News for hackers. Stuff that matters.
Re:Italy moves to ban lab-grown meat to protect food heritage by pella on Wednesday March 29, 2023 @08:20AM (#35356143)
> but if lab-grown meat is proven to be a safe

We need to fully understand its safety, nutritional content, and long-term health effects.

Our understanding of the full biochemical spectrum of our diets is still limited. Therefore, it's important to ensure that lab-grown meat adequately replicates the complex array of nutrients and other beneficial compounds found in conventionally produced meat.

Long-term effects: Since lab-grown meat is a relatively new technology, the long-term health effects of consuming it are not yet known. Rigorous safety testing and research are needed to establish its safety over time.

---------------

Modern nutrition is largely unexplored territory

"The unmapped chemical complexity of our diet" December 2019 Nature Food

DOI:10.1038/s43016-019-0005-1

"Our understanding of how diet affects health is limited to 150 key nutritional components that are tracked and catalogued by the United States Department of Agriculture and other national databases. Although this knowledge has been transformative for health sciences, helping unveil the role of calories, sugar, fat, vitamins and other nutritional factors in the emergence of common diseases, these nutritional components represent only a small fraction of the more than 26,000 distinct, definable biochemicals present in our food—many of which have documented effects on health but remain unquantified in any systematic fashion across different individual foods. Using new advances such as machine learning, a high-resolution library of these biochemicals could enable the systematic study of the full biochemical spectrum of our diets, opening new avenues for understanding the composition of what we eat, and how it affects health and disease."

https://www.researchgate.net/publication/337846288_The_unmap...

Re:Italy moves to ban lab-grown meat to protect food heritage by illiarian on Wednesday March 29, 2023 @08:42AM (#35356407)
> We need to fully understand its safety, nutritional content, and long-term health effects.

This is the same "reasoning" that ultimately led to ban on most GMO foods like actual long-term tasty tomatos.

For some reason we demand significantly stricter controls over anything "lab-grown" than on anything "natural".

Note: I'm not calling for lax controls. I'm callling for controls that are not more stringent than those on "natural" products.

Because honestly there's literally nothing natural about any food we consumr.

Re:Italy moves to ban lab-grown meat to protect food heritage by blululu on Wednesday March 29, 2023 @09:02AM (#35356626)
This is a pretty sensible policy. Things that are ‘natural’ typically have a much longer period of human and animal use. The amount of data that is latent in their extensive history offers much more certainty about their long term safety than a few short term studies. The real concern with GMOs is not about something like a genetic collapse but the fact that the technology is only really capable of enabling the use of more exotic pesticides and herbicides in food stocks. While I’m all for running science experiments and killing aphids, an unrestrained embrace of the chemical industry nearly cost us the bald eagle. Given that there is currently a massive food surplus and I pay taxes to prop up the at industry, I really don’t see the need to engage in a widespread experiment on pesticide use when targeted smaller scale studies would suffice.
Re:Italy moves to ban lab-grown meat to protect food heritage by illiarian on Wednesday March 29, 2023 @09:13AM (#35356758)
> Things that are ‘natural’ typically have a much longer period of human and animal use.

Most of the hybrids you're consuming are nowhere to be found in nature. But since they are "natural" somehow they are absolved of most sins. And then boom and E. coli outbreak https://en.wikipedia.org/wiki/2011_Germany_E._coli_O104:H4_o... or listeriosis outbreak https://en.wikipedia.org/wiki/2011_United_States_listeriosis...

> The real concern with GMOs is not about something like a genetic collapse but the fact that the technology is only really capable of enabling the use of more exotic pesticides and herbicides in food stocks.

That is not nearly the main concern. If anything, GMOs would allow us to forego most exotic pesticides and herbicides.

> I really don’t see the need to engage in a widespread experiment on pesticide use when targeted smaller scale studies would suffice.

What I "love" about discussions like this is that they immediately veer off territory that is only tenuously adjacent, at best.

Re:Italy moves to ban lab-grown meat to protect food heritage by blululu on Wednesday March 29, 2023 @09:48AM (#35357244)
This is a total false equivalence. Crossing two apples falls within the same neighborhood. Crisper blasts it to another continent. There is a reason you don’t need to harden classic seeds produced from fruit for 6+ generations. This is like comparing a jetliner to a bicycle. Sure they both travel - great. same thing, same speed limits, same regulations.

