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Re:Gmail was down by smacktoward on Friday January 24, 2014 @02:28PM (#7117252)
The "killer feature" of Gmail that people generally cite is its spam filtering, and that is hard to replicate, because one reason Google's spam filters are so good is because they have an enormous corpus of messages at hand to train them with. This presents would-be competitors with a chicken-and-egg problem: you need lots of users to be able to pull together a corpus like that, but you can't attract lots of users without your spam filters having that large corpus to learn from.

It's not the interface that's hard to replicate, in other words; it's the backend, the service component. This is pretty consistent with the type of "moats" Google has generally built around its properties, they're almost always more about magic on the backend than magic on the front.

Re:Gmail was down by scholia on Saturday January 25, 2014 @09:00AM (#7120774)
Gmail spam filtering is actually poor, in my experience, because it's so aggressive. Around 30-40% of the mail in my spam folder is legitimate email, and the ratio is sometimes 90%. It would be even worse if I didn't have filters to tag some mail. (Gmail gives you the message it was not sent to spam because filter.)

Outlook.com's spam filtering is at least as good as Gmail's now, probably better. The only significant difference is that it's much less aggressive. Outlook.com will let two or three spams through where Gmail will put four or five legitimate emails in the spam box.

Since most people probably don't check their Gmail spam boxes regularly, Gmail's spam blocking is actually more dangerous.

Re:Gmail was down by foldr on Sunday January 26, 2014 @02:46PM (#7126517)
That sounds like an unusual experience. I just checked through a few days of my spam folder and didn't find a single legitimate email.
Re:Gmail was down by scholia on Sunday January 26, 2014 @04:21PM (#7126982)
That sounds like an unusual experience ;-)

To be fair, I get a lot of press releases, newsletters and bulk mailings. But there's really no excuse for Gmail to keep putting emails from, say, EE Press Office in spam when I take them out every time. (My account was an early beta.)

Re:Gmail was down by foldr on Sunday January 26, 2014 @06:18PM (#7127552)
I don't think so, there are multiple posters here who mention how good the spam filtering is. I don't know anyone else who has any issues with it. 30% seems an implausibly high figure.
Re:Gmail was down by scholia on Monday January 27, 2014 @10:58AM (#7130952)
I have screen grabs that prove it, though they probably contain other sensitive information. Not sure of a good way round that....
Re:Gmail was down by nfoz on Friday January 24, 2014 @02:58PM (#7117516)
Honestly, my gmail gets a lot more spam (and I mean into my Inbox) than the self-hosted email that I actually use (I rarely touch my gmail).

Also they seem to engage in very spammer-friendly activities such as notifying spammers if and when you read their spam email (if images are turned on by default). Soooo, I can't imagine that competing against their spam filtering is as impossible as people tend to believe.

Re:Gmail was down by andrewem on Friday January 24, 2014 @07:59PM (#7119329)
Now they're caching each image once for all users, which pretty much defeats that.
Re:Gmail was down by schrodinger on Saturday January 25, 2014 @12:10AM (#7119940)
Not really, now you just have to have a unique image URL for each email you send. How could they possibly tell they are the same image before downloading them?
Re:Gmail was down by nfoz on Monday January 27, 2014 @03:38PM (#7133045)
Exactly; their behaviour is still extremely friendly to the spammers/trackers.
Re:Gmail was down by daigoba66 on Friday January 24, 2014 @02:39PM (#7117364)
Google used to have spam filtering as a (pay to use) service: http://www.google.com/postini. My e-mail (I don't use gmail) used it before it was shutdown. Now they use http://www.roaringpenguin.com/.