I also think that people don't necessarily appreciate how much quality improvements have been made in the last 5-7 years in consumer laptops. Optical drives are gone, everything has an SSD, performance has plateaued and AMD is good again.
Someone walking into Best Buy today and dropping $500 on a laptop will be getting a much more robust machine than when I did the same back in college.
I can attest that recently, the average laptop is way better. My machines were a toshiba, surface (2nd gen), and think pads (during their dark ages), dell XPS.
My MacBook Air M1 had that very screen defect thing happen for no reason after... 10 months.
So, basically: ten years vs ten months.
Many people are reporting this issue: Apple fucked up big times and it's time to stop apologizing.
I don't care how genius the Apple geniuses are and I don't care that my 10 years old MacBook are still working: what I do care about is that my 10 months old M1 Air died on me out of nowhere.
Currently, I still have faith in Apple, despite their lemons only because other companies laptops sucked more.
But that does not mean your point in invalid, at all. I just hope that this is an isolated incident to a particular generation vs a broad company trend.
I've got a 2014 15" MBP. It's had the screen replacement (free), and a bulging battery got me a new lower case & battery for $200. Still my daily driver.
OTOH, my wife has a 2017 MacBook which is on its third keyboard/lower case. Both the replacements were free, but it's a PITA to have to take it to the store and be without it for a few days while they swap in the new one.
Either way, my experiences have been uniformly positive with Apple's service, and whatever issues exist with the underlying hardware, if they're Apple's fault, I've had no trouble getting replacements for free.
All anecdata, I acknowledge.
When averaged out to cost per year, in my experience, Apple is way cheaper.