Other designs like the anonymous Bitfury's are hand routed and do a lot better, around 0.8w per gigahash, but although there's skills in doing so, it can't really be applied to anything except for Bitcoin mining.
They're pretty basic on the scheme of things, they're just very costly to get to a fabricator in the short timeframes the community wants.
I don't think that this technology is going to be readily adaptable to anything other than brute-forcing hashes. I don't know of any fundamentally useful engineering or research being generated that would have application elsewhere.
EDIT: Which isn't to say it isn't neat...I just don't think it'll bear fruit anywhere else.
It is a monkey-copy (of the ghetto variety).
This came up on the bitcoin Stack Exchange:
http://bitcoin.stackexchange.com/questions/10421/are-bitcoin...