It's worse than that. They are shoveling bullshit. They turned on the bullshit magnet and lit up the bullshit bat signal. They created a bullshit attention economy and sold bullshit tickets to bullshit artists. Literally everthing about Google and Facebook is creating one opportunity after another to jab you in the eyeballs with ads and/or trap you in a never-ending cycle of "engagement" that has few paths out. It's a trap to monetize every aspect of your interactions with the digital world, to monetize your very attention span. Once you are in, you are at the mercy of a metric assload of computation designed to trap your little rat ass so your eyeballs can be strapped open and ads sold to the highest bidder piped right into your brain. And there are basically zero financial incentives for them to stop or slow down.
You're right, it's just not that apocalyptic. I think we should be worried, yes, but this can be mitigated with stricter regulation and better public education. And of course engineers choosing to work for respectable companies instead of following the digits on their paychecks.
Just seems like a human weakness, always believe the person that appears the most confident, no matter what they say. And a bullshitter will say anything that people like because they need positive feedback because they're so convinced that what they have to say is pure greatness, and they don't even realize that they just always say whatever gets the most applause. And man, these people are good in that specific respect (and literally nothing else). They perfected their bullshit to a degree that its really really hard to see through it, at least it will take time. And then the next bullshitter comes along and one's fooled again because fuck they're good.
And yeah now we got a system called social media putting those people on steroids. Its not like that didn't happen every time we invented a new way of communicating. But every fucking time we believe this time it's different and people are better now and all that shit won't happen.
And of course then you get in a competition between those bullshitters, so they have to turn the heat up more and more to beat their fellow bullshitters. And what gets the most heat? Well, hate and fear and division and polarization of course. And now we are where we are and have to deal with fucking QAnon bullshit.
People like using the Wayback Machine when they know that certain content used to exist, but not necessarily to discover new things unfamiliar to them.
Just have to read up on the history of Yahoo and watch that last season of Halt & Catch Fire. ;-)
* Basic HTML only, no Javascript
* No user interaction (comments, etc.)
* Gets updated occasionally but not all the time, perhaps a few times a year
I think it's very natural for people to divide into communities of tens or, at most, hundreds of people. The modern web platforms don't respect this at all.
As more and more people generate content, more and more bullshit exists. Unfortunately, Google etc. - despite all their big announcements - can obviously not keep up filtering out that bullshit. We drown in bullshit.
Where's the semantic web that was promised? I wonder if we're still paying for the mistakes that were made with the whole XML stuff ...?