It can be much smaller and still get the 'retina' effect, saving load time and bandwidth.
> If you can manage multiple ad networks, execute 100% fill rates, bid between networks
Isn't that impossible to get 100% filled? I recall reading a while back that getting even 40% was challenging which is why the ad quality online has gone down and they're more intrusive?
Lots of interesting stuff on this thread, thanks for sharing.
Edit: The money takes more than 6 years of hard work and a lot of content, social media management, brand building, sponsored writing, quality photography, now byte-size videos etc.
It's quite a stereotyped field though, and I would imagine it's a saturated market. Everyone wants to be like Deliciously Ella [1]. Don't even try unless you have a studio setup for the photography. Lots of food authors are pivoting towards more (usually female oriented) "lifestyle" blogs which happen to have recipes.
A lot of food blogs target healthy eating, or niche diets like keto/paleo. There are also tons of specialist food blogs covering bread, cakes, etc.
Sponsored content is a good chunk of money (close to 30% every mom) but its nonscalable.
Have a look at Strobist which is specifically aimed at flash photography.
Otherwise just look in photo or recipe books, food blogs and shamelessly steal until you get the hang of layout.
You're taking a risk here.
By mentioning this, a good fraction of the 300K Hacker News daily uniques will visit your site as I did, and some may be gourmands. Excellent uncluttered presentation and mouth-watering photography by the way.
On the other hand, you tipped off the largest gathering of highly motivated, entrepreneurial web developers to a business idea that no one expected to be so profitable.
I expect OP enjoys and is knowledgeable about the subject. They are married (content and tech) so they get to pool results. If you paid someone who was passionate about it there will be turnover. If you do it on your own just for the money and you aren't passionate and knowledgeable the site will just suck.
It's not that easy to get visitors and if they are paying out like that then there is probably plenty of room for additional actors.
But you have to show up at 5 AM every day (I can’t find that Kobe Bryant quote)
[1]: https://in.pinterest.com/janerosep/a-little-bit-of-spice-fro...
Then there’s SEO, Pinterest optimization [1], etc. You’ll learn this along the way.
Don't be so sure about that. People who are telling you "I can't imagine" are probably failing to get much traffic. I don't have that kind of traffic on anything and I boggle at the idea of getting it.
So, a bit more detail and resource links would be appreciated. If a few blurbs were going to do it, then people wouldn't be asking you.
When we started, we didn’t care about the traffic. We did it because we loved it.
Content updating happens every year or during vacations when we get bored or when we learn a new technique. For example, when we learned that good photographs increase the CTR by 10x, my wife started learning photography. When we learned that Pinterest optimized vertical images get 5x+ CTR [2], we implemented that a year back. There are many Facebook groups for these discussions.
[1] https://www.quicksprout.com/2015/05/11/how-im-going-to-achie... [2] https://in.pinterest.com/pin/527554543833038696/
No matter how much SEO optimization you will put into a website if the content is bad or not regularly updated (at least 2 - 3 times per week) you won't grow enough to see a significant revenue.
[I don't know if he said it, that's what I have in mind attributed to him]
Also, uBlock tells me it only blocked two analytics scripts, no ads.
[1]: http://economictimes.indiatimes.com/small-biz/startups/japan...
A good food blogger focusing on the US/High GDP audience can get CPMs from $1-4[2]. Where it gets interesting are the RPM numbers. If you can manage multiple ad networks, execute 100% fill rates, bid between networks and become a preferred partner, you can rake up to $12-15in RPM [3]. Here’s more of multiple revenue sources for a successful blog [4]
Caveat: Things take off once you cross around 700—800K US traffic. Until then it can be frustrating.
[1]: https://alittlebitofspice.com/
[2]: http://d.pr/i/bIBobD
[3]: http://d.pr/i/Qvk1M
[4]: http://d.pr/i/dEqpvA