Re:Show HN - Improve conversions by integrating a cause into...
by kickseed on Tuesday September 13, 2011 @06:22PM
(#2993811)
What do you mean by backwards? Our product is based upon the belief that integrating with a cause will increase conversion and yes, profits. Profits aren't bad, we're trying to make it win-win.
Re:Show HN - Improve conversions by integrating a cause into...
by Geee on Tuesday September 13, 2011 @07:44PM
(#2994133)
Well, I didn't mean to be harsh and didn't really intend to direct that to you specifically. I meant more that I don't personally prefer options which support causes, because it always brings to mind that it's just a marketing trick and not something based on goodwill. Nothing wrong with your product; it's a very sound idea.
whatever the intentions at least the cause are getting something out of it when they otherwise wouldn't. No?