Sometimes the 50 dollar watch performs better than the 10k one - Rolexes keep lousy time. I personally am quite the fan of the Seiko 5, it works, keeps time (when I remember to set it after not wearing it for four days), and at the least it will act as a decent chronometer even if I've not set it, I can tell how much time has elapsed by looking at it twice.

I don't know if I have a use case for the apple watch, I might buy one to try out, see if it works, but I will say -if nothing else, its uniformly a pretty object d'art.