Anyways it wasn't the lag that killed Stadia but the monetization: buy the games full price + pay a monthly sub too. It's just plain bad. On Geforce Now you can use your existing libraries (Steam, Uplay, Epic) and don't even have to pay if you can stand the queues. On Xbox Cloud you have to pay a monthly sub (except for Fortnite) but they give the games too, pretty much a Netflix for gaming. Both has its merits, currently I dig Xbox Cloud more.
But a lot of other people also thought you had to pay twice, which can't have helped.
Another example was the refund at the end, which would have addressed one of the most common review points had it been policy. Here’s a representative launch review listing that under “The ugly”:
https://arstechnica.com/gaming/2019/11/google-stadia-might-b...
I’m not really a casual gamer either. I’m still surprised that GeForce now doesn’t have an app for Linux. I switch to my Mac laptop to play stuff like Fortnite.
Fortnite is about as casual as it gets. You won't rank very high in a twitch shooter like CS:GO (or keep consistent ranking) using a cloud gaming service.
Just because one game has guns doesn’t make it less ‘casual’, which btw is a dismissive word to use in the context. Why are ‘twitch reactions’ less ‘casual’ than puzzle solving?
Plus cross platform.
50ms of input lag on the other hand is very easily noticeable. And makes games unplayable for lots of people.
Like, we’re able to push a lot of other things through the cable in less than a few milliseconds. Is it the compressing that takes up so much time?
It didn't reach mainstream adoption because most people who care about games didn't think it was a good deal and input lag was a big part of the reason why. And people who don't care about games... didn't care about Stadia for obvious reasons. The target demo for Stadia was basically people who have a mild interest in gaming but not enough of an interest to already own hardware suitable for running games themselves. That was never going to be a profitable niche.
Why buy games full price? All my gamer friends say its crap!
Google shuts things down, why invest?
The tech was pretty good for casual gamers, it also pushed linux gaming in the AAA studios.
I think a lot of negative sentiment also came from gamers thinking that Stadia intended to replace their gaming setups.
Instead, it is my understanding that the point of Stadia was to give Google Cloud GPU instances a first-party "spot workload" to run when otherwise underutilized, since Google were building that instance type out ahead of confirmed business demand. They had all these idle GPUs just sitting around; may as well let people play games on them!
The moment the first GPU-backed generative AI models were open-sourced, though, there was suddenly tons of business demand for cloud GPU instances, to back all the "this[whatever]doesnotexist"-type services that were popping up. And "actually renting the GPU time to people with a business use-case for it" is much higher-margin than letting people play games with them. (That was the original intent of building out the instance class, after all.)
Stadia accomplished its purpose. The demand for the instances arrived, so Google didn't need Stadia any more.
Did stadia itself make any money? Probably not. I'm sure the money they made from re-using those servers for their cloud/ai departments certainly paid of the dept though.
I can't say for certain that derefr's explanation is wrong, but from what it looks like they did create bespoke hardware for stadia instead of reusing their existing infrastructure.
A lot of “supplemental” use cases for this technology.
The classic "worm" game is timing sensitive, gotta turn before you hit a wall or yourself, but also gotta turn as late as possible to ensure you don't leave empty space.
The input lag was noticeably bad, doing precise turns requires correctly guessing the input lag and clicking the turn command early.
I guess I see why it's being shut down.