This blog post has a nice set of links about the controversy, and Everett and one of his major critics both appear in the comments to argue, so definitely read those if you are interested:
Coming up with crazy ideas based on some strange observations is a part of science too.
It's just convenient that Everett had the only 'in' with the community and so is the de facto expert. Once the data source is available, we'll know more.
Just yesterday on reddit, I was arguing with someone who claimed to speak English as their first language who could not understand what I meant when I pointed out that the idea of "illegal content" was nonsense. I explained how it might be illegal to get content by certain methods, but that didn't make the content itself illegal and that the crime was in the action. He seemed to think that the computer file itself was illegal, even though he admitted that an identical file on another computer might not be illegal.
A tribe that's never needed a scout to be able to tell a leader that it was 5 Roman legions and not 6 that were on the march... why would they have a word for 5 or 6? It's not as if they care about whether one has 5 or 6 bananas, the distinction is pointless on that level.
Likewise, a person who has never needed to make a distinction between the exact circumstances that might get them in trouble with the authorities might never understand the difference between "illegal download" and "illegal file".
Extraordinary claims are often made and publicized widely today just because they get attention, grab eye-balls and so-forth.
Most of these ordinary claims are at least unproven if not wholly fallacious for similar reasons.
This is why "extraordinary claims require extraordinary evidence". Once a claim has made that rounds and gotten some pretty thorough debunking, it's reasonable to say that it's water under the bridge and move to the next claim.
This sort of thinking seems to be particularly rife in the field of Linguistics. From about 2 years ago, it became apparent the linguistics subreddit was taken over by people who have some agenda which seems to be promoting some school of thought in Linguistics.
Then I keep seeing comments and links debunking them (example: http://muse.jhu.edu/login?auth=0&type=summary&url=/journals/...) and saying that the claims about the Piraha tend to be wildly exaggerated based on whose agenda (read: radically pro- or anti-relativism) the claims would end up supporting.
At this point I don't believe anything I read about the Piraha.