Labor's strategy could best be described as expecting destiny to take care of it.
Also, perhaps more amazingly, there does not appear to be an age on the account. So, you know, quite possibly also not a millenial.
You can find a rando on twitter saying virtually anything you want.
[1] https://twitter.com/Anarchopriapism/status/11298090376027709...
The core issue is that all of the mainstream media is corporate-aligned and constantly bashing Labor and unions, with only milk-toast "criticisms" of the Liberal Government to maintain "neutrality". There's also a massive amount of scare campaigns targeted at immigrants that "Labor will cancel your visas!" (which is what the Liberal government is doing right now and are just projecting).
It's a modern form of propaganda, and it's ludicrously effective. Combine that with an overwhelming amount of political apathy (ordinary people don't feel politicians represent them anymore) and the result is obvious.
Let's not forget that those same baby boomers voted in Whitlam, Hawke, and Keating.
This weekend there was an election in my country where, once again, a primarily baby boomer voter demogaphic returned a party to power whose only policies are built on appealing to immediate self interest to the detriment of everyone who will come after them.