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Re:Behind the scenes: An Apple Event shot on iPhone by joshmanders on Tuesday October 31, 2023 @12:44PM (#38087636)
I love their commitment to walking the walk with the camera on the iPhone, but as this footage shows, while YES it is "shot on an iPhone 15 Pro Max" it also uses thousands of dollars worth of equipment that makes it hard for the average user to replicate similar quality.
Re:Behind the scenes: An Apple Event shot on iPhone by guptaneil on Tuesday October 31, 2023 @12:55PM (#38087846)
Apple is showing that an iPhone Pro can be used by _professionals_ to replace their existing camera. It’s not trying to replace an entire studio (yet). That would be like expecting a new centrifuge machine to replace an entire lab of equipment. Nobody expects an average user to compete with professionals, even if they were given a $20k RED camera.
Re:Behind the scenes: An Apple Event shot on iPhone by skhr0680 on Tuesday October 31, 2023 @01:28PM (#38088341)
> Apple is showing that an iPhone Pro can be used by _professionals_ to replace their existing camera

It still looks strictly worse than an equivalently priced $1000 camera+lens when directed, lit, operated, and edited by professionals.

Re:Behind the scenes: An Apple Event shot on iPhone by threeseed on Tuesday October 31, 2023 @01:35PM (#38088463)
Be curious what the new $1000 camera is that has a 13-120mm lens, 48MP and is capable of shooting ProRes Log.
Re:Behind the scenes: An Apple Event shot on iPhone by diggan on Tuesday October 31, 2023 @01:49PM (#38088668)
A Blackmagic Pocket Cinema starter bundle comes close, would be under 1500 but over 1000 USD. Gives you BRAW or ProRes, both log. Infinite more control over the captures, huge ecosystem of (professional) tooling and equipment that is compatible with it.
Re:Behind the scenes: An Apple Event shot on iPhone by chmod775 on Tuesday October 31, 2023 @02:13PM (#38089034)
That's already way more than you need to beat the iPhone. The iPhone can't even capture 4k 60fps ProRes on device - you need to connect an external recording device to use that.

So the iPhone is pretty much equivalent to a studio camera in this case.

Also note that, according to its datasheet, the iPhone cannot capture video on its tiny 48MP sensor at that resolution at all - just 4k.

Re:Behind the scenes: An Apple Event shot on iPhone by threeseed on Tuesday October 31, 2023 @03:35PM (#38090277)
It doesn't come with a lens though. iPhone is f/1.8 -> f/2.8.

Equivalent is maybe Sigma 24-70 which is constant f/2.8 at an extra 1200 USD.

So all up ~3x more expensive than iPhone.

Re:Behind the scenes: An Apple Event shot on iPhone by doteka on Tuesday October 31, 2023 @01:30PM (#38088382)
You must be a blast at parties.
Re:Behind the scenes: An Apple Event shot on iPhone by nerdjon on Tuesday October 31, 2023 @12:50PM (#38087748)
So I think the important question is though, if you had spent thousands on dollars on a camera would those lights still be required?

If the answer is yes, then the feat is still an important one.

I know that some lights would still be required, but I honesty don't know the answer if they needed additional lights to compensate or if they could have gotten away with less.

Re:Behind the scenes: An Apple Event shot on iPhone by _aavaa_ on Tuesday October 31, 2023 @01:15PM (#38088147)
Yes the lights are very important. Lighting is more than just about “how much light there is”.

Important considerations include where the light is coming from, how diffuse it is, and its color.

Lights (or flashes for photography) get used even outdoors. Amateur outdoor headshots usually give the subject racoon eyes since the eyes are sunken in versus the eyebrows. Pros will get light on the face to get rid of that.

Re:Behind the scenes: An Apple Event shot on iPhone by jimkoen on Tuesday October 31, 2023 @01:05PM (#38088004)
> If the answer is yes, then the feat is still an important one.

I can recommend watching the Better Call Saul DVD documentary, they regularly have the lead lighting guy answering questions in there. The tl;dr was to me that yes, you definetely need additional lighting, even if your camera has a massive, light sensitive sensor.

I don't think anyone expects an iPhone to compete with a top of the line Arri 65 or other IMAX enabled cameras when it comes to low light performance (the sensor on these is huge after all), but the intro shot with Apple Park shows that it's possible.

