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A comment on Show HN - Improve conversions by integrating a cause into your offering. Parent comment

Re:Show HN - Improve conversions by integrating a cause into... by kickseed on Tuesday September 13, 2011 @06:22PM (#2993811)
What do you mean by backwards? Our product is based upon the belief that integrating with a cause will increase conversion and yes, profits. Profits aren't bad, we're trying to make it win-win.
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Re:Show HN - Improve conversions by integrating a cause into... by Geee on Tuesday September 13, 2011 @07:44PM (#2994133)
Well, I didn't mean to be harsh and didn't really intend to direct that to you specifically. I meant more that I don't personally prefer options which support causes, because it always brings to mind that it's just a marketing trick and not something based on goodwill. Nothing wrong with your product; it's a very sound idea.
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