The Arnell Group’s Pepsi Rebrand doc

https://www.goldennumber.net/wp-content/uploads/pepsi-arnell...

This is a glorious one

Finally replaced this week!

https://www.underconsideration.com/brandnew/archives/new_log...

Where are the perimeter oscillations???

"The Pepsi DNA finds its origin in the dynamic of perimeter oscillations. This new identity manifests itself in an authentic geometry that is to become proprietary to the Pepsi culture."

Apple and Pepsi don’t mix well ;)

None of those are famous PDFs.

OK fine, except for IRS Tax Form 1040. Each year's form is probably the most intentionally distributed PDF on the planet (so excluding PDFs bundled with software like this story). I don't think there is a country larger than the US that requires its citizens (or their tax agents/software) to download a form and submit it each year.

> Each year's form is probably the most intentionally distributed PDF on the planet

In the US*. The Bitcoin paper has surely been distributed far wider than any US-specific tax forms.

No. We're talking in the hundreds of millions of people who either make a 1040 PDF themselves or have one made for them, and every year. The number of people who have used a cryptocurrency is probably larger than but within one order of magnitude of the number of people who have filled out a US 1040. But the number of people who have intentionally downloaded the original Bitcoin whitepaper? That's a tiny, tiny fraction of cryptocurrency users.

Edit: Now that I think about it, the W-2 probably is even larger than 1040, because you get one from each employer, plus families can file jointly, and not everyone has to file taxes if they make below a certain amount. So a household with 4 people working 2 jobs each generates one 1040 but 8 W-2s per year.

Even if only half the people in China or India did that, they would be double the numbers of the US for such tasks. They have taxes, work and PDFs too.

For Google search numbers, that would be different considering PDF searches in China wouldn't be done using Google. But perhaps taxes aren't done using PDFs either, that important detail I don't know.

> Even if only half the people in China or India did that, they would be double the numbers of the US for such tasks.

Well, no, because each is more than double the US population, and only half the US population files tax forms (2021 had 165 million individual filers, on 332 million US population.)

Yeah the us is not that numerous in terms of people living there.

There are significant percentages of people in China and India that have never used the internet on any device at all, let alone opened any PDF. A quarter of India is illiterate.

> And 97+% of them don't make enough money to owe tax.

I believe the actual situation is 3% file for income tax and the majority of the rest don’t need to, but tax evasion is quite common there.

The linked article is 10 years old, and the situation on ground has changed a lot, specifically due to concentrated efforts by the central government to prevent tax evasion. I'm not aware of the figures, and a majority chunk of income-earners still doesn't pay income tax, but it's most definitely much less than the 97% that you mentioned.

Tax evasion as I know it, and as has been informed to me by many financial consultants I've talked to, is now increasingly difficult. You really need to have back-channel contacts with the right people and spectacular know-how of the loopholes to pull it off. I'm talking about large-scale evasion here, but much of it stands true for small-scale as well.

Outside of US most famous document produced by fed would be W-8BEN.

Basically anyone who ever opened investment account know about it.

I'm fairly certain most people outside of the US never even heard of that form at all, as most people don't work with/in US companies, nor deal with the US government at all.

W-8BEN has nothing to do about dealing with US companies or government.

If you open investment account to buy any US stock, index funds or a some other US-based financial instruments you have to fill W-8BEN. Otherwise you might be charged 30% tax on your investment income by IRS.

So even if you open brokerage account in UK, EU, India, Russia or any other country you'll surely know about this form.

> W-8BEN has nothing to do about dealing with US companies or government.

> If you open investment account to buy any US stock, index funds or a some other US-based financial instruments you have to fill W-8BEN

You seem to directly contradict yourself. Dealing with any US-based financial instrument obviously has to do with dealing with something US related.

In contrast, if I only invest in any non-US financial instruments, I don't have to deal with W-8BEN.

>> ... on the planet Bzzz ... Reminder US is not the only country on this planet. IRS can keep its arms inside.

So, something that a small minority of the planet's population would have even heard of?

Neither is the bitcoin one, other than for a specific bubble.

The shitstorm using the communist manifesto would cause would be glorious.

Also likely a "career-limiting move" at AAPL

There's also the Jolly Roger's Cookbook.

Ahh..one of the most dowloaded text files on every BBS I joined in the early 1990s.

The Lyrics of the U2 Discography

Note that none of these documents originated as pdfs. Digitalization happened after their creation.

Treaty of Lisbon?

Wasn't it signed by hand ? (Maybe that's too "Euro" for apple anyway...)