Or means that Epic takes a 30% hit on revenue on the App Store and Google Play Store in exchange for the services provided.
Do you honestly believe that this is about Epic trying to lower prices for their users? It's not, it's about Epic getting all of the pie instead of just 70% of the pie. If Apple had caved before this stunt then prices would have stayed the same, but Epic would be taking it all themselves rather than having to pay Apple the 30% cut.
Apple and google already allow certain companies (uber, netflix,... ) to pay much less which by itself is anti-competitive.
what would be apple alternatives that would not imply giving away services for free? i still have an hard time understanding this part: i understand that 30% cut i a lot i am not defending the 30% tax.
Still, there's a giant difference - Amazon's "customer pool" isn't forced to buy only on Amazon and Amazon doesn't force YOU to ONLY sell the same item to that "customer pool" (I like how you use a term that makes people seem like inanimate objects.) via Amazon.
This is a massive difference. All the benefits of free market (as opposed to command economy) are derived from customers being able to freely choose another vendor and product to purchase. Monopolized integrated services are just a corporate version of command economy where a single actor dictates pricing and eliminates competition leading to severe lack of innovation and worse products for everyone.
At this point the 30% is basically free money they get on someone elses hard work. And there is no consistency, some companies pay much less.
This is even more wrong in case of Spotify which is a direct competitor to apple music. Apple basically makes their competition 30% more expensive hence less competitive. (And you can by no means claim Spotify is big because of app store so the fee is fair, they exited before the first iPhone)
Yes.
> We want access to all your platform and tools for free?
Well, they do pay the $99 annual fee + cost of a Mac required for submitting to the store :)
More seriously, you are wrong because Epic/Spotify/etc don't mind giving apple money when they use their payment infrastructure _but_ want to be able to also use their own infrastructure and sell things 30% cheaper.
And yes, for companies with multiple sale points (fortnite is also on PC and consoles ?), apple TOS forbids Epic selling things cheaper elsewhere which means in-game item prices are artificially increased by up to 30% on _all platforms_.