I attended Anime Expo 2011 in costume. Over the course of the two days I was there, I probably had at least 100 people stop me for photos -- not unexpected with thousands of people walking around carrying cameras. I attended a photo shoot and the whole deal: surely it'd be easy to find at least one of these pictures later, right?
After the event, some friends were curious and wanted to see a photo of me. So I just search through the albums uploaded to Flickr and...
... well, it took days after the event for anyone I knew to find a single photo that even had me in the frame. The volume of uploaded photos was so high that you'd probably have to search for hours to find anything in particular. Nothing was tagged. Want to show your friend a really cool cosplay you saw? Unless you took a picture of it yourself, with your own camera, the odds of being able to find it are practically zero, even if hundreds of people took pictures of it.
Now I understand the need of so many people to bring cameras with them: it's not necessarily that they need to have their own personal pictures of the things they liked. It's that if they don't take them, they'll never be able to find anyone else's pictures either. We're overwhelmed by such a sheer volume of photos and left unable to find what we want.
A two day period is more difficult, but sorting photos by popularity will let people find most of what they're looking for. Photos of themselves are harder, but the facial recognition technology to do so exists as long as you're not in too elaborate of a costume.
I've almost convinced myself to work on this at this point. I hate taking pictures, but I love looking at pictures of memories I have. I don't think I'm alone.
If you _really_ wanted a picture of yourself from the expo, you'd have gotten someone to take a photo of you. So your interest (given that it comes from after the fact friend-curiosity) is right at that marginal level.
If you just wanted some non-specific photos of the expo without any particular goal in mind, that's already easily done, as you saw.
So what you're looking at here is people with specific goals in analyzing a photo stream but who didn't, for one reason or another, turn up and take photos to meet these goals. I don't know if you can make any kind of money - good or otherwise - from providing a service to such a marginal set of customers.
The exception might be law enforcement - find some better photos of the guy who followed a woman into a bathroom at exactly 12:42, or the person who grabbed someone's purse, etc.
EDIT: I should cleanup and redact the Product Requirements Document I wrote 5 years ago for a transceiver board we built that could talk ISO 14443 and ISO 18092 (as well as ISO 15693) using a single transceiver ASIC and antenna tuned for 13.56MHz.
(note 1; I know I'm not the target audience for any social network)
(note 2; I really dislike the fact that the audiences to gigs are just filled with people holding up their mobile. Instead of trying to get a pic to put on FB, why don't you try enjoy actually being there?!)
After all the fanfare... nothing seems to have come of them, at least not at the level they seemed to promise.
This seems a pure tactical team move - I mean they can obviously do some decent coding :) and have a good product idea, plus they appear to be ace at marketing. That's the sort of company you want to be acquiring; especially if you can pivot the (not-very-good) product and steal the brand new market.
You're absolutely correct. They just aren't using Color, and that's the problem. Every single person I've talked to has said that Color is a great idea, _hypothetically_. In reality, Color fails on the most basic of user experience, it shows absolutely no content when it starts up, ever, and there's no sort of reward for even taking a photo with Color-- you don't get anything out of the experience.
I get the idea that the product guys at Color sat down and thought, "okay, if everyone who has an iPhone or Android used our app instead of the default camera app, and everyone at a concert stood within 150 feet of each other (don't laugh, that's the range of Color), and all took photos within a short amount of time, they'd be in a great social network."
I'll leave it to the reader to determine how absurd that sounds. The constraints on the application at startup basically doomed it.
Take a look at Foursquare as a counterpoint. Early adopters didn't get to see anyone else checking in, they likely didn't have any friends also checking in, there weren't any photos, and there were very few non-NYC badges. But goddamn, you could be the mayor of _everywhere_. The functionality of Foursquare still works even when there's only _one_ person using it. The functionality of Color completely fails unless there are groups of people in very close proximity all using it at the same time.
Then the problem is you, buddy. Self-organization and organic growth doesn't just "happen." It's the aggregation of many individuals TAKING individual ACTION. So it starts with you.
The next time you go to a show, get your ten friends to download the app, and share the photos with each other. And make a couple new friends getting them to download it as well (you talk to people at shows right? If you aren't social why do you care about social apps?). Then if it's a good experience, when they go to shows some of them will tell their friends to do the same. That's how it starts. You don't just sit around on the HN comments waiting for it to blow up big.
deja Mi has built an iPhone app that allows you to capture media and upload it to a collection of media assigned to the specific venue or event you're attending. You can hear the spiel straight from the horse's mouth here: http://www.mycarolinatoday.com/2011/07/deja-mi/
On a side note, for those local to the Triangle, NC there's going to be free concerts throughout the weekend in downtown Raleigh to kick off the release of their app. The lineup of musicians is very impressive, go check it out if you're able. More details: http://dejami.com/dejafest
http://dejami.com/ http://itunes.apple.com/app/deja-mi/id447681380?mt=8
The valuation is another total mystery.
Idea is good, they only need users.
Location-based photo sharing is an incredible idea. When I'm at an event -- say, a concert -- there are hundreds of people around me taking lots of different pictures. I want those pictures, but I don't know any of those people. Imagine going to a venue, not bringing a camera, but still coming away with awesome, memorable photos of the band, from people that have nice equipment and know how to take photographs.
I'm not sure it justifies the huge valuation, but I can easily see why this product had the potential to be a huge player in the photo-sharing space. I feel like the press from their first round caused such an unnecessary uproar around their brand that coming back and producing a humble, useful app was nearly impossible.
That said, I probably would have taken a $200 mil payoff for an idea for an iPhone app.