by dotBen on Tuesday February 14, 2023 @05:41PM (#34797274)
I am slowly decreasing my use of Spotify because of the way it’s pushing podcasts while all I want is music from it.

Best thing to do is actually to pay for Spotify and use it regularly, but never touch the podcasts. They have metrics and usage logging all over the app and they will know over time how few paying subscribers are listening to Joe Rogan et al.

They'll soon give him the can if they know there's lower engagement than expected for the price being paid.

Re:Spotify's podcast bet went wrong by brewdad on Tuesday February 14, 2023 @08:13PM (#34798731)
Even better is to drop Spotify and move to something else. Apple Music wasn't for me. I'm on Tidal right now. It's fine and I got a deal where I'm paying half of what I was for Spotify. This is the only way to be sure I'm not giving Joe Rogan my money.
Re:Spotify's podcast bet went wrong by andriesm on Friday February 17, 2023 @04:03AM (#34832490)
Why is it so important to you as a goal, to not give money to Joe Rogan?
Re:Spotify's podcast bet went wrong by jtbayly on Tuesday February 14, 2023 @10:22PM (#34799681)
What I did was stop paying them because they kept trying to shove podcasts down my throat.

And I told them why I unsubscribed.

Pretty sure that’s better still.

Re:Spotify's podcast bet went wrong by tpxl on Wednesday February 15, 2023 @05:05AM (#34801908)
What do you mean by 'shoving podcasts down my throat'? I pay for Spotify and I had trouble finding the podcasts in the app, and it doesn't recommend either. I'm from Europe though, maybe that explains it?
Re:Spotify's podcast bet went wrong by boring_twenties on Wednesday February 15, 2023 @09:52AM (#34804582)
For me, and apparently thousands of others, it was insisting on showing these bullshit podcasts at the very top of my home screen. I had to scroll down past it to see any actual music.

https://community.spotify.com/t5/Live-Ideas/All-Platforms-Po...

After a year or two of this they finally moved it further down the page where I don't have to see it every day, though.

Re:Spotify's podcast bet went wrong by jtbayly on Wednesday February 15, 2023 @12:43PM (#34807586)
They were everywhere. Every search I did showed podcasts at least as prominently as music, for example. I don’t remember the details, but I think they even did popover ads in the app trying to get me to start listening to podcasts. On a paid account.
Re:Spotify's podcast bet went wrong by dotBen on Thursday February 16, 2023 @06:19PM (#34828133)
Pretty sure that’s better still.

Nah, given their scale no one is probably listening to any arbitrary comment you sent it upon quitting, and from a behavior perspective they probably have no idea why you churned.

Like I said, keep using and paying for the product and don't use the feature you don't like - if others agree, they'll soon get the message.

Re:Spotify's podcast bet went wrong by jtbayly on Sunday February 19, 2023 @07:21AM (#34857008)
If other users agree with me, then the message will be much louder and they will be much quicker to act.

You are their dream music-only listener. You don’t care how aggressive they get. The changes they are making clearly don’t bother you and you’ll keep shoveling money their direction no matter what they do.

I’d rather vote with my feet and wallet. If a company is too stupid to learn from hard cash then they’ll never learn from in-app statistics.

Re:Spotify's podcast bet went wrong by Mindwipe on Wednesday February 15, 2023 @03:54AM (#34801525)
Not really... Spotify is pushing podcasts because they are slot going bust as a music streaming service and they need to pivot. When podcasts fail they will just pivot to something else even more desperately.
Re:Spotify's podcast bet went wrong by simonh on Tuesday February 14, 2023 @03:02PM (#34795118)
Try Overcast.
Re:Spotify's podcast bet went wrong by cccybernetic on Tuesday February 14, 2023 @03:32PM (#34795526)
Overall I like Overcast, definitely better than Apple’s app. I don’t like UI though — the teal blue color, oversized controls, the “+ + + +” on the playback speed slider, strange layout choices, etc. (I know that these are relatively minor things to most people).
Re:Spotify's podcast bet went wrong by schnable on Tuesday February 14, 2023 @09:53PM (#34799429)
you can change the colors if you get the premium version.
Re:Spotify's podcast bet went wrong by lostlogin on Wednesday February 15, 2023 @02:38AM (#34801100)
The concept of smart speed impressed me so much I got it. I don’t use the feature a to alter speed a lot, but it’s such a clever way to speeding things up.
Re:Spotify's podcast bet went wrong by cma on Tuesday February 14, 2023 @03:04PM (#34795160)
> Didn't Rogan get like 100MM?