As for GMO’s letting us forgo pesticides? When is that going to happen? Currently that is their main application in ag (synth bio for chemical precursors is more interesting but totally different). The more fanciful dreams of geneticists have not yielded a panacea of new options.

And this is a purely political issue over agricultural policy. Farm subsidies are directly related to this discussion. If it were just a science project it would not concern me in the slightest. The fact that there are a large number of unwitting subjects has clear ethical implications and pretending that this is not a political issue is just obtuse.

Re:Italy moves to ban lab-grown meat to protect food heritage by illiarian on Wednesday March 29, 2023 @10:07AM (#35357483)
> This is a total false equivalence. Crossing two apples falls within the same neighborhood. Crisper blasts it to another continent.

Of course it doesn't. There's a reason I picked corn specifically. Because it's such a mutant, scientists still struggle to unravel all the mixed stff that eneded up there.

And, of course, none of the stuff you eat would ever evolve naturally in nature.

> As for GMO’s letting us forgo pesticides? When is that going to happen?

I didn't said forego entirely.

Some studies suggest that even with the very few crops that are allowed to be modified, farmers already use less pesticides: https://allianceforscience.org/blog/2020/07/new-study-gmo-cr...

Re:Italy moves to ban lab-grown meat to protect food heritage by eimrine on Wednesday March 29, 2023 @09:24AM (#35356939)
> This is the same "reasoning" that ultimately led to ban on most GMO foods like actual long-term tasty tomatos.

Long-term tasty tomatos are a good thing but what about impossibility to breed my own tomato seeds if GMO will win 100% of the market?

Re:Italy moves to ban lab-grown meat to protect food heritage by illiarian on Wednesday March 29, 2023 @09:34AM (#35357058)
> Long-term tasty tomatos are a good thing but what about impossibility to breed my own tomato seeds if GMO will win 100% of the market?

That is a great question and a very valid concern.

Because there are two things at odds with each other:

- We don't really want GMO plants (or even animals and fish) to interbreed with non-GMP plants/animals because wide-spread effects on the ecosystem could be disastrous. We've lived through a few of those with natural plants and animals as invasive species, and boy do we not want a pest-and-herbicide-resistant strain of tomatoes to take over the planet [1]

- And yet we do want to let people (both hobbyists and farmers) to raise their own plants and animals. At the very least to preserve local varieties.

I don't have a good solution for that. I think what may work if implemented correctly is for governments to maintain a stock of non-GMO seeds or even mandate that X% of the market must be given over to non-GMO products.

[1] We already have the giant hogweed to deal with https://en.wikipedia.org/wiki/Heracleum_mantegazzianum. Imagine that but even more resistant to everything * shudder *

Re:Italy moves to ban lab-grown meat to protect food heritage by eimrine on Wednesday March 29, 2023 @11:07AM (#35358342)
You are talking some decent ideas but I do not agree on the Heracleum mantegazzianum point (we use to call it borschevik).

1. Any invasive specie known today is about transporting an organism, evolutionally willing to live from one place to another. GMO organism aren't evolutionally willing to live, they just genetically willing to give us better tomatoes.

2. Absence of non-GMO is not a problem at all if I still have an access to bleeding-edge reproductionable seeds as it happens today. The problem is in patent system, what if the cost of bleeding-edge seeds will be costing so much that small farmers with expensive and not yummy non-GMO will be out of market? Have you seen any vegetable before selection? Nobody needs the corn with few grains while we use to have a corn with few hundrends of grains. Even the most green-headed crackpot on the planet will not grow that in 21th century.

3. I do not believe that all plants harvested from GMO are _really_ sterile. Since they use to have a reproductive system so all kinds of mutations are possible if something with CRISPR/Cas9 goes wrong. And there are some experiments with attempt to spread some modified genes to something like all the malary mosquitoes [1] . There are some GMO even among humans, and that humans are not sterile [2]

[1] https://news.ycombinator.com/item?id=31095529

[2] https://en.wikipedia.org/wiki/He_Jiankui_affair

Re:Italy moves to ban lab-grown meat to protect food heritage by illiarian on Wednesday March 29, 2023 @06:45PM (#35364944)
> Any invasive specie known today is about transporting an organism, evolutionally willing to live from one place to another. GMO organism aren't evolutionally willing to live

Evolution doesn't have a concept of will. It does have the concept of survival. Survival of the fittest (yes, I know it's a simplification).

