The cost of shipping factories (and many raw materials) in pieces from the Earth to the Moon and then assembling them there should certainly outweigh just building and launching from Earth, especially as private companies perfect reusable rockets.
I do not see the challenges of building a habitat on the moon that much different from Mars. You have (essentially) zero atmosphere, lots of radiation, the same problems with building a pressure dome, etc.
Beyond just the gravity difference and the scarcity of any resources for in-situ utilization on the Moon, temperatures will vary from <-100 degrees at night to > 100 degrees (celcius) during the day. This is a vastly different regime than Mars, which has a much more temperate day-night gradient.
Landing men on Mars is certainly romantic, but it will be so expensive and time consuming that it cannot have much practical value.
It will be both expensive and time-consuming, but just imagine the science a few geologists could do on Mars, and what they will reveal about not just the red planet but also about our own.
All we know about that is from a few bags of rocks. Nobody knows what the real situation is there, not even close. It might be like the proverbial caveman freezing to death sitting on a coal deposit.
> The Lunar Prospector GRS produced the first global measurements of gamma-ray spectra from the lunar surface, from which are derived the first "direct" measurements of the chemical composition for the entire lunar surface. This data effectively maps the distribution of various important elements across the Moon. For example, the Lunar Prospector GRS has identified several regions with high iron concentrations.
The idea is to ship the factories that build the factories that build the factories that build the factories that can build large ships in large quantities.
If we are talking about taking advantage of resources not available on Earth, the untold riches of the Asteroid Belt are eminently more accessible from Mars.
That is not fair comparisson. Saturn V needed to also lift the rocket that came back.
Compare the size of the Saturn 5 rocket to get to the moon with the size of the rocket needed to come back.
I do not see the challenges of building a habitat on the moon that much different from Mars. You have (essentially) zero atmosphere, lots of radiation, the same problems with building a pressure dome, etc.
Landing men on Mars is certainly romantic, but it will be so expensive and time consuming that it cannot have much practical value.