Maybe to you it's a more convenient experience, but not everyone has the same approach to shopping. Some are happy to receive advice for specific products (or to have someone tell them what quality level they're going for), while others are simply happy to be able to have a human interaction at the counter (i'm in both categories).

Moreover, i'm not convinced online shopping is better for society at large. From an ecological perspective, from an anti-monopoly perspective..

Ecological perspective, it's better than having a single person driving a significant distance to a specific destination. (On top of the maintenance of that destination) Whereas - delivery wise... you're like a few hundred extra feet of driving maybe. (Assuming you live in a city/decently-sized suburb)

Packaging is the only issue that needs to be solved more efficiently but there are potential solutions to that.

The point is that if you're performing your own service of your car, you're already more of an enthusiast than your bicycling counterpart. Cycling for transportation needs to work for the mainstream, buy it from a dealer on installment, take it to the shop for routine maintenance, treat it as an appliance consumer. Enthusiasts will always find a way in spite of bad infrastructure.

I used to cycle as a means of transportation. Much faster than walking, on par with the bus, paid for itself in six months from money saved in transit fees.

I would generally order nothing online because I didn't have the education or interest to know what I was buying or what needed done. Part of the value of a good, physical shop is the relationship you form with people and being able to trust their expertise. I definitely needed some one I could look in the eye, explain my problem, and ask them to solve it for me.

I don't say this to contradict you necessarily, especially in your primary point, just to offer a very different perspective.

I think your situation is a quite common one. People prefer to shop in-person in a lot of situations and will continue to do so.

In the context of this article, those people are already buying these parts at bike shops. Removing them from Amazon doesn’t change this group’s buying habits.

yep, good point, lost track of the real point. thanks!

Not everyone is capable of handling the labor portion of the (labor + parts) equation of servicing a bike (not to mention a fleet of bikes for family).

I certainly can only handle the basics and the family rides a decent amount of miles/wk.

I buy local - many times it's even cheaper than Amazon - and I live in an expensive metro.

Presumably the people who can’t (or won’t) do the labor are already buying parts from their shop though, right?

I doubt many people are buying parts on Amazon (or previously from Nashbar) and asking a bike shop to install them.

I think the point is to enlarge the community. More local bike shops and services will lead to more riders, firstly because they’ll notice it as an option whereas many wouldn’t have before and secondly because the more there are the closer they’ll be to anyone’s home or workplace, thus more convenient.

I would expect new bike shop openings to significantly lag, not lead, local cycling popularity, but maybe that’s only the case in areas where real estate is expensive.