History does not repeat but it rhymes indeed
(With apologies to:)
it's like "I hear you hate cubicles, so we can solve the cubicle problem and save money at the same time"
They did it because they saw in their work environment echoes of the environment portrayed in the comic, of which Dilbert was as much a part as the PHB.
This seemed so blatantly obvious (and the answer if asked "why did you put this one up?") that I'm agog at anyone thinking otherwise.
American corp in Europe for ref. Defence. Absolute top tier stereotype asshats.
Some 'trinkets' are worth more to the employees than they cost the company to provide. So it's rational to provide them. Think of Wally's beloved coffee for an example. Or look at Googlers' lunch.
He was right about the bad for the morale part.
Similar thing happened with Idiocracy recently...
> “Dilbert” was a war cry against the management class — the system of deluded jerks you work for who think they know better. Workers posted it on their cubicles like resistance fighters chalking V’s on walls in occupied Paris. But their bosses posted “Dilbert” in their offices too, since they also had a boss who was an idiot.
https://www.nytimes.com/2026/01/16/opinion/dilbert-scott-ada...