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Re:International coalition calls for action against surveill... by ryandvm on Thursday June 24, 2021 @12:39PM (#27620093)
Good. Advertising is theft.

Hear me out. If we agree that my attention has economic value (and it must as that is the entire basis of advertising); and if we agree once my attention is captured it cannot be applied to something else at that moment; then unsolicited advertising is an act of theft.

Unlikely legal conclusion I know, but damn, maybe I would like to sit on the beach and have my own thoughts rather than be forced by an airplane banner to wonder if I need a personal injury attorney...

Re:International coalition calls for action against surveill... by krono on Thursday June 24, 2021 @12:56PM (#27620401)
What really bugs me is that ADHD is completely ignored in the WAI-ARIA spec.

I'd be hopeless without the ability to block ads.

Addendum:

A "Cognitive and Learning Disabilities Accessibility Task Force" does exist, but they seem to be mostly focused on people who have difficulties understanding the content or how to mentally map/navigate it. What I want is a legal right to the ability to block major distractions.

It'd be great if Google would stop their efforts to sabotage ad blocking, but I'll take a browser-level setting in the same vein as the new "prefers-contrast" and "prefers-reduced-motion".

Re:International coalition calls for action against surveill... by tdeck on Thursday June 24, 2021 @01:39PM (#27621166)
Not sure I agree with that interpretation, but it brings up something I've always wondered. The advertiser pays $x to show me an ad, presumably because their expected ROI (from me) is greater than $x.

So if that's actually true on average, ad-suppprted services aren't really "free"? I pay for them in all the extra spending I do because of the ads, and the margin on those product prices that goes to advertising.

Re:International coalition calls for action against surveill... by goodpoint on Thursday June 24, 2021 @02:22PM (#27621810)
All the cost of advertising inevitably makes products more expensive. Ads are not a charity, obviously. Sooner or later you pay for it.

When you buy milk or a shampoo or a car you only wanted the product itself and you did not CHOOSE to pay for the ads.

That means you unwillingly paid for the ads with your attention - first - and then you paid with your money - again.

Re:International coalition calls for action against surveill... by slg on Thursday June 24, 2021 @02:37PM (#27622002)
This is assuming products are priced based purely on cost rather than based off the market forces of supply and demand.

Or another way to look at this issue is if a company cut their advertising budget (as many did early in the pandemic) do they also follow through with a reduction in price? If not, why do we assume an increase in marketing budget means an increase in price?

Re:International coalition calls for action against surveill... by goodpoint on Thursday June 24, 2021 @02:49PM (#27622183)
> This is assuming products are priced based purely on cost

No, I never made such assumption.

> if a company cut their advertising ... do they also follow through

This is a strawman. The price point for a single product from a single company is subject to a million forces so nothing can be said. The behavior of an entire industry is a different thing and costs don't magically vanish.

This is like saying that if I heat up some water I cannot prove that each molecule changed behavior so heat transfer does not happen.

Re:International coalition calls for action against surveill... by slg on Thursday June 24, 2021 @03:09PM (#27622467)
>No, I never made such assumption.

Sure you did. Your argument was that all (or at least all advertising) costs are passed onto the consumer.

>The price point for a single product from a single company is subject to a million forces so nothing can be said. The behavior of an entire industry is a different thing and costs don't magically vanish.

That logic goes both ways and basically eliminates any point in having this debate.

Re:International coalition calls for action against surveill... by chmod775 on Thursday June 24, 2021 @02:49PM (#27622194)
Have you stood in a shopping aisle at some point in your life, comparing the price of generic brand items with those brands that bombard you with ads every day?

Most people have. To them you might as well be proposing that the sky is a particular shade of red for all the time it'll take them to dismiss that thought.

Re:International coalition calls for action against surveill... by pessimizer on Thursday June 24, 2021 @05:23PM (#27623968)
That's a little bit different. The brand names demand higher prices because people desire them more. It's not a result of the cost of advertising, but of the effects of advertising.

The generic isn't cheaper because it didn't spend money on advertising, the generic is cheaper because if it were the same price as the brand name, you'd buy the brand name. It is my firm belief that Kraft (aka Mondelez) has been getting away with selling garbage products for at least a decade now just because the brand is so strong.

