Interesting - this is pretty insightful in terms of product market fit.

It seems more of a convenient GoPro POV camera form factor that allows more freedom from extra equipment (sunglasses versus some sort of helmet strap/chest strap) and less pre-planning.

I could also see some sort of application where the creator is live-streaming a concert or event to Instagram reels and getting feed back via the headphones from the internet audience on where to go/what to do next.

Definitely can see how it fits directly with FB/Insta in that it gets more people "creating" content for the rest of us (ergo more content to monetize for ads).

  > I could also see some sort of application where the creator is live-streaming a concert or event

Or police encounter.

"Spy cameras" like these have been available cheaply for years. The only thing new here is the Ray-Ban brand connection.

Well, the integration into social media is novel too. When I did a demo I signed into my account and when I filmed something it went directly as a post to my IG.

If there were more ability to do more editing and get access to the raw footage that would be helpful; I haven’t tested this version though so I don’t know what it does/doesn’t offer.

There are several glasses that allows live-streaming over wifi to your phone, and that will give you access to the raw footage.

These aren’t even new. They have been available for years.

True, but the first version was garbage, the resolution was like 2007 Razr quality. I feel like the better image quality, battery life, and form-factor this gets, it will become a lot more compelling a product.

I would never have bought the last version, but with the image quality on this one it may be worth it (plus the call-related stuff, although I normally have AirPods with me).

how many "spy cameras" allow you to live stream? "the only thing" here is your lack of imagination. not that I'm a proponent of these devices, as they are on the verge of creepCentral, but i'm not going to make an outlandish comment about them "only" being branded.

The very cheapest don't, but there are several who do, so again the only "new" thing is here is the branding.

It would probably be pretty awesome at navigating roads too. I remember citibiking in nyc and basically having to memorize directions and street names, or constantly pull out my phone and figure out where i'm going. Having audio through the glasses would work great and still be able to hear your surroundings.

I’ve been biking around nyc boroughs for over a decade now and I still follow directions from mapping apps!

I’ve found Apple Watch to be okay (they give instructions on directions via haptic feedback) and AirPods with spoken directions to be even better.

I wear glasses too, but for directions I think I’d prefer haptic and/or audio even if visual was an option just for safety purposes.

The one pain point I have found with biking directions is that sometimes the directions come way too late to be useful (maybe I bike too fast haha).