They fund early people to get momentum and lock others in at high rates once they build out an audience.

Re:Spotify's podcast bet went wrong by cccybernetic on Tuesday February 14, 2023 @03:42PM (#34795653)
I find your phrasing and mindset interesting. What you suggest somewhat maliciously as "lock others in at high rates", I read as "shower them with more cash than they could ever conceivably dream of"

I'd love if my employer "locked me in" at a higher rate lol.

Re:Spotify's podcast bet went wrong by cma on Tuesday February 14, 2023 @10:43PM (#34799841)
I meant the equivalent here of high publisher royalty rate, high cut/fee percentage would have been more clear.
Re:Spotify's podcast bet went wrong by jrochkind1 on Tuesday February 14, 2023 @03:24PM (#34795431)
Have you seen the recently published _Chokepoint Capitalism_ by Rebecca Giblin and Cory Doctorow yet?

I think the book could have used a lot tighter editing, it gets kind of tiresome in many parts... but the basic fundamental observation seems right to me and helps give me the mental models to recognize and describe it.

"it" being the way in the internet economy those who occupy that "middleman" position can become "chokepoints" who can hold both consumers and producers hostage.

Or, as Doctorow wrote in a blog post covering some similar ground:

> Here is how platforms die: first, they are good to their users; then they abuse their users to make things better for their business customers; finally, they abuse those business customers to claw back all the value for themselves. Then, they die.

— https://pluralistic.net/2023/01/21/potemkin-ai/

I'm not sure if they all die, there are a LOT of platforms around which haven't died yet, but those first steps are very recognizable in chokepoint middlemen like Spotify is for music and is trying to become for podcasts. First you give both consumers and the "business customers" (whether podcast producers or product sellers on Amazon) a great deal; then, once you've locked the consumers in you make the deal for consumers a lot worse in order to keep your business customers on your side; then, once you've locked _them_ in too (perhaps because they need you to reach the consumers, who are all on your platform), you tighten things up for business customers too, trying to extract as much money as possible from consumers and share as little of it as possible with the producers, while both have a hard time leaving you due to network effects.

So, yeah, it always starts great for your users. This is how you trap them, so you can then start tightening the screws.

Re:Spotify's podcast bet went wrong by josephd79 on Wednesday February 15, 2023 @07:59AM (#34803214)
Have you tried overcast?
Re:Spotify's podcast bet went wrong by pnutjam on Wednesday February 15, 2023 @12:31PM (#34807408)
I used "Podcast Republic" for a long time, but it recently started downloading stuff automatically and I can't figure out how to tell it to stop. It filled up my storage with junk podcasts where I subscribed, but only listened to intermittently.

So, I had to switch to spotify because it doesn't do that. I don't need to listen offline as much recently, since I wfh.

Re:Spotify's podcast bet went wrong by skippyboxedhero on Tuesday February 14, 2023 @07:17PM (#34798232)
The problem with this strategy is that most execs don't think through the higher levels (which is what went wrong here).

They think: we will flood this space with money, drive out competition, and then jack up the price.

They don't think: if we spend all this money, we will have to get a return...the product is free today, is there enough juice here? What will consumers pay?

Charging money impacts the level of demand, spending money like this is literally putting a noose around your neck with investors.

I remember when I first saw this happen...I literally couldn't believe it, these execs knew the business, they were so smart, well-incentivized...it had to work. It never does, it is horrible to read about because people get canned (less so in this case, this spending was clearly an extension of a prominent exec's social life) but you just see it every time with these "land grab" strategies.

To be clear, the mistake wasn't the strategy, it wasn't being wrong, the mistake was choosing to flamboyantly set fire to billions of dollars for no reason.

Re:Spotify's podcast bet went wrong by brokencode on Tuesday February 14, 2023 @08:23PM (#34798818)
They certainly do think about the reduction of demand due to increasing price. That’s economics 101, and I would not assume a major business executive doesn’t know that.