Re:International coalition calls for action against surveill... by slg on Thursday June 24, 2021 @03:04PM (#27622387)
The differences between name brands and generic brands is not purely advertising. I will grant you most of the difference is marketing, but advertising is just one piece of what falls into marketing overall. There are plenty of brands that don't advertise and still have a strong and prominent brand identity. Sometimes not advertising even becomes an element of that brand identity.
Re:International coalition calls for action against surveill... by anoncake on Thursday June 24, 2021 @03:45PM (#27622884)
In a working market, the cost of a good is very close to its cost.
Re:International coalition calls for action against surveill... by slg on Thursday June 24, 2021 @04:02PM (#27623060)
>In a working market[1], the cost of a good is very close to its cost.

I would add a footnote in that comment.

[1] - A working market without large barriers to entry, information asymmetry, regulatory capture, monopolistic or oligopolistic companies, or basically anything else that deviates from the dozen or so different assumptions made in the "perfect competition" examples used in econ 101 classes that rarely exist in the real world.

Re:International coalition calls for action against surveill... by anoncake on Thursday June 24, 2021 @04:04PM (#27623075)
I'm fully aware that markets don't actually work satisfactorily in practice.
Re:International coalition calls for action against surveill... by tomjen3 on Thursday June 24, 2021 @03:46PM (#27622888)
Not just are they not free, they are actually MORE expensive, since the $x has to cover the overhead of providing the at platform. There is also the hidden additional expense of the marketing department and the expense to create the ad.

If you were to pay, you would only have to pay the part that covers what the platform would earn on the ad.

And then there is the design issue: if Facebook charged their users they would design Facebook so that it gave more value to you, instead of just sucking in as much time as possible.

Re:International coalition calls for action against surveill... by BobbyJo on Thursday June 24, 2021 @01:54PM (#27621434)
On average, yes, they are not free. The way things break down, however, is a small subset of users subsidize the rest. So if you're the kind of person that pretty much never clicks on adds and doesn't pay much attention to them, then you are only paying the opportunity cost of consuming the product and ads, which is likely less than the per-user cost to the service.
Re:International coalition calls for action against surveill... by iso1631 on Thursday June 24, 2021 @03:22PM (#27622621)
> So if that's actually true on average, ad-suppprted services aren't really "free"?

That's always been the case

Re:International coalition calls for action against surveill... by slg on Thursday June 24, 2021 @02:28PM (#27621889)
> I pay for them in all the extra spending I do because of the ads, and the margin on those product prices that goes to advertising.

Well not the full cost, just the net cost compared to your previous alternative. If an ad gets you to buy a Coke instead of a Pepsi and they both have the same price, the choice didn't cost you anything.

Re:International coalition calls for action against surveill... by varispeed on Thursday June 24, 2021 @01:40PM (#27621184)
There should be a legal option to pay Facebook or others a monthly fee to use of the service and they shouldn't be allowed to use any of your data.
Re:International coalition calls for action against surveill... by teh_infallible on Thursday June 24, 2021 @02:08PM (#27621634)
I think the amount of revenue generated per user is considerably more than anyone would pay.
Re:International coalition calls for action against surveill... by mtlmtlmtlmtl on Thursday June 24, 2021 @02:48PM (#27622164)
And considerably more than it would cost per user to host and maintain the service.
Re:International coalition calls for action against surveill... by quantum_magpie on Thursday June 24, 2021 @02:32PM (#27621953)
What the fuck?

There should be a payment to me set by me for seeing an ad.

In general, an ad is an attempt to modify my behaviour in the future and I suffer damage by seeing it. My fair compensation €5 per ad. If you don't consider me worth of €5 of business you have to filter me out of your advertisements. If you still show me an ad, I expect a deposit for each impression. Or I would in a perfect world..

Re:International coalition calls for action against surveill... by varispeed on Thursday June 24, 2021 @02:48PM (#27622166)
Yes, it is possible to argue that users of Facebook are de facto unpaid employees. They produce the data that then Facebook sells, but does not pay any salary. It would be interesting to see Facebook getting Ubered.
Re:International coalition calls for action against surveill... by jensensbutton on Thursday June 24, 2021 @03:40PM (#27622813)
On the web you are explicitly choosing (i.e. clicking a link or typing a URL) to go places that show you advertising in exchange for providing whatever content or service you when there to see. This is why many argue (coherently) that using ad blockers are an act of theft. I actually think the latter is a much stronger argument than what you're putting forth.
Re:International coalition calls for action against surveill... by CPLX on Thursday June 24, 2021 @01:05PM (#27620571)
> unsolicited advertising

The issue you'll run into with this is that retrieving content that is accompanied by advertising is not a passive activity. You've solicited it.