Nearly every species is invasive given lack of external controls. For example, Sweden needs to kill 100 000 (yes, one hundred thousand) of moose every year because their natural predator, the wolf, has been exterminated, and moose have become invasive.

If your pest-resistant, herbicide-resistant tomato that is also more adaptable to varying soil conditions is able to reproduce and hybridize, it will "willingly" take over any local plants not because it has the "will", but because it has the capacity.

It will just as "willingly" take over, say, wheat, if the field is contaminated with its seeds.

We use herbicides in our fields not because our plants have "no will to live", but because other plants will just take over given half the chance.

> I do not believe that all plants harvested from GMO are _really_ sterile. Since they use to have a reproductive system so all kinds of mutations are possible if something with CRISPR/Cas9 goes wrong

All GMO products (both plants and animals) are required to be sterile because impact on ecosystem is very hard to estimate if they aren't. And yes, it's not 100% fool-proof, and quite a concern

Re:Italy moves to ban lab-grown meat to protect food heritage by eimrine on Thursday March 30, 2023 @03:34AM (#35369334)
How does pest-resistant and herb-resistant tomato might survive in the environments with neither herbicides nor pesticides? Especially if the primary goal for modifying the gene was to make the tomato just yummier. You are talking reasonable things but I'm talking from the position of farmer who knows how easy is to break a useful plant and how hard is to destroy any useless one with decentralized root system and easy-peasy flower which can produce thousands of seeds per one stick in few weeks and nothing more.

You are writing correct things but the experience which is in my hands tells me that you are not right about properties of invasive specie vs properties of typical crop.

Re:Italy moves to ban lab-grown meat to protect food heritage by mrguyorama on Wednesday March 29, 2023 @12:56PM (#35359961)
Or we could just use the damn anti-trust regulations on the books to actually keep markets open and competitive. There doesn't have to be a worry that Monsanto will lock down seeds if they get split into different companies and some of those companies continue to sell seeds that aren't locked down.

I think any market segment without at least 10 comparably sized companies AND the option to just not transact with ANY of them is not competitive and will not benefit from any "free market" supposed benefits.

Re:Italy moves to ban lab-grown meat to protect food heritage by illiarian on Wednesday March 29, 2023 @06:49PM (#35364977)
GMO patents expire after 20 years IIRC.

We could argue whether it's too long, but it's a complex topic I don't know nearly enough.

Re:Italy moves to ban lab-grown meat to protect food heritage by tomp on Wednesday March 29, 2023 @09:53AM (#35357299)
"Natural" basically means local optimisation, whereas "artificial" means global optimisation. Note also that most companies aren't optimising for nutrition or satiety, but instead for low cost and high addictiveness.

It's the same reason we worry about (artificial) nuclear weapons - despite "natural" reactors also existing.

Re:Italy moves to ban lab-grown meat to protect food heritage by Longlius on Wednesday March 29, 2023 @09:59AM (#35357383)
What does a natural nuclear reactor have to do with a nuclear weapon? There's almost no connection between the two.
Re:Italy moves to ban lab-grown meat to protect food heritage by golemotron on Wednesday March 29, 2023 @09:55AM (#35357322)
> For some reason we demand significantly stricter controls over anything "lab-grown" than on anything "natural".

The reason is simple. We haven't co-evolved with lab-grown food for several billion years, or had transmitted cultural experience with it for tens of thousands of years. The recent discovery that artificial sweeteners have unforeseen health effects (hyper-clotting / glucose intolerance) should point out the necessity of caution.

The human organism has been in a very complex dance with its environment for millennia. We have no idea what subtle chemical traces it is grown to depend upon. We pay for our arrogance and never seem to learn.

Re:Italy moves to ban lab-grown meat to protect food heritage by illiarian on Wednesday March 29, 2023 @10:08AM (#35357501)
> We haven't co-evolved with lab-grown food for several billion years, or had transmitted cultural experience with it for tens of thousands of years.

Trust me, you haven't co-evolved with a single plant you pick up at the supermarket today.

None of the hybrids you eat evolved naturally.