They must have simply thought that the reduction in demand would be small compared to the increased revenue. They are in an existential battle against heavyweights like Apple, Amazon, and Google for music streaming. Adding exclusive podcasts to try to lock in users seems like a good idea to me from a business perspective.

I absolutely hate the idea as a listener to podcasts though, and I am glad to see it fail.

Re:Spotify's podcast bet went wrong by skippyboxedhero on Tuesday February 14, 2023 @09:03PM (#34799115)
> They must have simply thought

No, they didn't. Paying $200m for Joe Rogan, $30m for Markle...these deals made no sense regardless of any economic model (as I allude to above, they also did strange deals where they tried to bring in someone from outside podcasting).

And the reason I wrote the meta thing at the end: I have seen companies do this repeatedly and I have seen young equity analysts get caught up in it because they think the same way you are thinking.

Yes, we live in a world where a business exec can waste billions of dollars on a totally unfounded hunch, they don't think it over, they don't look at the numbers, they are just like everyone else and will repeatedly do things that make no sense at all (it is actually far easier for someone who isn't in the industry and without business training to spot this...when people are in this situation and getting paid $10m/year for nothing, they tend to think they are geniuses and everyone else an idiot and end up making decisions like this).

Re:Spotify's podcast bet went wrong by yenda on Wednesday February 15, 2023 @03:24AM (#34801359)
I think you give too much credit to some execs, my experience is that sometimes the short term is the only thing they pay attention to when investors' money is flowing and there's more to grab.

The only reason we see this headline is because dumb money ran out last year'

Re:Spotify's podcast bet went wrong by thrashh on Tuesday February 14, 2023 @08:34PM (#34798904)
Well that strategy has worked for other things.

They’re not dumb. They took a bet. Not all bets work out

Podcasts probably just aren’t that profitable. They just don’t have the same pull like a TV show, plus they’re so cheap to produce so there’s always so much competition

Re:Spotify's podcast bet went wrong by skippyboxedhero on Tuesday February 14, 2023 @09:16PM (#34799185)
What other things? I can think of multiple other situations just in media where this hasn't worked: NFLX, AMZN, Overwatch League, YouTube Gaming/Facebook Gaming/Mixer...there are specific instances of companies doing the opposite (i.e. DIS, they just acquire something working and just pound out low-risk additive investments...and DIS only started doing this after, you guessed it, missing on some very high-risk, big budget investments like John Carter) and it working very well.

But I wasn't even thinking of media. I think it happens most with M&A where a company makes a land-grab investment that is fundamentally defensive in character (I think Spotify felt they needed original content), and it almost never works because it largely comes from execs feeling the need to juice numbers for comp packages rather than actually put down a long-term plan for investing capital (so some much smarter person comes along and tells them they have a solution and basically robs shareholders blind, in this case it was Joe Rogan).

And yes, they are dumb. The dumbness wasn't "the bet" but how they structured it. The investments were so large and aggressive, they were part of the "original content" bubble, the underlying thesis was unknowable, and they have ended up getting targeted by activists because the corporate governance here was so evidently bad (as I said, in this particular case there seems to have been a significant overlap between the social life of a prominent exec involved in this and some of the people being picked up).

> Podcasts probably just aren't that profitable.

You think? I thought their "bet" wasn't dumb.

Re:Spotify's podcast bet went wrong by fwungy on Tuesday February 14, 2023 @10:19PM (#34799648)
The chief funders of these businesses have so much money that they often don't care about the outcome of the company as the important factor. Spotify has reshaped the podcast market into a format that the big money funders wanted to happen. It's evolved from the early stage free-for-all where small producers could make it big to a corporate controlled platform in which people have become accustomed to getting their podcast s from something more akin to an app store.
Re:Spotify's podcast bet went wrong by EarlKing on Tuesday February 14, 2023 @08:10PM (#34798701)
Cory Doctorow even wrote an entire book recently documenting this practice across half a dozen companies over the past two decades.
Re:Spotify's podcast bet went wrong by qikInNdOutReply on Wednesday February 15, 2023 @03:57AM (#34801550)
Large company driven of the field by open source, if the tech is good enough and a comunity establishes that does not yearn for closed source features, open source can permanently poison the well so to speak.

In return, if a alternative falls behind (IRC to discord) companies may capture a free market yet, until the alternatives catch up (blender to autodesk). After that the walled garden dies and withers.