I've seen tons of medium articles and to me it always seemed like random ranting and a pulpit for leftists, rather than a serious platform. I hope you can do something about it.
I have read really interesting material on Medium and it’s just not enough to make me want to pay to read _any_ content on Medium. I might pay to remove ads like I do on YouTube but only after developing a habit that is triggered by content I care enough about and visit often enough for the ads experience to detract from it.
In my experience Medium should have been (could still be?) a Wordpress killer and not a publishing play.
I’ll admit I don’t bother with the NYT or Medium or Subspace, but if I ever were to subscribe it’d be along those lines.
Medium has not earned the right to paywall content, the NYT has, apparently.
You need to find another way.
Maybe a pay by the drink subscription model.
Put a button on each article so I can decide how much I want to pay, with zero as an option.
Put a little counter at the top so I can see how much I’ve spent this month and how much has gone to authors vs the company.
If the content is that good, people will pay, I know I would. But I ain’t paying monthly for something I don’t use regularly and I ain’t paying to read something based on a title.