Re:Italy moves to ban lab-grown meat to protect food heritage by golemotron on Wednesday March 29, 2023 @10:29AM (#35357824)
We'll see how it goes.
Re:Italy moves to ban lab-grown meat to protect food heritage by PurpleRamen on Wednesday March 29, 2023 @10:54AM (#35358155)
> For some reason we demand significantly stricter controls over anything "lab-grown" than on anything "natural".

Because we overall know the natural products, how they are to handle and how they interact with each other. And yet we still have many problems from poor handling and still unknown interactions and also new "optimizations" coming from the business-side. And GMO&lab-grown is this, just worst, it's unknown territory, coming from a mindset which quite often has not the benefit of consumers and mankind on its focus. Basically, we have learned to not trust big business, and these are cases where they can shine with all their evil ignorance, so many trust them even less than normally.

Re:Italy moves to ban lab-grown meat to protect food heritage by illiarian on Wednesday March 29, 2023 @06:54PM (#35365029)
The absolute vast majority of what you consume and call natural never existed in nature and never would have existed without human intervention.
Re:Italy moves to ban lab-grown meat to protect food heritage by fpoling on Wednesday March 29, 2023 @08:25AM (#35356205)
By the same reasoning factory farms that feed cows with grain, not grass, should be banned, as it very significantly alter meat nutrition.
Re:Italy moves to ban lab-grown meat to protect food heritage by pella on Wednesday March 29, 2023 @08:39AM (#35356359)
Many individuals remain skeptical about the concept of evolutionary nutritional adaptation, arguing that our bodies have not adequately adapted to a variety of modern foods and additives. Indeed, there is mounting evidence suggesting that ultra-processed foods can have negative impacts on our health.

In the ongoing debate surrounding breast milk and baby formula, the majority continues to favor breast milk as the optimal choice for infant nutrition.

Re:Italy moves to ban lab-grown meat to protect food heritage by fauxpause_ on Wednesday March 29, 2023 @08:52AM (#35356505)
This argument is all over the place.

Ultra processed foods are clearly garbage. There is no nuance to this. There is no need for a deep study needed on unclear aspects of nutrition. They are plainly bad nutrition wise.

Breast milk is not an active debate. It’s not determined by “the majority” either. It is pretty clear that breast milk is better for a baby developmentally.

None of this actually supports your earlier assertion that lab grown food would have fundamentally different nutrition rules than other foods.

Re:Italy moves to ban lab-grown meat to protect food heritage by hombre_fatal on Wednesday March 29, 2023 @11:45AM (#35358911)
Coevolving with meat didn't stop saturated fat from raising our rate of cardiovascular disease.

Due to antagonistic pleiotropy and short term reproductive selection you could even argue that novel foods have an advantage over the foods we've "adapted to" since our bodies never learned to make short term trade-offs with those foods.

Those skeptics should also be skeptical of the naturalistic fallacy.

Re:Italy moves to ban lab-grown meat to protect food heritage by Retric on Wednesday March 29, 2023 @08:35AM (#35356294)
Grains are grasses: https://en.wikipedia.org/wiki/Poaceae

The difference is we are feeding them grass seeds vs grass leaves.

Re:Italy moves to ban lab-grown meat to protect food heritage by simondw on Wednesday March 29, 2023 @09:15AM (#35356791)
That commonality doesn't seem sufficient (to me, a non-expert) to show that there is no difference in meat nutrition.
Re:Italy moves to ban lab-grown meat to protect food heritage by Retric on Wednesday March 29, 2023 @09:52AM (#35357287)
It definitely makes a difference, cows gain a lot of fat on a grain diet. The original reason people did this was the meat tasted better, but we’re extending that time period because subsidized grains are so cheap.
Re:Italy moves to ban lab-grown meat to protect food heritage by fpoling on Wednesday March 29, 2023 @01:47PM (#35360672)
Omega fatty acids profiles of leafs and grains are entirely different. That ratio directly translates into the composition of cellular membranes of cows and eventually humans who eat them. Plus there are very different vitamin composition and even amino acids ratios are different.
Re:Italy moves to ban lab-grown meat to protect food heritage by Retric on Wednesday March 29, 2023 @08:47AM (#35356459)
That’s a wildly misleading take on nutrition.

Basically all foods are cells so they contain all the normal cellular machinery like DNA. As long as lab grown meat is just normal animal cells nothing new is going on.

