There is thus absolutely no shortage of people who are willing to burn perfectly profitable companies for big enough short term gain. In this case they would wind up eating an entire submarket. I think orders of magnitude more qualifies as a temptation.
The situation is also inherently a prisoner's dilemma - pharmaceutical companies know that they are not special and that anything they let sit quietly buried may be discovered by another company who may benefit from the short term cash.
This is before getting into how immensely valueable the "ashes" are for any company who goes the cure route successfully. They have a reputational premium and have a collective team whose appraised value has risen. Given the choice between your average team of X years of experience and a disease curing team with X years of experience guess which one would appraise higher in share prices by a considerable margin?
that doesn't mean that the issue isn't real or isn't happening, because capitalism very much incites this kind of behaviour. That doesn't mean that abandoning capitalism is the right approach either, because that also solved other issues that would come back without it. Its just not an easy situation, but its nonetheless a reality that we have to admit that this kind of behaviour is highly rewarded with our current system and expect corporations to do whatever they can get away with, because most of the people that reach the highest position are amoral, simply because you cannot get to this kind of position without having that character trait
> While this proposition carries tremendous value for patients and society, it could represent a challenge for genome medicine developers looking for sustained cash flow.
> the success of [the cure] has gradually exhausted the available pool of treatable patients
[0] https://www.cnbc.com/2018/04/11/goldman-asks-is-curing-patie...
It's not possible for everyone to get the best of everything. After all, markets are about distributing scarce resources, not abundant ones.
> if someone else finds a permanent protection, then people will stop using your product and start using his
That's what patents are (abused) for. > if someone else finds a permanent protection, then people will stop using your product and start using his
Whoever creates the permanent solution is likely to maximise profits, charging a premium which people may begrudgingly pay to not have the inconvenience of renewing their protection.I expect there would be a balance point for those who can afford and those who cannot.
At the less extreme end, you have FDA authority to approve a product. At the more extreme end, you have the entire corporate media establishment lined up against you and doctors threatened with disbarment for prescribing (or even just advising) off-label.
you can be sure they will design it like that or select the right versions that have such properties. Thats what you end up with MBAs leading businesses everywhere.