Re:Google is paying Apple billions per year to remain on the...
by victor106 on Monday August 14, 2017 @02:29PM
(#15011158)
Market Share does not represent Usage Share. It is a known fact that even though the market share of Android is more than iOS is used much more than Android and generate more quality earnings than Android. All app developers develop iOS first and make a disproportionate percentage of revenue on iOS than any other mobile platform
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Re:Google is paying Apple billions per year to remain on the...
by intopieces on Monday August 14, 2017 @02:41PM
(#15011287)
Can you describe what more quality earnings means? Do you have a source for the breakdown of particular earnings (i.e., is this simply ad-clickthrough, or is there some dimension I'm not aware of?)
I find this very interesting, not that the earnings are so high on Apple, but that Google could be failing so miserably to earn mobile search revenue on their own platform. I feel like there's an accounting error somewhere.
Re:Google is paying Apple billions per year to remain on the...
by df388dfsa8f9 on Monday August 14, 2017 @02:53PM
(#15011448)
Same effect is seen in browsers, it is not uncommon for Safari users to have 50-100% higher conversion than the rest. The device choice ends up capturing different demographics (i.e. people who buy iPhones have more money to spend).
Some first-hand reports:
http://blog.monumentvalleygame.com/blog/2015/1/15/monument-v...
http://www.winterworks.de/bloo-kid-2-the-definitive-revenue-...