Unfortunately, I don't see this changing within our culture of mindless consumerism and a governance system based on what is essentially legalized bribery ("lobbying").
This holds even more true with matters that will cost the company a lot of money while giving no added value to the shareholders, such as those externalized costs by polluting the environment.
Why would any Apple shareholder willingly take a hit to their portfolio just for a "nice feeling in the tummy about having done the right thing"? Not to mention that with most publicly traded companies there's only one "right thing": Increase shareholder value, everything is optimized around that and pretty much only that.
And sure you can vote people into Congress, but what leverage do you have that those people actually stick to their word once they are there? Imho that's one of the major flaws with most representative democracies: There's only positive voting, you can't "vote out" people who didn't hold up their end, you can only try to replace them with somebody who got more votes and hope he/she keeps their word.
In the end, this is also a question of how do we want our economies to be built: For supposedly perpetual gains and growth or for a sustainability which accounts for the actual scarcity of resources not easily measured and accounted for, like a clean environment.
As far as owning Apple, unless you are a major (read: majority) holder, good luck trying to make any difference because the actual majority holders want the profits, and they are not (as much) concerned about the externalities involved.
Actually they do, if enough of them care loudly enough to organize and push back. Constituent participation in the ACA Repeal debate earlier this year caused the measure to fail. They had to sneak a small, partial repeal into the huge tax bill they just passed. When the dust settles, blowback from that sneak might cost more then a few their jobs.
In practice this basically rounds to zero on most issues, especially over time.
Otherwise, what's the point of Congress if we aren't going to leave it to them to figure things out?
That's the point of my pessimism – modifying your own behaviour does not make any difference. Even if millions of people boycotted iPhones that would still be a smaller loss for Apple than changing how they're doing things, because doing things right is suicidally expensive when most of your customers don't care. An even smaller loss would be doing some marketing to make most of boycotters ambivalent enough to forget the whole thing.
Using Apple just as an example, could be any company or government.
There's a difference between "me" and "we". "We", the majority, could, if we cared. "I", alone or even in a sizeable minority group, can't make a difference, regardless of how much I care.
People can certainly be very self centered, but a big part of this _collective_ culture of either caring or not caring for various things has been manufactured entirely artificially by governments and corporations alike.
Six months ago I would've agreed with you. After getting a touch bar MacBook Pro for a work computer? Not so much. I don't like the ergonomics at all, but I'm more concerned about out-of-warranty costs.
Thunderbolt glitches aside (it used to kernel panic fairly regularly upon resuming from sleep, more so if I had plugged/unplugged it into the TB3 hub), it took about two weeks before the keyboard started acting up. About 50-75% of the space bar actually works. The left command key isn't centered in its bore properly and sticks with some regularity. There's something rattling inside now too.
I'm in the market for a replacement personal laptop and, for the first time, I've doubts about the longevity of the Apple product.
Also recently I finally dumped my old black MacBook off at a electronics recycling place. Apple keyboards have really gone to crap. Yes, the non-touchbar MacBook Pros had really mushy, nasty keyboards... but the touch bar slim keyboard pales even in comparison to the keyboards the polycarbonate MacBooks got.
I've used the new keyboard, and the reduced travel doesn't bother me, but the numerous reports of failed keys to the degree of "I just wanted to clean the fan"[0] level[1] is keeping me away.
My 2013 Air is still an excellent machine though...so is the Mac Mini, if only a cheaper NUC wasn't a better option in every regard other than it doesn't (natively) run macOS. :(
The early MacBook Pros and the aluminum and titanium PowerBooks had excellent keyboards. I put up with the subpar keyboards because the rest of the machine was generally pretty nice and OSX is/was leaps and bounds above the alternatives.
Not sure how nice Apple is being with replacements. My IT department was lazy and just ordered some replacement keys off the Internet for $20/each...
Check out PostmarketOS. It's made a lot headway into attempting to create a single, semi-universal image that can be used on multiple devices.
You know, those reason I carry a mobile phone in my pocket in the first place.
I hope they don't lose focus. Imho having a popular device being well-supported would be a killer feature. A bit like a flagship model, you know.
Or at least that's how it was when I left a couple years ago.
Are you sure? Assembly line production is highly efficient, that's why warranty service usually means "throw way the old one into the refurbish or recycle pile and give you a new one", not "fix your old one"
Both situations benefit from the efficiency of modern production lines, but in the former case that device can be easily refreshed by a lay person out in the real world while with the other phone, the same amount of manufacturing resources went in to a phone that only lasts two years.
No matter how “efficient” our modern manufacturing methods are, using them to make a device that lasts two years uses more resources per unit of delivered utility than using them to make something that lasts 5-10 years.
Also the reason why it’s cheaper to manufacture new than to repair is exactly because repair is not engineered in to the design. If you have to de solder a battery and crack a case to replace a LiPo, it’s going to be more costly than if you just remove some screws and pop out a connector.
The highlevel production may be, but rare-earth mining is incredibly dirty (and some of them, if not sourced from fair trade, directly fund warring groups), and IC manufacturing isn't exactly environment friendly too, lots of nasty chemicals used there.
Of course Apple can get away cheap because of that "people don't even try to recycle" thing. Forcing the industry to do the same thing that happened with bottles (everyone has to accept bottles over certain capacity they sell, and _pay for them_ — though right-wing governments are shuttering those programs) would work wonders, and likely be far better than the romanticised "repairability."
I decide on my own what I want, which is to fix the damn thing if it's fixable and not spend 1000$ on a new one. And to fix it is "far better" than to recycle it, or to have it artificially slowed without explanation and deceived into buying a new one.
Apple is not the company I once admired. Time passes, MS is slightly more ok and Apple is bad. Weird. I wouldn't have guessed in the early 2000's.
Because what, because you say so? I mean, I can say it's far better to dress my phone up in a green skirt and hang it outside my window as a Christmas decoration then. About just as relevant.
"Time passes, MS is slightly more ok and Apple is bad."
You seem to have missed the lesson from the Apple thing: companies ain't your friends.
People with jobs I wouldn’t want to do work very hard to bring us these devices, and the earth gives up resources to mine, transport, and shape the materials. Throwing things away when they could last 5-10x as long consumes our precious resources and wastes our collective capital.
Finally I’ll say that a lack of open software support contributes to this. If I could flash alpine linux on an old iPhone, Nexus, or Samsung, I could find great uses for the old hardware. Such a project is now underway (Alpine linux for Mobile), but mobile devices are still a morass of unpatchable secret binaries with glaring security holes.
I know we can better use our resources than to throw a two or three year old flagship phone in the trash or let it waste away in an old drawer, but it will take us demanding more of manufacturers and calling them out for their waste before they take action on it.