All advertising should be strictly confined to designated areas specifically intended for consumer searching.
All we need is a push towards criminalization of ads in public spaces where they are forced on people not based on their need, but based on their ability to be manipulated into buying shit they don't need.
And suppose that happens. Do you know what the system ends up as? Cable TV. Congratulations, net neutrality was unnecessary after all.
> Consumers aren't going to search for something they don't know exists in the first place
If a consumer doesn't buy something they don't know exists, does it really matter?
Life, at least for me and the people I know, doesn't revolve around finding things to spend money on.
Adding an ad blocker a few years ago this trend is likely to continue, though now my web pages work better and my privacy is enhanced :)
Here's a plot that shows marketing channel fit by product type: http://www.kevinlordbarry.com/uploads/3/6/5/4/3654649/edited...
Though sometimes you want to get the word out about a specific thing. But this is where getting people's social circles hearing about something and trying it is important.
I definitely see a few needs for advertisement. But mostly down sides IMO.
I've had to turn off alerts and miss notifications from friends because marketers have run amok. And we go back to the cost: it's been so doggone cheap that so many marketers have gotten to where they just don't care about being annoying.
There should be a higher cost to access me when I'm sitting in my barber's chair. Actually, DON'T contact me when I'm in my barber's chair. Go back to tv commercials, billboards, and snail mail. Put in some effort.
I need you to build a good product and display it in a good store.