Everything is available if you had cared to look - https://news.ycombinator.com/item?id=50349123
> Self-Employed? Solopreneur? NIST Has a Cybersecurity Guide Just for You.
then follow the steps already outlined i.e. click on the abstruse Small Business Cybersecurity: Non-Employer Firms (NIST Cybersecurity White Paper 50), which directs to an academic style page with the report.
If anything, the linked page makes it harder to find, since it requires an additional step.
Since this is intended for small business owners with a thousand competing priorities, hiding the potentially useful guide between walls of text and down a rabbit hole of abstruse links and titles will result in significant drop-off.
The paper itself includes three hypothetical usecases viz. a) IP lawyer helping small businesses, b) Individual who just started a eCommerce company selling novelties they manufacture in their home workshop c) A marketing and sales consultant helping small businesses.
Each of the above links to detailed worksheets for their cybersecurity strategy which can be downloaded as supplementary material. This contextualizes everything in the real world.
W.r.t. your comment on "florist ... etc", you are simply making up stuff. Most of the small business owners are pretty sharp (you have to be to manage everything yourself) and know what they exactly need. The only help they need is with navigating the technological path given the complexity involved.
The NIST portal and the submitted paper help immensely with that and should be recommended to everyone.
The amount of nonsense in this thread regarding navigation makes you think it is all being orchestrated to hide this from the public. Downvote and Flag them all.
Point people to the portal here so they can actually get good value out of it - https://news.ycombinator.com/item?id=50349123
The portal itself has a nice ToC at the left which one has to just browse to easily get to what you want/looking for. Everything is nice and user-friendly.
PS: The above link was to my HN submission to the NIST portal so people can discuss it there.
yet the title is mostly irrelevant gobbledygook!:
> Small Business Cybersecurity: Non-Employer Firms (NIST Cybersecurity White Paper 50)
Small online businesses do not refer to themselves as 'Non-Employer Firms', they have no idea what 'NIST' is, most wouldn't know what a White Paper is, let alone number 50.
'A Crash Course in Cybersecurity for Small Businesses' would be an instant improvement.