You could make some interesting arguments along these lines, for example against the concept of highway billboards perhaps, or similar. But the word unsolicited is doing a lot of work here that I don't think applies.

Re:International coalition calls for action against surveill... by viro on Thursday June 24, 2021 @12:45PM (#27620189)
> unsolicited advertising

Advertising doesn't show up on site without the OWNER of the site wanting it to be there.

Re:International coalition calls for action against surveill... by Freak_NL on Thursday June 24, 2021 @01:05PM (#27620569)
It wouldn't be quite as bad if the owner actually chose the advertisements shown, suitable for the article or service shown (like they do in a newspaper or magazine).

The owner might get subtle ads for tailored shirts, while I get animated punch-the-monkey¹ or some dumb freemium game.

1: Not sure if these are actually still around. I usually don't last five seconds before installing an ad-blocker.

Re:International coalition calls for action against surveill... by olegious on Thursday June 24, 2021 @01:15PM (#27620762)
Sites have complete control over the types of advertising that appears on their pages, down to whitelisting only specific brands or even specific ads- but most sites don't care beyond, "no adult products."
Re:International coalition calls for action against surveill... by jonas21 on Thursday June 24, 2021 @02:11PM (#27621658)
That's not how it works at newspapers and magazines (at least the ones with any sort of journalistic integrity).

The editorial and advertising departments are firewalled from each other - for good reason. You wouldn't want journalists to be pressured by advertisers into favorable coverage.

The people writing articles have no idea what ads are going to run next to their articles, and the advertisers have no control over the content of the articles. The owner of the publication might set limits on what advertisers to accept, but they're not choosing which ads run next to what content.

Re:International coalition calls for action against surveill... by Retric on Thursday June 24, 2021 @12:49PM (#27620256)
Website’s can recommend showing me advertising all they want, but it needs my computer equipment to render. Auto playing video adds are both unsolicited and consume significant amounts of expensive cellular data.

It’s quite simply theft of resources.

Re:International coalition calls for action against surveill... by dantheman on Thursday June 24, 2021 @01:22PM (#27620879)
You're visiting the site - you agree to it. Words have meaning and it's not theft, just like a store requiring you to wear a shirt isn't stealing from you, you have to buy the shirt.
Re:International coalition calls for action against surveill... by gpm on Thursday June 24, 2021 @01:30PM (#27621011)
A store requiring you wear a shirt isn't theft. A store seeing you walked into the store, and without telling you in advance that this is the deal, picking your pocket for $20 and forcing a shirt on over your head is theft, even if they afterwards claim that the $20 is for the shirt.

I'm not sure I agree with the advertising is theft analogy, but this is a bad counter example.

Re:International coalition calls for action against surveill... by nonameiguess on Thursday June 24, 2021 @01:57PM (#27621468)
This doesn't seem to follow from the example at all. What you're saying would be true if people only visited sites repeatedly, knowing what they were going to get. But much of Internet browsing is just following links, with text indicating you're going to get a story about topic X, only to arrive and see that, no, you get a autoplay video about topic Y, possible at 1 in the morning when your wife is in bed next to you trying to sleep.

Imagine you ordered a book through the mail, knowing the book vendor offered it for free, but not knowing how, only after the fact finding out Toyota paid them to give away promotional pickup trucks, except you had to pay the shipping expense for a truck to go through the mail.

Is that theft? How is bloating the web with unrelated content a user has to pay for without knowing in advance they'll be getting it or even how much they'll be getting any different?

This is quite a bit different than all previous forms of advertising, which were directly embedded into the content media and added no cost to deliver. There was no way to order a newspaper and be delivered a video. Analog television streams were broadcast, with airwaves publicly allocated, not paid for by the consumer (you paid for the right to decode them).

Re:International coalition calls for action against surveill... by Retric on Thursday June 24, 2021 @01:42PM (#27621238)
By reading this comment you agree to pay me 100$. Except that’s not how contracts work.

A website is easily capable of requiring users to accept an actual agreement to see the content, but simply adding it to HTML isn’t a contract any more than listing it in some TOS somewhere is.

