If you're upset they used the DMCA (a legal tool made specifically for this type of situation), I guess that's fair, if slightly myopic.
The DMCA ("Digitam Millenium COPYRIGHT Act") provides the take-down mechanism as a means to take down copyright infringing content, and in exchange gives the hosts of that content a safe-harbor[1].
So when people say "they don't own turquoise", those people are correct. LayerVault does not and can not hold a copyright on turquoise, or on their style of icon, and thus does not have the right to issue a copyright DMCA take-down notice for content made in the same style as their own.
[1] If a host follows the DMCA take-down process, in theory they're safe from being sued for unwittingly and unintentionally hosting copyrighted content. in practice, those suites tend to happen anyway, with the claim that the infringement was knowing -- see also youtube, megavideo).
You're jumbling what LV actually did with the simplification of what they did.
No. The illustrations were not direct copies.
The DMCA takedown notice must meet each element as specified by law. In particular, the notice must explicitly identify the copyrighted work as well as the material claimed to be infringed.
In their DMCA notice, LV failed to meet the requirements for a valid DMCA takedown notice. By failing to specify their own work, as well as what materials in particular were allegedly infringing, they ensured that their claim was invalid on face.
As a result, LV isn't going after anyone. An invalid takedown notice carries no duty to act on the part of the service provider. It, quite simply, doesn't exist. The really remarkable thing here isn't that LV filed an invalid notice--it happens all the time, particularly when they're automated in other circumstances--but that Github acted on it at all as an invalid takedown notice is not considered by the courts to impart actual knowledge of infringement.
In effect, if it's invalid, the takedown notice doesn't exist.
And also than they haven't been running around issuing DMCA's to every _other_ flat UI style everything.
Clearly, they believe specific assets were copied to the point that a DMCA was appropriate. Pending a full post from LV, I'm giving them the benefit, as I'm certainly not giving the benefit of the doubt to the designers who so thoroughly ripped LV's style.
Should that post never come, or its contents show LV as trying to enforce a copyright on something that was merely "inspired" and not copied, I'll change my tone.
Refer to Perfect 10, Inc. v. Google if you're curious.
I have. At best, it's inspired by the LV ones.
But they have just similar concepts and colors. One black shoe might seem similar to another, but they don't infringe on copyright. One fashion creation from Zara might be quite similar to another one from a no-name, but if they slightly move one button or pocket, it's a new design.
You might like the draconian nature of the laws mechanisms but it's not a "misuse". It's just "I don't like it when people use it."
Here's an example. There's a famous iPhone game called Fruit Ninja. There's another game called Veggie Samurai. Total ripoff in every imaginable way, but completely legal.
Copyright means you can't make direct copies or derivative works of my stuff. It doesn't mean you're not allowed copy all my ideas.
Trademark is not copyright.
It looks more like someone came from the viewpoint of "let's make some icons like LayerVault's," which may or may not be an IP violation, but it certainly is not a violation of copyright.
If LV knows differently, they certainly don't appear to be interested in telling us how they know, hence the pitchforks.
What it boils down to is that there was no actual copyright infringement. If you look at the side-by-sides of the alleged infringement, it's kind of silly.
Even laying aside the heart of the issue, did they "rip off" the gear icon, the newspaper icon, or the chat icon? Did they "rip off" the general color scheme or look-and-feel? Or are those merely representative of a minimalist flat school of design which is currently in vogue?
How many freelance designers would you have to contract to make a "settings" icon, or an "interlocking gears" icon before you got back a (clean-room) design which looked even more like LV's than the one in question? Same goes for the newspaper and the chat icon. And is there any direct inspiration going on there (designer laying eyeballs on LV's design and then drawing ours a day or a month later) - probably not. And we could make the designs all clustered a lot tighter if we specifically asked for one that used very few high-contrast colors or a "flat" style.
If you then presented 10 of these farmed-out icon designs to a panel of designers, and told them that some of them had been ripped off of others, they would probably have some pretty strong opinions on which those were. And they would be wrong.
Any designer would look at Flat UI and immediately realize that they drew inspiration from LayerVault. The similarities aren't minor, in either style, tone, or techniques.
The three icons DesignModo removed were the most obvious offenders. And by obvious, I mean, "Yeah, you completely ripped those".
So DesignModo has absolutely no right, in any sense, to be indignant. They produced unoriginal, lazy, copied work, and got called out on it.
Within this thread, I see lots of idiotic bits such as "LayerVault doesn't own hex codes!", "You can't own a style!", etc etc. These type of comments miss the forest for the trees.
Individually, no, LayerVault has no right to claim ownership of any specific color. But Flat UI's rip is the combination of a rip of all things together, not one thing in specific. Change the color scheme of the illustrations and you'd have less of a case. Change the shadow technique, or the general aesthetic of the icons.
It's the COMBINATION of all of these factors which makes this a "rip".
Now, what DesignModo did may not be illegal, but why is anyone rushing to defend them? In what terrible universe is being an insipid, unoriginal copier something any community champions?
And why would anyone walk away with a negative opinion of LayerVault? Really? You don't think they should be slightly irked that DesignModo ripped off their distinctive style, and is _charging_ people for the chance to use it?
It baffles the mind.