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A comment on Vercel, formerly Zeit, raises $21M Series A.

Re:Vercel, formerly Zeit, raises $21M Series A by Rauchg on Tuesday April 21, 2020 @07:11AM (#22933832)
Vercel CEO here. We are incredibly delighted to bring the new brand to the world and share the news of our funding.

For everyone who's been on this journey with us so far, thank you, and we look forward to a lot more!

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Re:Vercel, formerly Zeit, raises $21M Series A by deltron3030 on Tuesday April 21, 2020 @12:36PM (#22936558)
Gotta flip that triangle icon tho..
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Re:Vercel, formerly Zeit, raises $21M Series A by karanganesan on Tuesday April 21, 2020 @07:16AM (#22933862)
curious why was the name Zeit not preferred?
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Re:Vercel, formerly Zeit, raises $21M Series A by brazzy on Tuesday April 21, 2020 @07:34AM (#22933963)
It's a German word and the name of one of Germany's biggest newspapers, and probably part of the name of dozens of businesses in all kinds of industries in Germany.

Using a made-up brand name is the standard way to avoid potential trademark conflicts, and at the same time be more easily findable via Google.

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Re:Vercel, formerly Zeit, raises $21M Series A by netsharc on Tuesday April 21, 2020 @08:02AM (#22934127)
Yeah, not having your name instantly googleable in Germany (a big economy with a lot of developers) is probably a hindrance. Not to mention how stupid it would be to use in a sentence, imagine calling your product "Time", and a developer says e.g. "we're having issues with time.."
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Re:Vercel, formerly Zeit, raises $21M Series A by jonas21 on Tuesday April 21, 2020 @01:31PM (#22937128)
A lot of products sound stupid when used in a sentence before you get used to them.

We're having issues with zoom...

We're having issues with chrome...

We're having issues with word...

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Re:Vercel, formerly Zeit, raises $21M Series A by PKop on Tuesday April 21, 2020 @02:13PM (#22937664)
The less nonsensical the word in context, the more confusing it is though. Do you dispute that "we're having issues with time" is much more vague and overloaded, than "we're having issues with zoom"?
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Re:Vercel, formerly Zeit, raises $21M Series A by cam-perry on Tuesday April 21, 2020 @05:30PM (#22939527)
A camera developer might find "having issues with zoom" as confusing as a dev dealing with timezones finds "having issues with time". Everyone has a different context that may make your name confusing to them.
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Re:Vercel, formerly Zeit, raises $21M Series A by wdb on Tuesday April 21, 2020 @08:47AM (#22934440)
To make people wonder how you are supposed to pronounce Vercel I guess.
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Re:Vercel, formerly Zeit, raises $21M Series A by jonny_eh on Tuesday April 21, 2020 @07:16PM (#22940347)
Like Toyota Tercel?
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Re:Vercel, formerly Zeit, raises $21M Series A by 42yeah1 on Wednesday April 22, 2020 @01:03PM (#22947716)
I guess it's like Marcel, but with a V.
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Re:Vercel, formerly Zeit, raises $21M Series A by earthboundkid on Tuesday April 21, 2020 @08:47AM (#22934441)
Heidegger wrote Sein und Zeit and was a literal Nazi.
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Re:Vercel, formerly Zeit, raises $21M Series A by Griffinsauce on Tuesday April 21, 2020 @09:19AM (#22934683)
Nazis used the German language, surprising.
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Re:Vercel, formerly Zeit, raises $21M Series A by devmunchies on Tuesday April 21, 2020 @10:03AM (#22935054)
Who cares. He was a philosopher and a interesting one. That’s like not reading Ezra Pound’s poetry even though it’s some of the best of all time. American post-war propaganda did a number on you if you’re that whipped. Nietzsche (another German, oh no!) calls that the slave morality.
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Re:Vercel, formerly Zeit, raises $21M Series A by marvindanig on Tuesday April 21, 2020 @08:37AM (#22934373)
How will the investors recoup their investment? What are Vercel users going to give up to please your new overlords?
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Re:Vercel, formerly Zeit, raises $21M Series A by steveklabnik on Tuesday April 21, 2020 @12:21PM (#22936363)
Vercel charges money for a service: https://vercel.com/pricing
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Re:Vercel, formerly Zeit, raises $21M Series A by marvindanig on Tuesday April 21, 2020 @09:01PM (#22940986)
That was from before the service raised external money. Something must give, and you Steve of all developers understand this equation well.
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