Re:International coalition calls for action against surveill... by skinkestek on Thursday June 24, 2021 @01:59PM (#27621492)
It is not a contract and there exist a very similar arrangement that has existed for way longer:

commercial radio

Re:International coalition calls for action against surveill... by lp0_on_fire on Thursday June 24, 2021 @02:22PM (#27621820)
I don't incur additional costs for listing to a radio station that decides to play 30 second HD audio ads between segments. Unlike going to a blog to _read_ something and being forced to watch (and pay for the bandwidth) a 30 second HD video. I asked for a few hundred kb of data. They send me what could amount to several hundred megs of data.

Many places in the world still are subject to metered data.

Re:International coalition calls for action against surveill... by dantheman on Thursday June 24, 2021 @02:56PM (#27622277)
What do you mean of course your endure costs - you're paying for the electricity running the radio, and the wear and tear on your device.
Re:International coalition calls for action against surveill... by Retric on Thursday June 24, 2021 @04:23PM (#27623284)
At an effectively constant rate independent of content.
Re:International coalition calls for action against surveill... by nonameiguess on Thursday June 24, 2021 @02:23PM (#27621824)
Also a broadcast stream where users pay exactly the same amount for the airwaves (nothing) regardless of how much content gets sent out across it. This is not like an IP stream where you impose a quite literal cost on the receiver by sending more data than they expected.
Re:International coalition calls for action against surveill... by Retric on Thursday June 24, 2021 @02:00PM (#27621514)
Commercial radio doesn’t cause me to connect to third party services.
Re:International coalition calls for action against surveill... by jjulius on Thursday June 24, 2021 @02:07PM (#27621616)
>You're visiting the site - you agree to it...

Do I, though? If I've never been to the site before and don't know what's on it, my simply visiting the site for the first time isn't consent to display an auto-playing video.

Re:International coalition calls for action against surveill... by 8note on Thursday June 24, 2021 @01:53PM (#27621409)
More specifically, you are choosing to render that content. You could use an ad blocker to be more selective about which content you render
Re:International coalition calls for action against surveill... by Retric on Thursday June 24, 2021 @01:55PM (#27621441)
By that logic anyone failing to secure their servers are actively inviting hackers to do whatever they want. After all they connected to the internet.
Re:International coalition calls for action against surveill... by goodpoint on Thursday June 24, 2021 @02:30PM (#27621920)
This is not how consent works.
Re:International coalition calls for action against surveill... by viro on Thursday June 24, 2021 @12:51PM (#27620306)
Its not theft its you paying for the service of the website. What la la land do you live in.
Re:International coalition calls for action against surveill... by Arthur8 on Thursday June 24, 2021 @01:23PM (#27620884)
Just to nitpick. What has the first to do with the second? If I finance my free-to-eat restaurant by stealing bikes, the first part (free-to-eat) does not justify the second (stealing). One could even argue, that If I am upfront about this and tell everybody that I steal bikes and that you have to agree to this practice to eat at my restaurant, the situation does not change much.

I suspect, your point is that If I only steal bikes of people eating in my restaurant and I ask for permission if they are seated(1), then this is not stealing. Because of the permission. I would argue. It is an incredible.... bad deal for the one eating in my restaurant and it seems to be in bad faith.

It is even another story, if it is the only restaurant or food source in town. Then it goes well beyond stealing…

(1) And I certainly use all (bad/dark) tricks you can think of to get their permission.

Re:International coalition calls for action against surveill... by systemvoltage on Thursday June 24, 2021 @03:39PM (#27622807)
It's an interesting thought but I am not sure if it holds up. What about advertising on road signs and even going to the mall? Surely, storefronts are stealing my attention and what about those fancy gold plated luxury items? Are flowers stealing bee's attention?
Re:International coalition calls for action against surveill... by heavyset_go on Thursday June 24, 2021 @10:57PM (#27626689)
Running ads on my computer, phone or TV has literal costs in terms of bandwidth, computational resources, time and energy.
Re:International coalition calls for action against surveill... by gear54rus on Thursday June 24, 2021 @02:52PM (#27622225)
100% agreed.
Re:International coalition calls for action against surveill... by skinkestek on Thursday June 24, 2021 @01:54PM (#27621423)
> Good. Advertising is theft.

>

> Hear me out.

You are heard. I read it more than an hour ago and have though about it.

I appreciate the initiative of Forbrukerrådet.

And I think your comment is obviously wrong.

You get free content for your loss of attention.

