The only logical reason I can think of to not pay something you know you’re legally obligated to pay is if you’re intending to declare bankruptcy to avoid paying. Otherwise you’re going to end up paying and pay a load of legal fees on top.

I guess one alternative is effectively taking a risky loan: you are running low on cash but you have a large cash flow coming in the future. Stop paying rent, eventually after a protracted court battle pay your debts with that future cash flow and the legal fees are “interest”.

Neither feels like the actions of a financially healthy company.

Other examples:

- Illegal firings of non-US Twitter staff

- Pushing back the Twitter acquisition

- Roadster/Truck deposits

- Radar will-they/won't-they

The ability to stop paying bills without seeing the inside of a cell or having to sleep in the cold is a powerful negotiation tool. Some won't even have the means to sue him. Despite being painted as failures, none of these will have a materially adverse affect on his life. Consequences are different for a person like him.

And other lawsuits will be coming in soon now that they got rid of their content moderation staff.

The idea is usually to slash close enough to the bone that the company survives, but 100% of profits go to debt servicing. But this doesn't make for a company that's resilient to economic turmoil (or one that can invest money into growth). So the contingency plan is to ensure that they are first in line in court.

Big names not sure about spend

Which advertisers, for what price?

We will never know the true revenue of Twitter because it is no longer a traded company nor are they in any obligation to publish data of this kind publicly.