Re:Google Search Is Dying
by mstipetic on Monday March 06, 2023 @05:58AM
(#35039571)
I never understood how Reddit isn’t an advertising powerhouse. Their users literally voluntarily segregate by interest, but the proper tech never got built out. Last I checked they integrated a 3rd party solution for that.
[ Parent
| on HN ]
If you look at their software dev efforts it should be painfully obvious why they're not a powerhouse of anything :-)
They had great product-market fit early on, were boosted by YN, and inertia is a huge thing.
Re:Google Search Is Dying
by LewisVerstappen on Monday March 06, 2023 @06:16AM
(#35039715)
Yeah, it's an absurdly poorly managed company.
Re:Google Search Is Dying
by bigbacaloa on Monday March 06, 2023 @07:55AM
(#35040405)
Which is why it's still useful.
Re:Google Search Is Dying
by petesergeant on Monday March 06, 2023 @06:08AM
(#35039655)
I would guess they have a huge problem with ad blocking
Re:Google Search Is Dying
by margorczynski on Monday March 06, 2023 @08:21AM
(#35040615)
Especially that places like Reddit attract more "tech-savvy" people who have a high amount of ad block users. Naive web ads on places like that or e.g. Ars Technica is tricky most probably.
I think that was the case a few years back, but these days a lot of casual users are accessing it through the official app and getting served tons of ads.
It was a weird moment seeing a reddit comment where someone referred to the site as "this app." Made me feel old.
They need to make the ads and relevant HTML look identical to "real" posts so adblocking doesn't work
This devaluing content to humans, thus breaking what makes the site good.
Re:Google Search Is Dying
by LegitShady on Monday March 06, 2023 @07:06AM
(#35040041)
reddit became massive overnight because digg imploded. digg imploded because they tried to turn into an advertising powerhouse.
I remember how their idea of paid ad was just a reddit post you can comment on.
Which was kinda cool from user side but advertisers didn't like people taking piss on them in the comments so they undoed it