Just like selling something more expensively on one place than another isn't theft.

Maybe advertising is wrong, but please keep it somewhat serious.

Re:International coalition calls for action against surveill... by datameta on Thursday June 24, 2021 @02:05PM (#27621577)
I think this sparks the discussion about if we are entitled to choose to let our attention be captured in a public area even if, let's say, there is an immediate recompense.
Re:International coalition calls for action against surveill... by thrwaeasddsaf on Thursday June 24, 2021 @03:00PM (#27622325)
Consent. Do you need it?

Otherwise, I'll be happy to grant you free bricks for your loss of a bicycle. You're welcome.

Re:International coalition calls for action against surveill... by 9wzYQbTYsAIc on Thursday June 24, 2021 @01:33PM (#27621061)
> Advertising is theft.

Please keep your meme activism to yourself.

Advertising is the activity of attracting public attention to a product or business, as by paid announcements in the print, broadcast, or electronic media, per a dictionary definition.

Attracting public attention is not theft of attention.

You would be better served in your meme-war to refer to the dark patterns of advertising without vilifying the entire industry.

Re:International coalition calls for action against surveill... by textgel on Thursday June 24, 2021 @01:45PM (#27621283)
*removed for being rude

> Attracting public attention is not theft of attention.

Yes it is; you don't have the consent of the public to have it; it is ergo theft. And indicative of an entitled mindset worryingly common in other malicious groups.

Re:International coalition calls for action against surveill... by kapp_in_life on Thursday June 24, 2021 @03:46PM (#27622897)
You consent when you download the content.

You are not obligated to use Youtube, but if you want to watch funny cat videos for free there you have done so with the understanding you'll be shown ads.

This is as silly as "taxation is theft", you consent to being taxed when you participate in society(whether that be buying goods, or being paid for producing goods).

Re:International coalition calls for action against surveill... by 9wzYQbTYsAIc on Thursday June 24, 2021 @11:11PM (#27626758)
> And indicative of an entitled mindset worryingly common in other malicious groups.

You should have edited this out as well for being against HN guidelines, too.

Re:International coalition calls for action against surveill... by 9wzYQbTYsAIc on Thursday June 24, 2021 @01:51PM (#27621386)
> Sounds like a paid thief getting nervous about a truth hitting a little too close to home.

Clearly an accusation that violates the HN site guidelines. Mob bullying at its best, defending an academic endeavor of ethical advertising is not evidence of participation in said endeavor.

> you don’t have the consent of the public

I believe the US Supreme Court has already weighed in on the matter, as pertains to the privacy expectation of your garbage on the side of the street: there is no such expectation of privacy.

It naturally follows that being in public is de-facto consent to being exposed to the public sphere, which includes things such as public advertising.

Re:International coalition calls for action against surveill... by textgel on Thursday June 24, 2021 @01:55PM (#27621437)
There are bans in numerous places around the world against people going up and bothering people to sell tickets etc. Seems the understanding is there, we just need to progress as a society and take it further.
Re:International coalition calls for action against surveill... by 9wzYQbTYsAIc on Thursday June 24, 2021 @04:14PM (#27623193)
Person-to-person contact is a different category of human interaction than that of a flyover advertisement or a billboard presentation.

I’m concerned that self-righteousness is superseding real societal progress, here.

Setting aside ones emotional reactions goes a long way in illuminating the core ethical and philosophical differences. Those are the things that need to be revised.

In this case, one clear avenue to resolve the advertising wars is to make it legislatively clear as to which party is at fault: the party that gave the consent or the party that created the circumstances within which consent was given.

In academic research, the principles are clear: it is the duty of the researchers to provide informed consent.

There is no such clarity, in the United States, as to what extent business are required to provide and enforce informed consent.

Apple is going a long way on this topic with the privacy nutrition labels, and it would be quite the win for free-market economists if Apple were to resolve this problem outside of the legal system, but Google and Facebook are the companies built on advertising, not Apple.

How will society legislate that Google and Facebook must ensure that consent was given?

Arguing that advertising should be abolished is like arguing that the news should be abolished.

Do we need laws that specify that new product announcements can only happen in the context of news articles?

Re:International coalition calls for action against surveill... by jjulius on Thursday June 24, 2021 @01:56PM (#27621451)
>I believe the US Supreme Court has already weighed in... It naturally follows that...

