https://shows.pippa.io/leadership-and-the-environment/episod...
http://joshuaspodek.com/my-tedx-talk-is-online-find-your-del...
https://shows.pippa.io/leadership-and-the-environment/episod...
https://shows.pippa.io/leadership-and-the-environment/episod...
Many people misinterpret to think I'm saying this strategy will solve everything by itself.
Note that at the root, it's helping people live by their values. Polluting less doesn't create a worse life, however much people who haven't seriously tried fear it will. Nearly all of my guests who act report preferring acting, saving time and money, improving relationships, self-awareness, etc.
The fetish of constraint seems to be popular among environmentalists, but it's certainly not the only way or even most preferable path forward.
And yet, every single time, now for hundreds of years, the crisis is solved not through a culture change but through a mixture of regulation and technological progress.
Pollution hurts other people. Do you want no constraints on dioxin, PCBs, and mercury emissions?
It’s not complicated. Tax the behaviors you want to discourage. Subsidize the behaviors you want to encourage.
You can’t solve all problems that way, because of black markets and other “non-linear” effects, but in this case it is a perfectly reasonable approach.
Make plant based alternatives cheaper than the real thing. I would definitely buy impossible meat if it were cheaper than real beef. As it stands it is several times more expensive than real beef. Same for impossible fish (if such a thing were to exist).
If impossible fish sticks taste nearly identical to real fish sticks, but it's cheaper and plant-based, why wouldn't your average consumer buy impossible fish sticks for their kids?
A system where people still consume as much fish as they please, and our technological and governmental structures lead to downstream processes that mitigate the environmental impact of that situation may not be a globally maximal solution compared to a world where we end fish consumption. But it does have one nice attribute: it may actually be possible to achieve. Personally, I do hold out hope for an even better solution, where we get to consume the foods we love but they are created without the need for animals to live and die to give it to us.