Google won't address the JavaScript problem with their ad network so I cut them off.
It took a crypto malware to convince a company I was working with to install uBlock. No more ads, no more flash, no more ransomware.
[1] https://heimdalsecurity.com/blog/ultimate-guide-angler-explo...
https://papers.ssrn.com/sol3/papers.cfm?abstract_id=1478214
"Contrary to what many marketers claim, most adult Americans (66%) do not want marketers to tailor advertisements to their interests. Moreover, when Americans are informed of three common ways that marketers gather data about people in order to tailor ads, even higher percentages - between 73% and 86% - say they would not want such advertising. Even among young adults, whom advertisers often portray as caring little about information privacy, more than half (55%) of 18-24 years-old do not want tailored advertising. And contrary to consistent assertions of marketers, young adults have as strong an aversion to being followed across websites and offline (for example, in stores) as do older adults."
Also see https://papers.ssrn.com/sol3/papers.cfm?abstract_id=1989092 (64% find the idea of ad targeting to be invasive, most participants would prefer random ads to targeted ads) https://news.gallup.com/poll/145337/internet-users-ready-lim... (67% of those polled said advertisers shouldn't be able to "match ads to your specific interests based on websites you have visited")
References all came from a paper by Jonathan Mayer. Third-Party Web Tracking: Policy and Technology which I'd heartily recommend to anyone who is interested enough to be this deep into the comments (https://jonathanmayer.org/publications/trackingsurvey12.pdf)
My usage of ad-blockers is to make webpages _readiable_. When ever the privacy aspect of it comes up its like, "well that's nice." Just the bandwidth overhead of ads alone makes it worth it.
I run Adblock software for privacy, primarily.
Even an asshole like me will remove ublock origin if websites start to self-host ads. But they won't.
When they pay me, they can get some of my data. I'm just waiting for their call.
It's the truth. You don't get to control how I render the page, on what device, whether I've decided to use links (or lynx) today, or any of that. It's my computing device, I'll render data as I please.
> I support the notion that having access to good content requires a way to compensate content creators.
Sure, but again if you send me the data, I'll render it as I see fit. Let's find another way that doesn't involve stalking, and trying to shove commercial messages in my face every few seconds.
That I know of. With smart TVs I guess it could well.
Because in my experience, offering paid options to remove all ads and tracking if you want doesn't stop or even put a dent in the adblocking crouds. Trying to not send content to those blocking ads only increases anger and often reduces the performance of the page for everyone, and gating all content behind paywalls is not only opposite to how I feel information should flow and impacts some users more than others (someone making minimum wage has to give up a lot more for a $1/month subscription than someone making $150k/yr), but also destroys the ability for many to discover my content, and makes discussion and interaction significantly harder.
And other approaches like closed off apps or alternate formats like video can be a much worse experience for the user, and can hurt those who need accessibility considerations.
So I genuinely want to know if there is a better way that I'm missing, because if I can't, then my options are to "sell my soul" and just try and for you to be tracked as much as I can, or just close down my service entirely (which if you ask my users, would be a bad thing and would negatively impact them)
Your best bet is just to block folks like me. Make the deal explicit - turn on ads, get content. I'll probably move on somewhere else at that point.
I'm not going to be unblocking ads anytime soon.
Actually, the air of entitlement I detect in this entire discussion is around people who strongly believe that everything should be free and magically self-sustaining.
But neither do I believe that I'm obligated to render data the way you ask me to.
Some widgets are useful. Most ads are not useful. Bundling your free widget with an advertisement doesn't mean I have an ethical obligation to look at the advertisement or keep it there.
If you want to make money on your widgets I'd recommend selling them rather than trying to sell your consumers to advertisers.
I don't have any hard evidence, but I imagine most people block ads because they don't want to have to scroll past a bunch of banners and videos to read the article they want to read. Certainly there are many people who are concerned about privacy, but I don' think that's what's driving the popularity of ad blockers. At least personally I have always viewed ad blockers like DVRs for the web.