If nobody tried, changes would of course occur much less often. So there is that.
A captain for proper sanitation and waste disposal in China and Africa would greatly reduce this problem.
Good luck!
IMHO, doing a little to pick up trash in your local community--parks, rivers, waterways, lakes, beaches--goes a long way, not only for cosmetic reasons, but also to raise awareness.
My sincere belief is that cleaning the trash out of the Earth is something that everyone can get behind and is a monumental task that absolutely must be crowdsourced. The millions of tons of trash out there can really only be picked up and cleaned out by...millions of people.
We must ban plastics worldwide, we must recycle, and we must introduce proper waste management into areas where it is lacking, but we can't wait. Go pick some up!
Reduce consumption? I also wish I could have an impact on a large scale, but it seems quixotic. Environmental change is cultural change, and that takes a long time.
I am a UX/UI designer and I wonder what I could do to help rid the world of microplastics. I was thinking off the top of my head:
1. Write a letter to every company that uses exorbitant amount plastic in it's product or packaging (tons of them here in Japan) and try to make them aware of the issue (appeal through emotions - their kids). I figured, if I send 5,000 letters, perhaps I get an action rate of 2%, that could amount to 100 companies acting to reduce their product waste. 2. I could write to every politician that comes in contact with this issue on a regular basis - but what do I tell them? I think it needs to be something very specific and actionable, but maybe it doesn't? 3. I could create a website that helps expose the issue. I think, especially here in Japan people are just unaware of the environmental disaster pending outside their nation. It seems the island as a geographical feature creates a very strong bubble and we hardly ever hear about anything environment related. I could also do the same in U.S. (multi-language site)
That's where my creativity stops... what other things can I, or people like myself do right now to make an impact?
EDIT: If anyone wants to help me make a list of top Japanese company executives (preferably with their email, and or any other personal information we can find - hopefully their kids names), I can write a compelling letter + email to try to get past their gatekeepers.
EDIT 2: I am starting a doc to get info on Japanese Execs who have the most impact on this issue. I will try to find ways to communicate action to them in ways that do not cost them, preferably help generate additional revenue. Here is a link to anyone who would like to participate. I think if we crowd-source this issue, we can make an impact: https://docs.google.com/spreadsheets/d/1biahioKkh7ZbYBxquWaM...