But did advertising on Google become more expensive for competitors once Google entered the market (e.g. did Google Flights also bid on Google Ads) and were those additional costs passed along to customers?
So while your example shows a competitor survived, it over looks the many start ups that did not, it overlooks the increased advertising costs, it over looks the increased cost to consumers and the chilling effect on potential new startups that might have been able to enter the market.
We do not even need to question any of this because before Google acquired the startup which became Google Flights the acquisition was reviewed and only approved under very strict Chinese firewalls between Google flights and Google search…but those restrictions only sought to restrict Google flight’s complete takeover of the market and ignored how it is being used to increase ad costs to the remaining market competitors.
The same has been seen with Google shopping, where Google essentially acquired a startup, it flopped, then Google positioned itself ahead of organic results and began systematically burying competition in the Google results. The fact you can’t name any of the travel or shopping startups that had thriving businesses that fell once Google entered the market is more telling of how Google has dominated the market rather than evidence Google hasn’t actually put anyone out of business.
Google flights takes you straight to the airlines websites. No intermediaries. How's that increasing costs to consumers?
Do third party booking sites usually offer lower prices than the airlines themselves? I've seen it happen but very rarely.
For the specific flight I searched for, the 3rd parties were listed as having cheaper prices than the airline itself, but upon visiting the sites and going through the optionals etc those prices turned out to be misleading, and eventually it was cheaper to book directly through the airline.
Take Android for example. Did Google kill Blackberry with Android? Or was it other factors like the Blackberry CEO cannibalizing their R&D budget, and stubbornly refusing to give consumers what they wanted?
But that's also my point - Blackberry killed Blackberry, not iOS or Android. Should Blackberry have been protected from it's competition?
Android and iPhone initially ate into the unit sales of feature phones. RIM had pathetic consumer offerings. I replaced a Pearl (8100) with the first iPhone with iOS 1.0. For all the issues that combination had it was a far far better phone than my BlackBerry.
RIM didn't understand the consumer phone market at all, and frankly neither did other smartphone vendors outside Apple and Google. RIM assumed their Enterprise moat (Exchange integration, BES, etc) and a fucking hardware keyboard was enough to halt R&D and just sit on their hands. Meanwhile Apple and Google added Exchange support to their existing (ok but not great) POP/IMAP/CalDAV/CardDAV support, good app stores for third party software, and maintained their vastly superior web browsing capabilities. Their software keyboards also improved significantly with just better keypress accuracy and better predictive type.
So Apple and Google killed feature phones and then got the features people wanted/needed for Enterprise sales. They were already good enough for a majority of "business" uses since a lot of SMB users of Palms, WinMo, and BlackBerries used zero "Enterprise" features. They needed e-mail and SMS which feature phones didn't support and iPhone and Android had from the outset.
So Apple and Google crossed RIM's moat and RIM had nothing to offer as competition. Everything about BlackBerries was firmly fixed in 2005. This was 2010/11 and iPhones and Androids were the state of the art. Instead of trying to meaningfully compete RIM doubled down on the 2005 phones.
No one should feel any pity for them. Their management seemed trapped in some sort of "we'll just MBA our way out of this" fantasy land.
That's true in the US, but not in the EU. And not operating in the EU is not really an option for any of the FAANG.
https://www.cartrawler.com/ct/digital-disruption/googles-ste...
I'd agree that providers are ceding too much control to Google for short-term wins, maybe without even realising the power they're handing over to Google.
Google is quietly inserting themselves between the customer and the business in all sorts of industries. They're not fully utilising that power which only makes them a benevolent (for now) dictator.
So all these providers already lost this power years ago and are just providing a fancy UX over Google's backend travel search service. Now Google is merging the two search engines and cutting out the middleman.
As does the insurance industry ever wonder why the UK insurance industry went all in on cuddly mascots - one factor was googles clamp down on black hat techniques simples
I don't know the answer to your (rethorical?) question but what I know is that weather sites and apps were once nice and useful and now are basically a placeholder for advertisement, sometimes even scammy one.
Although it is a joint project between the Norwegian Meteorological Institute and Norwegian Broadcasting Corporation, it has forecasts available for the whole world in English, Norwegian, and Danish.
I have noticed recently that the Weather.com app has added huge advertisements at the top and has roughly doubled the number of ads within the page. It honestly feels like desperation to me and I’ve been wondering if something bad is happening to the company.
For hotels, Google started displaying results from other search engines like Agoda, so I just use Google for that too and clickthrough to whatever is the cheapest. They could also just stop displaying agoda from one day to the next.
https://skift.com/2019/11/07/googles-travel-gains-levy-pain-...
https://www.forbes.com/sites/stephenmcbride1/2019/12/06/how-...
I remember reading a comparison on how the hotel search features impacted others vs booking.com and the conclusion was that booking.com has alright because it's more of a destination of its' own rather than driven by search traffic.
OTAs keep growing, because travel in general keeps growing. But Google takes more and more space there. Right now the "book now" button on Google hotel page takes you to selection of OTAs. But one day it can take you to Google's room selection page and eventually to Google's checkout page - the actual booking can still be done with some external party and they'll handle the customer service etc., but your money will go to Google first.
That didn't happen to travel companies. Google added flights, but Booking Holdings (aka Priceline) continued to grow each year to 15B in revenue for 2019. (Huge drop for 2020 obviously.)
If I type "<city> weather" google will show me the weather, but which weather company has shutdown because of that?
Google news is in the search results, but there are a lot of news companies. Those info panels often come from wikipedia, but wikipedia is doing great.
This is something that sounds true, but I'm having trouble thinking of an example where it has actually happened. Examples appreciated.