Where you need to care about each individual molecule is if we where creating food one molecule at a time via a replicator or something so we could have wildly unusual ratios of these individual components. In that context sugar is actually less “natural” than lab grown meat because it’s so concentrated.

Re:Italy moves to ban lab-grown meat to protect food heritage by pella on Wednesday March 29, 2023 @09:05AM (#35356664)
> Basically all foods are cells

Modern nutritional ingredients no longer contain only natural substances, and most additives are untested.

"The European Commission is banning titanium dioxide (E171) as a food additive in the EU, starting with a six-month phasing out period as of February 7, 2022, until August 7, 2022, after which a full ban applies. Following the publication of Commission Regulation (EU) 2022/63 in the EU’s Official Journal (OJ) on January 18, 2022, Annex II and III to Regulation (EC) No 1333/2008 on food additives will be amended accordingly. The Regulation also includes a commitment to review the necessity to maintain or delete titanium dioxide (E171) from the EU list of food additives for exclusive use as a color in medicinal products. On November 30, 2021, the Commission had already published Commission Implementing Regulation (EU) 2021/2090 in the OJ, denying the authorization of titanium dioxide (E171) as a feed additive for all animal species."

https://www.fas.usda.gov/data/european-union-titanium-dioxid...

in 2000, E171 was considered safe, but now it is not. Generally, it can be concluded that the half-life of food additives' safety is quite short.

Re:Italy moves to ban lab-grown meat to protect food heritage by illiarian on Wednesday March 29, 2023 @09:26AM (#35356971)
https://www.efsa.europa.eu/en/news/titanium-dioxide-e171-no-...

"Although the evidence for general toxic effects was not conclusive, on the basis of the new data and strengthened methods we could not rule out a concern for genotoxicity and consequently we could not establish a safe level for daily intake of the food additive."

So EU took the "better safe than sorry" approach which actually is sensible.

Re:Italy moves to ban lab-grown meat to protect food heritage by Retric on Wednesday March 29, 2023 @09:27AM (#35356983)
I don’t see how that’s relevant to the question of nutrition.

Just because a little dirt ends up on an apple doesn’t make that dirt food, it’s a contaminant. Similarly people have been adding preservatives, poison, dyes, pesticides, etc to food for ages that doesn’t make that stuff food.

I would be very concerned about the artificial meats growth medium ending up in the end product.

Re:Italy moves to ban lab-grown meat to protect food heritage by mrpopo on Wednesday March 29, 2023 @10:29AM (#35357819)
We are losing many basic nutrients in our food content simply because of farmers selecting their produce for taste and appearance. Even if all foods were cells (not true), even then not all cells are equal.

75% of people in the US are overweight or obese, do you really believe that we are doing a good job with what we are putting in our bodies?

Re:Italy moves to ban lab-grown meat to protect food heritage by Retric on Wednesday March 29, 2023 @12:30PM (#35359586)
I mentioned sugar in my post, but to be clear being overweight isn’t a nutrition question.

Now, I am not saying nutrition is ignorable you need to do more than say it was alive and now it’s in my tummy so everything is fine. However, you can pick a safe organism, stick it in a growth medium, let it sit for a while, and then eat it. That’s how we get cheese, beer, bread, soy sauce etc.

Calling it lab grown meat evokes an image that’s different from what’s being proposed. They aren’t synthesizing every individual molecule they are simply feeding cells.

Re:Italy moves to ban lab-grown meat to protect food heritage by PurpleRamen on Wednesday March 29, 2023 @10:37AM (#35357920)
> Basically all foods are cells so they contain all the normal cellular machinery like DNA. As long as lab grown meat is just normal animal cells nothing new is going on.

That's a very simplified and misleading stance. We already have problem with normal grown foods for various reasons, including unexpected and harmful outcomes of breeding. Food is complex, and handling of food is even more complex. And research is limited in what it can find, and if there are financial interests, it will limit itself even more in what it communicates.

Re:Italy moves to ban lab-grown meat to protect food heritage by modo_mario on Wednesday March 29, 2023 @11:05AM (#35358323)
>Basically all foods are cells so they contain all the normal cellular machinery like DNA. As long as lab grown meat is just normal animal cells nothing new is going on.

We managed to fuck this up without going that far for vegetables and there's no considering additives or lab grown differences there. It's definitely all cells and dna.

https://www.nationalgeographic.co.uk/environment-and-conserv...