Maybe don't try to reenact a shooting of Barry Lyndon on an iPhone, but for nearly everything else it seems to work just fine.

Re:Behind the scenes: An Apple Event shot on iPhone by nateroling on Tuesday October 31, 2023 @01:11PM (#38088086)
Explaining that semi-obscure reference: Barry Lyndon is a Kubrick film that famously has shots lit by only candlelight. This was accomplished by using extremely ”fast” lenses created by NASA for (I believe) the Apollo missions.
Re:Behind the scenes: An Apple Event shot on iPhone by threeseed on Tuesday October 31, 2023 @01:20PM (#38088244)
Lenses were custom Carl Zeiss 50mm f/0.7.

So yes extremely fast even with today's technologies.

Re:Behind the scenes: An Apple Event shot on iPhone by itishappy on Tuesday October 31, 2023 @01:41PM (#38088551)
That's insane!

> After "tinker[ing] with different combinations of lenses and film stock," the production obtained three super-fast 50mm lenses (Carl Zeiss Planar 50mm f/0.7) developed by Zeiss for use by NASA in the Apollo Moon landings, which Kubrick had discovered. These super-fast lenses "with their huge aperture (the film actually features the lowest f-stop in film history) and fixed focal length" were problematic to mount, and were extensively modified into three versions by Cinema Products Corp. for Kubrick to gain a wider angle of view, with input from optics expert Richard Vetter of Todd-AO. The rear element of the lens had to be 2.5 mm away from the film plane, requiring special modification to the rotating camera shutter.

https://en.wikipedia.org/wiki/Barry_Lyndon

> The lens was designed and made specifically for the NASA Apollo lunar program to capture the far side of the Moon in 1966.

> In total there were only 10 lenses made. One was kept by Carl Zeiss, six were sold to NASA, and three were sold to Kubrick.

https://en.wikipedia.org/wiki/Carl_Zeiss_Planar_50mm_f/0.7

Re:Behind the scenes: An Apple Event shot on iPhone by twoodfin on Tuesday October 31, 2023 @02:21PM (#38089160)
I often wonder wistfully what Kubrick might have done in the digital age of IMAX/8K/HFR.
Re:Behind the scenes: An Apple Event shot on iPhone by nerdjon on Tuesday October 31, 2023 @01:12PM (#38088095)
Maybe I should have written the question better, since I know you would still need lights.

But to me the important question is if it has any impact on the number of lights. If you still need all the same lights to use the iPhone that you would for a camera that is several thousand dollars. it is still really cool.

Re:Behind the scenes: An Apple Event shot on iPhone by tambourine_man on Tuesday October 31, 2023 @01:36PM (#38088484)
I think you could do Barry Lyndon’s candle light scenes on iPhone just fine. The lens was custom made 0.7f because the film was shot at ISO 100, IIRC.

People forget how much more sensitive silicon is to light than film.

Re:Behind the scenes: An Apple Event shot on iPhone by crazygringo on Tuesday October 31, 2023 @01:56PM (#38088784)
Yes, lights are still required.

But it's not so much to compensate, just to ensure that your shot is lit the way you want, without the weird hard shadows and background-brighter-than-foreground problems that occur in your average space that hasn't been specifically lit for film/TV.

Re:Behind the scenes: An Apple Event shot on iPhone by kuschku on Thursday November 02, 2023 @02:00PM (#38117561)
The answer is no, and that's exactly what "The Creator" showed. High end cameras today are good enough that you can shoot entire blockbusters with only a single light or even with only available light.

You couldn't do that with an iPhone.

Re:Behind the scenes: An Apple Event shot on iPhone by stuff4ben on Tuesday October 31, 2023 @12:52PM (#38087801)
I mean just get a gimbal on your iphone 15 pro max and you're pretty much there. A DJI Osmos 3-axis gimbal is only $150.
Re:Behind the scenes: An Apple Event shot on iPhone by kstrauser on Tuesday October 31, 2023 @01:03PM (#38087978)
I think what this shows is that it's capable of being used at all for pro-level work. No, I don't have all the nice gear that Apple has, but I can have the same camera.

It's similar to how they show MacBook Pro users making movies, doing AI work, processing huge datasets, etc. The message is that I don't need to do all those things. But if I did, the computer would be good enough to do them.

In the context of the iPhone's camera, I'm not going to shoot an ad on one, but it's clearly going to be good enough to take pictures of my vacation.

