Why can't he use copyright? I didn't quite follow this line of thinking in the original article as well. As far as I understand it copyright per se is automatic (nowadays), so you don't have to file for it. So this doesn't prevent him from staying anonymous.
Tradmarks on the other hand have to be registered. How does he hide his anonymity in this case?
Now enforcing his rights is a completely different matter. He certainly can't hide his name from the courts then and it might even become public. But in this case there is no difference between a copyright lawsuit and a trademark lawsuit.
I am far from being a lawyer, but this makes sense to me - a trademark is designed to be associated with a brand, copyright is designed to designate a person/group as something's creator.
Citation needed. GPL can work for anything.
https://www.gnu.org/licenses/gpl-faq.html#GPLOtherThanSoftwa...
https://en.wikipedia.org/wiki/GNU_General_Public_License#Tex...
But in either case, both CC and GPL are based on copyright, therefore cannot use.