Write Your Own Copy
Every day I'm seeing people making websites for the sole purpose of posting to HN, and it's all AI. The site, the words, the ideas. Obviously that person had the idea to begin with, but the execution is slop.
These people are putting their names on this stuff, and everyone in the world right now is learning to recognize the tells of AI writing. The tone, the abstractness, the specific phrasing. We all know it. It's a turn off.
So my idea is simple: write your own copy. That's an advantage now. It's becoming scarce today. Be real. Whatever that means to you.
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For marketing copy, have conversations with users. They will give you the perspectives, pitches, and parlance you seek.
And now poisoning human attention and the very ability to reason. At scale.
Makes me think of Kali Yuga, the age of ignorance.
Are we doing this to ourselves? Is it being done to us? Is it some kind of self destruct implanted by aliens in a dark forest scenario?
It’s just… really fascinating.
Also reminds me of this - story
https://www.lightspeedmagazine.com/fiction/different-kinds-o...
Do your own writing
https://news.ycombinator.com/item?id=47573519
AI is a scam. SEO is a scam. Blockchain -- all applications, no exceptions -- is a scam. Kubernetes is a scam: it's real, it works, and nobody except Google itself ever needed it. Containers are mostly a scam: they're a useful tool but not a deployment method, not a software distribution method, etc. SaaS and everything aaS are scams: own your shit, keep your own data on boxes you own. Pay for good smart people to run them. Hire old people, and pay enough to keep them. Good techies are not a fungible resource, and tech that makes people more fungible is bad tech.
Being AI advocates is a good sign of scammers, of industrial-scale incompetence, and of entire industries and market sectors to avoid.
There are real ppl using AI to speak up that were previously silent. Yes, AI is the difference-maker for their engagement. Yes, their efforts are imperfect and have a ‘smell’. That’s not a defect, that’s a perfectly normal and expected condition.
I agree to this- "Write Your Own Copy".
I personally like to use AI to make a first draft and then edit from there. It's way faster at that first draft than I am, but I can still maintain my voice and ensure I'm making all my points.
I will say many people are also generally bad writers. Is it slop if it's actually a better writer than the engineer making the site or the owner of a small business without a marketing team? It just seems like a tool to write better.
I was heavily using AI for my blog/social media posts. Then I realized I lost my “voice”.
Also as a reader, I started having a habit of stopping halfway through an article if I realize that it was generated by AI.
Now I am only using to check my grammar, since I am a non-native speaker.