Re:Behind the scenes: An Apple Event shot on iPhone by randomdata on Tuesday October 31, 2023 @01:25PM (#38088310)
> but it's clearly going to be good enough to take pictures of my vacation.

Is that clear? Even ignoring the form factor, I expect you would be quite disappointed casually shooting your vacation on a camera typically used on these types of shoots.

Re:Behind the scenes: An Apple Event shot on iPhone by kstrauser on Tuesday October 31, 2023 @02:09PM (#38088964)
It's clear to me, perhaps because I don't know enough about it to appreciate why I might be wrong. When it comes to cameras, I'm just a regular Joe who points my phone at stuff and then it shows up in Photos. More camera == more better, right?
Re:Behind the scenes: An Apple Event shot on iPhone by randomdata on Wednesday November 01, 2023 @12:28PM (#38100668)
> More camera == more better, right?

That may be true, but cinema cameras are often less camera in many ways. For example, they often lack autofocus (at best, poor autofocus). It assumed you will have a dedicated focus puller on set. Probably not something you want to bring with you on vacation.

Re:Behind the scenes: An Apple Event shot on iPhone by jimkoen on Tuesday October 31, 2023 @01:02PM (#38087951)
> worth of equipment that makes it hard for the average user to replicate similar quality.

Define quality. What I take away from the documentation is that you can replace iPhone's in workflows that would have traditionally used a heavy and expensive film grade camera. The gimbals, rigs and software used the video are actually quite normal for professional video shoots and you'd see them in use with more expensive cameras as well.

Re:Behind the scenes: An Apple Event shot on iPhone by Moto7451 on Tuesday October 31, 2023 @12:54PM (#38087820)
Like siblings comments have mentioned, the gear has always been part of the game. Before I was in software I did low budget videography. Lighting, audio, set equipment, editing, and the little bits that add extra quality have always been part of a good production. There are hacks to make equipment or repurpose things for the same effect as the expensive and nice hardware you’re seeing.

One of the most common hacked together items is a steady cam rig. The simplest version is made from a couple iron pipes and an appropriate screw for your camera mount.

Re:Behind the scenes: An Apple Event shot on iPhone by asimpletune on Tuesday October 31, 2023 @01:37PM (#38088493)
All that equipment would be necessary for an ARRI as well.
Re:Behind the scenes: An Apple Event shot on iPhone by plussed_reader on Tuesday October 31, 2023 @12:48PM (#38087719)
That's always been part of the prosumer equation; kit to go around the digital lynchpin. It's the void Digidesign/Avid filled with the mbox series back when.

Consumer --> Prosumer --> Pro

Aka tacit endorsement of the incumbent 'way things be.'

Re:Behind the scenes: An Apple Event shot on iPhone by geodel on Tuesday October 31, 2023 @01:09PM (#38088064)
So if some rando is given millions dollar worth equipment they can shoot movie like James Cameron?
Re:Behind the scenes: An Apple Event shot on iPhone by altairprime on Tuesday October 31, 2023 @01:31PM (#38088394)
Blue light gels are cheap, no need for millions of dollars.
Re:Behind the scenes: An Apple Event shot on iPhone by kube-system on Tuesday October 31, 2023 @12:55PM (#38087840)
The equipment is nice, but it's really the expert staff that make the difference.
Re:Behind the scenes: An Apple Event shot on iPhone by threeseed on Tuesday October 31, 2023 @01:17PM (#38088184)
Sure and now you can learn with nothing more than an iPhone and cheap LED lighting.

Apple has massively reduced the barrier to entry.

Re:Behind the scenes: An Apple Event shot on iPhone by kube-system on Tuesday October 31, 2023 @04:40PM (#38091072)
Most renowned filmmakers refined their skills before digital photography even existed.
Re:Behind the scenes: An Apple Event shot on iPhone by m3kw9 on Tuesday October 31, 2023 @12:49PM (#38087742)
you can likely jerry rig a cart and attach a tripod to it, not expensive, bottom line is that it is possible with the iPhone to film something like that.
Re:Behind the scenes: An Apple Event shot on iPhone by steve1977 on Tuesday October 31, 2023 @01:54PM (#38088756)
Also interestingly, show with the Blackmagic app. Not sure if they also used Davinci or FCP. But if they would have used FCP, I guess they would have mentioned it?