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Re:How Microsoft reduced Windows 11 update size by 40% by personjerry on Thursday October 28, 2021 @01:49AM (#29022814)
Interesting point on culture that most companies have tech blog titles in the form of "How we did X" but Microsoft's is "How Microsoft did X"
Re:How Microsoft reduced Windows 11 update size by 40% by powersnail on Thursday October 28, 2021 @04:39AM (#29023778)
It’s a better habit in my opinion, especially for the benefit of people who read the headlines on an aggregator.

It immediately tells you who did what. I hope more companies would follow this cenvention.

Re:How Microsoft reduced Windows 11 update size by 40% by cakoose on Thursday October 28, 2021 @02:09AM (#29022917)
Maybe it's because they know some sites will use the title as-is?
Re:How Microsoft reduced Windows 11 update size by 40% by verst on Thursday October 28, 2021 @03:29AM (#29023394)
It got posted to a community forum website also heavily frequented by Microsoft users and partner companies. That forum may have posts about customers or partner companies, so it makes sense to refer to Microsoft proper in this way.

Note that this isn't the main Microsoft blog, and in fact there are lots of different blogs.

Re:How Microsoft reduced Windows 11 update size by 40% by kyriakos on Thursday October 28, 2021 @02:12AM (#29022931)
The whole article refers to Microsoft as a third party. If it was more marketing related topic I'd assume it was indeed written by a third party.
Re:How Microsoft reduced Windows 11 update size by 40% by chunkyguy on Thursday October 28, 2021 @02:52AM (#29023160)
After the first section most of the article talks in terms of "We"
Re:How Microsoft reduced Windows 11 update size by 40% by baq on Thursday October 28, 2021 @03:30AM (#29023398)
no issues with attribution on sites like HN which greatly prefer original titles in submissions this way
Re:How Microsoft reduced Windows 11 update size by 40% by greenspam on Thursday October 28, 2021 @02:33AM (#29023058)
Re:How Microsoft reduced Windows 11 update size by 40% by kumarvvr on Thursday October 28, 2021 @02:05AM (#29022895)
True. I thought the author was from outside MS, but he is a program manager at MS
Re:How Microsoft reduced Windows 11 update size by 40% by nobody9999 on Thursday October 28, 2021 @06:45AM (#29024453)
>Interesting point on culture that most companies have tech blog titles in the form of "How we did X" but Microsoft's is "How Microsoft did X"

That's because Microsoft isn't a technology company. Microsoft is a marketing and sales company that happens to sell technology.

Re:How Microsoft reduced Windows 11 update size by 40% by nobody9999 on Thursday October 28, 2021 @08:29PM (#29033849)
>That's because Microsoft isn't a technology company. Microsoft is a marketing and sales company that happens to sell technology.

As someone who worked at Microsoft in a technical role, I know that's the truth.

You can lie to yourself if you want, but it's still true

Re:How Microsoft reduced Windows 11 update size by 40% by oh_sigh on Thursday October 28, 2021 @02:05AM (#29022894)
Microsoft refers to itself in the 3rd person?
Re:How Microsoft reduced Windows 11 update size by 40% by sundvor on Thursday October 28, 2021 @05:05AM (#29023936)
Off topic, but if you have young kids you might find yourself starting to say things like:

  - Dad needs you to eat your food!
  - Dad is going to brush your teeth!
  - Give those scissors to dad!
  - Don't touch dad's laptop!!!
  - Dad needs to sleep now...
Soon you may be asked by friends why you sometimes speak of yourself in third person, long after the little one started understanding pronouns. You might also recover some sleep.
Re:How Microsoft reduced Windows 11 update size by 40% by have_faith on Thursday October 28, 2021 @06:28AM (#29024336)
I hadn't really given the phenomenon much thought. You're essentially saying to the kid: you need to respect the "ideals" of what Dad represents and what a "Dad" in the abstract would expect of you in this situation. Sort of asserting your dominance through an appeal to a concept of an authority figure instead of you as an individual. Why is "I need to sleep now" potentially less effective?
Re:How Microsoft reduced Windows 11 update size by 40% by japanuspus on Thursday October 28, 2021 @07:35AM (#29024823)
Not OP -- but parent of three.

The primary reason for using specifics ("dad", <name of child>, <name of sibling>, ...) is that pronouns are one of the last things a child will pick up. Think about how a child will always hear themselves referred to as "you" -- and end up assuming that "you" is like a name form them and start using "you" instead of "I"/"me".

In reality, you will be using both specifics and pronouns, and often repeat the same sentence with both versions to teach that they are identical.

Re:How Microsoft reduced Windows 11 update size by 40% by have_faith on Thursday October 28, 2021 @01:10PM (#29028413)
Very interesting perspective, thanks! I have no kids but I'm the oldest of 4 siblings (all boys...).
Re:How Microsoft reduced Windows 11 update size by 40% by sundvor on Thursday October 28, 2021 @08:01AM (#29025031)
Thanks, you explained it perfectly!
Re:How Microsoft reduced Windows 11 update size by 40% by croon on Thursday October 28, 2021 @05:17AM (#29023996)
It also might happen that you call your wife "mom" with your friends, out of context from your kids.

Speaking for a friend, of course.

Re:How Microsoft reduced Windows 11 update size by 40% by koheripbal on Thursday October 28, 2021 @07:16AM (#29024683)
I love that there are so many Dad's on this site.
Re:How Microsoft reduced Windows 11 update size by 40% by peakaboo on Thursday October 28, 2021 @02:07AM (#29022904)
There is no we in Microsoft.
Re:How Microsoft reduced Windows 11 update size by 40% by wstone on Thursday October 28, 2021 @02:22AM (#29022997)
…but there is in Wendows?
Re:How Microsoft reduced Windows 11 update size by 40% by dotancohen on Thursday October 28, 2021 @04:41AM (#29023797)
There's an "oso" in Microsoft. Is that a reference to Ballmer?

Of course, Linux mailing lists used to joke that "micro" and "soft" reference Bill, back when people had thick skin and cancel culture had yet to be invented.

Re:How Microsoft reduced Windows 11 update size by 40% by CRConrad on Wednesday November 10, 2021 @05:29PM (#29181833)
> There's an "oso" in Microsoft. Is that a reference to Ballmer?

Does he have a beard nowadays? He didn't use to, back in the day -- and aren't they almost mandatory for "bears"?