I personally think there have always been distractions, maybe what’s different now is how some people get positive validation from their social media interactions, certainly an author would. A lot of people don’t though.
Advertising works, on everybody. The only way to get to a level playing field is to filter it out of your life as much as possible. The only thing I haven't found a solution for is billboards and radios and TVs playing in places that I have no control over.
NB also made their logo reflective, so there is utility in that. All these people running in black shorts and shirts, there ought to be a law.
This means that it is actually possible to not be affected by advertising and still use fashion items, on the theory that everyone else is affected by advertising and the effect you want is to leverage that effect.
I'm sure the most fashionable people are aware of this since they need to parse the fine distinctions of brand associations to maximize their desired effects. Ironically I think they may be the least affected by the advertising even while becoming the strongest real world advocates.
This might sound silly, but I deliberately train my eyes to avoid looking at advertisements on posters whenever I take public transit (not completely successful, but it does reduce exposure).
For radio advertisements, that's what the 'over-priced in ear headphones' are for (admittedly a luxury and not a necessity as I could achieve the same effect with earplugs or cheap, noise-isolating earphones, but I enjoy the high-quality music).
TVs are the most difficult because they easily catch attention due to the moving picture. I also try to avoid looking at them like billboards when I go to the gym (plenty of TVs) and turn off the display whenever using the treadmill, but it's a conscious decision I make before walking in.
Also, for what it's worth, I don't think the value of iPhones are overstated by advertising. I purchased my first one after reading a book by an academic about the lack of privacy in technology. It was a suitable option for a phone that's relatively private while working with relatively easy setup (versus most Linux phones). So, iPhone usage may reduce the effectiveness of targeted ads by collecting less data to use for advertisers.
So yea, I echo the claim. But I’m probably wrong. Where’s my blindspot? Is there a way to test how affected I am by ads?
I volunteered in several marketing positions for educational non-profit organizations and university clubs, and read books about marketing and advertising to try to improve at my job.
A great deal of advertising tactics rely on emotional appeal first (e.g. identifying a human need or fear–like the want to belong, the want to find a good romantic relationship, the want to save time or money, the want to look smart–then selling a product or service as a solution. Another common tactic is to reduce friction to make a purchase, to make impulse purchasing easier (e.g. one-click purchases, very visible purchase buttons). A third is to use other high-pressure or manipulative tactics (e.g. a countdown timer to get a discount, or offering free gifts or books to make a purchase).
You're likely to reduce the effectiveness of these advertising tactics on you by being aware of them (though there's a high chance they still have an effect). Besides knowledge from reading about advertising, good habits to reduce ad effectiveness include: delaying purchases, especially large ones, by writing them on a list and seeing if you still want them after a month; avoiding regular, small purchases of ~$20 because they add up; and holding yourself to a personal budget, where impulse spending comes at the cost of other life goals (e.g. setting up an emergency fund, saving to afford a vacation with a loved one, or pursuing educational training).
"The only winning move is not to play."
War Games (1983)Wouldn't it be great if all youtube did was just store and replay videos? But it doesn't, it's an engagement and advertising dollars slot machine.
www.youtube.com##.html5-endscreen
.ytp-pause-overlay
www.youtube.com###secondaryIf you use the toggle next to the closed caption to turn off autoplay, instead of playing another video the player will show thumbnails for other videos after the current one finishes. These filters prevent those suggestions from showing up, and you just get a black rectangle when the video is finished.
Other than occasional captured lectures, everything 'educational' on YouTube seems to me to be optimising for that TED-style sense of wonder / happy familiarisation with the content, which is poorly associated with learning outcomes.
Covers Quantum Field Theory and General relativity in as approachable a manner as I imagine is possible while still going deep into detail: https://www.youtube.com/c/viascience/videos
Theoretical machine learning, Information theory and probabilistic inference: https://www.youtube.com/user/mathematicalmonk/videos
Heavy emphasis on analysis and measure theory: https://www.youtube.com/c/brightsideofmaths/videos
While ScienceClic's coverage of differential geometry topics is mostly a thin vertical slice of the subject, it covers it with incredible visualizations and pedagogical approach: https://www.youtube.com/watch?v=xodtfM1r9FA&list=PLu7cY2CPiR....
https://youtu.be/5ESJH1NLMLs "Children of the Magenta Line" by Warren Vanderburgh https://youtu.be/YvEB05xdAy4 "Total Synthesis of Vitamin B12" by RB Woodward
You may tell me I'm cheating by posting videos that are obviously not "native" to YouTube, but YouTube was the way I found them, how I watch them, and how I share them with other people.
OK, so YouTube-native videos are hard mode. Try https://youtu.be/WHASYE2e5Xo I suppose? I like it. It has life lessons I'd argue are at least as valuable as the videos you're thinking about.
Kling is building an operating system and a web browser, and frequently relases videos about the work. Most go through development of a single feature. The videos are unedited to show all of the development steps: design, implementation and debugging. A Masters program usually has more theory and larger scope, but this is more hands-on and in-depth.
Math and art are thing I like, just keep hard blocking stuff you don't like and upvote stuff you do.
This isn't unironical scaremongering, it's a real thing and it is newsworthy. "Here are 10 youtube channels that go into more depth that the master program of any university" is exactly the kind of clickbait garbage people wish the media would do less of.
Also, the "old media" no longer really exists, it lost its identity and was assimilated long ago. Every media outlet that exists is deeply invested in the web, everyone is "new media" now.
I also think it's funny to describe "old media reporting on new media as scaremongering" when scaremongering in the form of conspiracy theory and false expertise in new media (social media) is arguably its greatest flaw. What facebook et al have empowered in terms of fear and control is truly breathtaking. I don't think the insulated tech community of hacker news can truly appreciate how many people in the West have been led to fully distrust science and academia. How many reject medical science and climate science. How many have been manipulated into thinking collapse and violence are imminent and have engineered their entire lives around that belief, from moving to far away rural areas and stockpiling weapons and supplies. The breadth of the scaremongering and thoughtcontrol that social media enables is unparalleled in our history.
But sure, the problem is "old media".
Scenes in Amsterdam right now:
https://www.nu.nl/binnenland/6176186/noodbevel-museumplein-n...
It’s a great tool for getting eager participants and then “gamifying” it to achieve some wanted behavior that extends to real life.
Would be a decent Black Mirror episode.
For example we have people who forgo actual social interaction and instead favor synthetic relationships and achievements.
Potentially you could maid millions happy by giving them a synthetic world and IRL they live off some form of UBI but because the made up world is most of their existence they don’t mind nor care about their IRL standard of living going down, etc.
Beware or you too will be collateral damage on the balance sheets of these media conglomerates. Unmediated reality is still there for you to peruse, but 'augmented reality' will be the next big wave for tech and I'm pretty sure that it will end up being used mostly for advertising purposes.