Being deemed legally permissible does not make that same action morally acceptible. To you, perhaps, but certainly not to others.

Re:International coalition calls for action against surveill... by 9wzYQbTYsAIc on Thursday June 24, 2021 @01:59PM (#27621494)
Moral repugnance doesn’t make it legally impermissible either, and for good reason.
Re:International coalition calls for action against surveill... by 8note on Thursday June 24, 2021 @02:08PM (#27621635)
I'm at home in my house when I see the advertisement, not in public
Re:International coalition calls for action against surveill... by 9wzYQbTYsAIc on Thursday June 24, 2021 @03:32PM (#27622723)
You may have unintentionally consented to being advertised to by participating in activities that allow the outside world to reach into your house.
Re:International coalition calls for action against surveill... by jerry1979 on Thursday June 24, 2021 @01:44PM (#27621265)
What do you mean by meme activism and meme war?
Re:International coalition calls for action against surveill... by 9wzYQbTYsAIc on Thursday June 24, 2021 @01:46PM (#27621307)
Re:International coalition calls for action against surveill... by jerry1979 on Thursday June 24, 2021 @02:55PM (#27622264)
Interesting. This blog post me think that the conversation has almost twisted around on itself in a 'slogan makers against slogans' kind of way.
Re:International coalition calls for action against surveill... by 9wzYQbTYsAIc on Thursday June 24, 2021 @03:28PM (#27622685)
Yeah, the science behind some claims, on all sides of these recent public events, along the way were likely misunderstood which has led to an epistemological mess.
Re:International coalition calls for action against surveill... by axguscbklp on Thursday June 24, 2021 @01:57PM (#27621478)
By that logic, attractive women who go out in public wearing skimpy outfits are committing theft - but I would not want to make dressing sexily and then going out in public illegal. I think there is something about the airplane banner at the beach and the slick hyper-calculated megacorp advertisement that pops up on the website you visit that is annoying for reasons other than theft - it is not so much the grabbing of one's attention that is annoying, but rather what grabs it and what the intentions behind it are and what context it happens in. Part of what makes many ads suck, I imagine, is that people deliberately design them to be unpleasant - which is why so many of them are garish. They stand out in part because they actually are meant to be annoying. In which case it is not so much the grabbing of attention that is the problem as what grabs it and what the intention is - in the case of the deliberately garish ad, your attention is grabbed in a deliberately unpleasant manner by a team of total strangers who work for YetAnotherSlickModernCorporation, want only profit, and are probably not offering you anything that you want.
Re:International coalition calls for action against surveill... by jjulius on Thursday June 24, 2021 @02:03PM (#27621562)
Why limit that to "attractive women"? What about attractive men? "Unattractive" individuals who wear something skimpy causing you to look regardless? Individuals you deem so unattractive or attractive that you can't look away no matter the attire?
Re:International coalition calls for action against surveill... by axguscbklp on Thursday June 24, 2021 @02:12PM (#27621679)
I am not limiting it to attractive women, that is just the example I used. I think that extrapolating the idea to attractive men, to unattractive people in skimpy outfits, and so on makes sense.
Re:International coalition calls for action against surveill... by jjulius on Thursday June 24, 2021 @02:26PM (#27621866)
But it's still a really terrible comparison.

Advertising is designed to attract your attention and convince you to do something.

Individuals, by and large (and, obviously with exceptions - working out, dieting, cosmetic work, etc.) cannot control what they look like. Even with those exceptions, they have absolutely zero control over what other people may find attractive or unattractive about their bodies. What is simply a comfy outfit that one individual chose to wear might be deemed "skimpy" or sexy by you but not by others.

They're wildly different things, and the assumption that just because some skin is showing means that someone's trying to get you to look at them is also incorrect.

Re:International coalition calls for action against surveill... by axguscbklp on Thursday June 24, 2021 @02:36PM (#27621986)
Well yes, that assumption is incorrect, but I am not making that assumption. When I said skimpy outfits I had in mind skimpy outfits worn in the context of the wearer wanting to attract attention. Maybe I should have been more precise, but I assumed that my audience would understand what I meant without me having to spell it out. Also, when I wrote my original post I had two different things in mind - intentional grabbing of attention, which is what the person I was replying to had in mind, but that post also made me think of unintentional grabbing of attention: for example, would that person be annoyed by just some random airplane passing by the beach even if it does not carry an ad? How much does intention matter? Etc.