Ask HN: Why does the McDonalds' app require so many steps to order a Diet Coke?
Ordering a single item like this (even if discounted for a limited time) should be fast.
Why do users tolerate this?
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11 comments
| 3 points
| on HN
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"In the early 2020s, McDonalds customers had a serious problem: the McDonald's app made it a royal PITA to buy a single Diet Coke."
https://www.thestar.com/news/insight/2016/01/16/when-us-air-... ;-)
It doesn't work well for me because of payment issues, but putting together an order seems to work.
If I wanted a Diet Coke, I'm more likely to go to a convenience store. The operation would be simpler: I pick up exactly the item I want from the shelf, pay for it, and leave. I don't need to wait on anybody to bring me anything. Especially for something as generic as a Diet Coke.
If I am at McDonald's, I'm expecting to order McDonald's food. As a designer, I wouldn't optimize for the case of somebody ordering just one item that they could get elsewhere.
That doesn't excuse arbitrary up-selling and obfuscated interfaces, but it doesn't surprise me that ordering a single item (especially a non-food item) isn't as fast as it could be.
Can of soda $1 Fountain soda from McDonalds $3
Am I missing something?