Re:Italy moves to ban lab-grown meat to protect food heritage by Retric on Wednesday March 29, 2023 @01:01PM (#35360031)
Yes, but that’s not a new issue. My point is lab grown meat is basically a new kind of yogurt/fermented food.

Yeast requires a huge range of chemicals to grow, but we mostly ignore all the details when we mix flower, water, and starter because flower is already a really complicated thing.

Re:Italy moves to ban lab-grown meat to protect food heritage by pella on Wednesday March 29, 2023 @09:18AM (#35356831)
Nassim Nicholas Taleb:

"""

I am scared of living in a society that doesn't find it obvious that things perfected by nature over millions of years are scientifically speaking, safer than things made by some "scientists" in a lab.

Statistically, the "large n" of nature makes it > scientific.

"""

https://twitter.com/nntaleb/status/1172495876717273088

Re:Italy moves to ban lab-grown meat to protect food heritage by illiarian on Wednesday March 29, 2023 @09:23AM (#35356920)
> I am scared of living in a society that doesn't find it obvious that things perfected by nature over millions of years are scientifically speaking, safer than things made by some "scientists" in a lab.

This is the "natural corn" you consume vs. the actual natural corn: https://www.eurekalert.org/multimedia/670657

Same goes for all "natural things" you eat.

Re:Italy moves to ban lab-grown meat to protect food heritage by pella on Wednesday March 29, 2023 @09:46AM (#35357221)
https://necsi.edu/the-precautionary-principle

"Our analysis makes clear that the PP is essential for a limited set of contexts and can be used to justify only a limited set of actions. We discuss the implications for nuclear energy and GMOs. GMOs represent a public risk of global harm, while harm from nuclear energy is comparatively limited and better characterized. PP should be used to prescribe severe limits on GMOs."

Re:Italy moves to ban lab-grown meat to protect food heritage by illiarian on Wednesday March 29, 2023 @09:59AM (#35357377)
I wonder what their answer would be to Green Revolution in the 60s...

Also, I can't get past random graphs with random numbers with zero explanation of the axes.

There are valid concerns expressed, but they are buried underneath an avalanche of demagoguery.

Re:Italy moves to ban lab-grown meat to protect food heritage by pella on Wednesday March 29, 2023 @10:43AM (#35358009)
Re:Italy moves to ban lab-grown meat to protect food heritage by illiarian on Wednesday March 29, 2023 @10:52AM (#35358136)
I read their PDF (well, skimmed through). That's why I wrote what I wrote
Re:Italy moves to ban lab-grown meat to protect food heritage by goldfeld on Wednesday March 29, 2023 @10:31AM (#35357841)
Yes, lab corn, the greatest heritage invention of america since the great depression of the gilded age! Corn even looks like gold.
Re:Italy moves to ban lab-grown meat to protect food heritage by modo_mario on Wednesday March 29, 2023 @11:32AM (#35358709)
What was it with those studies about many vegetables containing less of various nutrients than they used to and how often that related to their size, look, amount of inputs needed, resistance to various ailments and removal of various inconveniences, etc Can we assume incentives are aligned properly to avoid more such effects? I'd assume the opposite.
Re:Italy moves to ban lab-grown meat to protect food heritage by pazimzadeh on Wednesday March 29, 2023 @09:21AM (#35356895)
he comes to the right conclusion but his reasoning is poor
Re:Italy moves to ban lab-grown meat to protect food heritage by andsoitis on Wednesday March 29, 2023 @09:41AM (#35357152)
This feels like a GPT comment, but I’ll bite:

> it's important to ensure that lab-grown meat adequately replicates the complex array of nutrients and other beneficial compounds found in conventionally produced meat

Why?

Re:Italy moves to ban lab-grown meat to protect food heritage by goldfeld on Wednesday March 29, 2023 @10:29AM (#35357805)
"important to ensure", "complex array", I've been working with GPT a lot and this GPT-speak is so blatantly weasel worded. Maybe GPT doesn't know any better because the world is so weasel worded into being, with trendspeak and buzzfeeding, poor thing.
Re:Italy moves to ban lab-grown meat to protect food heritage by andsoitis on Wednesday March 29, 2023 @10:33AM (#35357864)
for me, it is the condescending tone that gives it a away many times

feels more like PR/corporate-speak than human speak.