Regardless, revealing someone's real name is orthogonal to clicks or ad revenue.
Why did the journalist search out the real name which is clearly difficult and then not talk to his interviewee about his name being released; because he knew it was immoral.
Your morality is not relevant to good journalism.
Re:I Am Deleting the Blog
by rndgermandude on Tuesday June 23, 2020 @09:20PM
(#23622796)
It's actually not. People in general like "good stories" and will read and share them more. Adding "credibility" will drive the perception as a "good" story and therefore to some degree clicks as well.
If the NYT actually thinks they need to use the real name of the author of Slate Star Codex to add credibility to a story about the blog, they're delusional.
I think it's much more likely that they simply don't care about the valid personal concerns of people they write about.