> So why not just comment with exactly this?

Thanks for providing the data. Sorry, I was on mobile, so had a harder time finding the numbers in a way that I can share.

> See the difference?

For anyone following at home, here's the important bit for the earlier period:

> The risk adjusted return of the portfolio [Adobe], measured by the Sharpe Ratio, was 0.57. Whereas the Sharpe ratio of the benchmark [S&P500] was 0.57.

And for the later period:

> The risk adjusted return of the portfolio [Adobe], measured by the Sharpe Ratio, was 0.93. Whereas the Sharpe ratio of the benchmark [S&P500] was 0.69.

Thanks!

Yeah, Apple managed to enter the far more lucrative hardware-as-a-service market. It’s a subscription you only pay every couple of years to have the latest iPhone.

By that logic everything that comes out with new versions is a “subscription”

Guess I’m a Toyota subscriber as in 10 years I’ll be buying a new Tacoma

I mean, it’s a joke based on the fact that they have tricked their customers into obsessively buying upgrades, which makes the revenue stream very service-like, but it loses its punch when you explain it.

What is the trick? every 2-3 years Apple usually has hardware improvements motivating it. Is the trick just making better products?

For me I got a 14 for upgraded GPS and satellite, no plans for a 15. My dad is on a 12 and my mom a 10 and totally content. I think my brother has an 11. Most people I know don’t obsessively buy upgrades and those I know who do are actually split between Apple and android- and do it with other things too ie it’s the personality behind it not the company “tricking” them. Some ppl even do it with cars wanting the latest

Never mind. This joke is not meant for you.