Curiously I can already get in this mindset with 24fps videos and much, much prefer the clarity of motion 48fps offers. All the complaining annoyed me, honestly. It reminds me of people complaining about "not being able to see things in dark scenes" which completely hampers the filmmakers ability to exploit high dynamic range.
Tbf, in both cases the consumer hardware can play a role in making this look bad.
[1]Technically 29.97fps but the interlacing gives 59.94 fields per second.
Filmmakers generally like their films to look like film and high frame rate films are rare and get mixed reviews.
Some TV shows are recorded and presented in 24 fps to appear more cinematic (Stargate: SG1 is an example)
It's more complicated in other countries (the BBC liked to shoot on video a lot) but it was standard practice in the States.
From what I have see most series of that era were edited in NTSC after converting the original film material.