In fact, the more desperate, the more willing they’d be to click on an ad, which gives a perverse incentive to advertisers and developers to worsen their financial position.
But please, show me examples of these good targeted ads because while in theory they could exist, something tells me they very much don’t.
Not true, you don't speak for what I know.
> show me examples of these good targeted ads because while in theory they could exist, something tells me they very much don’t.
The non-profits in my area (which is very low income) would very much like to target my local community better/cheaper.
Just because you refuse to say it publicly does not mean you don't know it.
> The non-profits in my area (which is very low income) would very much like to target my local community better/cheaper.
They certainly would, but have they? I asked for a very simple and specific thing. Examples of targeted ads right now that are specifically targeted towards low-income folks and which are doing it to better their lives.
Please, by all means, show me examples. Not anecdotes. Not opinion. Hard examples.
Until then, it's a pipe dream used to justify your company's desire to further invade people's privacy.
Does that honestly sound fair fair to you? I'm not putting words into your mouth. Please respect my agency and I'll continue to respect yours in kind.
> Please, by all means, show me examples. Not anecdotes. Not opinion. Hard examples.
Aren't examples also anecdotes? https://www.sheerid.com/business/blog/why-and-how-you-should... > Take for example, Headspace, makers of the popular meditation app by the same name. The company created an exclusive discount to help teachers who might not be able to afford the app use it to manage their stress.
That’s a long way down from those theoretical local non-profits.
And if that’s the best you’ve got, then I don’t know how anyone could say anything but fuck no to invading their privacy for a shiny discount to an app they likely don’t even need.
In the single example you did provide, the motivation behind the targeting is still strictly to extract money from people. It may be to extract slightly less money from a specific group, but it's not like Headspace is doing the targeting out of the goodness of their hearts; they are doing it because they think they will get more profits from the higher number of sales even at a discount.
Using the most capitalistic example is certainly a choice you can make, but it's not one that is going to convince most people of your cause. If you want to convince people that targeted ads can be used for good, then actually show that it can be used for good instead of talking about theoretical and hypothetical non-profits and providing the weakest possible example when pushed for reality.
https://www.constantcontact.com/blog/facebook-ads-for-nonpro...
Non-profits and for profit companies alike can use targeted ads to mutually benefit those they are targeting. Obviously for profit companies exist to make money. Do you think that true altruism is a real thing? Everybody has a motive and that's the game we call life.
As far as my real-life local non-profit example: my local PP chapter reached out to my local side business IG account to share posts of their social media to widen their audience. Wouldn't it be great if they could better target people in their target demographic more easily / affordably?
So I am sorry that you and your innocent nonprofits are being impacted by the massive, exploitative, evil machine that inherently builds around grinding away privacy, but it’s an unfortunate side effect of how many ethicless assholes there are.
Come on. This is just sad.
This is just an example/anecdote.
The market doesn’t value journalism. I’m not saying that it isn’t important. But the market has spoken.
What value, in a sane system, does selling advertising that targets people who "can't even afford decent housing or food" actually do? How are the goods you are selling--human attention--actually turning into revenue for the advertiser if the user has no money to act on the advertising? Or is it just one more iteration on a mutual deception that exists to create a predicate for "any of these mobile apps are worth creating in the first place"?
You're building a bigger house of cards with every post.